This week's roundup of Houston innovators includes Ody De La Paz of Sensytec, Sassie Duggleby of Venus Aerospace, and David Eagleman. Courtesy photos

Editor's note: In this week's roundup of Houston innovators to know, I'm introducing you to three local innovators across industries — from aerospace to nueroscience — recently making headlines in Houston innovation.

Ody De La Paz, CEO and co-founder of Sensytec

Ody De La Paz, CEO and founder of Sensytec, joins the Houston Innovators Podcast to discuss the future of his company as it gears up for growth. Photo courtesy of Sensytec

The importance of creating longer lasting infrastructure is top of mind for the country, and Ody De La Paz, co-founder and CEO of Sensytec, is prepared to help. Through participation in AFWERX — the innovation arm of the Air Force, construction tech company Sensytec was tapped by the military to use the technology across operations.

"The plan is to integrate our system and analytics from sensors into a multi-platform system that the Air Force is trying to roll out in all of the military bases," De La Paz says on last week's episode of the Houston Innovators Podcast. "We're trying to be that center hub for concrete and soil monitoring for them."

With the passing of the Infrastructure Investment and Jobs Act, $65 billion is being deployed to build or improve infrastructure — among other tech and transportation improvements — and a lot of that funding is coming to the Lone Star State. De La Paz discusses more on the podcast. Click here to read more and stream the episode.

Sarah "Sassie" Duggleby, co-founder and CEO of Venus Aerospace

Houston-based Venus Aerospace has raised $20 million — and is one step closer to providing one-hour global travel. Photo courtesy of Venus Aerospace

A Houston aerospace startup has raised millions to continue its work on a zero-carbon emission spaceplane that will enable one-hour global travel. Venus Aerospace closed its $20 million series A funding round led by Wyoming-based Prime Movers Lab.

"We are excited to continue our partnership with Prime Movers Lab and our other great investors. In the past year, with our initial funding, we have scaled from 3 people to 40. These are the world's best rocket scientists, engineers, and operators," says Sassie Duggleby in the release. "With this funding, we will continue to push forward toward our next technical milestones, hire great people, and scale our organization. We are excited to continue engineering the future of high-speed aviation." Click here to read more.

David Eagleman, author and neuroscientist 

David Eagleman returns to Houston this month. David Eagleman/Facebook

Not many researchers have ever compared brain function to drug dealers, but then, not many researchers are David Eagleman. Much like charismatic astronomer Neil deGrasse Tyson, Eagleman brings hefty and brainy topics to a conversational and digestible level.

The globally renowned neuroscientist, TV host, and best-selling author will visit Houston to discuss his latest book, Livewired: The Inside Story of the Ever-Changing Brain. The event is produced by The Progressive Forum and will take place at Congregation Emanu El (1500 Sunset Blvd.) at 7:30 pm Thursday, April 28. Click here to continue reading.

Ody De La Paz, CEO and founder of Sensytec, joins the Houston Innovators Podcast to discuss the future of his company as it gears up for growth. Photo courtesy of Sensytec

Houston innovator gears up for influx of infrastructure building

houston innovators podcast episode 128

There are a lot of moving parts within a construction project — and so many opportunities for things to go wrong. Just within the concrete pouring process, there are a lot of variables to consider — and one Houston startup's technology is able to provide contractors crucial information in real time.

Sensytec's remote monitoring devices can analyze concrete's structural integrity as its being cured, and that data — the temperature of the concrete or soil, its compressive strength and quality, and more — is provided to users so that they can make decisions in the moment.

"At the end of the day, it boils down to time and money for the contractors," Ody De La Paz, co-founder and CEO of Sensytec, says on this week's episode of the Houston Innovators Podcast. "If I'm able to save them two days per pour on the project, that could equate to thousands of dollars a day of savings — just by understanding the compressive strength of concrete now."

Not only is this a cost-saving tool, the technology building more structurally sound buildings that will last longer and better withstand environmental impacts, such as flooding, extreme temperatures, and more.

The importance of creating longer lasting infrastructure is topical, De La Paz says, and the United States government has taken notice. Through participation in AFWERX — the innovation arm of the Air Force, Sensytec was tapped by the military to use the technology across operations.

