7 Houston entrepreneurs pitch their companies to famed Silicon Valley investor

#HTXTechRodeo

Investor Jason Calacanis lent his time and expertise to seven Houston startups. Photo via twitter.com/houex

Imagine having to pitch your company to a famed investor who has made investments in over 200 companies — seven of which achieved unicorn status. Now, imagine having to do that onstage in front of an audience — in person and virtually viewing.

That was seven Houston entrepreneurs' morning on March 4 during Houston Tech Rodeo. Jason Calacanis heard from the founders and gave his feedback on their business models, as well as general pitch advice. While some of his notes were in the realm of constructive criticism, he stayed pretty positive — for the most part.

"If you're a founder, you're signing up for a 70 percent failure. It's basically a suicide mission, except you don't actually die. You just hit the reset button and go again," Calacanis says to the crowd.

Calacanis also has a great deal of optimism for the region itself, noting on the potential of the innovation ecosystem, and, as an aside, the local basketball team.

"There's no reason Houston as big as a center as Austin has become," Calacanis says. "All it takes is for some of the rich people to say, 'instead of investing in some bond or Wall Street somewhere where they don't know what's going on and to take it and pay it forward with an entrepreneur."

Here are the seven Houston companies that pitched fir Calacanis, as well as some of his feedback.

Topper Luciani, CEO and founder of Goodfair

goodfair

Houston-based Goodfair sells bundles of used clothing at a low cost. Photo courtesy of Goodfair

Kicking things off was Topper Luciani, CEO and founder of Goodfair, CEO and founder of Goodfair. On a mission to counteract the pollution of fast fashion, the company, which launched in 2018, sells second-hand clothing using "mystery shopping," shipping all of their clothing in variety packs chosen according to a customer's size and taste. This eliminates the cost of photographing, measuring, lowering the price for both the customer and the company.

"Climate chance is Gen Z's crisis, and they are our customers," Luciani tells Calacanis and the crowd.

Goodfair expects to do $5 million in revenue this year, as well as raise its seed round. Calacanis give Luciani advice to make sure he answers the question of, in a world with recycled clothing stores and a growing need for environmentalism, why now?

Katharine Forth, CEO and founder of Zibrio

Balancing is important throughout your life, and Zibrio has the tools and tips for you to use to stay centered. Pexels

From NASA to your bathroom floor — Katharine Forth, CEO and founder of Zibrio, has found a new way to track balance. With her company, people can have the everyday ability to figure out how balanced they are on scale of 1 to 10. The scale gathers data from your weight, your postural control, your muscles and other factors to calculate the rating.

But Forth's business is split between two products — a consumer-focused scale and a scale made for medical professionals to use. Calacanis says it's one scale too many and to focus on just one for now. He compared the company to if Uber tried to launch its upgrades its made over the years all at once.

"You're coming out of the gate with UberPool and UberBlack. Big mistake," he says.

Amy Gross, founder and CEO, VineSleuth Inc

vinesleuth

Houston-based VineSleuth created a custom algorithm to match you with new wines based on wines you've had in the past. Courtesy of VineSleuth

Picking wine out isn't rocket science, and yet, "confusion is costing the industry billions," says Amy Gross, founder and CEO, VineSleuth Inc. The company's custom algorithm is backed by research from sensory scientists at Cornell University, and relies on both data collection and machine learning to determine specific wines that will match an individual customer's tastes.

The B2B approach has launched in a few restaurants around town and, as of this week, the Houston Livestock Show and Rodeo's Wine Garden. But how Gross is currently approaching business isn't exactly attractive to investors.

"The business comes across as a small niche business, which is going to cause investors to run," Calacanis explains.

His advice is to use the technology to prove to restaurants and bars that they are overpaying for their wines.

Panos Moutafis, CEO and co-founder, Zenus Biometrics

Zenus Biometrics uses its facial recognition software to provide seamless check in at events around the world. Courtesy of Zenus Biometrics

What started as a convenient way to check into events is now a facial recognition solution to event data. Zenus Biometrics can scan faces of event attendees for security — but also for data analytics, says Panos Moutafis, CEO and co-founder.

