Houston startup partners with nonprofit to launch $70M fund to support businesses in marginalized communities

funding for all

The Equitable Access Fund is designed to meet demand for business credit among small businesses, especially those run by women, military veterans, people with disabilities, and members of the BIPOC, Latinx, and LGBTQ communities. Photo via HelloAlice.com

Houston-based fintech startup Hello Alice and the nonprofit Global Entrepreneurship Network have teamed up to create a $70 million fund that’ll help enable access to credit for small businesses.

Initial funding for the Equitable Access Fund, which debuted today, comes from Wells Fargo. GEN, which helps people start and build businesses, will manage the fund. Hello Alice’s fintech platform offers credit, loans, and grants to U.S. small business owners.

The new fund will provide credit enhancements — such as loan guarantees, loan-loss reserves and cash-collateral deposits — to ease risks for financing partners and free up money for underserved small business owners who face credit challenges.

The fund’s financing partners include First National Bank of Omaha, which issues Hello Alice’s small business credit card, and certain participants in Hello Alice’s financing marketplace. Other partners include the Mastercard payment network and the Kauffman Foundation, a nonprofit that fosters entrepreneurship.

The fund is designed to meet demand for business credit among small businesses, especially those run by women, military veterans, people with disabilities, and members of the BIPOC, Latinx, and LGBTQ communities. Hello Alice data shows that only one-fourth of small business owners have applied for a business credit card, and 85 percent of those applications were rejected due to poor credit or lack of credit.

Through the Equitable Access Fund, small business owners will be able to obtain a business credit card, build their credit profile, and eventually qualify for traditional credit and lending products. The $70 million fund seeks to unlock as much as $1 billion in credit for thousands of small business owners.

“We’re looking forward to creating more partnerships and bringing more institutions on board to the fund to achieve the goal of equitable access to credit,” Elizabeth Gore and Carolyn Rodz, co-founders of Hello Alice, say in a news release.

Wells Fargo Foundation is backing the Equitable Access Fund.

“Small businesses are a critical contributor to the economy and to building generational wealth,” says Otis Rolley, president of the foundation. “We need to create more pathways for historically marginalized small businesses to grow and prosper.”

In conjunction with GEN and Hello Alice’s Equitable Access Program, small business owners will receive credit-building education and technical assistance through a tool called the Business Health Score. The tool, which Hello Alice launched in April 2023, supplies an overview of a business’ financial condition.

Hello Alice Co-Founders Carolyn Rodz and Elizabeth Gore announced their latest opportunity for founders from marginalized communities to access funding. Photos via helloalice.com

From Your Site Articles
Tammi Wallace of the Greater Houston LGBT Chamber of Commerce is a panelist on The Ion's Pride in Tech event. Photo via LinkedIn

Q&A: How the Houston tech community can support LGBTQIA+ innovators

pride month

It's Pride Month, and the Houston tech community is celebrating its LGBTQIA+ community — as well as addressing some challenges faced within the business arena.

The Ion Houston, Austin-based Pride.VC, and Houston-based Sesh Coworking are collaborating on a Pride in Tech event, tomorrow, June 24, at noon at the Ion. It's free to attend and all is welcome. The Ion is also encouraging attendees to come early for a cup of coffee at Common Bond for the weekly Cup of Joey networking happy hour from 8:30 to 10:30 am.

The event will feature a panel moderated by Sesh's Maggie Segrich and Meredith Wheeler, and will tackle topics around how Houston can do more to build a truly inclusive business community. The panelists include

Wallace, who co-founded the Greater Houston LGBT Chamber of Commerce in 2016, joined InnovationMap for a quick Q&A ahead of the event.

InnovationMap: What kind of challenges do LGBTQIA+ founders in Houston face these days?

Tammi Wallace: First, LGBTQIA+ founders need to be at the table and have a voice. When we launched the Greater Houston LGBT Chamber of Commerce in 2016, our primary goal was to make sure we were seen, heard and engaged.

A seat and a voice at the table matters because LGBTQIA+ founders often lack visibility in the broader economic ecosystem and continue to experience discrimination. This means they cannot engage with their full and authentic selves as entrepreneurs and experience unique challenges. More specifically, they face challenges with access to venture capital and angel investment funds and these entrepreneurs lack strong LGBTQIA+ role models and mentors.

