Houston geeks out as No. 7 city in America for gamers, comic book fans, collectors, and more

nerds welcomed

It's not lame to be labeled a "geek" in 2023, and Houston's a great place to embrace your geekness. Photo via Jamie McInall/Pexels

Heads up gamers, a new surprising report has deemed Houston one of the geekiest cities in the country, with two other Texas neighbors in the top 10.

Houston ranked No. 6 in the categories for accessibility to collectibles stores (board game, video, comic book, and trading card shops) and variety of "geeky" events, according to the report by Lawn Love. The city also ranked as the fifth-best city for its variety of costume/cosplay stores.

Houston is home to some fantastic board game and comic book stores, like Bedrock City Comic Company, Dragon's Lair, Nan's Games and Comics, and Asgard Games, which all host fun events and meetups for different groups.

Other factors that helped determine Houston's overall rank as the No. 7 geekiest American city include the number of Dungeons and Dragons groups, LARPing groups, comic cons, Renaissance fairs, and much more.

J. Richard Stevens, the department chair of the College of Media, Communication, and Information at the University of Colorado, Boulder, says the rise in "geeky" community spaces and activities can be attributed to social media obscuring the boundaries "between consumption and commentary about entertainment texts."

"Fan conversation is much more visible in a larger-scaled way than it used to be," Stevens said. "While most fans and audiences still don’t comment on the objects of their passion, those who do are increasingly bundled into tight networks, which amplify their taste politics. Finding virtual fan communities is much easier than it used to be, though there are many more flavors of fan networks for any given fandom, making finding the right one tricky."

Other Texas cities that made it in the top 10 are San Antonio (No. 3) and Austin (No. 6), both with high scores in the categories for collectibles and costumes. San Antonio has third highest number of board game and trading card shops, such as Heroes and Fantasies, Texas' largest comic book and collectibles store.

The top 10 geekiest cities in the United States are:

No. 1 – New York City
No. 2 – Los Angeles
No. 3 – San Antonio
No. 4 – Chicago
No. 5 – Las Vegas
No. 6 – Austin
No. 7 – Houston
No. 8 – Atlanta
No. 9 – Orlando
No. 10 – Indianapolis

The full report can be found on lawnlove.com.

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This article originally ran on CultureMap.

Check out these workshops, networking events, pitch events, and other goings on in Houston and online this month. Photo via Getty Images

10 can't-miss Houston business and innovation events in July

where to be

This month, Houstonians have yet another good batch of online innovation events — from Zoom panels to virtual conferences — and you and your tech network need to know about them.

Here's a roundup of virtual events not to miss this month — like demo days, workshops, conventions, and more.

Note: This post might be updated to add more events.

July 7 — gBETA Summer 2021 Pitch Night

Pitch Night is a celebration of gBETA Houston's latest cohort. Pitch Night is an exclusive reception during which participating companies have the opportunity to pitch to an audience of entrepreneurs, mentors, investors and community members.

The event is on Wednesday, July 7, at 5:30 pm. It's free and happening at The Cannon (1334 Brittmoore Rd) and online. Click here to register.

July 8 — Esperson Coworking Powered by The Cannon Soft Opening

The Cannon is operating new coworking space in Downtown Houston in the Esperson Building. Celebrate the soft opening with networking in the new space.

The event is on Thursday, July 8, at 3 pm. It's free and happening at the Esperson Building (808 Travis St.). Click here to register.

July 14 — People & Culture - Talent strategy is core to any business, so how do you make sure an external hire will succeed?

Did you know that more than half of external new hires fail within their first 18 months. The reason behind it: the expectations and competencies are misaligned with the recruitment process, which then are also not connected with onboarding and performance KPIs after the process is completed. The event will explore the process from end to end, diving into the main issues that lead to mistakes in executive searches. After you learn our DIY model, you can apply to external hires in levels.

The event is on Wednesday, July 14, at 11 am. It's free and happening online. Click here to register.

July 14-15 — Innovation & Entrepreneurship Summit

The Society of Petroleum Engineers' 2021 program addresses how firms are navigating the current economics of the energy industry, alternative energy partnerships, carbon innovation, resiliency in innovation, and concludes with our interactive and competitive Shark-Tank event, highlighting delivery of the next entrepreneurial solutions.

The Innovation and Entrepreneurship Summit is your premier opportunity to build connections and to pursue new solutions within the Energy industry.

