10th Houston cohort named to early-stage accelerator

ready to grow

Meet the 10th cohort for gBETA Houston. Photo via gener8tor.com

National venture capital firm gener8tor named its 10th Houston cohort this week, which includes startups focused on innovative tableware to substitute teacher operations.

gBETA Houston offers startups and founders with a non-equity seven-week program that features intensive concierge coaching and access to a network of investors and partners. The founders will pitch their ideas on Oct. 24 at 6:30 p.m. at the Esperson Building.

"Each cohort shows us how innovation evolves and thrives," Muriel Foster, gBETA Houston director, says in a statement. "The Spring 2024 gBETA Houston cohort embodies creative brilliance and unyielding ambition."

The five companies named to gBETA were chosen based on their growth potential and investor readiness. They include:

  • BrainBuffet, an AI-powered platform that has already created over 250 courses to refine its personalized learning algorithm that builds customized courses that feature curated content, YouTube videos, quizzes, and progress tracking
  • Colorfull Plates, a tableware startup that creates durable, vibrant products that aim to streamline family meals and encourage children to try new flavors. It has generated $300,000 in revenue without outside dilutive funding.
  • The Parent Teacher Collaborative, a web- and mobile-based platform that aims to improve student outcomes by building strong collaborative partnerships, growing parent-teacher organizations and better managing school events. It's worked with five Houston-area communities and has raised over $144,000 in grant and contract funding since April 2023.
  • Kinfolk, a user-friendly mobile application that creates a digital time capsule of family traditions, memories and cultural heritage. It has over 50 beta-testing customers.
  • SubSpark, a mobile and desktop app that allows school administrators and teachers to post available openings for substitute teachers. The Houston-based LLC is currently beta-testing its apps with one Houston-area private school.

The five companies joined the spring 2024 cohort and the rest of the Houston gBETA network.

gBETA is supported by Downtown Houston, the City of Houston and the Downtown Redevelopment Authority. The program has accelerated 45 Houston companies since its launch in Houston in 2019. It was launched by a $1.25 million grant to be paid out over five years.
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Pitch decks in San Francisco and New York tend to be simpler. Getty Images

When it comes to meeting with investors, a simpler pitch deck is better

On deck

There's something about California pitch decks that Houston companies can learn a thing or two from. Most of them are simpler and highlight those few key points that really show a company might be a success. Simpler, in this case, is good.

However, the investor pitch deck doesn't get you the investment, the deck gets you the meeting. And when an investor is considering a company to meet with, they don't want to comb through scientific detail before getting to know the entrepreneur. It's the entrepreneur who we want to talk to. We want to see and hear their ability to communicate the complex information.

The simple pitch deck is crucial for the entrepreneur to get that initial meeting. It forces the entrepreneur to showcase their best and most important key metrics. Then, it's the entrepreneurs live performance is the real key to attaining an investment.

In Houston — and in other more conservative towns — we tend to see pitch decks that have a lot more information density on each page. It ends up being a traditional business plan, but in landscape orientation instead of portrait orientation.

A lot of more traditional investors in cities like Houston must prefer this additional detail in the deck, right?

Perhaps, but the trend I see is that cities where more venture capital dollars are raised (seed-stage and otherwise) tend to have simpler pitch decks for that initial outreach. San Francisco's are simpler than New York's. New York's are simpler than Austin's. Austin's are simpler than Houston's. And so on.

Maybe I am wrong to recommend having the simpler pitch deck in an environment where there are fewer investors and fewer deals. However, when the simpler pitch deck can be made by cutting away parts of the longer more complex one, shouldn't entrepreneurs be able to create this pitch deck? The process is boiling down the core message, and who doesn't want to work on that?

Work on that elevator pitch and work on that short pitch deck. Of course you need to detail, but sometimes you need the simplicity.

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Mark Friday is an associate leading venture capital investments at Houston-based Cathexis Holdings LP.

From enlightening talks to anniversary celebrations, here's where you need to be in January. Getty Images

Updated: 10 can't-miss innovation events for January

Where to be

Houston's innovation community is starting 2019 strong with plenty of business professional events.

If you know of innovation-focused events for February, email me at natalie@innovationmap.com with the details.

1. How to Start a Startup with Roberto Moctezuma, founder & CEO of Fractal River

Thinking 2019 is the year you finally turn your business idea into a startup? Station Houston wants to help. It's free to attend this discussion lead by Roberto Moctezuma, the founder and CEO of Houston-based Fractal River, an advisory firm. The talk will focus on identifying problems, determining market needs, learning important metrics, and more.

