Houston innovators podcast episode 2

Investment group director calls for more startup funding out of Houston

Samantha Lewis is the director at The Goose Society of Texas. Courtesy of Samantha Lewis

A key factor in growing an innovation ecosystem is having the funds to fuel startup growth. Samantha Lewis, director for The GOOSE Society of Texas — a local group of investors — and an entrepreneur herself, is calling on the city's players to help move the needle.

"We have to think about getting more capital available for companies that add strategic value to Houston," Lewis says on the second episode of the Houston Innovators Podcast

Lewis is a Rice University MBA graduate and was involved in two startups before beginning her role at GOOSE, which stands for the Grand Order of Successful Entrepreneurs. The group of 25 high-net-worth individuals operates similar to an angel investment group, in that they invest in early stage companies, but also like a fund, in that they take an active role in the companies in which they invest. The group invests around $10 million annually, with a quarter of that being new deals ranging from $1.5 million to $2 million per check.

"What we do is, as we find these companies, there's usually me and one or two of the investors working on the sourcing and the due diligence. If we find a company and we like it, we bring it in front of the entire group of investors," Lewis says on the podcast. "Each investor gets to decide on its own whether or not they want to commit money.

On the podcast, Lewis talks a bit about GOOSE's recent investment with Syzygy Plasmonics, as well as an investment in Topl, a company she personally felt compelled to help make happen. Both deals came about with networking, a path she gives some guidance on during the episode.

"It's much easier to get in front of investors when you have a referral," she says.

For the full interview, check out the podcast below. Subscribe to the series so you never miss the latest Houston entrepreneur conversations.


Alex Robart, CEO of Ambyint, joins the Houston Innovators Podcast to discuss his plans to grow his company. Photo courtesy of Ambyint

After years of having to educate potential customers about the game-changing technology that artificial intelligence can be, Alex Robart, CEO of Ambyint, says it's a different story nowadays.

"We're seeing our customers spend a little more time understanding AI," Robart says on this week's episode of the Houston Innovators Podcast. "More and more boards of mid-sized [exploration and production companies] are challenging their executive teams to do something with AI."

Ambyint, a Calgary-based energy tech startup with its sales and executive teams based in Houston, uses AI to optimize well operations — Robart describes it as a Nest thermostat but for oil rigs. On average, 80 percent of wells aren't optimized — they are either running too fast and not getting enough out of the ground or running too slow and wasting energy, Robart says.

Recently, Ambyint closed its series B investment round at $15 million led by Houston-based Cottonwood Venture Partners led the round with contribution from Houston-based Mercury Fund. Robart says these funds will go to growing their technology to work on a greater variety of wells as well as hire people in both the Canada and Houston offices.

Robart runs Ambyint with his twin brother Chris, who serves as president of the company. The pair have long careers as serial entrepreneurs and even run an energy tech investment company, called Unconventional Capital. Between the two shared companies, the brothers have their own niches.

"We've been really thoughtful about ensuring that we take on different portfolios — we don't really own things jointly. That's been really helpful for us to carve out our own spheres that we own," Robart says."Chris has really become our lead customer-facing person on all things new products."