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Wheels up

Texas-based travel brand unpacks stylish and affordable luggage

Suitcase company, Tiko, raised $100,000 in its first crowdfunding campaign. Courtesy photo

If Marcus Segui's successful 2016 Kickstarter is any indication, people are looking for innovative ways to make traveling a little easier. With that intention in mind, Segui launched Tiko, a Texas-based travel brand shaking up the industry by providing affordable, beautifully designed, quality luggage to passengers across the world.

On November 1, Tiko rolled into the world with its signature carry-on, priced at $195, and designed to fit in overhead bins (a must for those of us who find baggage fees insulting). Available only online, the company's first bag comes with 360-degree spinning wheels, and is offered in charcoal and gray.

For the Texas-born Segui, the idea for his company was born out of one thing: he travels — a lot. After a career in finance in New York, Segui traveled to Colombia, a trip that ended up lasting three years. "I got a Spanish tutor, found an apartment, and started looking for a way to do business," Segui says. "Before long I linked up with a local investment fund who asked me to launch a real estate company for them."

"Running a business in Spanish was really hard," he jokes, and by the time Segui decided to leave Colombia, he had logged countless flights across South and Central America. The University of Texas grad eventually made his way back to Austin with a busted carry-on in tow.

"After my time in New York and South America, I decided to return to Austin for two reasons: friends and family. Every entrepreneur needs to lean on their network to get a new company off the ground," he says.

And oh how that network helped. Unable to find a carry-on replacement that was both durable and affordable, Segui got the idea for a direct-to-consumer luggage company designed to bypass retailers and thus cut the price point for the luggage in half.

Segui began development on a series of prototypes, eventually landed on Tiko's current carry-on model, and decided to launch a Kickstarter to gauge interest (and funds, of course). The campaign raised over $100,000, allowing Segui to take off with the new company.

In order to move the company into its next phase, Segui assembled a who's who team of tech talent, including former execs from YETI and Airbnb. Earlier this month, the company officially launched its first product from its coworking space headquarters in South Austin.

A few weeks into the new endeavor, it remains to be seen if the public will embrace Tiko, but its launch points to a growing trend: consumers are demanding a different travel experience. Suddenly, people are beginning to question the inconvenient, expensive, and yes, unstylish things that must be endured in order to get from one point to another.

Perhaps one day we'll return to that glamorous apex of airline travel, the time where no one wore pajamas and passengers didn't have to line up like cattle to board the aircraft. Until then, at least we can have nice luggage.

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This story originally appeared on CultureMap.

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Building Houston

 
 

SpaceCom is taking place online this year for free. Here's what you need to sign up for. Photo courtesy of SpaceCom

Today marks the first day in SpaceCom's two-week online conference featuring space entrepreneurs, NASA executives, government experts, and more.

Usually a must-attend event hosted at George R. Brown Convention Center in downtown Houston, SpaceCom is free and virtual this year. Register to attend and check out this curated list of 10 can't-miss discussions.

Click here for the full schedule.

Tuesday, October 20 — General Session: Whole of Government

Greg Autry, director at SoCal Commercial Spaceflight Initiative, will moderate a discussion with Kevin O'Connell, director at the Office of Space Commerce Department of Commerce, and Scott Pace, executive secretary at the National Space Council. The panel will discuss how they will work together on policies and actions they need to take to enable the trillion-dollar space economy.

This virtual panel takes place online on Tuesday, October 20, from 11 to 11:45 am. Learn more.

Tuesday, October 20 — Carbon Footprint and Emissions Monitoring

Satellite data can give governments and industry the ability to monitor and reduce the carbon footprint. In this panel, experts will discuss the companies that operate and use satellite data to monitor, manage and profit from satellites that monitor the planet's carbon footprint.

  • Lou Zacharilla, director of Innovation Space & Satellite Professionals International (moderator)
  • Sebastien Biraud, staff scientist and Climate Sciences Department Head at Lawrence Berkeley National Laboratory
  • Steve Hamburg, chief scientist at the Environmental Defense Fund
  • Yotam Ariel, CEO of Bluefield Technologies
This virtual panel takes place online on Tuesday, October 20, from 1 to 1:45 pm. Learn more.