The event is on Wednesday, July 14, through Thursday, July 15. Tickets begin at $80. The conference will be held at Norris Conference Center, CityCentre (816 Town & Country Blvd., Suite 210). Click here to register.

July 15 — Solving Startup Challenges at the Corvaverse

Do you have a specific startup challenge or problem you can't seem to solve? Join The Cannon and Corva for lunch and breakout sessions with industry leaders and advisors who will be sharing tips on solutions. Additionally, you will hear from Corva's CEO, Ryan Dawson, who will share his journey. It's going to be an eventful, collaborative and fun time that you don't want to miss.

The event is on Thursday, July 15, at noon. It's free and happening at The Cannon West Houston (1334 Brittmoore Rd.). Click here to register.

July 17-18 — Comicpalooza

The greatest pop-culture festival returns with celebrities, shopping, and pop culture activities that will unite, inspire, and entertain.

The event is on Saturday, July 17, through Sunday, July 18. Passes start at $54 and the festival is happening at George R. Brown Convention Center (1001 Avenida De Las Americas). Click here to register.

July 21 — How to Invest in Space

Join Houston Angel Network for a discussion with key thought leaders in the public and private space industry about how to invest in space.

The event is on Wednesday, July 21, at 11:30 am. It's $25 to attend and happening online. Click here to register.

July 23 — HAN Summer Social

Join the Houston Angel Network and Houston Exponential for investor and founder networking over drinks.

The event is on Friday, July 23, at 5 pm. It's free to HAN members and $25 for everyone else. It's happening at Buffalo Bayou Brewing Co. (2101 Summer St.). Click here to register.

July 28 — Understanding Financial Statements

Frost Bank's VP of Commercial Banking will help entrepreneurs learn how to analyze their cash flow to strengthen their business strategy.

The event is on Wednesday, July 28, at 11:30 am. It's free and happening online. Click here to register.

July 28 — Houston Startup Showcase

Hear a select group of local tech startups pitch their company, share their current status, and tell us where they're headed next at this monthly event hosted by The Ion.

The event is on Wednesday, July 28, at 6 pm. It's free and happening online. Click here to register.

Scream queen actress Tiffany Shepis will make an appearance at QuarantinedCon. Photo courtesy of Tiffany Shepis

Houston artist launches virtual pop culture convention

the con is on

Though states around the country— including Texas— have been slowly but surely been trying to reopen businesses and public places and so forth amid this global pandemic, there have been many events that are still cancelled and won't go down until sometime next year.

For those disappointed that Comicpalooza had to cancel its festivities this year, a new online convention is ready to sate your geeky thirst. On Saturday and Sunday, May 2 and 3, locals can go online and attend QuarantinedCon, a new pop-culture convention where guests can hang out with celebs, get items from vendors, and enjoy the same convention fun right in the comfort of their own home.

The con is mainly the brainchild of Dirk Strangely, a Las Vegas-born, Houston-based multimedia artist and frequent guest at comic-book conventions. He has built that convention over at his online platform known as ArtFarm.tv.

"It's something that me and a few people in my network have been building for about three years now," Strangely (government name: John Christopher Carson), tells CultureMap. "We've been helping artists manage their online business and offline business. But, when the pandemic hit, I realized the whole industry basically tanked, and all the people in my network have been wondering how they're gonna make a living… And my platform is the perfect place to have a convention.

So, what I did was put my network to use to get the word out to supply and provide people in my community and in my industry a means to continue business in a pop-culture convention industry."

This convention is a free-for-all in every sense of the term. People can check out everything from magicians to people doing balloon-animal tutorials to live concerts to watch parties over on Facebook — all for free. Strangely has already rounded up quite a collection of guests.

John Kassir, who voiced the Crypt Keeper from HBO's Tales from the Crypt, will be in the house, along with horror icon Kane Hodder (who has played Jason in many a Friday the 13th movie) and Deadwood cast members Peter Jason, Larry Cedar, and Pasha D. Lychnikoff, among others.

"Once I started getting some of them set up," says Strangely, "word of mouth started spreading like wildfire. And even with the celebrities, when I got one of them, they would tell their friends that they're doing it, and their friends — obviously they're gonna have other celebrity friends. So, they tell their friends and their friends are calling me like, 'Hey, I'd love to be part of this too.'"