"The plan is to integrate our system and analytics from sensors into a multi-platform system that the Air Force is trying to roll out in all of the military bases," De La Paz says. "We're trying to be that center hub for concrete and soil monitoring for them."

With the passing of the Infrastructure Investment and Jobs Act, $65 billion is being deployed to build or improve infrastructure — among other tech and transportation improvements — and a lot of that funding is coming to the Lone Star State.

"Texas is actually one of the main states that's getting a lot of that funding, so we're going to be seeing a lot more construction coming up," he says.

For Sensytec, the pandemic also has created new opportunities for business expansion and customer growth. Contractors and construction companies are looking to make sustainable changes — and are ready to invest the time and money needed to implement the technology.

"The culture is changing a bit. It's not necessarily about being able to do something the next day," De La Paz says, "it's really about thinking long term for the next generation."

De La Paz shares more about the future of Sensytec, including how the company will raise funding to support its growth, on the podcast episode. Listen to the full interview below — or wherever you stream your podcasts — and subscribe for weekly episodes.


As the Houston innovation ecosystem prepares for 2020, InnovationMap's editor looks back on her favorite interviews of this year. Courtesy photos

Editor's picks: 5 best Houston innovation interviews of 2019

2019 in review

Ever since the launch of InnovationMap, the site has featured an innovator weekly. That's over 50 interviews and more than a dozen episodes of the Houston Innovators Podcast, which launched this fall.

As editor of InnovationMap and the host of the Houston Innovators Podcast, I've conducted nearly all of these interviews. And, while parents aren't allowed to pick favorites between their children, I definitely have my favorite interviews. Looking back on this year, I've had the fortune of talking to innovators from all corners of Houston and across industries.

Looking back on 2019, I've plucked out my five favorites, and I thought I'd share why they stood out to me. I'm excited to continue these conversations in 2020 as Houston's innovation ecosystem grows — and as InnovationMap grows with it.

Samantha Lewis, director of The GOOSE Society of Texas

Samantha Lewis

Courtesy of Samantha Lewis

When I think of my favorite conversations I've had this year, Samantha Lewis immediately comes to my mind. If you've ever had the fortune of meeting Sam, you know her as high energy, kind, and full of opinions — all of these qualities make for a great interview, and, in this case, podcast episode.

Samantha's episode of the Houston Innovators Podcast was only the second to be released, but, just due to scheduling, was actually the first episode I ever recorded. And, despite it's early release, is still the most listened to of the 13 that now are available. I credit Sam's candor, poise, and insight for that.

In the episode, Samantha and I discuss GOOSE's recent investments, her advice for startups looking for funding, the state of venture capital in Houston — and how it compares to the two coasts, and more. To read more or stream the episode, click here.

Steven Gonzalez, technology transfer strategist at NASA

Courtesy of NASA

This past summer, the Space City celebrated the 50th anniversary of the moon landing — 50 years since "Houston" was uttered from the surface of the moon. July brought many space celebrations as the city, state, and even country looked back on the legacy of the aerospace industry.

I took this anniversary as a chance to dive into the innovation of the industry on InnovationMap with a series of interviews with various space professionals. I spoke with the general manager of Houston's Spaceport, the founder of a Houston-based space startup, and Rice University's Space Institute director, but my favorite discussion I had about space was with Steven Gonzalez, technology transfer strategist at NASA.

Steven was so interesting to talk to because his job really represents the future of space exploration. As space travel shifts into the commercial space rather than just within the government-backed NASA operations, the need for the sharing of technology, research, and ideas is crucial. Through NASA's technology transfer, Steven is helping that effort. To read our full conversation, click here.

Ody De La Paz, founder of Sensytec

Courtesy of Sensytec

Throughout my now near 15 months at InnovationMap, I've had a growing appreciation of the guts and gumption it takes to take the leap and start a company. I love interviewing entrepreneurs — they all have such different perspectives on similar startup challenges. One of my favorite entrepreneur interviews I had this year was with Ody De La Paz, who founded Sensytec.

Ody started his company when he was an undergrad student at the University of Houston. Most college students just trying to get an entry-level job somewhere — anywhere, but Ody would go on to travel the world pitching — and winning — in competitions for Sensytec's technology, which is smart cement that can communicate risks for potential life-threatening damage.

