Winner, winner

10 most promising Texas startups revealed at inaugural Houston summit

Station Houston CEO Gabriella Rowe and Rice Alliance Managing Partner Brad Burke named 10 startups to watch. Photo by Natalie Harms

Texas is booming with digital startups, and Station Houston and the Rice Alliance for Technology and Entrepreneurship hosted a meeting of the minds to discuss the digital revolution at the inaugural Texas Digital Summit at Rice University on December 6.

Thirty-nine companies presented throughout the day; among the group were 26 from the Houston area. At the conclusion of the day, Gabriella Rowe, CEO of Station Houston, and Brad Burke, managing director of the Rice Alliance, announced 10 "most promising companies" that stood out to a group of investors who attended the event.

All 10 selected were Texas-based, with eight from the Houston area. Here's who the venture capitalists and investors picked for the prize.

Houston-based SafePass

Photo via safepassglobal.com

SafePass pictures a world where visitors on school or corporate campuses can be tracked. The company's technology upends the standard paper or sticker pass you get from the front office, and provides a reusable, trackable device for visitors.

"Our tracking algorithm interacts with already existing WiFi technology — so, the routers that are already at that facility," says Ronald Huff, managing director of SafePass. "We leverage that to get that real-time tracking information."

Houston-based ScribeRule

Getty Images

ScribeRule operates under the assumption that your company's data has already been breached. The software protects data from both internal and external threats so that companies don't have to worry about any type of threat. The technology is scalable and easy to use.

"The problem is very simple," says Chris Melson, president and COO. "Only allow people who are authorized to see your data, see the data. And that's the problem we've solved."

"It's very difficult to protect data in a collaborative environment."

Houston-based Sensoleak

Photo via sensoleak.com

Sensoleak is making it easier for monitors in the oil and gas industry to be alerted about leaks. Using artificial intelligence, machine learning, and internet of things combined into a software, the company is providing a revolutionary solution for a longstanding problem.

"The problem right now is there is a lot of false alarms," says Shoshi Kaganovsky, founder and CEO, "and if there is a leak, it has to leak a lot before it is caught."

The company recently opened a new round of funding.

Sugar Land-based Commtrex

Photo via commtrex.com

The only open, electronic marketplace for rail shippers and asset providers is right in Houston's backyard of Sugar Land. Commtrex makes communications and connections between these transportation entities more efficient and better executed.

"Commtrex's asset management tools and market data is based on real transactions, and benefits our member companies with engagement efficiencies and financial insights," reads the website.

Houston-based Zenus

Photo via zenus-biometrics.com

Let's face it, face recognition is the future of identification, and Zenus has an award-winning technology to move the needle. Utilizing face recognition doesn't need to compromise privacy.

"We are a leading provider of face recognition software," reads the website. "Our cloud-based service can search a database of faces within a blink of an eye and it can be seamlessly integrated into any application."

Houston-based 3GiG

Photo via 3-gig.com

3GiG is a one-stop shop software company for the "oval office" needs of oil and gas companies. Energy leaders can use the services to manage projects, prospects, and more. President and CEO Kandy Lukats compares her company's services to the trending meal kits — like Blue Apron or Hello Fresh —Americans have been crazy about — all the ingredients sent right to your door.

"We believe we've found the niche between the freezer section and doing it yourself," she says.

Austin-based Towny

Photo via towny.com

This Austin company is making it more appealing to shop local. Towny looks to work in cities with under a million residents. The tool is for small, consumer-focused businesses to market their store to consumers. The small business owners pay a flat monthly rate to utilize digital marketing tools from the convenience of their phones.

Towny is already in five towns with 500 clients, says CEO Nathan Baumeister. In January, the company's monthly revenue was $17,000, but for the last two months, the tool has raked in $90,000 monthly.

"We've built a branding, mobile-first platform, where we've taken all these technologies and tactics and put it together in one package at the affordable price of $199 per month," he says.

Dallas-based CommandHound

Photo via commandhound.com

CommandHound is a B2B software that tracks employee tasks and responsibilities. It reminds users on assigned duties and keeps a record of work outcomes for later performance reviews.

"Our ultimate solution is to turn every organization into a high-performance organization through accountability," says Rene Larrave, chairman and CEO. "It's a checklist on steroids."

Houston-based SecurityGate

Photo via securitygate.io

SecurityGate is disrupting the cyber compliance and the cyber regulation market by providing cyber risk assessments at a faster rate than a human auditor could. The software analyzes data, identifies potential cyber security risks, and communicates with the company how to address the threats.