The event is from 6 to 7 pm on Tuesday, January 8, at Station Houston (1301 Fannin St., Suite 2440).

Learn more here.

2. January U.S. Oil & Gas Blockchain Forum Luncheon

For the first event of the year, the U.S. Oil & Gas Blockchain Forum is focusing on how blockchain can help the energy industry. Guest speakers are Andrew Bruce, CEO and founder of Houston-based Data Gumbo, and Rebecca Hofmann, blockchain strategist at Equinor.

The luncheon is from 11:30 am to 1:30 pm on Tuesday, January 15, at the Equinor Auditorium (2107 CityWest Blvd). Tickets to attend are $50.

Learn more here.

3. Salesforce Essentials Workshop: Houston

Attention small business owners: Salesforce has a workshop designed for you. Learn about the platform and how it can help your business strategy over lunch.

The workshop isn Tuesday, January 15, from noon to 2 p.m. at The Cannon (1336 Brittmoore Road) and is free to attend.

Learn more here.

4. Society of Petroleum Engineers Women-in-Energy Congress

Energy industry ladies take center stage of a full-day event focused on women in oil and gas. Susan Dio, chairman and president of BP America, will deliver the keynote address before the rest of the day's panels and presentations begin.

This event is January 18, from 8 a.m. to 3:30 p.m., at the Houston Community College West Houston Institute (2811 Hayes Road).

Learn more here.

5. Houston Startup Demo Day

Three Houston startups will present their product and business plan at The Station's monthly demo day. The companies and judges are still being determined, but the event details are finalized.

Hear the pitches on Wednesday, January 23, from 6 to 8 p.m., at Station Houston (1301 Fannin Street, Suite 2440). The event is free to attend.

Learn more here.

6. NRLC Workshop: Pitching Part 2: The Physical Pitch with Beth O'Sullivan

If you thought you were pitch perfect, think again. Beth O'Sullivan, a management senior lecturer at Rice University's Jones Graduate School of Business, is giving a free lecture on the art of pitching your company. The Liu Idea Lab for Innovation and Entrepreneurship is offering the event.

The lecture will be from 4 to 5:30 pm on Wednesday, January 23, at the Liu Idea Lab for Innovation and Entrepreneurship (6100 Main Street Cambridge Office Building, Suite 130).

Learn more here.

7. Women Entrepreneurs Pitch Party at The Cannon

Calling all angel investors — The Cannon Ventures would like to introduce you to a few female entrepreneurs this month. InnovationMap is a media partner for the event, and the goal is to generate connections between the entrepreneurs and potential investors.

The event takes place on Thursday, January 24, from 6:30 to 9 p.m. at The Cannon (1336 Brittmoore Road).

If you're an interested investor and would like to attend, email Jake Askew at jaskew@cannonventureshouston.com.

8. Oil & Gas Happy Hour Hosted by OGGN + The Cannon

Grab a beer and some bites at Oil & Gas Global Network's monthly happy hour — this time in collaboration with Houston-based The Cannon.

Join oil and gas professionals at The Cannon (1336 Brittmoore Road) on Tuesday, January 29, from 6 to 9 p.m. Tickets are $10 for this happy hour event, and proceeds go to Redeemed Ministries, a local charity to help human trafficking victims.

Learn more here.

9. Station Houston 3.0 and Launch Party

As Station Houston officially becomes a nonprofit on January 1, and, in preparation for its move to the Midtown Innovation District, the organization is revealing Station Houston 3.0 to start 2019 with. The free event is Wednesday, January 30, from 6 to 8 pm at Station Houston (1301 Fannin St., Suite 2440).

Guests can mingle until the short program and announcement, which is followed by light bites. Station will also be showing off Houston's first VR Lab and its new space.

Learn more here.

10. Inaugural meeting of the Houston Industrial Digital Transformation & IoT Meetup

Calling all digital and tech innovation leaders in oil and gas or utilities — there's a new group for you to join. The Houston Industrial Digital Transformation and IoT Meetup formed to bring leaders of industrial innovation together for collaboration and so that they can learn from each other's digital transformations.

The inaugural meetup is from 6 to 8 pm on Wednesday, January 30, at ChaiOne HQ (9 Greenway Plaza, Suite 850). It's free to attend.

Learn more here.

Whether you're pitching your startup in a competition or for capital, here are some expert tips. Getty Images

4 secrets to being pitch perfect from a startup founder

Down pat

One of the things our team at EllieGrid is most famous for is pitching. We have pitched our smart pill box in over 20 business plan competitions, on television, radio, and to so many investors that I have lost count. I can't remember what our first pitch was like but I know it has certainly evolved overtime. You could even say that we A/B tested some of our methods.