In fact, some LGBTQIA+ business owners never come out because they fear losing customers or clients. We hear stories all the time about LGBTQIA+ founders not seeking either traditional or non-traditional funding because they fear that they will have to out themselves in the process and fear discrimination and a lack of acceptance in the process. Disclosing personal information, such as financial information, in some cases, can effectively out them as an LGBTQIA+ person. Funding paths must be fully inclusive and ensure that the process is viewed from the lens of the LGBTQIA+ entrepreneur and how that can impact their access to capital.


    IM: How would you recommend these founders find the community and support they are looking for? 

    TW: Definitely get involved with the Houston LGBT Chamber of Commerce. Since 2016, the chamber has been working to build a strong community to support LGBTQIA+ entrepreneurs and get them access to resources to help their businesses grow and thrive.

    We create connections and give LGBTQIA+ entrepreneurs a space and place to walk through the door as their full and authentic selves. Through the Chamber, LGBTQIA+ founders can find support, whether from other entrepreneurs, mentors and Corporate Partners. We collaborate with the National LGBT Chamber of Commerce (NGLCC) as well as the other LGBTQIA+ chambers in Texas to drive connections and build a strong LGBTQIA+ business network across the country and the state.

    We encourage LGBTQIA+ businesses to get LGBTBE® Certified as well which offers even more connection with other certified businesses, major corporations and other key stakeholders and mentoring opportunities with major companies. We can help these founders get started with the LGBTBE® certification process and tap into national, regional and statewide resources.

    IM: How do you recommend startup development organizations, investors, and other businesses become better allies to the LGBTQIA+ startup community? 

    TW: Ensure that LGBTQIA+ entrepreneurs and business and community leaders are engaged with your organization. Organizations like the Greater Houston LGBT Chamber of Commerce and the Ion are working "boots on the ground" to support the LGBTQIA+ business community and can offer the opportunity for meaningful collaboration. We also recommend advocating for others -- when you are around a table, look around and if the LGBTQIA+ community is not being represented, ask why.

    If representation is around the table, be intentional to ensure that we have a voice. As organizations that are involved in Houston's economic ecosystem, be strong and visible advocates for the LGBTQIA+ business community through engagement of businesses and the Chamber throughout the year. Be engaged -- not just during Pride Month, but twelve months out of the year.

    Whether a startup, investor or a business, you can help raise the profile for LGBTQIA+ businesses and the LGBTQIA+ business movement.

    Supporting the LGBTQ+ community is crucial to Houston business success. Ylanite Koppens/Pexels

    Rice research on why fighting workplace discrimination of LGBTQ+ employees boosts business

    Houston voices

    Being gay, lesbian or bisexual in the workplace often means facing choices that are deeply unfair. Choose to come out and risk being stigmatized or hide your orientation and prepare for a career weighted with the immense stress of secrecy. Theoretically, there are good reasons for businesses to embrace a workforce with diverse sexual orientations.

    First, much workplace discrimination is illegal, and litigation is pricey. More importantly, disdaining 5 to 15 percent of your workforce (the estimated percentage of the workforce population who are gay, lesbian or bisexual) means lagging behind the competition in the ability to recruit and retain top talent. But in reality, the legal protections prohibiting discrimination against employee's sexual orientation is often limited and what should be the rational business choice isn't always made.

    In an article published in The Encyclopedia of Industrial and Organizational Psychology, Rice Business professor Michelle "Mikki" Hebl explores the gamut of workplace challenges for gay, lesbian and bisexual workers. Misconceptions about these employees, she found, are still widespread. First of all, employers and coworkers who stigmatize homosexual or bisexual employees often misunderstand their orientation as a choice. The subsequent treatment based on this misinformation can be viciously destructive.

    A common misperception is that sexual orientation can be easily concealed. To the contrary, many gay, lesbian or bisexual workers are actually outed by coworkers, Hebl notes. Because of this possibility, gay, lesbian and bisexual employees often spend an inordinate amount of their work time and energy simply managing their coworkers' response to their sexual orientation.

    And while some people characterize sexual orientation as just a political issue, those who are gay, lesbian and bisexual employed in a toxic workplace are often not seen simply as undesirables. They can be considered actual threats, their sexual orientation capable of somehow altering the identities of fellow workers. In some cases, associations with HIV and AIDS can lead to gay, lesbian and bisexual workers being treated as physical risks.

    Because of these obstacles, many workers are forced into painful choices at work. Do I put my partner's photo on my desk? Do I mention my weekend plans?

    To reduce this burden on productive workers, Hebl writes, businesses should codify their formal rules about managing harassment. Informally, companies need to create a culture in which people of different sexual orientations are supported rather than punished for their sexual orientation.