Ody was my first startup founder guest on the Houston Innovators Podcast, and, if we're keeping track, still is the second most listened to episode behind Sam's episode. To read more or stream the episode, click here.

Harvin Moore, president of Houston Exponential

Courtesy of HX

This year, Houston Exponential — the city's nonprofit organization dedicated to promoting innovation in Houston — hired a new president. Harvin Moore joined the team to take HX into its next stage of attracting tech companies into the ecosystem.

Several months into his position, we sat down to discuss how he was doing and what some of his goals were for the organization. I admire Harvin's passion for the city. A serial entrepreneur and investor, he has a great frame of reference for startups, and his first point of action was to listen — to the ecosystem and its members — for what the city really wants and needs from its innovation leadership.

Our conversation was over an hour and bounced from HX and Houston startups to New York's real estate and the profitability of local journalism. Of course, not all that ended up in the article, but I look forward to seeing what all Harvin has up his sleeves for 2020. To read our full conversation, click here.

Roberta Schwartz, executive vice president and chief innovation officer at Houston Methodist Hospital

Courtesy of Houston Methodist

It's rare that I interview someone for the Featured Innovator section twice. In fact, I've only doubled up three times. Though, I'm sure it will continue to happen as InnovationMap and the Houston Innovators Podcast grows. Roberta Schwartz, executive vice president and chief innovation officer at Houston Methodist Hospital, was one of my interviews I've doubled up on this year — once for a Q&A and once for the Houston Innovators Podcast.

It's pretty easy to find new things to discuss with Roberta. Houston Methodist seems to constantly be launching new technology pilots within the system — from virtual reality in cancer treatment to telemedicine. Plus, just personally, Roberta is extremely interesting. At 27, she was diagnosed with a vicious strand of breast cancer — despite having no family history of the disease.

After getting through some of her early treatments, she co-founded an organization that helps to connect young women who were similarly diagnosed with breast cancer at a young age. I'm 28, and cannot fathom the cancer battle Roberta survived and the foresight she had to create an organization like she did. To read more on our most recent conversation or stream the episode, click here.

Get to know this week's Houston innovators to know — and the companies they've founded. Courtesy photos

3 Houston innovators to know this week

Who's who

This week's innovators to know are all Houston startup founders who have identified a need in their industries and created companies to provide solutions.

From blockchain and data to real estate and smart materials, these Houston entrepreneurs are making an impact across industries as well as the Houston innovation ecosystem.

Andrew Bruce, CEO and founder of Data Gumbo Corp.

andrew bruce

Andrew Bruce had the idea for Data Gumbo when he realized how difficult it was to share data in upstream oil and gas. Courtesy of Data Gumbo

The oil and gas industry was sitting on a gold mine without any idea of how to harvest it before Andrew Bruce and his company Data Gumbo came around. If energy companies were ever going to be able to set up autonomous drilling, they needed to integrate data and challenge the commercial model.

"Data Gumbo was originally founded to solve that integration problem. Take data from different sources, standardize it, clean it up, and make sure only the people who have the authority to get access to the data, can get access to the data," Bruce says on the most recent episode of the Houston Innovators Podcast. "That's why we're called Data Gumbo — take a bunch of data, put it in the pot, stir it up, and make it taste good."

Now, years after founding the company, Bruce has raised millions and has expanded to new industries, and he has more up his sleeves.Listen to the episode and read more here.

Reda Hicks, CEO and founder of GotSpot Inc.

reda hicks

Reda Hicks create GotSpot — a digital tool that helps connect people with commercial space with people who need it. Courtesy of GotSpot

Every company, once a year, has to face the annoying and challenging tasks associated with the planning the holiday party — including identifying the point person for planning, which is usually someone who has an entire other job to focus on in addition to their new party planning tasks.

"I've worked at a law firm for over a decade, and I remember the giant hassle it was at the last minute to figure out who was responsible for the holiday party," says Reda Hicks founder and CEO of GotSpot Inc., a platform that connects people with short-term commercial space.

GotSpot's new seasonal tool — Holiday SOS — aims to be companies' one-stop shop for planning corporate holiday celebrations, from luncheons to happy hours and no matter the size of the event. The opportunity allows for the burden to be taken off that person within the company — who has a real, non party-planning job — while also allowing for new avenues of daytime business for party service providers. Click here to read more.

