Houston on-demand fitness startup to launch virtual option for at-home exercise options

workout from home

A Houston company has seen a spike in sales in their on-demand fitness training sessions, and the startup is adding features to help users stay sane and healthy while stuck inside. Photo courtesy of Kanthaka

Last week, Sylvia Kampshoff saw a spike in her sales — something very uncommon for companies at this time, unless they are selling hand sanitizer, face masks, or toilet paper.

Kampshoff's company isn't providing toiletries though. Houston-based Kanthaka is an on-demand personal trainer tool for users to book one-on-one sessions with fitness experts at their own homes. With the city of Houston announcing that all bars and restaurants close to patrons, fitness studios followed suit. And that for Kanthaka meant a rise in sessions bought in Houston, Austin, Denver, Chicago, or any of the fifteen cities the app has launched in.

While gyms might be closing, "people feel pretty safe about having people come into their home," Kampshoff says, "and on the other hand we are wanting to give more jobs to trainers who have lost their jobs."

Kanthaka now has two people on boarding new fitness professionals on the app, and trainers who are out of work because their gym closed can get in touch with Kanthaka about the opportunity.

This spike in sales is coming mostly from younger users — particularly those in their 20s — but usually, Kanthaka has about a third of its users in the 60 and up age group — a population of people most at-risk from the COVID-19, or coronavirus. With this in mind, Kampshoff started looking into non face-to-face options for people who aren't comfortable with in-home instruction.

Next week, Kampshoff will launch digital sessions on Kanthaka. The sessions will still be one-on-one, but virtual. They won't be any cheaper, but will still provide that individual, undivided attention from a professional trainer. Additionally, Kanthaka will host free group fitness broadcasts online, and some will even factor in kids who are also stuck inside without many options for activities.

In just one week, Kampshoff had to pivot and tap a third-party streaming provider for the new service, something she has been able to do thanks to Sputnik ATX, an Austin-based accelerator Kampshoff is a part of.

"They were the first ones to say, 'Hey you should go virtual,'" Kampshoff says. "We started talking about it for the first time on Friday."

Ultimately, Kampshoff hopes this pivot will allow people access to personal training, as well as provide work for fitness professionals during the uncertain times of the coronavirus outbreak.

Houstonian Lindsay Huelse launched the number one wellness app for women. Photo courtesy of The FITT Cycle

Houston fitness entrepreneur launches health-focused app for women

LET'S GET PHYSICAL

Sticking to a fitness routine can be challenging — what with the myriad exercises, personal trainers, gyms, and apps. Creating a personalized program to fit specific goals, gain confidence, and take control of health concerns is what drove Houstonian Lindsay Huelse to launch a wildly popular female wellness app.

The FITT Cycle (which stands for Fasting, Intervals, and Target Training) app incorporates fitness routines, nutrition plans, accountability, community, and entrepreneurship.

"Historically, fitness apps are great for memberships," Huelse tells CultureMap. "I wanted to create a platform for returning clients where they could have stability and ditch the diets."

Since its launch in December 2019, Huelse says she has seen a membership growth of almost 2,000 percent, noting that there is no other app with The FITT Cycle's features. She calls it a hybrid of My Fitness Pal, the Peloton App, Facebook communities, and more.

"Everything is in one place," she adds.

The app combines exercise and diet to make for a more complete health tracking app than existing technology. Photo courtesy of The FITT Cycle

A retired nurse, Huelse is now a certified nutrition coach and self-proclaimed "queen of carb cycling," a regimen that focuses on alternating daily carbohydrate intake to promote weight loss and overcome weight loss plateaus.

Fitness has always played a role in Huelse's life, both on and off the field. She played soccer competitively throughout high school and college but it wasn't until her pre-nursing track where she became intrigued by nutrition.

"It was something I didn't learn growing up," Huelse adds. "I was fascinated with fueling my body to help it function properly."