    But companies should know this road won't always be easy. Some workers will balk at a more diverse environment. The existence of clear policies, moreover, doesn't guarantee that subtle forms of discrimination won't take place. But the consequences of not establishing policies are considerable, including litigation and high turnover rates.

    In the best of all worlds, the burden of change should not be on the gay, lesbian and bisexual workers themselves. But it's not a perfect world, so Hebl also proposes strategies to help employees maximize workplace acceptance.

    These days, evidence suggests that in some cases, disclosing one's sexual orientation has benefits. Especially in supportive organizations, it often makes sense for people to reveal their sexual orientation after a period of time and with the support of other employees.

    At the same time, Hebl notes, employees may be likely to bully gay, lesbian and bisexual employees whose orientation is the only thing that's is known about them. Thus, gay, lesbian and bisexual workers face a challenge well-known to other minority employees: delivering exceptional work and displaying exceptional character in order to attempt to allay discrimination.

    From an institutional perspective, employers can support their individual gay, lesbian and bisexual employees in myriad ways. Companies can create a welcoming culture by offering same-sex partner benefits. Anti-discrimination policies, frequently voiced, send a message of safety to gay, lesbian and bisexual employees. Such measures require both awareness and real commitment, but the extra efforts pay off well beyond the day-to-day business of hiring and retention. They also encourage open-mindedness, creativity and commitment — and in the end, a more competitive work product.

    ------

    This story originally ran on Rice Business Wisdom in 2018. It's based on research by Michelle "Mikki" Hebl, Eden B. King, and Charles L. Law. Hebl is the Martha and Henry Malcolm Lovett Chair of Psychology at Rice University and a professor of management at Jones Graduate School of Business at Rice University.

    "We're hoping to foster deeper and more inclusive representations and ally-ship at the intersection of art and technology." VlatkoRadovic/Getty Images

    Nonprofit rises to create resources and networking for Houston's LGBTQ+ community

    pride month

    As Pride Month winds down, a new nonprofit is ramping up efforts to provide resources, training, financial aid, and networking opportunities for LGBTQ+ members of Houston's tech and creative communities.

    Co-founders Alan Lett, creative director at event management company Staging Solutions, and Anthony Ferrell, a Microsoft store manager, officially launched Luminiris on June 25. Luminiris states that it's "committed to illuminating a new generation of the creative class seeking to pursue careers in the creative or tech fields — and give back along the way."

    "Houston is a city overwhelmed with talent, both artistic and technical. We've also got a strong and diverse LGBTQ+ community," Lett says in a Luminiris video on YouTube.

    The name of the organization is a mashup of the Latin word "lumen," meaning light, and the Greek word "iris," meaning color.

    "We want Luminiris to be a resource for the community, connecting creative types with technical minds in a professional setting. We're hoping to foster deeper and more inclusive representations and ally-ship at the intersection of art and technology. Through Luminiris, we want to promote LGBTQ+ talent in these fields," Lett and Ferrell say in a June 24 release.

    Luminiris is assuming responsibility for the Microsoft Pride Mixer hosted by Staging Solutions. Lett and Farrell started the mixer five years ago. The Pride Mixer will be the organization's flagship event, held every year on the Friday night before the Houston Pride Festival at the George R. Brown Convention Center.

    Since the 2020 Pride festival and parade are postponed, the mixer isn't being held this year. But Luminiris plans to bring it back in 2021.

    Throughout the rest of this year, Luminiris will focus on monthly virtual social events and online workshops for tech and creative professionals. It also will be collaborating with local networks for tech and creative professionals to help LGBTQ+ nonprofits and causes with graphic design, visual media, software training, and tech know-how.

    "Too many times, smaller nonprofits are blocked by the shadows of larger, developed nonprofits. … I can't wait to see the impact Luminiris will have on those who were once in the shadows," Atlantis Narcisse, founder of Save Our Sisters United, says in the Luminiris release.

    Save Our Sisters is a Houston-based advocacy group that serves cisgender and transgender women of color. Narcisse was one of the honorary grand marshals of last year's Pride parade in Houston.

    Ad Placement 300x100
    Ad Placement 300x600

    CultureMap Emails are Awesome

    Property Showcase

    Houston startup is off to the races with its innovative running shoes

    running start

    Despite Houston’s reputation as a sneaker town, there are few actual shoe companies headquartered in the Bayou City. One that is up and running is Veloci Running, an innovative enterprise that combines the founder’s history as a track runner for Rice University with the realities of running in a changing world.