While the tech company has already evolved, Calacanis saw even more potential for the software, comparing it to the iPhone. The device is used more for a camera and app usage than an actual phone.

"As technologists we build something," Calacanis says. "Then we find out what people actually use it for."

While based in Houston now, Moutafis mentions that he will soon be relocated to Austin.

Safir Ali, co-founder and CEO of Hamper

Houston-based Hamper, which makes dry cleaning convenient, won the Rockets and BBVA Compass' LaunchPad competition. Courtesy of Hamper

Safir Ali grew up in his parents' dry cleaning store, and he observed that the biggest inconvenience for customers was them trying to make it to the cleaners to get their clothes before it closed. His company, Hamper, aims to provide a solution as "the Red Box of dry cleaning." Customers can deposit their dry cleaning in a kiosk in their office building, and it will be delivered to pick-up locations.

Calacanis liked that Ali has a background in the dry cleaning business."It takes somebody who is so obsessed that they aren't going to give up," he says, adding that he liked Ali's story.

"When you have something new – something that's novel, you could get a lot of attention," Calacanis says. "For things that are not novel, you have to use performance. You have to use the metrics."

Dyan Gibbens, founder and CEO, Trumbull Unmanned

Trumbull Unmanned equips energy companies with data-retrieving drones. Photo via trumbullunmanned.com

Trumbull Unmanned has created an enterprise software company to analyze data collected from drones flying over oil and gas sites. The technology allows workers to maintain a safe distance and still collect the information needed. Dyan Gibbens, founder and CEO, has secured some impressive contracts with companies, including Exxon.

Calacanis asked Gibbens about those contracts and how much they were usually for, but didn't like her first answer.

"Every answer we get as investors is, 'It depends,'" Calacanis says, explaining a "pro tip" for entrepreneurs. " You want to lead with some examples and get some ground truth. Sell us that ground truth."

Calacanis' next piece of advice for Gibbens was to add a second set of data collecting technology, such as a moisture sensor or heat sensor, creating two sets of data for clients.

"Being agnostic to how you solve the problem is [a big opportunity]. Also, that becomes an upsell," Calacanis says.

Ksenia Yudina, founder and CEO, UNest

UNest is a tax-free way to save money for your children's education. Photo via unestapp.com

UNest is using user-friendly app technology to set up college funds for millennial parents. And Founder Ksenia Yudina has gotten some great reception, which has caused financial advisers to take note and even reach out. But Calacanis says they are, in a way, the enemy for her product and she needs to not spread out her resources trying to partner with financial advisers.

"Part of being a successful founder is knowing what you need more and what to stay focused on," Calacanis says. "If you remain a product that people like, everyone is going to drown you in opportunities. And as CEO you have to know when to say no."

Houston is hosting a bit of a tech takeover week during the first week of March. Photo by Zview/Getty Images

These are the events to attend each day during the Houston Tech Rodeo

Where to be

Houston Exponential has tapped into the Houston innovation ecosystem to coordinate a week of events to speak to the city's startups, investors, and startup development organizations.

The week, called the Houston Tech Rodeo, will take place March 2 to 6 — in coordination with the start of the Houston Livestock Show And Rodeo — all across town. From panels and meetups to office hours and pitch events, there's a lot to navigate in the inaugural week. For a complete list of Tech Rodeo events (most of which are free and all over town), head to the website.

Here are the events you should make sure not to miss. Each featured event is free and open to the public.

Monday: Houston Tech Rodeo Kickoff Event

Launching the week is a happy hour event with a networking opportunity and a panel brought to you by InnovationMap, KPMG, and Houston Exponential. The event is on Monday, March 2, from 4 to 6:30 pm at Karbach Brewing Co. (2032 Karbach St.). After a short introduction from KPMG and HX, Blair Garrou, managing director at Mercury Fund; Leslie Goldman, general partner at The Artemis Fund; and Samantha Lewis, director of GOOSE, will discuss the VC culture in Houston vs. the world. Click here to register.