Upon graduation, she worked in the intensive care unit before retiring in 2018 from the corporate world of home health and hospice. As a geriatric nurse, she says she enjoyed educating the elderly on manageable ways to change their diet and reduce inflammation, something they're not always willing to do.

"This led me to be passionate about helping women with preventative measures to decrease inflammation and create food freedom," she says.

With multiple features, including carb cycling macros and an in-app nutrition tracker for weight loss success; daily workouts and targeted training for the home or gym; an in-app guide to intermittent fasting with a timer to indicate when the fasting window is complete; a community to keep members accountable; and a library of more than 250 recipes, The FITT Cycle app is truly customizable for your health, wellness, and fitness goals.

"As a woman who used to work out for hours at a time and follow a clean nutrition plan, I was gaining weight but couldn't understand why," she says. "There's a science to reaching your fitness goals and through learning about my clients who have children, are older, or are postmenopausal helped me design the app to show them you don't have to feel fatigued or struggle with losing weight."

Huelse adds that the last diet her clients followed will be the last diet they ever chase.

Every one of Huelse's clients who join The FITT Cycle app has the opportunity to earn a 50 percent commission for anyone they enroll in the app. Huelse says her vision for creating a cycle of entrepreneurship is to give back to her community and to those who helped her on her path to entrepreneurship.

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This article originally ran on CultureMap.

From a new, innovative mixed use development to food and fitness startups, here's what lifestyle innovation trended in Houston this year. Courtesy of The MKT

Houston fitness guru takes her expertise mobile with new app

Fit tech

As time spent on mobile devices stretches longer and attention spans get shorter, a Houstonian thinks she has a solution to combine personal technology and a healthy lifestyle.

Lizzie DeLacy, founder of DeLacy Wellness, has launched a new app called Bodypeace that offers workout sessions, recipes, and tips for a healthier lifestyle, but in a different way than consumers might be used to.

"Rather than focusing on really long sessions, though we have a couple in there, we focus on short 5 minute sessions, so anyone can fit movement into their schedule and lifestyle," DeLacy tells InnovationMap. "Additionally, we break it down by body part focus, because oftentimes people don't know necessarily what exact movement or pose or stretch they might need."

DeLacy worked as a private fitness instructor for years before deciding to create the Bodypeace app to make her coaching and practices accessible to more people. Her goal is to help as many people as possible feel better so they can grow to be the best version of themselves, referring to this concept as "Eventual Energy."

The Bodypeace app, which launched on iTunes and Google Play on July 17, allows users to filter by body part, choosing between an all body session, or focus on a specific spot such as hamstrings, hips, back, shoulders, and more.

"In my experience as a yoga instructor, I saw that these are pain points for a lot of people," says DeLacy.

The app tailors content for the user by asking a series of questions about workout habits, and lifestyle. There is a free trial period for users to explore the app, as well as paid options, $17.99 a month or $119.99 a year.

"The busier people get the less they want to spend time in their cars or pay the fees that are associated with gym memberships, and having the ability to do something from the comfort of your own home or on demand that fits your schedule," says DeLacy. "I think it's really appealing to a lot of people, myself included."

DeLacy shares that many fitness apps out there geared towards getting a six pack or losing weight can be intimidating to those that have never worked out before or have an injury that they're recovering from. She designed her app to be accessible for all fitness levels, ages, and genders.

"The content on Bodypeace is really for the athletes and the 'never-evers' alike," DeLacy tells InnovationMap. "There is a whole group of people that are either new to working out or have never considered it before."

DeLacy founded DeLacy Wellness in 2016, a year after she moved to Houston. DeLacy is a certified yoga instructor and holds a health coaching certification. The company, which is privately funded, has two full-time staff, DeLacy and her partner and COO Jack Martin, two advisory board members, two instructors, and one community contributor.

DeLacy tells InnovationMap that on the community portion of the Bodypeace app, there is a lot of free information available for users to test the content. DeLacy and her team hope to connect wellness content creators and contributors with people who are looking for information to feel and live better.