    Tyler Strothman started running cross country growing up in Wisconsin and Indiana before moving to Texas to attend Rice in 2020. Naturally, his college life was altered significantly by the COVID-19 pandemic. Unfortunately, Strothman contracted the virus, leading to pneumonia and causing him to consider other plans for his future.

    One thing that stood out from Strothman’s running career was how bad his shoes fit.

    “Traditional shoes narrowed in, cramped the front of my feet, and it was causing foot pain,” he said in a video interview. “But any other shoes that were shaped to better fit the natural foot shape were more barefoot (style)—they were more minimalist overall. And that was hurting my calf and Achilles. It was pulling on it, kind of like a rubber band.”

    Strothman decided to start Veloci and went on to win the annual Liu Idea Lab for Innovation and Entrepreneurship's H. Albert Napier Rice Launch Challenge in 2025. The win secured $50,000 in startup money, which Strothman used to immediately launch his new runner-centered shoe design with himself as the CEO at the age of 24.

    Along for the jog was Strothman’s college friend, Austin Escamilla, who serves as chief operating officer. Escamilla believed in Strothman’s vision, but the project immediately ran into snags beyond Veloci’s control, particularly with manufacturing in Asia.

    “It was quite a year to start a shoe business, especially dealing with tariffs and global economic trade tensions,” he said in the same video interview. “We've luckily had some really good partners and really solid advisors throughout the journey who've either done it or had some good feedback and advice. It certainly takes a village, but every day is different. So, it's fun to come into work every day and problem solve.”

    The flagship Veloci shoe is the Ascent, which comes in both men’s and women’s sizes. It combines the wide toe cage that Strothman wanted with extra support cushion for a softer, easier run. They retail at $180. Strothman has personally been testing them for a year, noticing reduced lower leg pain when he runs.

    At the same time, Veloci has attended to some of the more unique running problems in Houston and other hot, Southern states. A combination of heat and humidity makes for a very soggy shoe if not designed with such environments in mind. The Ascent is built to be very open and breathable, allowing hot air to flow and keeping sweat from building up. These various comfort improvements have made the Ascent Strothman’s favorite running shoe.

    “I put on more pairs of this Veloci shoe than I have in my other running shoes in the last seven years,” he said

    Currently, Veloci is still a very niche brand. Since the company launched last year, they’ve sold roughly 10,000 pairs. Those sales come either directly through their website or from specialty running stores, most of which are located around the Houston area, like Clear Creek Running Company in League City.

    Building community around the shoe through these specialty retailers has been a prime marketing strategy. Part of the $50,000 grant went to a custom van that Veloci can take to various 5Ks, runs and events to get people interested in the brand. The personal touch has helped news of Veloci spread through the running world.

    “We went to many run clubs throughout the last year,” said Escamillia. “We've been to pretty much every one of the major run clubs at least once or twice. Folks who try on the shoes, love them, become fans and post and repost…. The marketing side's been a lot of fun.”

    Intuitive Machines lands $180M NASA contract for lunar delivery mission

    to the moon

    NASA has awarded Intuitive Machines a $180.4 million Commercial Lunar Payload Services (CLPS) award to deliver science and technology to the moon.

    This is the fifth CLPS award the Houston spacetech company has received from NASA, according to a release. It will be the first mission to utilize Intuitive Machines' larger cargo lunar lander, Nova-D.

    Known as IM-5, the mission is expected to deliver seven payloads to Mons Malapert, a ridge near the Lunar South Pole, which is a "compelling location for future communications, navigation, and surface infrastructure," according to the release.

    “We believe our space infrastructure provides the scalability and flexibility needed to support an increased cadence of new Artemis missions and advance national objectives. This CLPS award accelerates our expansion efforts as we build, connect, and operate the systems powering that infrastructure,” Steve Altemus, CEO of Intuitive Machines, said in the release. “We look forward to working closely with NASA to deliver mission success on IM-5 and to provide sustained operations and persistent connectivity in the cislunar environment and across the solar system.”

    The delivery will include the Australian Space Agency’s lunar rover, known as Roo-ver, and another lunar rover from Honeybee Robotics, a part of Jeff Bezos' Blue Origin. Intuitive Machines will also deliver chemical analysis instruments, radiation detectors and other technologies, as well as a capsule named Sanctuary that shows examples of human achievements.

    Intuitive Machines previously completed its IM-1 and IM-2 missions, which put the first commercial lunar lander on the moon and achieved the southernmost lunar landing, respectively.

    Its IM-3 mission is expected to deliver international payloads to the moon's Reiner Gamma this year. It’s IM-4 mission, funded by a $116.9 million CLPS award, is expected to deliver six science and technology payloads to the Moon’s South Pole in 2027.

