Houston mobile ordering company partners with robotic kitchen

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Mobile ordering technology for hospital employees just got a major tech upgrade. Photo courtesy of Rivalry Tech

Houston-based Rivalry Tech announced that it has partnered up with Canadian RoboEatz to bring hospital employees on-demand meals 24/7.

RoboEatz is known for its autonomous robotic kitchen system, which prepares high-quality dishes efficiently and consistently for health care organizations, businesses, higher education institutions and quick-service restaurants.

Rivalry Tech will couple RoboEatz's system with its user interface, known as myEATZ, that's currently in use at several Houston Methodist Hospitals, the TMC Innovation Factory, and in resorts, hospitals, office buildings, and more, according to the company's website.

"At Rivalry Tech, we're dedicated to pushing our boundaries into cutting-edge technologies with innovative partners like RoboEatz," Aaron Knape, CEO of Rivalry Tech, says in a statement. "Partnering with RoboEatz allows us to take this commitment a step further by providing an interface that gives users complete control over their dining choices and preferences."

Rivalry Tech originally founded myEATZ as an in-stadium ordering app in 2018, then known as sEATz. The company rebranded and introduced myEATz in 2022 and launched a new app about a year ago.

The company raised $3.5 million in funding to expand into the health care space in 2022 and initially rolled out at Houston Methodist The Woodlands Hospital, Houston Methodist West Hospital, Houston Methodist Clear Lake Hospital, Houston Methodist Continuing Care Hospital, and Houston Methodist Willowbrook Hospital last spring. According to Rivalry, its partner Aramark Healthcare+ has been important to the expansion of their technology within the health care sector.

"We believe this partnership marks a pivotal moment in the evolution of dining technology," Janis Poruks, CTO and Co-Founder of RoboEatz, said in a statement. "By integrating Rivalry Tech's user interface with our automated robotic kitchen, we're transforming dining into an interactive and personalized experience. Our goal is to redefine convenience and quality in dining while reducing the need for full-time employees."

MyEATZ, then sEATz, was part of Softeq Development’s accelerator in 2022. Click here to see the latest Houston tech companies to join.
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More Houston-area hospital workers now have access to this Houston startup's mobile ordering platform. Image courtesy of Rivalry Tech

Mobile ordering tech company expands to 5 Houston hospitals

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More Houston hospital workers now have access to on-demand mobile ordering thanks to a Houston startup.

Houston-based Rivalry Tech has rolled out its its mobile ordering platform, myEATz, into five of Houston Methodist's hospital cafes. The hospital employees can now order food and beverages from the myEATz app or web platform.

The platform is now available at: Houston Methodist The Woodlands Hospital, Houston Methodist West Hospital, Houston Methodist Clear Lake Hospital, Houston Methodist Continuing Care Hospital, and Houston Methodist Willowbrook Hospital.

"Employee wellness is especially important in healthcare as worker shortages, combined with fatigue, continue to be a concern," says Aaron Knape, CEO and co-founder of Rivalry Tech, in a news release. "MyEATz offers more than just access to onsite food and beverage options, it encourages employees to utilize their meal breaks to recharge and make the most of their break."

The expansion aligns with Rivalry's partnership with Aramark Healthcare+, which operates all of the dining operations at Houston Methodist.

“We are thrilled to expand our partnership with Rivalry Tech to bring mobile ordering to five additional Aramark Healthcare+ Houston Methodist locations," says Dave Hanson, vice president of operations at Aramark Healthcare+, in the release. "Our continued investment in technology is a testament to our commitment to providing exceptional service and convenience to our healthcare caregivers. With Rivalry Tech's myEATz platform and our operational expertise, we are confident in our ability to enhance the overall dining experience for our guests.”

Founded in 2018 as sEATz, an in-stadium ordering app, Rivalry Tech rebranded and introduced the myEATz concept last year. Since then, the company rolled out its new app and raised $3.5 million in funding to expand its technology into the health care hospitality space.

A Houston startup is making mobile food ordering a whole lot easier within health care facilities. Photo by Jonas Leupe on Unsplash

Houston tech company launches app to upgrade mobile ordering

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A Houston tech company has launched its mobile ordering app, the company announced last week.

Rivalry Tech, which created sEATz, an in-seat food delivery platform for sports and entertainment venues, has launched myEATZ in the App Store and Google Play. The platform is designed for facilities with 24/7/365 dining needs, and the app's initial focus is on the health care industry.