Tuesday: The Founders Round Up at The Cannon

Why attend one event when you can attend a day full of constructive events geared at entrepreneurs? From 9 am to 5 pm on Tuesday, March 3, at The Cannon, catch workshops and panels ranging from startup failure reasons to revenue tips. From 3 to 5 pm, there's a lean startup meet-up workshop to attend. Click here to register.

Additional events:

  • HX will also be hosting its "Conventional Financing for your Tech Business" workshop at 9 am at their office (410 Pierce St.) to help startups navigate their financial options. Click here to register.
  • DivInc. will be hosting an evening event to address "Diversity's Impact on Innovation" at The Ion (1301 Fannin St. Suite 2100). This event runs from 5:30 to 9 pm. Click here to register.

Wednesday: Jason Calacanis Founder Office Hours

Seven Houston entrepreneurs will join investor Jason Calacanis onstage for office hours — but with an audience. The event, which is on Wednesday, March 4, from 9:30 to 11 am with networking to follow, is at Rice University - McNair Hall McNair Hall, Loop Road Shell Auditorium. Click here to register.

Additional event: The University of Houston's Office of Research is hosting a "Women in Science and Beyond" panel of successful female scientists. The event will take place at 5 pm at UH Technology Bridge Innovation Center, Building 4 (5000 Gulf Freeway). Click here to register.

Thursday: Reverse Pitch, Accelerators and Funds with the Ask

The tables have turned. Rather than Houston entrepreneurs pitching, accelerators and startup development organizations are taking the stage to pitch their programs to potential startup members. The event, which is at 9 am at Sesh Coworking (1210 West Clay St. #Suite 18) on Thursday, March 5, will be hosted by Brittany Barreto of Capital Factory. Click here to register.

Additional events:

  • Learn from the leading ladies of Houston innovation in The Ion's EmpowerHER event at 11 am at 1301 Fannin St. Suite 2100. Click here to register.
  • Wrap up your day with a networking opportunity from MassChallenge Texas at the C. Baldwin, Curio Collection by Hilton (400 Dallas Street). Click here to register.

Friday: BAMA Houston Launch Event

Celebrate the launch of the Business Angel Minority Association — a new organization looking to increase investments for minority-run startups. The networking and pitch event is on Friday, March 6, from 8 to 10 am at The Cannon Tower - Amegy Conference Center (1810 Main St, Suite 1300). Click here to register.

Additional event: Wrap up your week with networking hosted by HX. The event is from 5 to 7 pm at Saint Arnold Brewing Company (2000 Lyons Ave.) Click here to register.

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Accenture, Goodwill-backed cleantech job accelerator celebrates Houston launch

up and running

A major nonprofit and a worldwide corporate leader have teamed up to advance cleantech jobs — and the program has officially celebrated its launch in Houston.

Goodwill Houston, in collaboration with Accenture, BlocPower, and Goodwill Industries International hosted a celebration for the Clean Tech Accelerator, an industry-focused full-time free jobs training program that was originally announced last year. The first cohort graduated earlier this year, and the second is ongoing.

"Through the CTA, we want to shape the future of sustainable energy in Houston by recruiting underrepresented jobseekers and equipping them with technical proficiency, safety and clean tech certifications, and facilitating placement with local employers," a representative from Accenture states in an email. "Following a quiet initial launch, this event was the official kickoff."

The event also demonstrated the opportunities within the CTA program for job seekers to prepare for the most in-demand clean energy careers in Houston. The accelerator is targeting a specific set of advanced energy jobs — the 40 percent that don't require college degrees and and pay more than the median salary in the United States.

According to Accenture and Goodwill, the plan is to grow the program to 20 cities in the next seven years and train an estimated 7,000 job seekers. The program, which was co-designed by Accenture, will be run by Goodwill. Participants identified as under and unemployed individuals and accepted into the program will be compensated as they undergo the training and career placement services.