When you first organize your thoughts, you want to consider the basics, so before I give my advice, consider these tried-and-true tips.

  • Get to the point — say what your company is in the first 10 seconds
  • Know your audience
  • Shorter usually means better
  • Keep numbers to a minimum
  • Have a clear ask

In order to save you a little time, here are some of the of the lessons I learned the hard way to help you perfect your pitch.

Don't pitch. Tell a story.
I am going to let you in on a little secret: most people don't want to hear your pitch, especially if yours is not the first they have heard that day. Put yourself in their shoes, do you really want to listen to someone ramble on about facts and figures? Chances are, no. Instead, tell a story. Use engaging voices and set the scene. Recall your creative writing classes from high school and how you should mention what it was like in terms of feel, smell, taste, etc. and don't use generic adjectives such as "too small" or "the old way was hard."

People remember how you made them feel
What is in it for your audience? Is it wealth, power, fame, praise or glory, and/or pleasure? It might sound obvious to make this point when pitching, but I suggest you write out your pitch and highlight exactly where you say what is in it for them, maybe even more than once. Making the audience feel like you are caring about their desires and engaging them in conversation will help you be more memorable.

Come full circle
My favorite technique in any pitch or speech is if the speaker can connect the closing back to something they said at the beginning of their pitch. I enjoy this because sometimes the speaker will leave a question unanswered and then reveal how their solution is the answer in a creative way. This keeps your listeners engaged and connects the pain to your solution. Watch a few TED talks and you will see what I mean.

Pitch to a kid
This is probably the best advice I can give because it is a surefire way to make sure your pitch makes sense to a wide range of listeners. This also forces you to leave out jargon and filler words that you think might make you sound fancy like "innovative" or "disruptive" but actually make you sound like everyone else.

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Regina Vatterott is the COO and co-founder of Ellie Grid, a Houston-based company reinventing medical devices. Read more about Regina here.

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University of Houston archaeologists make history with Mayan tomb discovery

History in the Making

Two University of Houston archaeologists have made scientific history with the discovery of a Mayan king's tomb in Belize.

The UH team led by husband and wife scientists Arlen F. Chase and Diane Z. Chase made the discovery at Caracol, the largest Mayan archeological site in Belize, which is situated about 25 miles south of Xunantunich and the town of San Ignacio. Together with Belize's Institute of Archeology, as well as support from the Geraldine and Emory Ford Foundation and the KHR Family Fund, they uncovered the tomb of Caracol's founder, King Te K’ab Chaak. Their work used airborne light detection and ranging technology to uncover previously hidden roadways and structures that have been reclaimed by the jungle.

The tomb was found at the base of a royal family shrine. The king, who ascended the throne in 331 AD, lived to an advanced enough age that he no longer had teeth. His tomb held a collection of 11 pottery vessels, carved bone tubes, jadeite jewelry, a mosaic jadeite mask, Pacific spondylus shells, and various other perishable items. Pottery vessels found in the chamber depict a Maya ruler wielding a spear as he receives offerings from supplicants represented as deities; the figure of Ek Chuah, the Maya god of traders, surrounded by offerings; and bound captives, a motif also seen in two related burials. Additionally, two vessels had lids adorned with modeled handles shaped like coatimundi (pisote) heads. The coatimundi, known as tz’uutz’ in Maya, was later adopted by subsequent rulers of Caracol as part of their names.

 Diane Chase archaeologist in Mayan tomb Diane Z. Chase in the Mayan tomb. Photo courtesy of University of Houston

During the Classical Period, Caracol was one of the main hubs of the Mayan Lowlands and covered an area bigger than that of present-day Belize City. Populations survived in the area for at least 1,000 years before the city was abandoned sometime around 900 AD. The royal dynasty established by Te K’ab Chaak continued at Caracol for over 460 years.

The find is also significant because this was roughly when the Mexican city of Teotihuacan made contact with Caracol, leading to a long relationship of trade and cultural exchange. Cremation sites found in Caracol contain items that would have come from Teotihuacan, showing the relationship between the two distant cities.

"Both central Mexico and the Maya area were clearly aware of each other’s ritual practices, as reflected in the Caracol cremation," said Arlen F. Chase, professor and chair of Comparative Cultural Studies at the University of Houston.

“The connections between the two regions were undertaken by the highest levels of society, suggesting that initial kings at various Maya cities — such as Te K’ab Chaak at Caracol — were engaged in formal diplomatic relationships with Teotihuacan.”