    The company also announced a $175 million equity investment to fuel growth earlier this month.

    TotalEnergies exits U.S. offshore wind sector in $1B federal deal

    Energy News

    TotalEnergies, a French company whose U.S. headquarters is in Houston, has agreed to redirect nearly $930 million in capital from two offshore wind leases on the East Coast to oil, natural gas and liquefied natural gas (LNG) production.

    In its agreement with the U.S. Department of the Interior, TotalEnergies has also promised not to develop new offshore wind projects in the U.S. “in light of national security concerns,” according to a department press release.

    Federal agency hails ‘landmark agreement’

    The Department of the Interior called the deal a “landmark agreement” that will steer capital “from expensive, unreliable offshore wind leases toward affordable, reliable natural gas projects that will provide secure energy for hardworking Americans.”

    Renewable energy advocates object to what they believe is the Trump administration’s mischaracterization of offshore wind projects.

    Under the Department of the Interior agreement, the federal government will reimburse TotalEnergies on a dollar-for-dollar basis for the leases, up to the amount that the energy company paid.

    “Offshore wind is one of the most expensive, unreliable, environmentally disruptive, and subsidy-dependent schemes ever forced on American ratepayers and taxpayers,” Interior Secretary Doug Burgum said in the announcement. “We welcome TotalEnergies’ commitment to developing projects that produce dependable, affordable power to lower Americans' monthly bills while providing secure U.S. baseload power today — and in the future.”

    TotalEnergies cites U.S. policy in move away from U.S. wind power

    In the news release, Patrick Pouyanné, chairman and CEO of TotalEnergies, says the company was “pleased” to sign the agreement to support the Trump administration’s energy policy.

    “Considering that the development of offshore wind projects is not in the country’s interest, we have decided to renounce offshore wind development in the United States, in exchange for the reimbursement of the lease fees,” Pouyanné says.

    TotalEnergies redirects capital to LNG, oil, and natural gas

    TotalEnergies will use the $928 million it spent on the offshore wind leases for development of a joint venture LNG plant in the Rio Grande Valley, as well as for production of upstream oil in the Gulf of Mexico and for production of shale gas.

    “These investments will contribute to supplying Europe with much-needed LNG from the U.S. and provide gas for U.S. data center development. We believe this is a more efficient use of capital in the United States,” Pouyanné says.

    TotalEnergies paid $133.3 million for an offshore wind lease at the Carolina Long Bay project off the coast of North Carolina and $795 million in 2022 for a lease covering a 1,545-megawatt commercial offshore wind facility off the coast of New Jersey.

    “TotalEnergies’ studies on these leases have shown that offshore wind developments in the United States, unlike those in Europe, are costly and might have a negative impact on power affordability for U.S. consumers,” TotalEnergies said in a company-issued press release. “Since other technologies are available to meet the growing demand for electricity in the United States in a more affordable way, TotalEnergies considers there is no need to allocate capital to this technology in the U.S.”

    Since 2022, TotalEnergies has invested nearly $12 billion to promote the development of oil, LNG, and electricity in the U.S. In 2025, TotalEnergies was the No. 1 exporter of LNG from the U.S.

    Industry groups push back on offshore wind pullback

    The American Clean Energy Association has pushed back on the Trump administration’s characterization of offshore wind projects.

    “The offshore wind industry creates thousands of high-quality, good-paying jobs, and is revitalizing American manufacturing supply chains and U.S. shipyards,” Jason Grumet, the association’s CEO, said in December after the Trump administration paused all leases for large-scale offshore wind projects under construction in the U.S. “It is a critical component of our energy security and provides stable, domestic power that helps meet demand and keep costs low.”

    Grumet added that President Trump’s “relentless attacks on offshore wind undermine his own economic agenda and needlessly harm American workers and consumers.” He called for passage of federal legislation that would prevent the White House “from picking winners and losers” in the energy sector and “placing political ideology” above Americans’ best interests.

    The National Resources Defense Council offered a similar response to the offshore wind leases being paused.

    “In its ongoing effort to prop up waning fossil fuels interests, the administration is taking wilder and wilder swings at the clean energy projects this economy needs,” said Pasha Feinberg, the council’s offshore wind strategist. “Investments in energy infrastructure require business certainty. This is the opposite. If the administration thinks the chilling impacts of this action are limited to the clean energy sector, it is sorely mistaken.”

    ---

    This article originally appeared on EnergyCapitalHTX.com.

    View All Listings