Health care employees work long shifts and have to optimize their break time. With the myEATZ app, these workers can order ahead and skip the line at nearby eateries. For Rivalry Tech's co-founder and CEO, Aaron Knape, being able to provide this tool to health care workers is a personal win for him.

“Being married to a nurse, and living next door to the largest medical center in the world, I’ve seen the challenges faced by healthcare workers the past few years," he says in a news release. "To offset long hours and short breaks, the myEATz platform can truly give time back to healthcare workers by letting them skip the line.”

Outside of health care, myEATz has also identified opportunities within the hospitality industry. Last year, myEATz launched at Margaritaville Lake Conroe to allow guests to mobile order food and beverage directly to their pool chair. The expansion is in its second phase with plans to rollout into other hotels.

Originally founded as sEATz in 2018 by Knape, Marshall Law, and Craig Ceccanti, Rivalry Tech raised $3.5 million in November. The round was led by Houston-based Sightcast, with participation from Houston-based Softeq Venture Studio, Rice University’s Valhalla Investment Group, and more.

The myEATz app is available now. Image courtesy of Rivalry Tech

This week's roundup of Houston innovators includes Betsy Furler of For All Abilities, Marshall Law and Aaron Knape of Rivalry Tech, and 11 Houston Innovation Awards winners. Photos courtesy

3+ Houston innovators to know this week

who's who

Editor's note: In this week's roundup of Houston innovators to know, I'm introducing you to over a dozen local innovators across industries — from cognitive tech to mobile ordering — recently making headlines in Houston innovation. That's right it's a special edition of this Monday feature. Scroll to see the 11 honorees from the Houston Innovation Awards Gala.

Betsy Furler, co-founder and CEO of For All Abilities

Betsy Furler, co-founder and CEO of For All Abilities, joins this week's Houston Innovators Podcast. Photo courtesy of For All Abilities

The fact that people's cognitive abilities differ widely is not exactly new information, but with new technologies and information about the subject, communities are able to learn better and more efficient ways of coping with neurodiversity — especially in the workplace. Betsy Furler, founder and CEO of Houston-based For All Abilities, is working on a unique approach to these challenges.

After its initial assessment, For All Abilities, which operates as a subscription software model for businesses, provides employees with curated low or no-cost apps and efficiency tools. While her work is mission-driven, Furler says on the show she was very intentional on starting her organization as a for-profit tech startup.

"It really makes sense from a business perspective to support your employees this way," she says. Click here to read more.

Marshall Law and Aaron Knape of Rivalry Technologies

Rivalry Tech's co-founders — Marshall Law and Aaron Knape — share news of the company's latest round of investment. Photo courtesy of Rivalry Tech

Rivalry Tech, originally founded as sEATz and tackling mobile ordering in sports venues, has raised $3.5 million following expanding with a new product, myEATz, that targets the health care, leisure, and business industries. The round was led by Houston-based Sightcast, with participation from Houston-based Softeq Venture Studio, Rice University’s Valhalla Investment Group, and more.

Co-Founders Aaron Knape, Marshall Law, and Craig Ceccanti launched the company in 2018. The idea came to Law after he missed catching a home run ball in the 2017 World Series because he was stuck in a long line waiting for concessions.

“We have built an amazing mobile ordering platform over the last four years for some of the best teams in professional and collegiate sports. It is exciting to see our success in sports and entertainment translate into opportunities in other industries. People want the best mobile ordering experience no matter where they are. That is exactly what we provide,” says Law. Click here to read more.

Meet the startup founders, mentors, investors, and other innovation leaders honored at the Houston Innovation Awards Gala

The 2022 Houston Innovation Awards revealed its big winners across 11 categories. Photos courtesy

Last Wednesday, InnovationMap and Houston Exponential announced the winners of the 2022 Houston Innovation Awards Gala. Eleven founders, mentors, investors, and more took home wins. Click here to read more.

Rivalry Tech's co-founders — Marshall Law and Aaron Knape — share news of the company's latest round of investment. Photo courtesy of Rivalry Tech

Houston tech startup raises $3.5M following industry expansion

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A Houston-based company that optimizes mobile ordering for large venues has closed its latest round of funding.

Rivalry Tech, originally founded as sEATz and tackling mobile ordering in sports venues, has raised $3.5 million following expanding with a new product, myEATz, that targets the health care, leisure, and business industries. The round was led by Houston-based Sightcast, with participation from Houston-based Softeq Venture Studio, Rice University’s Valhalla Investment Group, and more.