"We're hoping to create a platform where you're doing movement and you're also going to learn about movement, nutrition, mental health, and other topics dealing with wellness," says DeLacy.

From what you wear to where you go, here are some Houston fitness startups changing the game. Courtesy of Accel Lifestyle

4 fitness-focused Houston startups changing the industry

Business exercise

Accel Lifestyle

Courtesy of Accel Lifestyle

Megan Eddings tried everything to get the stink out of her husband's workout clothes, but nothing worked completely. With her background in chemistry, she knew there was something she could do to create a fabric that didn't hold on to the bacteria that built up in normal fabrics. So, she got to work. Now, years later, she's finally perfected her product and is ready to launch by summer.

"I never thought it would take this so long to make a T-shirt," Eddings says. "But, if you do it right and in an ethical way, it just takes a little longer."

Eddings says she'll have six different styles of men's and women's shirts to start, and they will be available on the Accel website, which recently got a facelift. Read more about Accel's journey here.

Kanthaka

Courtesy of Kanthaka

Finding a quality personal training session that fits your schedule and location hasn't really been done before Houston-based Kanthaka launched in 2017. Founder Sylvia Kampshoff wanted something that allowed her to exercise with someone on her own schedule, and with people who valued customer service.

The app uses location technology similar to that of ride sharing apps to allow users to book training sessions with certified personal trainers, all of whom are heavily vetted and background checked by Kampshoff and her team.

"Many trainers at gyms or who work privately aren't certified," she says. "And that was important to me, that we have professionals who understand training and the body. And making sure our clients felt safe was a huge priority for me. We interview every trainer personally to ensure they not only meet our standards but also share our goals."

Since launch, Kanthaka has expanded to Austin and is expanding to San Antonio in April and Atlanta in May. The company has secured angel investment and has seen a month over month growth of 10 to 50 percent since the end of 2018. Read more about Kanthaka here.

Muvve

Courtesy of Muvve

What would you get if you crossed a dating app with an event planner focused on creating friendships around fitness? Houston-based Muvve. The app, which was created by Avi Ravishankar and Julian Se, came from the idea that working out, training for a marathon, or just staying active is way better with a buddy.

"Intrinsic motivation is hard to find, especially in individual sports, like running, cycling, or yoga," Ravishankar says. "Whereas, in team sports, like basketball or volleyball, you have the team to train with and motivate you."

The app, which launched in May of 2018, acts like a network for fitness lovers — just like a dating app would connect potential romantic partners. Dating apps, actually, were a big influence on Ravishankar, he says.

"I fell in love with dating apps. It was this mind-blowing idea for me of how many people you can connect with — even if it's not for dating," he says. "The amount of people I have met just through technology always blows my mind. There's so much power in it."

Ravishankar plans on growing the app's user base to 10,000 users by summer. Read more about Muvve here.

Sutaria Training & Fitness

Blake Hobson/ST&F

Sutaria Training & Fitness LLC, a Houston-based personal training company, has a new partnership with NASA that aims to provide exclusive access to astronaut training equipment to clients.

Jay Sutaria, founder and lead trainer, says that the equipment at NASA, called the force plate, shows how much power a client's body is producing in specific areas and how that power drops over time. The data produced by these machines can help trainers customize and tweak workouts for each client to take training a step further.

Sutaria and his partners at NASA recently tested the equipment with the Chinese olympic boxing team to see how it can be applied to workouts at NASA's location in Clear Lake.

"It's exclusive access to the equipment that is not available openly in Houston," says Sutaria. "NASA is a reference for us to become better trainers." Click here to read more about ST&F.

Through the Houston-based Muvve app, fitness fans can meet each other on the app or at curated events around town. Courtesy of Muvve

Houston entrepreneurs aim to connect fitness fiends around the city through a mobile app and curated events

On the Muvve

When Avi Ravishankar decided to train for a marathon in high school, he wanted to find a training buddy. He got lucky, and one found him: his classmate, Julian Se, took on the task.

"Julian decided he was going to train with me — he's a strong personality," Ravishankar says. "We started training, and to this day, we just became best friends from there."