Strangely is hoping that this online convention will entice other well-known conventions to hit him and his platform up about doing online extensions of their conventions that people all over the world can attend.

"Conventions are a huge part of our industry and, yes, we're helping all the people who go to conventions," he says. "But what about the actual conventions themselves. We are going to help them do their own virtual, online conventions and provide a full-blown experience like they provide physically. And, if we do go back to gathering again soon, we're also gonna do it to supplement their convention. So, they're not limited to who can come to their convention geographically."

For more info on QuarantinedCon, visit the official site.

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This article originally ran on CultureMap.

From rethinking dry cleaning or marketing to flipping the script on pop culture events, here's who to know this week in Houston innovation. Courtesy Photos

3 Houston innovators to know this week

Who's Who

This week's batch of Houston innovators to know are all rethinking the way things are being done, from dry cleaning and marketing to pop culture events. Scroll through to see who's who in Houston innovation this week.

Safir Ali, founder and CEO of Hamper

Safir Ali leads Houston-based Hamper, which won the Rockets and BBVA Compass' LaunchPad competition. Courtesy of Hamper

It's a good week for Safir Ali, who's company just won a startup competition put on by the Houston Rockets and BBVA Compass. Hamper, his company, makes dry cleaning more convenient for customers with pick up and delivery. His parents run a dry cleaning shop and he always thought it was a bit antiquated.

"I had this 'aha' moment in 2016," Safir says. "I had graduated from Texas A&M in 2014 and was working a corporate job and the last thing on my mind was joining the family business. But I started to see all the pain points for people in dry cleaning." Learn more about Hamper here.

Allie Danziger, founder and president of Integrate Agency

When it comes to setting up a marketing budget for your startup, considering every angle is important, says Allie Danziger of Integrate Agency. Getty Images

Allie Danziger has been focused on digital marketing since before it was cool. The entrepreneur created her Houston agency 10 years ago and has been growing ever since. She wrote a guest column for InnovationMap last week about how startups and small businesses should decide on how much to spend on marketing.

"Industry research suggests spending 5 percent to 12 percent of total revenue on an annual marketing budget," she writes. "At Integrate Agency, we believe marketing spend should be determined from key data points, versus current size." Click here to read the rest of the article.

Michael Heckman, Comicpalooza president and senior vice president at Houston First

Michael Heckman shares about some exciting new aspects of Houston's 11th annual Comicpalooza. Courtesy of Houston First

It's safe to say that Michael Heckman has had a busy weekend. The 11th annual Comicpalooza took over downtown Houston this past weekend, but just because one event is over, doesn't mean Heckman or his team at Houston First Corp. is slowing down.

"Our convention sales team looks to break another record this year," Heckman tells InnovationMap. "We have a lot of major events upcoming — from the college football playoff to the men's basketball Final Four, and we'll eventually pursue another Super Bowl."

Heckman says he has some big ideas for even an innovation-focused conference. Read the rest of the Q&A with Heckman here.

From the real estate needs of the innovation ecosystem to the most promising OTC startups, here are this week's trending stories. Shobeir Ansari/Getty Images

5 most popular innovation stories in Houston this week

What's trending

The annual Offshore Technology Conference has wrapped up, but not before the Rice Alliance named 10 promising startups — most of which have headquarters or operations in Houston. Now, Comicpalooza is taking over for what is expected to be a record year. These stories and more all trended on InnovationMap — here's what else trended.

Need more than just trending news on Fridays? Subscribe to our daily newsletter that sends fresh stories straight to your inboxes every morning.

Rice Alliance names the 10 most promising startups at Houston's Offshore Technology Conference

Startups from across the world pitched at the Rice Alliance Startup Roundup at the Offshore Technology Conference. Getty Images

Over 50 different startups from across the globe gathered at the Offshore Technology Conference for the fifth annual Rice Alliance Startup Roundup event. The full day of speed pitching and presentations, hosted by Rice Alliance Managing Director Brad Burke, took place at NRG Arena on Monday, May 6.

After interacting with all the various startups, the Rice Alliance's panel of experts voted on the 10 most promising startups. Half of the companies that were recognized are based in Houston — and even more have an office or some sort of operations in town. Here's which technologies the offshore oil and gas industry has its eye on. Read the full story here.