“Sightcast Capital Partners looks to invest in strong, founder-led companies that bring a forward-thinking solution to everyday problems," says Neal Simpson, managing partner of Sightcast Capital Partners, in a news release. "In Rivalry Tech, we saw a team that recognized an opportunity to streamline the way in which food and beverage transactions occur in the healthcare, leisure, sports, and entertainment markets. Their two-sided approach of using technology as a tool to increase vendor profitability and also positively influence consumer experience is what immediately attracted us to this opportunity."

The company also recently announced it joined Softeq Venture Studio's latest accelerator cohort that was unveiled last month.

“As we begin scaling our customer base, Softeq was the perfect choice as both an investment and development partner. With their focus on innovation combined with their extensive experience in enterprise software and hardware, we believe they can strategically elevate us to the next level,” says Aaron Knape, CEO and co-founder of Rivalry Tech.

Knape and his co-founders — Marshall Law and Craig Ceccanti — launched the company in 2018. The idea came to Law after he missed catching a home run ball in the 2017 World Series because he was stuck in a long line waiting for concessions.

“We have built an amazing mobile ordering platform over the last four years for some of the best teams in professional and collegiate sports. It is exciting to see our success in sports and entertainment translate into opportunities in other industries. People want the best mobile ordering experience no matter where they are. That is exactly what we provide,” says Law.

This growing mobile ordering startup has rebranded to represent its growth. Photo courtesy of sEATz

Growing Houston sportstech company rebrands following platform expansion

the rivalry is on

The Houston startup that enabled in-seat food and beverage ordering at stadiums has grown over the past few years — and the company has entered into its new era with a rebrand.

Houston-based sEATz expanded this year to evolve its technology to enable optimized mobile ordering within hospitals. Launching that new platform, called myEATz, led to a need for a defined parent company to account for the growing company. Rivalry Technology will be run by the same sEATz and myEATz team.

“I always knew that sEATz would grow into something special," says Rivalry Tech CEO and Co-Founder Aaron Knape in a news release. "As we continue to expand and grow, our brand has also grown with it. With sEATz holding sway over Sports and Entertainment, and the myEATz platform making rapid inroads into healthcare, business dining and leisure, the Rivalry Tech branding will help pull it all together.”

The rebrand comes with a new logo, website, and social media accounts. Rivalry's chief of staff, Megan Fier, designed the new logo with sEATz's original design and colors in mind.

“Knowing how recognized the sEATz brand has become, I needed to design the Rivalry Tech logo to compliment that," she says in the release. "The dual arrows pointing together represent our two platform brands. The orange sEATz half shows where we started while the navy blue myEATz shows where we are going.”

The new website also showcases both brands with information for those interested in both platforms.

“Prior to our rebrand, we had two separate websites presenting as two separate companies," Fier says. "I wanted our website to be our go-to place for both sEATz and myEATz, to show that cohesion and showcase the depth of our offerings as Rivalry Tech. The new Rivalry Tech website shares our products, tells our story, and gives site visitors a place to connect to our team all in one website. Afterall, we are more than just mobile ordering.”

The name reflects the three sEATz co-founders' alma maters: Knape graduated from Texas A&M University, Marshall Law from the University of Texas, and Craig Ceccanti from Louisiana State University.

“An Aggie, a Longhorn, and an LSU Tiger walked into a bar," Knape explains, "and it was the only name on which we could agree.“

Founded in 2018, the company has raised two seed rounds — one in 2019 and another amid the pandemic in 2020. Following that funding, Knape previously told InnovationMap that he's focused on the company's growth.

"I tell the team that we're kind of coming out of stealth mode — I know we're not in a true stealth mode, but we haven't spent a lot of money on sales and marketing," Knape says on the Houston Innovators Podcast. "Now it's time to start putting that emphasis on who we are, that we're here, and we're ready to take over."

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Houston falls from top 50 in global ranking of 'World's Best Cities'

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Houston is no longer one of the top 50 best cities in the world, according to a prestigious annual report by Canada-based real estate and tourism marketing firm Resonance Consultancy.

The newest "World's Best Cities" list dropped Houston from No. 40 last year to No. 58 for 2026.

The experts at Resonance Consultancy annually compare the world's top 100 cities with metropolitan populations of at least 1 million residents or more based on the relative qualities of livability, "lovability," and prosperity. The firm additionally collaborated with AI software company AlphaGeo to determine each city's "exposure to risk, adaptation capacity," and resilience to change.

The No. 1 best city in the world is London, with New York (No. 2), Paris (No. 3), Tokyo (No. 4), and Madrid (No. 5) rounding out the top five in 2026.

Houston at least didn't rank as poorly as it did in 2023, when the city surprisingly plummeted as the 66th best city in the world. In 2022, Houston ranked 42nd on the list.