Usually, finding fitness friends and training buddies isn't that easy — especially in a huge, spread out city of Houston. Ravishankar and Se turned their friendship into a business partnership to solve this problem. Houston-based Muvve is a mobile app that's mission is to connect fellow fitness enthusiasts across the city. The two came up with the idea as a way to merge their passions.

"The only idea we had was we wanted to have a startup with running," Ravishankar, co-founder of Muvve, says. "We loved running and tech, so we just wanted to find a way to bridge the gap there."

Ravishankar, a Rice University alumnus, says he took his idea to Owl Spark, an early stage accelerator on campus, and they just started asking people about their pain points when it came to working out.

"The big two things that we found were accountability and motivation," he says. "Out of 100 people, I would say all 100 people said that."

Ravishankar, who worked for six years in engineering at Oxy, says that these pain points are actually pretty inherent to individual sports.

"Intrinsic motivation is hard to find, especially in individual sports, like running, cycling, or yoga," he says. "Whereas, in team sports, like basketball or volleyball, you have the team to train with and motivate you."

Through his experience as an instructor at Black Swan Yoga, Ravishankar also realized boutique fitness studios needed a place to market their events to a wider audience. This gave Ravishankar an idea of a way to bridge the gap between different fitness studios around town via the app.

"For us the goal is to have all of these events and activities to go and meet like-minded people," he says.

Muvve's goal is to have these managed market events that are curated to ensure quality, rather than the hit or miss aspect of existing platforms.

"For me the curation aspect makes for a better experience," Ravishankar says.

Now, Muvve is focused on growing its user base from 4,500 to 10,000 users by summer. Simultaneously, the company is hoping to launch its first seed round of funding, and then using its funds and its network to launch into Austin by summer.

Ravishankar says finding potential investors has been the most challenging aspect.

"There's no money in Houston for a fitness tech startup," he says. "That space isn't really respected. For me, it's kind of a trickling effect. If there's no money in it, there's no one really to help you because they don't have a vested interest."

While funding has been daunting, Ravishankar says he's had some success in hiring out his team of developers, despite the uphill battle of hiring tech talent in Houston.

"There's hidden talent, but it's not obvious talent," Ravishankar says. "I think that people get discouraged by hiring in Houston because of that."

Muvve is harnessing the power of social media and digital networks to bridge the gap between fitness lovers across the city. Courtesy of Muvve

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Abbott assembles expert team to help lure U.S. Space Academy to Texas

space race

State Rep. Greg Bonnen of Friendswood has been tapped to lead a new team that will promote Texas as the future home of the U.S. Space Academy.

Bonnen, a neurosurgeon, chairs Houston Physicians’ Hospital and the powerful Texas House Appropriations Committee. His House district is close to NASA’s Johnson Space Center.

Gov. Greg Abbott appointed the seven-member team. Last month, President Trump signed an executive order establishing the Presidential Commission on the U.S. Space Academy. Commission members, who held their first meeting this month, will recommend a permanent location for the academy.

Texas officials are pushing a site near Johnson Space Center to host the academy. Alabama, Colorado and Florida are among Texas’ competitors.

In a joint statement, U.S. Sen. Ted Cruz and U.S. Rep. Brian Babin, both of Texas, issued a statement backing the state’s bid for the academy. Cruz lives in Houston. Babbin lives in Woodville, about 55 miles south of Beaumont.

“America’s space program is built across the country, but Texas is where the pieces come together,” the lawmakers said. “We are ready to lead the next generation of space pioneers and look forward to showing why Texas is the right home for the U.S. Space Academy.”

The academy’s curriculum will include technical education, leadership development and public service components. Graduates will be set up for careers in the U.S. military, civil service, and aerospace sectors.

The Abbott-appointed team will work with the Texas Space Commission to prepare the state’s proposal for the academy.

