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Houston founders recognized as influential women
A handful of Houston women have been named to Entrepreneur Magazine's 2022 Women of Influence list, which recognizes women making an impact in their respective industries.
Ghazal Qureshi and Vernee Hines, co-founders of The Woodlands-based UpBrainery Technologies, and Houston-based Carolyn Rodz, along with her California-based co-founder, Elizabeth Gore, of Hello Alice, made the 2022 list. Additionally, representing the bar and restaurant world, Alba Huerta, founder of Julep, joins her fellow Houstonians for the honor.
UpBrainery is an AI-driven technology platform that helps middle and high school students align their interests with career development. The company has worked with Whataburger, Girl Scouts, The Houston Rockets, NASDAQ and others. It was also named by the Department of Defense Education Activity as the premiere provider of Career Technology Education for 52 military middle schools across the world this summer. The app uses its proprietary BrainLab platform that presents TikTok-style videos, gamified learning and augmented reality to relate to its young users.
"Our careful plan to launch a disruptive education technology in 2020, just as schools shut down, did not go well!," the duo told Entrepreneur. "But today we're engaging students through gamified content and immersive experiences. We've been hyperfocused on career development in middle and high school with new tools that allow students to better understand their interests and aptitudes. Technology is the only way to scale change. And although changing the status quo in education is daunting, it's doable."
Qureshi, Qureshi serves as the CEO of Upbrainery, and Hines were also named to Forbes' Next 1000 list in 2021, which featured inspiring entrepreneurs and small-business leaders “who are redefining what it means to build and run a business amid the new normal.” The company recently participated in the gBETA Houston accelerator in 2021.
Hello Alice is a data-driven platform that provides over 1 million small business owners with free advice, resources, and access to funding. Most recently, the Houston-based tech company announced a new founder-focused credit card.
"As a Latina- and women-founded company, we focus on New Majority small business owners facing persistent and glaring disparities in access to capital," the two founders told the magazine. "We have raised and distributed over $37 million in grants — mostly to women, people of color, the LGBTQ+ community, those with a military connection, and entrepreneurs with disabilities. And we've brought on partners like Mastercard and NAACP to help."