3 Houston innovators to know this week

who's who

This week's roundup of Houston innovators includes Joy M. Hutton of Joy of Consulting, Michael T. Suffredini of Axiom Space, and Kim Raath of Topl. Courtesy photos

Editor's note: In the last weekly roundup of Houston innovators of 2020, I'm introducing you to three innovators across the city — the new local leader of a new Google program, the CEO of a space tech company, and a startup founder with fresh funds.

Joy M. Hutton, local leader of Grow with Google's Digital Coach program

Joy M. Hutton leads the Grow with Google in Houston. Photo courtesy of Google

Joy M. Hutton is a serial entrepreneur and has just signed on to help guide other startup founders as the local leader of the Grow with Google Digital Coach program in Houston. Just like any other entrepreneur this year, Hutton, who was planning to launch her company On the Go Glam in March, was challenged to pivot her own startup amid COVID-19 and its accompanying obstacles.

On this week's episode of the Houston Innovators Podcast, Hutton shares how the pandemic caused her to rethink the timeline on some of the features she had in mind for the company.

"The pandemic was kind of a good thing, because it allowed me to take a step back and add additional services for men," Hutton says, adding that expanding into offering barbershop services was always a plan, but the new need pushed her to quickly pivot. Read more and stream the episode.

Michael T. Suffredini, president and CEO of Axiom Space

Michael T. Suffredini co-founded Houston-based Axiom Space. Photo via AxiomSpace.com

A veteran of the space business, Michael T. Suffredini now leads Axiom Space, which just announced a partnership with the Houston Spaceport. Mayor Sylvester Turner announced that Axiom Space will construct a 14-acre headquarters.

The headquarters "will be the world's first free-flying internationally available private space station that will serve as humanity's central hub for research, manufacturing, and commerce," Turner said.

The partnership is expected to bring more than 1,000 high-paying jobs, from engineers to scientists, mathematicians, and machinists. Read more.

Kim Raath, CEO of Topl

Kim Raath is ending her year with news of a VC deal. Courtesy of Topl

Unfortunately, the pandemic has had its detrimental effect on venture capital — especially when it comes to female-founded companies. Crunchbase reported a 27 percent decrease in funding for female-founded companies.

In light of this statistic, Kim Raath, CEO and co-founder of Houston-based Topl, is feeling pretty proud of leading her company to closing a $3 million round with support from investors both locally and across the country.

"We're grateful to have closed an oversubscribed venture round during a pandemic, especially given the unfortunate truth that many women-led startups are getting much less investment during this time," says Kim Raath, CEO of Topl, in a press release. "Bringing transparency to causes dedicated to environmental and social good has never been more important. We are building a modern blockchain for a world where purpose and profit go hand in hand." Read more.

Joy M. Hutton leads the Grow with Google in Houston. Photo courtesy of Google

Houston innovator to help minority entrepreneurs get access to resources she wished she had

Houston Innovators Podcast episode 63

Joy M. Hutton is used to wearing multiple hats. A consultant for nonprofits and small businesses at her own firm, Joy of Consulting, and the founder of On the Go Glam, an on-demand beauty platform, Hutton recently added another hat into rotation.

In November, when Google announced it was expanding its Grow with Google Digital Coach program to Houston, Hutton was named the local leader. Now, she's hoping to help provide important business resources to entrepreneurs just like herself.

"In Houston, you have a lot of different resources that weren't available to startups before just within the past few years, and I think that's huge," Hutton says on this week's episode of the Houston Innovators Podcast. "Being more inclusive with people who need the resources who haven't traditionally had access to those resources is a big initiative. I personally am proud to be a part of that."

Hutton specifically calls out resources like MassChallenge and Founder's Institute — both of which she serves as a mentor for — as well as DivInc, gBeta, and of course the Grow with Google program. To get involved, Houston entrepreneurs can head online to learn more and keep an eye out for monthly classes online — and hopefully, in the future, in person events as well.

Just like any other entrepreneur this year, Hutton was challenged to pivot her own startup amid COVID-19 and its accompanying challenges. On the podcast, Hutton shares how the pandemic caused her to rethink the timeline on some of the features she had in mind for the company.

Originally expecting to launch at SXSW in March, On the Go Glam was focused on providing a tech platform for on-demand makeup and hair service for women. But with barber shops being closed, Hutton saw an opportunity to pivot to provide at-home services for men too.

"The pandemic was kind of a good thing, because it allowed me to take a step back and add those additional services for men," Hutton says, adding that expanding into this part of the beauty industry was always a plan, but the new need pushed her to quickly pivot to provide this service.

Hutton shares more about the new program and her observations on how Houston has evolved as a startup ecosystem in the episode. Listen to the full interview below — or wherever you stream your podcasts — and subscribe for weekly episodes.

The Grow with Google Digital Coaches program has expanded to Houston. Photo via Unsplash

Google launches new program to serve Houston's minority small business owners

new to hou

A new Google initiative is expanding its Texas presence this month. The Grow with Google's Digital Coaches program, which has already launched in Austin, has expanded to the Bayou City — making the Lone Star State the only state to have two locations of this entrepreneur-centric tool.