In addition to Bonnen, team members with ties to Houston include:

Robert Ambrose, who grew up in Houston. He worked at Johnson Space Center before becoming associate director of the Texas A&M Space Institute.
Former NASA astronaut Nancy Curry-Gregg, director of the Texas A&M Space Institute. She earned a doctoral degree from the University of Houston and previously worked at Johnson Space Center.
Former NASA astronaut Jack Fischer, senior vice president of Houston-based Intuitive Machines. The company builds spacecraft, delivers payloads to the moon and launches satellites.

“Texas is the home of America’s human spaceflight program,” Abbott said in a release. “No state can match what Texas brings to this mission.”

“NASA’s Johnson Space Center, world-class universities, a premier commercial space industry, major military installations, and an unmatched aerospace workforce give Texas every asset the United States Space Academy requires,” the governor added.

Houston university named No. 10 in nation and more top innovation news

Trending News

Editor's note: September sees a flurry of news for the innovation community, with one Houston university topping a nationwide ranking and one Houston-area NASA contractor poised to go public. Here are the five most-read Houston innovation headlines published September 1-15, 2026:

Houston university ranks No. 10 best in the U.S. in new 2027 report

Education ranking and review website Niche has released its 2027 rankings of the best colleges in the U.S., and Rice University leads as the No. 1 best university in Texas, and No. 10 best nationwide. Rice University ranked 10th in three national lists: Best Colleges in America, Top Private Universities, and Colleges with the Best Professors. Continue reading.

Houston-area NASA contractor plans Nasdaq IPO

Webster-based NASA contractor Rothe Development Inc. has filed paperwork with the U.S. Securities and Exchange Commission to go public. Rothe, a minority- and woman-owned business, hasn’t yet identified how many shares it will sell and how much money its IPO might raise. Rothe plans to offer Class B common stock on the Nasdaq exchange. Continue reading.

10+ can't-miss Houston business and innovation events for September

The energy transition and AI will be the talk of this town this month, thanks to a packed calendar of Houston events. September brings the return of Houston Energy and Climate Startup Week and some of its signature anchor events, plus AI conferences and talks exploring how the technology is impacting everything from healthcare to leadership. Here’s what not to miss and how to register. Continue reading.

Amazon's robotaxi service Zoox rolls out in 'sprawling' Houston market

Amazon-owned robotaxi ride-hailing service Zoox is zooming into Houston in September, becoming the latest robotaxi operator jockeying for local riders. Initially, self-driving retrofitted SUVs with safety drivers on board will serve downtown Houston, centrally located tourist hotspots, and certain residential neighborhoods. The SUVs will test Houston roads before Zoox rolls out autonomous robotaxis here, the company says. Continue reading.

10 Houston billionaires land on Forbes' 2026 list of richest Americans

The richest billionaires in America have a collective worth of $8 trillion in 2026, a staggering $1.4 trillion increase since last year, says Forbes. American billionaires are so wealthy that it now takes an unprecedented $4.4 billion net worth to be considered one of the richest people in the country. And one local billionaire has regained the title as Houston's wealthiest resident. Oil tycoon Jeffery Hildebrand, 67, now reigns as the No. 1 richest Houstonian, the 9th richest Texan, and the 88th richest person in America for 2026. Continue reading.

Houston space companies take off with new tech, deals and contracts

space update

Space City has had a busy month.

Houston-based aerospace institutions Venus Aerospace, Axiom Space, and Aegis Aerospace have each recently announced advancements in their respective fields that include expansions and new contracts from U.S. and international government agencies.

Here’s the latest:

Venus launches new test stand

Earlier this month, Venus Aerospace added infrastructure to support the ongoing progress of its Rotating Detonation Rocket Engine (RDRE) with the opening of its new propulsion test stand at the Houston Spaceport.

The Texas Space Commission's Space Exploration and Aeronautics Research Fund is funding the test stand, which is part of a larger effort from the state to increase investments in the aerospace economy. The ribbon-cutting event on Sept. 10 welcomed officials from Venus Aerospace, the Texas Space Commission, the Houston Spaceport, Houston business and local community leaders.

