Business exercise

4 fitness-focused Houston startups changing the industry

From what you wear to where you go, here are some Houston fitness startups changing the game. Courtesy of Accel Lifestyle

Houston has developed into a city full of boutique fitness studios and updated parks, and now the city is seeing fitness startups popping up as well. From creating a smell-free fabric to engaging NASA technology into training, these Houston fitness startups are working out innovative ideas into the exercise industry.

Accel Lifestyle

Courtesy of Accel Lifestyle

Megan Eddings tried everything to get the stink out of her husband's workout clothes, but nothing worked completely. With her background in chemistry, she knew there was something she could do to create a fabric that didn't hold on to the bacteria that built up in normal fabrics. So, she got to work. Now, years later, she's finally perfected her product and is ready to launch by summer.

"I never thought it would take this so long to make a T-shirt," Eddings says. "But, if you do it right and in an ethical way, it just takes a little longer."

Eddings says she'll have six different styles of men's and women's shirts to start, and they will be available on the Accel website, which recently got a facelift. Read more about Accel's journey here.

Kanthaka

Courtesy of Kanthaka

Finding a quality personal training session that fits your schedule and location hasn't really been done before Houston-based Kanthaka launched in 2017. Founder Sylvia Kampshoff wanted something that allowed her to exercise with someone on her own schedule, and with people who valued customer service.

The app uses location technology similar to that of ride sharing apps to allow users to book training sessions with certified personal trainers, all of whom are heavily vetted and background checked by Kampshoff and her team.

"Many trainers at gyms or who work privately aren't certified," she says. "And that was important to me, that we have professionals who understand training and the body. And making sure our clients felt safe was a huge priority for me. We interview every trainer personally to ensure they not only meet our standards but also share our goals."

Since launch, Kanthaka has expanded to Austin and is expanding to San Antonio in April and Atlanta in May. The company has secured angel investment and has seen a month over month growth of 10 to 50 percent since the end of 2018. Read more about Kanthaka here.

Muvve

Courtesy of Muvve

What would you get if you crossed a dating app with an event planner focused on creating friendships around fitness? Houston-based Muvve. The app, which was created by Avi Ravishankar and Julian Se, came from the idea that working out, training for a marathon, or just staying active is way better with a buddy.

"Intrinsic motivation is hard to find, especially in individual sports, like running, cycling, or yoga," Ravishankar says. "Whereas, in team sports, like basketball or volleyball, you have the team to train with and motivate you."

The app, which launched in May of 2018, acts like a network for fitness lovers — just like a dating app would connect potential romantic partners. Dating apps, actually, were a big influence on Ravishankar, he says.

"I fell in love with dating apps. It was this mind-blowing idea for me of how many people you can connect with — even if it's not for dating," he says. "The amount of people I have met just through technology always blows my mind. There's so much power in it."

Ravishankar plans on growing the app's user base to 10,000 users by summer. Read more about Muvve here.

Sutaria Training & Fitness

Blake Hobson/ST&F

Sutaria Training & Fitness LLC, a Houston-based personal training company, has a new partnership with NASA that aims to provide exclusive access to astronaut training equipment to clients.

Jay Sutaria, founder and lead trainer, says that the equipment at NASA, called the force plate, shows how much power a client's body is producing in specific areas and how that power drops over time. The data produced by these machines can help trainers customize and tweak workouts for each client to take training a step further.

Sutaria and his partners at NASA recently tested the equipment with the Chinese olympic boxing team to see how it can be applied to workouts at NASA's location in Clear Lake.

"It's exclusive access to the equipment that is not available openly in Houston," says Sutaria. "NASA is a reference for us to become better trainers." Click here to read more about ST&F.

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Building Houston

 
 

This week's roundup of Houston innovators includes Thomas Vassiliades of BiVACOR, Katie Mehnert of ALLY Energy, and Don Whaley of OhmConnect Texas. Courtesy photos

Editor's note: In this week's roundup of Houston innovators to know — the first of this new year — I'm introducing you to three local innovators across industries — from health care innovation to energy — recently making headlines in Houston innovation.


Thomas Vassiliades, CEO of BiVACOR

BiVACOR named Thomas Vassiliades as CEO effective immediately. Photo courtesy of BiVACOR

Thomas Vassiliades has been named CEO of BiVACOR, and he replaces the company's founder, Daniel Timms, in the position. BiVACOR is on track to head toward human clinical trials and commercialization, and Vassiliades is tasked with leading the way.

Vassiliades has over 30 years of experience within the medical device industry as well as cardiothoracic surgery. He was most recently the general manager of the surgery and heart failure business at Abiomed and held several leadership roles at Medtronic. Dr. Vassiliades received his MD from the University of North Carolina, and his MBA was achieved with distinction at Emory University.

“I am excited and honored to join the BiVACOR team, working closely with Daniel and the entire team as we look forward to bringing this life-changing technology to the market,” says Dr. Vassiliades in the release. “Throughout my career, I’ve been guided by the goal of bringing innovative cardiovascular therapies to the market to improve patient care and outcomes – providing solutions for those that don’t have one. BiVACOR is uniquely well-positioned to provide long-term therapy for patients with severe biventricular heart failure.” Click here to read more.

Katie Mehnert, CEO and founder of ALLY Energy

Katie Mehnert joins the Houston Innovators Podcast to discuss the future of energy amid a pandemic, climate change, the Great Resignation, and more. Photo via Katie Mehnert

Katie Mehnert started ALLY Energy — originally founded as Pink Petro — to move forward DEI initiatives, and she says she started with building an audience first and foremost, but now the technology part of the platform has fallen into place too. Last summer, ALLY Energy acquired Clean Energy Social, which meant doubling its community while also onboarding new technology. On the episode, Mehnert reveals that this new website and platform is now up and running.

"We launched the integrated product a few weeks back," Mehnert says. "The whole goal was to move away from technology that wasn't serving us."

Now, moving into the new year, Mehnert is building the team the company needs. She says she hopes to grow ALLY from two employees to 10 by the end of the year and is looking for personnel within customer support, product developers, and sales and service. While ALLY is revenue generating, she also hopes to fundraise to further support scaling. Click here to read more.

Don Whaley, president at OhmConnect Texas

Texas is about a month away from the anniversary of Winter Storm Uri — would the state fair better if it saw a repeat in 2022? Photo courtesy

The state of Texas is about a month away from the one year anniversary of Winter Storm Uri — but is the state better prepared this winter season? Don Whaley, president at OhmConnect Texas, looked at where the state is now versus then in a guest column for InnovationMap.

"Governor Abbott has gone on record guaranteeing that the lights will stay on this winter, and I am inclined to agree. With the reinforcement of our fuel systems being mandated by the Railroad Commission, 2023 to 2025 should receive the same guarantee," he writes. "Beyond that, as the demand for electricity in Texas continues to grow, we will need to rely on the initiatives under consideration by the PUCT to attract investment and innovation in new, dispatchable generation and flexible demand solutions to ensure long-term stability in the ERCOT market.

Whaley has worked for over 40 years in the natural gas, electricity, and renewables industries, with specific experience in deregulated markets across the U.S. and Canada. He founded Direct Energy Texas and served as its president during the early years of deregulation. Click here to read more.

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