Despite dropping 18 places, Resonance Consultancy maintains that Houston "keeps defying gravity" and is a "coveted hometown for the best and brightest on earth."

The report cited the Houston metro's ever-growing population, its relatively low median home values ($265,000 in 2024), and its expanding job market as top reasons for why the city shouldn't be overlooked.

"Chevron’s shift of its headquarters from California to Houston, backed by $100 million in renovations, crowns relocations drawn by record 2024 Port Houston throughput of more than four million containers and a projected 71,000 new jobs in 2025," the report said.

The report also draws attention to the city's diversity, spanning from the upcoming grand opening of the long-awaited Ismaili Center, to the transformation of several industrial buildings near Memorial City Mall into a mixed-use development called Greenside.

"West Houston’s Greenside will convert 35,000 square feet of warehouses into a retail, restaurant and community hub around a one-acre park by 2026, while America’s inaugural Ismaili Center remains on schedule for later this year," the report said. "The gathering place for the community and home for programs promoting understanding of Islam and the Ismaili community is another cultural jewel for the country’s most proudly diverse major city."

In Resonance Consultancy's separate list ranking "America's Best Cities," Houston fell out of the top 10 and currently ranks as the 13th best U.S. city.

Elsewhere in Texas, Austin and Dallas also saw major declines in their standings for 2026. Austin plummeted from No. 53 last year to No. 87 for 2026, and Dallas fell from No. 53 to No. 78.

"In this decade of rapid transformation, the world’s cities are confronting challenges head‑on, from climate resilience and aging infrastructure to equitable growth," the report said. "The pandemic, long forgotten but still a sage oracle, exposed foundational weaknesses – from health‑care capacity to housing affordability. Yet, true to their dynamic nature, the leading cities are not merely recovering, but setting the pace, defining new paradigms of innovation, sustainability and everyday livability."

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This article originally appeared on CultureMap.com.

Waymo self-driving robotaxis will launch in Houston in 2026

Coming Soon

Houston just cleared a major lane to the future. Waymo has announced the official launch of its self-driving robotaxi service in the Bayou City, beginning with employee-only operations this fall ahead of a public launch in early 2026.

The full rollout will include three Texas cities, Houston, Dallas, and San Antonio, along with Miami and Orlando, Florida. Currently, the company operates in the San Francisco Bay Area, Phoenix, and Los Angeles, with service available in Austin and Atlanta through Uber.

Before letting its technology loose on a city, Waymo first tests the routes with human drivers. Once each locale is mapped, the cars can begin driving independently. Unique situations are flagged by specialists, and engineers evaluate performance in virtual replicas of each city.

“Waymo’s quickly entering a number of new cities in the U.S. and around the world, and our approach to every new city is consistent,” explained the announcement. “We compare our driving performance against a proven baseline to validate the performance of the Waymo Driver and identify any unique local characteristics.”

The launch puts Waymo ahead of Tesla. Elon Musk’s Austin-based carmaker has made a lot of hullabaloo about autonomy being the future of the company, but has yet to launch its service on a wide scale.

Waymo started testing San Antonio’s roadways in May as part of a multi-city “road trip,” which also included Houston. The company says its measured approach to launches helps alleviate local concern over safety and other issues.

“The future of transportation is accelerating, and we are driving it forward with a commitment to quality and safety,” Waymo wrote. “Our rigorous process of continuous iteration, validation, and local engagement ensures that we put communities first as we expand.”

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This article originally appeared on CultureMap.com.

Shipley Donuts launches AI-powered ordering assistant

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Popular Houston-born doughnut chain Shipley Donuts has added a first-of-its-kind AI-powered assistant to its online ordering platform.

The new assistant can create personalized order recommendations based on individual or group preferences, according to a news release from the company. Unlike standard chatbox features, the new assistant makes custom recommendations based on multiple customer factors, including budgetary habits, individual flavor preferences and order size.

"We're not just adding AI for the sake of innovation — we're solving real customer pain points by making ordering more intuitive, personalized and efficient," Kerry Leo, Shipley Vice President of Technology, said in the release.

The system also works for larger events, as it can make individual orders and catering recommendations for corporate events and meetings by suggesting quantities and assortments based on group size, event type and budget.

According to Shipley, nearly 1 in 4 guests have completed orders with the new AI technology since it launched on its website.

“The integration of the AI ordering assistant into our refreshed website represents a significant leap forward in how restaurant brands can leverage technology to enhance the customer experience,” Leo added in the release.

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