With the new stand, Venus will be able to test at higher thrust and for longer durations, which will allow the company to better replicate real-life conditions.

"Building and testing propulsion systems at this pace requires the right infrastructure around the technology," Sassie Duggleby, CEO and co-founder of Venus Aerospace, said in a news release. "We're grateful to the Texas Space Commission and the State of Texas for investing alongside companies like Venus. Public investment like this helps companies move faster and keeps critical aerospace capability growing here in Texas."

Venus closed a $91 million Series B in July and expanded its leadership team.

Axiom partners in Europe

Axiom Space has signed a memorandum of understanding with the European Space Agency for “sustained European access to low-Earth orbit (LEO)” following the retirement of the International Space Station, according to a news release from the company.

Under the agreement, Axiom and the ESA agreed to explore future astronaut missions on the ISS and Axiom Station, research, transportation and spacesuit partnerships. The organizations will explore using the ESA’s European Cargo Return service and potentially a future European crew vehicle to support operations at Axiom Station, the company's forthcoming commercial space station. The partnership could also involve Axiom's AxEMU spacesuit for orbital and lunar applications, according to the release.

“With the upcoming de-orbitation of the ISS, it is our duty to anticipate and prepare future solutions to ensure our access to low-Earth orbit,” Daniel Neuenschwander, director of human and robotic exploration at ESA, said in the release. “The two documents signed today underline both our commitment to safeguard our ability to pursue in-orbit science and to keep offering flight opportunities to our European astronaut corps, as well as the growing interest of international partners for our ongoing project to develop an autonomous European cargo vehicle.”

The announcement comes as Axiom has made several international moves this year. The company shared plans to establish Axiom Space Switzerland this summer and launched Axiom Space Japan in July.

"The path to a sustainable human presence in space runs through international collaboration — reliable supply chains, shared innovation, and partners who bring real capability," Jonathan Cirtain, CEO and President of Axiom Space, said in the release. "Europe's contributions to microgravity science and deep space technology make ESA exactly that kind of partner. This MoU strengthens our work together, and we look forward to ESA and its member states joining us as customers for future astronaut missions."

Aegis expands DoW deal

Webster, Texas-based Aegis Aerospace announced that it has won a new task order to continue supporting the U.S. Space Force’s Space Test Program.

The contract starts in October and covers designing, building, testing and operating Department of War payloads or equipment on NASA, government, and commercial launch vehicles and platforms. The contract was issued by the USSF Space Systems Command, Space Test Program under NASA Johnson Space Center’s Research, Engineering, and Mission Integration Services 2 (REMIS 2).

Currently, the company is working on three payload facilities on the ISS and has plans for two more in development.

“Aegis Aerospace is grateful to continue our exceptional payload integration support to the USSF and the STP to meet their critical mission objectives,” President Matt Ondler added in the release. “This work is more important than ever to maintain U.S. superiority in space. This new contract will take us beyond the current life of the ISS and see us integrate and test payloads on commercial space stations, free-flyers, and cislunar missions.”

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Houston on-demand fitness startup to launch virtual option for at-home exercise options

workout from home

Houston fitness entrepreneur launches health-focused app for women

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Fit tech

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Business exercise

Accel Lifestyle

Kanthaka

Muvve

Sutaria Training & Fitness

Houston entrepreneurs aim to connect fitness fiends around the city through a mobile app and curated events

On the Muvve

CultureMap Emails are Awesome

Abbott assembles expert team to help lure U.S. Space Academy to Texas

space race

Houston university ranks No. 10 best in the U.S. in new 2027 report

Houston-area NASA contractor plans Nasdaq IPO

10+ can't-miss Houston business and innovation events for September

Amazon's robotaxi service Zoox rolls out in 'sprawling' Houston market

10 Houston billionaires land on Forbes' 2026 list of richest Americans

Houston space companies take off with new tech, deals and contracts

space update

Venus launches new test stand

Axiom partners in Europe

Aegis expands DoW deal