The Chases will present their findings at a conference on Maya–Teotihuacan interaction hosted by the Maya Working Group at the Santa Fe Institute in New Mexico in August 2025.

 UH professors Chase make Mayan Discovery UH archaeologists Arlen F. Chase and Diane Z. Chase Photo courtesy of University of Houston

 

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This story originally appeared on CultureMap.com.

Houston palliative care company integrates with Epic platforms

epic scale

Patients and medical teams using MyChart and other Epic Systems' software will now be able to access Houston-based Koda Health's AI-enhanced end-of-life planning platform.

The Houston-based palliative care company, which was born out of the TMC's Biodesign Fellowship, has integrated its advance care planning platform with Epic, one of the most widely used electronic health record (EHR) systems in the U.S., according to a news release.

Epic estimates that more than 325 million patients have a current electronic record in its systems.

“This is a significant milestone for our mission to make advance care planning scalable, meaningful, and seamless,” Tatiana Fofanova, CEO and co-founder of Koda Health, said in the release. “By integrating into systems already used by care teams, we help eliminate friction and ensure that care delivery honors what patients truly want—especially during serious illness and at the end of life.”

The partnership will streamline processes for both patients and clinicians. Users will be able to drop advance care plans directly into the Epic charts, which will be accessible through MyChart for patients and proxies and through Epic Hyperspace/Hyperdrive for care teams. Doctors can also initiate and manage advance care plans through a simple Epic order for patients.

According to Koda Health, its platform saves an average of $10,000 to $15,000 per patient. Roughly 85 percent of users complete advance care plan documents when using the platform, which is four times the national average.

“We developed Koda to give providers the time, training, and tools to guide these critical conversations," Dr. Desh Mohan, co-founder and chief medical officer at Koda Health, added in the statement. "Our integration now makes it possible to operationalize ACP at scale—aligned with value-based care goals and clinical reality.”

The company announced a partnership with Dallas-based Guidehealth, which integrates into primary care workflows and allows providers to identify high-risk patients, coordinate care and reduce administrative burden. Guidehealth works with more than 500,000 patients

Koda Health was founded in 2020 and closed an oversubscribed seed round for an undisclosed amount last year, with investments from AARP, Memorial Hermann Health System and the Texas Medical Center Venture Fund. The company also added Kidney Action Planning to its suite of services in 2024.

Xfinity goes all-in with new national internet plan

Everything's Included

Following the successful launch and positive consumer reaction to Xfinity’s new 5-year guarantee, the nation’s largest Internet Service Provider (ISP) has launched its everyday pricing (EDP) structure with four simple national Internet tiers that include unlimited data and the advanced Xfinity WiFi Gateway for one low monthly price.

This move is part of the company’s broader strategy to give consumers simple, predictable, all-in plans for the best WiFi in the market. All plans include a line of Xfinity Mobile at no additional cost for a year.

“We said we were going to go ‘all-in’ on a new pricing strategy and we are delivering with our 5-year price lock and our new everyday price plans," says Steve Croney, chief operating officer, Connectivity & Platforms at Comcast. "Now all our Xfinity Internet packages are built on simplicity and transparency — no hidden fees, no confusion — just the best, most reliable and secure WiFi that sets a new standard for the ultimate connected experience. We’re coming out swinging with a superior WiFi product that easily beats the competition at an even better price point for customers.”

 Xfinity pricing table Graphic courtesy of Xfinity

Xfinity delivers the fastest, most reliable* WiFi experience with multi-gig speeds, a low-lag connection for gaming and streaming, the capacity to connect hundreds of devices in the home, and unbeatable wall-to-wall WiFi coverage.

The Xfinity WiFi Gateway blankets the home with cybersecurity protection and provides other advanced WiFi features and parental controls, all easily accessible in the newly redesigned Xfinity app, allowing customers to optimize and manage their WiFi experience in the home.

An unlimited line of Xfinity Mobile is also included at no cost for a year with these plans.

Only Xfinity Mobile customers have access to WiFi PowerBoost, a game-changing feature which increases Xfinity Mobile speeds up to 1 gig — no matter the plan they choose — when they are connected over WiFi in the home or anywhere else on the Xfinity WiFi network, the largest and fastest in the nation.

With 90 percent of mobile traffic traveling over WiFi, Xfinity Mobile is created for how customers use their mobile devices, combining the nation’s best WiFi with the most reliable 5G network.

Consumers can sign up for Xfinity Internet and Xfinity Mobile online at www.xfinity.com or at their local Xfinity store.

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*www.opensignal.com

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