Ody De La Paz, CEO and founder of Sensytec

ody de la paz

Ody De La Paz's company, Sensytec, started as a class project and turned into a growing startup. Courtesy of Sensytec

Some people find and accept a post-graduation job while in college, but Ody De La Paz actually created his job and his company while in school. Sensytec, a smart concrete developer, may have began as just a class project at the University of Houston's Cyvia and Melvyn Wolff Center for Entrepreneurship within the C. T. Bauer College of Business, but De La Paz and his team have proven the market need of his product over and over again.

De La Paz saw the need to really grow and develop his company after competing in a series of pitch competitions. He and his cofounder, Anudeep Maddi, competed in eight across the world, and took hope first place prizes in five.

"That kind of gave us the hint that this should be a company, and we need to make it happen as quick as possible," De La Paz, CEO of Sensytec says on this week's Houston Innovators Podcast. Listen to the episode and read more here.

The University of Houston's food delivery robots making their debut is among this week's top stories. Photo via uh.edu

5 most popular innovation stories in Houston this week

What's trending

Editor's note: As The Houston Innovation Summit comes to a close this weekend, so does a busy week of Houston innovation. Trending stories on InnovationMap included campus robots, innovators to know, venture capital advice, and more.

3 Houston innovators to know this week

This week's Houston innovators come from industries across the spectrum. Courtesy photos

This week in Houston is chock full of events from The Houston Innovation Summit, but before you get too swept away, check out these three innovators to know this week. We have a life-long innovator whose passion has taken him from industry to industry, a construction specialist joining a growing Houston startup, and a man who let his personal struggles motivate him to find solutions. Continue reading.

University of Houston rolls out food delivery robots

The University of Houston campus has 30 new members — self-driving, food-delivering robots. Photo courtesy of UH

For a small delivery fee of $1.99, students, faculty, and staff across the University of Houston campus can now get their lunch delivered by self-driving robots.

Thirty of San Francisco-based Starship Technologies' autonomous delivery robots now roam the campus thanks to a partnership with New York-based Chartwells Higher Education. The Houston campus is the first to roll out robotic food deliveries. Continue reading.

City council approves $24M for East End hub, TMCx opens apps, and more Houston innovation news

The East End Maker Hub receives a huge grant, Chevron commits to two tech companies, and more in this Houston innovation news roundup. Courtesy of The East End Maker Hub

Houston is busting at the seams with innovation news as the ecosystem prepares to wrap up its year of growth. From grants and M&A activity to expansions and awards, there's a lot of news you may have missed. In this latest news roundup, millions of federal funds are doled out, a female networking app commits to Houston, an accelerator launches applications, and more. Continue reading.

3 reasons venture capitalists say no, according to University of Houston research

Most venture capital rejection is because of one or more of these three reasons. Miguel Tovar/University of Houston

One of the most common questions that pops up in startup circles is, "Why did they turn me down?" There are myriad reasons why a venture capitalist might turn down pitches and decline funding. Here, I'll present the three most common. Continue reading.

Houston entrepreneur plans to revolutionize the construction industry using a tech-enabled material

Ody De La Paz's company, Sensytec, started as a class project and turned into a growing startup. Courtesy of Sensytec

Ody De La Paz wasn't sure if his class project could be turned into a company, but he decided to test the waters through a series of pitch competitions. He and his cofounder, Anudeep Maddi, competed in eight across the world, and took hope first place prizes in five.

"That kind of gave us the hint that this should be a company, and we need to make it happen as quick as possible," De La Paz, CEO of Sensytec says on this week's Houston Innovators Podcast. Continue reading and stream online.

Ody De La Paz's company, Sensytec, started as a class project and turned into a growing startup. Courtesy of Sensytec

Houston entrepreneur plans to revolutionize the construction industry using a tech-enabled material

HOUSTON INNOVATORS PODCAST EPISODE 8

Ody De La Paz wasn't sure if his class project could be turned into a company, but he decided to test the waters through a series of pitch competitions. He and his cofounder, Anudeep Maddi, competed in eight across the world, and took hope first place prizes in five.

"That kind of gave us the hint that this should be a company, and we need to make it happen as quick as possible," De La Paz, CEO of Sensytec says on this week's Houston Innovators Podcast.