"As our labor market transitions, we see important opportunities for people to move into more promising roles with better pay. It is essential that we provide the training and other support needed to ensure people capture these opportunities," Steve Preston, president and CEO of Goodwill Industries International, says in a news release announcing the program. "The Goodwill Clean Tech Accelerator will open doors for people in an expanding industry and provide support to employers who are helping us transition to a more sustainable world."

Speakers included leaders from the participating organizations. Photo courtesy of Accenture

Houston tech company building a next-generation space station has new investor

interstellar lab

Houston-based Starlab Space, which is developing a commercial space station, has enlisted a high-profile investor — Japanese industrial conglomerate Mitsubishi.

With the addition of Mitsubishi, Starlab now boasts three equity partners. The two others are aerospace company Voyager Space and defense and space product manufacturer Airbus Defense and Space. Financial terms of the Mitsubishi deal weren’t disclosed.

Voyager and Airbus finalized creation of the Starlab joint venture in January 2024. The two companies announced the joint venture in August 2023.

Dylan Taylor, chairman and CEO of Voyager, says the Mitsubishi partnership will help “unlock space technology on a global scale and drive meaningful impact across several industries, from space to ground.”

“We are very pleased to welcome Mitsubishi … as a strategic partner in our joint venture with Voyager Space. This brings Starlab Space to the next level on the way to a truly global endeavor,” Mike Schoellhorn, CEO of Airbus Defense and Space, says in a news release.

The continuously staffed, low-Earth-orbit Starlab space station will serve NASA, other space agencies, businesses, and research organizations.

Starlab announced in January 2024 that it had tapped Elon Musk’s SpaceX Starship to launch Starlab’s stainless-steel space station. A launch date hasn’t been revealed, although it’s tentatively set for the late 2020s.

The Starlab station will help fill the gap that’ll be left by the International Space Station, which NASA plans to retire in 2031.

Houston energy innovation leader calls for collaboration to tackle the industry's biggest hurdles

Houston Innovators Podcast Episode 231

When Barbara Burger moved to Houston a little over a decade ago to lead Chevron Technology Ventures, she wondered why the corporate venture group didn't have much representation from the so-called energy capital of the world.

“I had no companies in my portfolio in CTV from Houston, and I wondered why,” Burger says on the Houston Innovators Podcast.

Much has changed in the ecosystem since then, she says, including growth and development to what the community looks like now.

“There are a few things I’m proud of in the ecosystem here, and one of theme is that it’s a very inclusive ecosystem,” she explains, adding that she means the types of founders — from universities or corporate roles — and the incumbent energy companies. “The worst way to get people to not join a party is to not invite them.”

“No one company or organization is going to solve this. We have to get along,” she continues. “We have to stop thinking that the mode is to compete with each other because the pie is so big and the opportunity is so big to work together — and by and large I do see that happening.”



Burger, who has since graduated from Chevron to act as an adviser, mentor, and philanthropist across her passions, also shares her insider perspective on CERAWeek by S&P Global — from the key topics discussed to who was there this year and, notably, who wasn't. One thing that stood out to here was the practicality problems that were on the agenda.

“We need an energy system that focuses on climate, the economy, security — a lot of this is just the block and tackling of engineering, policy, economics, and community engagement. I think it was a practical discussion,” she says.

Another huge topic was the amount of energy needed in the near future.

“Everybody has woken up and realized that our load growth — our demand — is growing, and because of all kinds of things pointing toward electrification. I think that the big one in the room was AI and the power demands for it,” she says.

In addition to finding the funding to grow these new technologies, scale is extremely important when it comes to making an impact on the energy transition.

“It’s not just about the innovation — it’s really about scaling that innovation and that execution, because that’s when we get impact, when these technologies are actually used in the energy system, and when we create new businesses,” she explains on the show. “It’s going to take investment, capabilities, a real understanding of the marketplace, and, in many cases, it’s going to take a relationship with the government.”

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