The program aims to provide digital skills training and coaching to Black and LatinX small business owners and create economic opportunity. Houston is one of eight new cities the program has recently expanded into.

"Houston has a vibrant and growing Black and LatinX small business community," says Lucy Pinto, Google's Digital Coach program manager, in a news release. "The Digital Coaches program will provide business owners in these communities with ongoing workshops and hands-on coaching sessions focused on techniques and digital tools to reach new customers, thrive online and grow."

Houston entrepreneur Joy M. Hutton, founder of Joy of Consulting, will serve as the Grow with Google Digital Coach for Houston. Hutton also runs a restaurant-focused consulting business called The Restaurant Girl and founded go GLAM, a beauty on demand platform.

"The Grow with Google team is making an effort to close the gap in resources that Black and LatinX small business owners have not generally had access to — in Houston and beyond," Hutton says in the release. "I live and breathe entrepreneurship, so I'm honored to participate in the Google Digital Coaches program and excited to work with Houston entrepreneurs who are traditionally underrepresented."

Joy M. Hutton will lead Grow with Google in Houston. Photo courtesy

According to the release, the program is expanding with inclusion in mind. This year, the program will grow to 20 mentors.

"As the representative of Houston's 18th District, a diverse and historic district, I know firsthand the importance and positive impact that investing in diverse communities and their residents can have on the entire population," says Rep. Sheila Jackson Lee in the release. "As Houston continues to prosper and grow, it is critical that we continue to invest in our minority-owned and small businesses to ensure an even brighter economic future for our city."

The program's first free workshop is called Connect with Customers and Manage Your Business Remotely and will be held virtually tomorrow, Friday, November 20, at 5:30 p.m. Moving forward, Grow with Google workshops will be hosted by Hutton on a regular basis, including the following sessions:

Dec. 3 at 5 p.m. CDT - Get Your Local Business on Google Search and Maps
Dec. 10 at 5 p.m. CDT - Reach Customers Online with Google
Dec. 17 at 5 p.m. CDT - Digital Skills for Everyday Tasks

Both Google as well as local leadership are excited for the opportunities this program will provide Houstonians.

"As a 'majority-minority' city that is the fourth-largest in the U.S., it is critical that our Black and LatinX business owners have the tools and knowledge to reach new customers, grow their businesses and help continue to make Houston a prosperous, skilled and inclusive city," Mayor Sylvester Turner says in the release. "The city of Houston is appreciative for the opportunity to provide invaluable resources and opportunities to our city's Black and LatinX small business owners."

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9 can't-miss Houston business and innovation events for April

where to be

Two new conferences will launch while another longtime business competition celebrates its 25th anniversary this month in Houston. Plus, there are networking opportunities, family tech events and more.

Here are the Houston business and innovation events you can't miss in April and how to register. Please note: this article might be updated to add more events.

Ion Block Party: Art Crawl

Network and socialize with other tech enthusiasts and business-minded individuals while taking in the new gallery at Community Artists’ Collective and experiencing the immersive dome at Omnispace360. See work by Joel Zika, who will showcase his digital sculptures through augmented reality screens, and other public art around the Ion while also enjoying food and drink.

This event is Thursday, April 3, from 4-7 p.m. at the Ion. Click here to register.

CLA Presents: Raising Capital over Happy Hour

Gain a better understanding of the capital-raising process and various funding opportunities at this educational happy hour. Keith Davidson, the market leader for CLA in Dallas and former CFO of ICS, will present.

This event is Thursday, April 10, from 4-6 p.m. at The Cannon. Click here to register.

Rice Business Plan Competition

The Rice Alliance for Technology and Entrepreneurship will host the 25th annual Rice Business Plan Competition this month. Forty-two student-led teams from around the world, including one team from Rice, will present their plans before more than 300 angel, venture capital, and corporate investors to compete for more than $1 million in prizes.

This event is April 10-12. Stream the Elevator Pitch Competition and Final Round here.

RSVF Annual Conference

The Rice Student Venture Fund will host its first-ever Annual Conference to celebrate the university's entrepreneurial spirit and the rising generation of student-led innovation. The conference will include live startup demos, an RSVF fund update, a keynote fireside chat, a builder-investor panel and networking. RSVF welcomes students, alumni, investors, faculty and staff, and innovators and community members of the broader tech scene.

This event is Monday, April 14, from 4-8 p.m. at the Ion. Click here to register.

TEX-E Conference

TEX-E will host its inaugural conference this month under the theme "Energy & Entrepreneurship: Navigating the Future of Climate Tech." The half-day conference will feature a keynote from Artemis Energy Partners CEO Bobby Tudor as well as panels with other energy and tech leaders from NRG, Microsoft, GE Vernova and TEB Tech.

This event is Tuesday, April 15, from 1-4:30 p.m. at the Ion. Click here to register.

Houston Methodist Leadership Speaker Series

Hear from Dr. Jonathan Rogg, Chief Quality Officer and Vice President of Operations at Houston Methodist Hospital and a a practicing emergency medicine physician, at the latest Houston Methodist Leadership Speaker Series. Rogg will present "Leadership from the Bedside to the Boardroom."