De La Paz shares on the podcast how he got the idea for Sensytec through the University of Houston's Cyvia and Melvyn Wolff Center for Entrepreneurship within the C. T. Bauer College of Business. The program, which was just ranked No. 1 on the 2020 Princeton Review's top 15 programs for undergraduate entrepreneurship studies, allows students access to emerging technologies.

"You have the opportunity to work with intellectual property from the University of Houston," De La Paz says. "This technology came about and I had the opportunity to see if there was a market potential for this technology we're working on called Smart Cement."

De La Paz shares his experience with pitch competitions and accelerator programs, including the most recent in the Ion Smart Cities Accelerator, and discusses where Sensytec is headed in the podcast. Listen to the episode below and subscribe wherever you get your podcasts.


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5 Houston female founders land on coveted Inc. 500 list

girl power

Five Houston female founders have been recognized by Inc. Magazine for their innovations and for leading their industries forward.

The women were named to Inc.'s Female Founders 500 list, which features female entrepreneurs based in the U.S. The group attracted approximately $9 billion in 2024 revenue and $10.6 billion in funding, according to Inc.

“Female founders know what struggle is, but they’re also experts of improvisation, adaptability, and creativity. The women featured on this year’s list exemplify these qualities," Diana Ransom, Inc. executive editor said in a release. "Through times of uncertainty, their unwavering dedication and steadfast leadership are not only inspiring but vital to driving progress.”

The Houston founders are:

  • Emily Cisek, founder of The Postage, now known as Paige, a comprehensive life planning and succession software platform for families and small businesses. The company won the Female-Owned Business category in the 2023 Houston Innovation Awards.
  • Sassie Duggleby, CEO and co-founder of Houston space tech and engine company Venus Aerospace. The company won the in the Deep Tech Business category in the 2024 Houston Innovation Awards. Duggleby also serves on the Texas Space Commission board of directors.
  • Stephanie Murphy, CEO and executive chairman of Aegis Aerospace, which provides space services, spaceflight product development, and engineering services. Murphy also serves on the Texas Aerospace Research and Space Economy Consortium Executive Committee.
  • Margo Jordan, founder of adolescent mental health startup Enrichly, which uses AI-driven self-esteem development and behavioral insights to boost student performance.
  • Nina Magon, founder of Nina Magon Studio / Nina Magon Consumer Products, a residential and commercial interior design company

"With every family and community we're able to impact through accessible estate planning, we're driven to do even more. Being recognized on Inc.’s Female Founders list is an incredible honor and a testament to the impact we’re making in fintech and beyond," Cisek said in a news release.

Duggleby echoed that sentiment on LinkedIn.

"While I don't know many of the ladies on this list, I do know they're some of the most tenacious role models in entrepreneurship. I'm beyond honored to be included among them," Duggleby added in a post.

Twenty-eight Texas female founders made this list, including Kendra Scott and Allison Ellsworth, co-founder of Poppi, and many others. See the full list of winners here.

Tesla forced to recall nearly all Cybertrucks in latest setback

Tesla Talk

U.S. safety regulators on Thursday recalled virtually all Cybertrucks on the road, the eighth recall of the Tesla-made vehicles since deliveries to customers began just over a year ago.

The National Highway Traffic Safety Administration's recall, which covers more than 46,000 Cybertrucks, warned that an exterior panel that runs along the left and right side of the windshield can detach while driving, creating a dangerous road hazard for other drivers, increasing the risk of a crash.

The stainless steel strip, called a cant rail assembly, between the windshield and the roof on both sides, is bound to the truck’s assembly with a structural adhesive, the NHTSA report said. The remedy uses an adhesive that’s not been found to be vulnerable to “environmental embrittlement,” the NHTSA said, and includes additional reinforcements.

Tesla will replace the panel free of charge. Owner notification letters are expected to be mailed May 19, 2025.

The recall of 46,096 Cybertrucks covers all 2024 and 2025 model years, manufactured from November 13, 2023, to February 27, 2025. The NHTSA order says that Tesla became aware of the problem early this year.

Videos posted on social media showing people ripping the panels off of Cybertrucks with their hands have gone viral in recent days.