Thursday, October 22 — Keynote: Industry Applications

This general session features how Amazon Web Services helps terrestrial industries take advantage of space enabled services already in place at competitive pricing. Speaker Clint Crosier from Amazon Web Services and moderator Douglas Terrier, chief technology officer at NASA.

This virtual panel takes place online on Thursday, October 22, from 11 to 11:45 am. Learn more.

Monday, October 26 — Keynote: International Space Station

The new head of NASA's International Space Station program, Joel Montalbano, who is based in Houston's Johnson Space Center, provides a status of and exciting new industry applications for the ISS as well as insight into the future of ISS.

This virtual panel takes place online on Monday, October 26, from 11 to 11:45 am. Learn more.

Monday, October 26 — NASA Session: Transferring NASA Technology

NASA's treasure trove of technology is available to American industry and entrepreneurs to apply in profitable ways. In this session, NASA technology transfer leaders — Daniel Lockney, Kimberly Minafra, and Krista Jensen — will discuss the many ways the private sector can tap into the accumulated knowledge NASA has to share.

This virtual panel takes place online on Monday, October 26, from 12 to 12:45 pm. Learn more.

Tuesday, October 27 — Space Tourism: The Excitement and Expectations

A panel of industry experts will discuss the space tourism industry, taking a deep dive into what the future holds, constraints for the industry's ability to address the market for many years to come and how some of these projects will be executed from a business, technology and execution perspective.

  • Amir Blachman, chief business officer of Houston-based Axiom Space
  • Jane Poynter, founder and co-CEO of Space Perspective
  • Sudhir Pai, CEO of Autonomous Energy Ventures
  • Richard Garriott, private astronaut (moderator)

This virtual panel takes place online on Tuesday, October 27, from 12 to 12:45 pm. Learn more.

Tuesday, October 27 — Spaceports as the Innovation Hub for Regions

Spaceports around the world can, and in many cases are, serving as regional innovation centers for high tech activities and creating positive economic development opportunities. Speakers Cherie Matthew, project manager at Corgan, and Pam Underwood, director at the FAA Office of Spaceports, review what the future looks like for spaceports and what funding will be necessary with moderator George Nield, president of Commercial Space Technologies LLC.

This virtual panel takes place online on Tuesday, October 27, from 1 to 1:45 pm. Learn more.

Wednesday, October 28 — NASA Session: Industries of the Future

NASA technology is creating the underpinning for new industries of the future. NASA's work has already changed the world with advances in telecom and microprocessors. More is yet to come. This panel led by Douglas Terrier, NASA chief technologist will explore the industries on the horizon that will stem from NASA innovation.

This virtual panel takes place online on Wednesday, October 28, from 12 to 12:45 pm. Learn more.

Thursday, October 29 — Keynote: Women of Space

NASA's head of human exploration, Kathy Lueders, based in Houston's Johnson Space Center, discusses the crucial role that women have, are, and will continue to provide in getting America back to the Moon, as well as in creating the trillion-dollar commercial space economy with moderator Vanessa Wyche, deputy director at JSC.

This virtual panel takes place online on Thursday, October 29, from 11 to 11:45 am. Learn more.

Thursday, October 29 — Zoom to the Moon

An international panel discussion with Orion Program Managers about progress toward launching NASA's first human-rated spacecraft to travel around the Moon since 1972.

  • Catherine Koerner, NASA Orion Program Manager NASA at JSC
  • Didier Radola, head of ORION ESM Programme Airbus
  • Nico Dettman, Lunar Exploration Group Leader for Lunar Exploration Development Projects European Space Agency
  • Tony Antonelli, Artemis II mission director Lockheed Martin

This virtual panel takes place online on Thursday, October 29, from 1 to 1:45 pm. Learn more.

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