Featured innovator

Houston entrepreneur using cloud-based AI technology in space and satellite applications

In a decade, there will be five times as many satellites as there is now, and we're going to need a better way of keeping track of them. Cognitive Space, lead by Guy de Carufel, has a solution. Courtesy of Guy de Carufel

There are around 2,000 satellites up above our heads, but in the next 10 years, that figure will have surpassed 10,000. As the number of satellites goes up, it'll be harder for companies to manage them.

Houston-based Cognitive Space lead by Founder and CEO Guy de Carufel recognizes this as an opportunity to engage artificial intelligence and cloud technology. De Carufel spoke with InnovationMap about his company, how it will grow, and the role Houston plays in the evolving space exploration industry.

InnovationMap: How did you come up with the idea for your company and technology?

Guy de Carufel: From my experience working at [JSC], I understand the traditional way of commanding spacecraft and how you interface with that from the ground station point of view. In the industry, it's changing very quickly in terms of new companies that are launching constellations of satellites. We're currently at an inflection point where the satellite industry is expected to grow up to five folds in the next 10 years because of the large companies building up these satellites. There are around 2,000 satellites active right now, and that's expected to grow to over 10,000 in the next 10 years.

With all these satellites, you're going to need to manage these assets. Having an operator look at each satellite is not going to cut it. It's not going to be enough for all these satellites. I've been investing and researching in AI technology and machine learning, and I came up with a different way of approaching the problem, and it's a cloud-based approach to [managing the satellites.]

IM: What got you interested in space initially?

GC: Just the excitement of the new frontier. It's still one of the only places that we have a lot of exploring to do, and that got me into space in general and then aerospace engineering, which I got my master's degree in.

IM: What are some of the challenges of introducing a new technology in such a rapidly changing industry?

GC: Traditionally, the aerospace industry is very conservative and doesn't adopt change very quickly. Especially from NASA's point of view and large corporations' point of view, it takes a lot of effort to implement changes — and there's reasons behind that. Space crafts are very expensive to launch and mistakes are very costly. The industry doesn't necessarily like to take too many risks, but that's changing quickly. Now, there are a lot of startups in what's called "new space." You have a lot of companies being funded by venture capital. These startups are willing to take a lot more risks.

IM: How is this growth in satellites going to affect things here on earth?

GC: One of the reasons there's been new interest in space is there are new market forces that are pushing the industry in new directions where you have new uses for space assets. One of them is obviously worldwide connectivity, so internet from space. You have a lot of companies investing billions into that.

The other market force is to have real-time insight into what's going on in the world through imagery. There's a need for tracking transportation and logistics, as well as farming and mining. All of this will have a profound impact on the economy in general.

Industrial IoT, which basically just means everything will be connected, and in order to operate these remote devices, you're going to have to have real-time knowledge of what's going on, and one of the ways to do that is with real-time imagery. It's not something that can be done with today's technology, and we want to be able to position ourselves to be able to enable that market trend.

IM: Has NASA changed with the times? Does it still have the same role in space exploration in "new space"?

GC: The role of NASA has changed over the years. It's changed from initially being a national pride to be the first on the moon and the astronauts were test pilots and the soldier type. When the space station came up and the shuttle program, astronauts became scientists and educators from all sorts of backgrounds. NASA has evolved considerably over the years, and now it is evolving again because of the changes in the industry. NASA will always be relevant, but now it does have to change in how it will play in this new economy. Commercial entities are going to be a large part of exploration, but NASA does have a role to play in setting the roadmap and logistics, as well as sharing the expertise it has from 60 years.

IM: Is Houston a good place for aerospace startups?

There's starting to be a strong startup ecosystem here, but the focus is still medical and oil and gas, much less so aerospace. I do hope that the community realizes that there's a lot of talent here for aerospace. If I were to suggest anything, it would be to have an accelerator program with a focus on space.

IM: Where is Cognitive Space at with its technology and business plan? What are some goals you have for the company?

GC: We're still very early. We're building up our product, and we have a functional prototype. We are in discussion with most major players in the industry and with various government entities.

By next year we will have major contracts, and growing our team to 15 to 20 people. We'll have a commercial product by then and servicing some commercial players. Five years from now, we'll probably be in many different verticals, spawning from what we have now to really expand and apply our systems to as many applications as possible.

IM: Who are Cognitive Space's clients?

GC: Our focus is on earth observation satellite companies — the companies that are developing small satellites with different sensors onboard to take imagery or different spectrum, say hyperspectral or optical. We're focused on that market. What we provide for them is this autonomous tasking solution for their earth observation systems.

We're starting with a niche market but it's growing very quickly. It's expected to grow to $8 billion industry in 5 years. But the technology we develop will be applicable to many different industries.

IM: What's next for Cognitive Space?

GC: We've been focused mostly on developing our prototype and validating the market, but we are looking for investment in a Seed round this year.

------

Portions of this interview have been edited.

Trending News

Building Houston

 
 

Vanessa Wyche, director of the Johnson Space Center, gave the keynote address at this year's State of Space event. Screenshot via houston.org

Is the Space City poised to continue its reign as an innovative hub for space exploration? All signs point to yes, according to a group of experts.

The Greater Houston Partnership hosted its annual State of Space this week. The virtual event featured a keynote address from Vanessa Wyche, director of NASA Johnson Space Center, and a panel moderated by David Alexander, chair of aerospace and aviation committee at the GHP and the director of the Rice Space Institute.

The conversations focused on the space innovation activity happening in Houston, as well as an update on the industry as a whole has space commercialization continues to develop. All the speakers addressed how Houston has what it takes to remain a hub for the sector.

"The future looks very bright for Houston that we will remain a leader in Houston spaceflight," Wyche says in her address.

Here are a few other memorable moments from the event.

"Houston, I feel, is poised to be a leader. We have led in human space flight, and we will a leader in commercialization."

— Wyche says in her keynote address, which gave a thorough overview of what all NASA is working on at JSC. She calls out specifically how startups are a driving force in commercialization. JSC is working with local accelerator programs at The Ion and MassChallenge.

"These startups help us to connect to tomorrow's space innovation leaders, and gives our team the opportunity to mentor these entrepreneurs as we work to advance both our scientific and technical knowledge," she says.

"The ability to have a place where government, academia, and industry can come together and share ideas and innovation is incredibly powerful."

​— Steve Altemus, president and CEO of Intuitive Machines LLC, specifically talking about the Houston Spaceport, where Intuitive Machines has signed on as a tenant. Altemus adds that a major key to leading space commercialization is a trained workforce, which the spaceport is focused on cultivating.

"We shouldn't discount the character that Houston has from the standpoint as a great place to build a business."

— Tim Kopra, vice president of robotics and space at MDA Ltd., says, adding that Houston is a big city that feels like a small town. "We need to incentivize companies to come and stay," he says.

"Great cities — like great companies — understand that if you're still, you're probably moving backwards. ... I think Houston gets it in that regard."

— Todd May, senior vice president of science and space at KBR, says, adding that Houston realizes it needs to be on the offensive side to bring innovation to the game, positioning the city very well for the future.

Trending News