"No matter what industry vertical you're in, every single supply chain out there is worries about supply chain cyber security," says CEO Ted Gutierrez. "And the problem with that, is everyone is doing it manually."

Houston-based DeepCast.ai

Photo via deepcast.ai

Using artificial intelligence and physics, DeepCast.ai can automate operations for industrial companies.

"We simply integrate with system solutions, try to clean and facilitate the data using AI models important to the oil and gas industry," says Arturo Klie, chief technology officer and senior software engineer. "Once the data is clean, we apply our business-informed AI models to solve and provide forecasting real time and analytics.

Trending News

Building Houston

 
 

Houston-based Sportlo is shooting for a one-stop-shop platform for sporting programs in Houston. Cade Martin/Getty Images

In virtually no time at all, Sportlo has built its reputation on the simplest of foundations: community.

Thilo Borgmann and Sebastian Henke founded the local hub for sports parents earlier this year as a tool for sports moms and dads to stay connected with local leagues, sports clubs, coaches, and other parents with children involved in youth sports in the greater Houston area.

"We make it easy for sports parents to keep up with what's happening in their local youth sports community," says Henke. "With our platform, they can discover tryouts, camps, and sports clubs. They can also join and create groups, find private coaches for their kids, and more."

Borgmann and Henke are both former NCAA Division 1 soccer players who starred while they were student athletes at Houston Baptist University, then went on to become well-known private coaches.

The sports-loving duo saw a dearth of useful information for sports parents on popular social media sites, so they created the platform to give users a central place to communicate with each other, join and create groups, discover tryouts and camps for their children and find private coaches across the city to help their young athletes reach their goals.

"We were both involved in sports for most of our lives and then got into private coaching," says Henke. "Overall, what we saw was that there is an entire ecosystem of youth sports and it was very much unorganized."

Henke says sports clubs weren't able to reach potential members and their parents. He says they envisioned a one-stop-shop approach to the sports ecosystem.

"So, Sportlo is focused on sports parents, but within the community, we try to connect persons with coaches, with clubs, with colleges and so on," Henke says. "That's the vision behind it, so people will have a place to have a community, to get advice and tips and then they will have access to certain services and information."

The plan for Sportlo has already evolved in its short life. Originally the platform was going to support just private coaching.

"After we got more feedback from parents and first users, we started to adapt the product and rebuilt the product," Henke says. "Based on the surveys we collected online, parents wanted us to find ways how to connect them with each other, so that's why we started building it as a new page and that's how we realized where it needed to go."

The biggest lesson in listening to their users was understanding that any initial vision to help a community must also be focused on or include what's intrinsically valuable to the users.

"Too often, people get focused on their own ideas and forget that feedback offers surprising moments," says Henke. "Users gave us a whole new path, which kept us from going in the direction where users wouldn't want the product to go."

Feedback from users is key, Henke says, and he recommends startup founders prioritize user experience and constructive criticism.

"All of the ideas that we had in our head, at some point we had to stop and reevaluate them and then focus on the most important thing first and then go from there," he says.

Still, the launch of Sportlo was not without its own unique challenges. Its March go-live date coincided in point of time with the spread of COVID-19, which ultimately turned into a worldwide pandemic.

"We haven't had to make any major changes," says Henke. "But groups on the platform have focused on that topic because there are no sports happening at the moment and they are eager to get them back. But other than that, it's not something we've had to focus on. But for parents, they've focused on related topics, like how to keep their kids busy at home doing exercises, things like that, or when discussing when their kids' clubs are starting back up and how to keep kids safe."

In addition to forming groups and sharing a variety of sports-related topics, parents can post pictures and videos of their child's latest tournament or game, get access to useful articles shared by fellow parents and find recommended sports products for themselves or their child.

"The main reason we added that social component was because we wanted to have a user timeline so when they log in, all the users can see something sports related," says Borgmann. "There's so much noise, with politics and posts that are only about the coronavirus and all that, so we wanted to focus on sports and have parents be able to show how their kid is doing, see other kids in action and support each other with a focus on sports without seeing all the other distractions that might be on other platforms."

For now, Sportlo is focused solely on keeping Houston informed, but it will look to expand to other cities and states when the time comes.

"We are focused right now only on Houston, because we know Houston and Texas and we've experienced different levels of sports in this area, so we want to stay local," says Henke. "Then, the next step is we intend to take it to other cities within Texas. And at some point, our vision is to have the entire youth ecosystem of the United States."

Trending News