Houston innovators podcast episode 2

Investment group director calls for more startup funding out of Houston

Samantha Lewis is the director at The Goose Society of Texas. Courtesy of Samantha Lewis

A key factor in growing an innovation ecosystem is having the funds to fuel startup growth. Samantha Lewis, director for The GOOSE Society of Texas — a local group of investors — and an entrepreneur herself, is calling on the city's players to help move the needle.

"We have to think about getting more capital available for companies that add strategic value to Houston," Lewis says on the second episode of the Houston Innovators Podcast

Lewis is a Rice University MBA graduate and was involved in two startups before beginning her role at GOOSE, which stands for the Grand Order of Successful Entrepreneurs. The group of 25 high-net-worth individuals operates similar to an angel investment group, in that they invest in early stage companies, but also like a fund, in that they take an active role in the companies in which they invest. The group invests around $10 million annually, with a quarter of that being new deals ranging from $1.5 million to $2 million per check.

"What we do is, as we find these companies, there's usually me and one or two of the investors working on the sourcing and the due diligence. If we find a company and we like it, we bring it in front of the entire group of investors," Lewis says on the podcast. "Each investor gets to decide on its own whether or not they want to commit money.

On the podcast, Lewis talks a bit about GOOSE's recent investment with Syzygy Plasmonics, as well as an investment in Topl, a company she personally felt compelled to help make happen. Both deals came about with networking, a path she gives some guidance on during the episode.

"It's much easier to get in front of investors when you have a referral," she says.

For the full interview, check out the podcast below. Subscribe to the series so you never miss the latest Houston entrepreneur conversations.


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Building Houston

 
 

Calling all sports tech companies. A Galleria-area sports tech hub is opening this summer. Photo via braunenterprises.com

It's game time for a Houston-based coworking company that's working on opening a sports innovation hub this summer.

The Cannon is working on opening new hub in 53 West, a Galleria-area office building recently renovated by Braun Enterprises. The project is in partnership with Gow Media, InnovationMap's parent company, and will be co-located with the media business that runs Gow Broadcasting LLC and the SportsMap Radio Network, which includes local sports station 97.5 as well as national syndicated content.

The Cannon's founder Lawson Gow tells InnovationMap that Gow Media — founded by Lawson's father, David Gow — and Braun Enterprises were opportunistic partners for the organization.

"We've always been optimistically looking for strategic partners that we can co-locate with or team up with to create a hyper focused, niche community," Lawson Gow says. "We've spent a lot of time thinking about what that can be."

Expected to open midsummer, the new two-story space will have 23 offices and a 1,500-square-foot open space that can be used for events. All existing Cannon members will have access to the space, and potential tenants can expect a similar pricing model to The Cannon's other three Houston-area locations.

Houston makes sense for sports tech, which Gow defines as encompassing four categories of innovation — fan engagement, activity and performance, fantasy and gambling, and esports. Houston has the money, the big four sports teams, a big fan base, and corporate interest, he explains.

"Sports tech is a thing we can win at. There's no global hub for sports tech — so Houston can do that," Gow says. "We've always had that in our heads as a direction we want the city to head down, so it just makes it so opportunistic to create a space for that kind of innovation at work for the city."

53 West has been undergoing renovations recently. Photo via braunenterprises.com

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