The Cybertruck, which Tesla began delivering to buyers in late 2023, has been recalled eight times in the past 15 months for safety problems, including once in November because a fault in an electric inverter can cause the drive wheels to lose power. Last April, the futuristic-looking trucks were recalled to fix acceleration pedals that can get stuck in the interior trim. Other recalls were related to windshield wipers and the display screen.

It's the latest setback for the Elon Musk-owned electric automaker, which has come under attack since President Donald Trump took office and empowered Musk to oversee a new Department of Government Efficiency that’s slashing government spending.

While no injuries have been reported, Tesla showrooms, vehicle lots, charging stations and privately owned cars have been targeted.

Prosecutors in Colorado charged a woman last month in connection with attacks on Tesla dealerships, including Molotov cocktails thrown at vehicles and the words “Nazi cars” spray-painted on a building.

And federal agents in South Carolina last week arrested a man they say set fire to Tesla charging stations near Charleston. An agent from the Bureau of Alcohol, Tobacco, Firearms and Explosives wrote in an affidavit that authorities found writings critical of the government and DOGE in his bedroom and wallet.

Even before the attacks ramped up in recent weeks, Tesla has been struggling, facing increased competition from rival electric vehicles, particularly out of China.

Though largely unaffected by Thursday's recall announcement, Tesla shares have plummeted 42% in 2025, reflecting newfound pessimism as sales crater around the globe.

With regard to Thursday's recall, Cybertruck owners may contact Tesla customer service at 1-877-798-3752 and the National Highway Traffic Safety Administration Vehicle Safety Hotline at 888-327-4236, or go to nhtsa.gov.

$100,000 salary goes further in Houston than most cities, study shows

Cashing In

Even with Houston's ever-changing cost of living, earning a six-figure salary in the city is going much further than it used to, according to an income study by fintech company SmartAsset.

An annual $100,000 salary in Houston is worth $83,343 after taxes and when adjusted for the city's cost of living, the report revealed. That's $5,254 more than what six-figure-earning Houstonians were bringing home last year, a separate report from GoBankingRates.com found.

In SmartAsset's rankings of U.S. cities where $100,000 is worth the most, Houston ranked ninth.

The report warns a six-figure salary may seem comfortable at first, but it may not stretch as far depending on where an individual lives, any applicable tax obligations, and the rate of inflation.

"Earning $100,000 places an individual tax filer at the upper limit of the 22 percent federal tax bracket," the report's author wrote. "But taxes aren’t the only factor. The cost of living varies widely across the country, affecting how much purchasing power remains after necessary expenses."

Manhattan, New York is the No. 1 place where a six-figure salary is worth the least, where a New Yorker's take-home pay is only worth $30,362 after taxes and adjusted for the cost of living.

Other U.S. cities where a $100,000 salary goes the furthest
The U.S. city where a six-figure salary goes the furthest is Oklahoma City, where residents come away with $89,989 after all expenses.

Texas cities dominated the top 10 list. Texas doesn't impose state or local income taxes, which likely boosted its statewide six-figure salary value.

Six-figure earners living in El Paso see the greatest amount in take-home pay statewide, according to SmartAsset, with residents making $89,114 annually after taxes and expenses in 2025. That's $274 more than 2024's take-home pay.

The three additional Texas cities where a $100,000 salary goes the furthest after taxes and expenses are:

  • No. 3 – Corpus Christi ($88,015)
  • No. 6 – Lubbock ($86,846)
  • No. 7 – San Antonio ($86,084)

Six-figure salaries don't stretch as far in Dallas-Fort Worth. An annual $100,000 salary in Dallas is worth only $77,197 after taxes and expenses, which is about $900 less than what six-figure-earning Dallasites brought home in 2024.

Those living in Plano are taking home even less: The study says a Plano resident's six-figure salary is only worth $71,372 in 2025.

In the report's rankings of U.S. cities where $100,000 is worth the least, Plano ranked at No. 26, while Dallas ranked 38th.

SmartAsset used its paycheck calculator to apply federal, state and local taxes to an annual salary of $100,000 in 69 of the largest American cities, which was then adjusted for the local cost of living (which included average costs for housing, groceries, utilities, transportation, and miscellaneous goods and services).

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A version of this story originally appeared on sister site, CultureMap.com.