This event is on Wednesday, April 23, from 4:45-6 p.m. at the Ion. Click here to register.

Ion Family STEAM Day– Let's Build a Tripwire Alarm

STEAM on Demand will host a hands-on, family-friendly engineering lesson for young ones on the Ion Forum Stairs. Kids will learn to create and test their own working alarm system. The event is geared toward those ages 7 to 14.

This event is Sunday, April 26, from 10 a.m. to noon at the Ion. Click here to register.

Greentown Houston Fourth Anniversary Transition On Tap

Climatetech incubator Greentown Labs will celebrate its fourth anniversary with a special edition of its signature networking event, Transition On Tap. Entrepreneurs, investors, students, and friends of climatetech are invited to attend.

This event is Tuesday, April 29, from 5:30-7:30 p.m. at Greentown Labs. Click here to register.

Integrate Space Technology Into Your Small Biz

The SBA Houston District Office and the UH Technology Bridge will host a collaborative event designed to help small businesses leverage space technology for prototype development. Attendees will also hear from industry experts on resources and gain access free technical engineering assistance to help accelerate their businesses.

This event is Wednesday, April 30, from 9:30-11:30 a.m. at UH Technology Bridge Innovation Center. Click here to reserve your spot.

Texas university's innovative 'WaterHub' will dramatically reduce usage by 40%

Sustainable Move

A major advancement in sustainability is coming to one Texas university. A new UT WaterHub at the University of Texas at Austin will be the largest facility of its kind in the U.S. and will transform how the university manages its water resources.

It's designed to work with natural processes instead of against them for water savings of an estimated 40 percent. It's slated for completion in late 2027.

The university has had an active water recovery program since the 1980s. Still, water is becoming an increasing concern in Austin. According to Texas Living Waters, a coalition of conservation groups, Texas loses enough water annually to fill Lady Bird Lake roughly 89 times over.

As Austin continues to expand and face water shortages, the region's water supply faces increased pressure. The UT WaterHub plans to address this challenge by recycling water for campus energy operations, helping preserve water resources for both the university and local communities.

The 9,600-square-foot water treatment facility will use an innovative filtration approach. To reduce reliance on expensive machinery and chemicals, the system uses plants to naturally filter water and gravity to pull it in the direction it needs to go. Used water will be gathered from a new collection point near the Darrell K Royal Texas Memorial Stadium and transported to the WaterHub, located in the heart of the engineering district. The facility's design includes a greenhouse viewable to the public, serving as an interactive learning space.

Beyond water conservation, the facility is designed to protect the university against extreme weather events like winter storms. This new initiative will create a reliable backup water supply while decreasing university water usage, and will even reduce wastewater sent to the city by up to 70 percent.

H2O Innovation, UT’s collaborator in this project, specializes in water solutions, helping organizations manage their water efficiently.

"By combining cutting-edge technology with our innovative financing approach, we’re making it easier for organizations to adopt sustainable water practices that benefit both their bottom line and the environment, paving a step forward in water positivity,” said H2O Innovation president and CEO Frédéric Dugré in a press release.

The university expects significant cost savings with this project, since it won't have to spend as much on buying water from the city or paying fees to dispose of used water. Over the next several years, this could add up to millions of dollars.

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A version of this story originally appeared on our sister site, CultureMap Austin.

Texas female-founded companies raised more than $1 billion in 2024, VC data shows

by the numbers

Female-founded companies in Dallas-Fort Worth may rack up more funding deals and more money than those in Houston. However, Bayou City beats DFW in one key category — but just barely.

Data from PitchBook shows that in the past 16 years, female-founded companies in DFW collected $2.7 billion across 488 deals. By comparison, female-founded companies in the Houston area picked up $1.9 billion in VC through 343 deals.

Yet if you do a little math, you find that Houston ekes out an edge over DFW in per-deal values. During the period covered by the PitchBook data, the value of each of the DFW deals averaged $5.53 million. But at $5,54 million, Houston was just $6,572 ahead of DFW for average deal value.

Not surprisingly, the Austin area clobbered Houston and DFW.

During the period covered by the PitchBook data, female-founded companies in the Austin area hauled in $7.5 billion across 1,114 deals. The average value of an Austin deal: more than $6.7 million.

Historically, funding for female-established companies has lagged behind funding for male-established companies. In 2024, female-founded companies accounted for about one-fourth of all VC deals in the U.S., according to PitchBook.

PitchBook noted that in 2024, female-founded companies raised $38.8 billion, up 27 percent from the previous year, but deal count dropped 13.1 percent, meaning more VC for fewer startups. In Texas, female-founded companies brought in $1.3 billion last year via 151 deals. The total raised is the same as 2023, when Texas female founders got $1.3 billion in capital across 190 deals.

“The VC industry is still trying to find solid footing after its peak in 2021. While some progress was made for female founders in 2024, particularly in exit activity, female founders and investors still face an uphill climb,” says Annemarie Donegan, senior research analyst at PitchBook.

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