Comicpalooza expects another record year, says Houston First Corp. executive

Michael Heckman shares about some exciting new aspects of Houston's 11th annual Comicpalooza. Courtesy of Houston First

Eleven years ago, Comicpalooza was a small event held out in Katy. Over the past few years, with the help of Houston First Corp., the three-day conference has grown to be so big, the 2019 programming will spill out of George R. Brown Convention Center and into Discovery Green, and attract over 50,000 attendees.

"These comic conventions used to just be for the hardcore pop culture fans. What we've attempted to do is make it so there's something for everyone," says Michael Heckman, Comicpalooza president and senior vice president at Houston First. "As a casual pop culture fan, there's a lot to see and do." Read the full story here.

Data Gumbo closes $6M round, Alice partners with accelerator, and more Houston innovation news

Blockchain-as-a-service company closes $6 million Series A round. Courtesy of Data Gumbo

Houston's innovation ecosystem has been busy, and the ongoing 50th anniversary of the Offshore Technology Conference has claimed a lot of attention in town lately. While I'm sure you've seen the big news pieces, like the Texas Medical Center's new details about TMC3 or WeWork's third Houston location, you may have missed some of these short stories. Read the full story here.

Houston expert shares her advice on how much startups should spend on marketing

When it comes to setting up a marketing budget for your startup, considering every angle is important. Getty Images

Industry research suggests spending 5 percent to 12 percent of total revenue on an annual marketing budget. At Integrate Agency, we believe marketing spend should be determined from key data points, versus current size. We shepherd our clients through a five-step process to calculate how much they should spend on marketing to maximize their ROI. Read the full story here.

Overheard: Panel of experts sums up the Houston innovation ecosystem's real estate needs

Houston's innovation ecosystem development is highly interconnected to the city's real estate industry. Shobeir Ansari/Getty Images

As the city and multiple entities strive to develop an innovation hub and ecosystem, real estate plays a huge role. Developing the physical space is one of the first steps to attracting companies, talent, and money to the Bayou City.

At Bisnow's annual Houston State of the Market event, five panelists heavily involved in the process of developing Houston's innovation ecosystem weighed in on the real estate needs of innovation development in Houston. Check out these powerful quotes said during the panel. Read the full story here.

Comicpalooza takes place Friday, May 9, to Sunday, May 12. Courtesy of Comicpalooza

Here's what you can expect at Houston's Comicpalooza this weekend from esports to Game of Thrones stars

Bend the knee

People from around the world will be flocking to downtown Houston by the thousands, and not just for the Astros and the Rockets. The 11th annual Comicpalooza is taking over the George R. Brown Convention Center from Friday, May 10, to Sunday, May 12.

"This major super block in downtown will be absolutely electric this weekend," Michael Heckman, Comicpalooza president, tells InnovationMap.

Last year, the convention attracted over 50,000 people from 47 states and 17 countries, and it made an economic impact of over $20 million, Heckman says. This year, with the help of Game of Thrones stars and an inaugural ESPN event, Comicpalooza should surpass last year's accomplishments.

Here's what you can expect from this weekend.

A crowd at the panel that has two Game of Thrones actresses

Emilia Clarke (left) plays Daenerys in Game of Thrones, and Nathalie Emmanuel plays her adviser and friend, Missandei. Photos courtesy of Comicpalooza

A panel on Saturday morning at 11 am will have two Game of Thrones stars — Emilia Clarke (Daenerys) and Nathalie Emmanuel (Missandei). The panel is sure to attract the masses, and the two actresses are major gets by the organization.

"To be able to get Emilia Clarke in the middle of the final season of Game of Thrones, with only two episodes to go — the hype has been unbelievable," Heckman says. "To be able to have a pop culture phenomenon like that come here to Houston — and it will be her first fan event. She's done the San Diego Comic Con, but that was more of a media event."

Both actresses also have autograph visits available for purchase. Clarke's are sold out online, but some opportunities will be made available day of.

The first ever ESPN collegiate esports competition

ESPN's inaugural esports competition for college students is premiering at Comicpalooza. Jamie McInall/Pexels

For the first time ever, ESPN is having a collegiate esports championship and chose Houston to be the place for the finals.

"We've understood the value of [esports] for Comicpalooza for a number of years. ESPN is making a big investment — it's their first ever event of this nature, but it won't be their last," Heckman says.

Students from hundreds of schools have competed to make it to the semifinals and championship in Houston, and scholarships are on the line. The weekend will have 22 teams across five video games — Hearthstone, Heroes of the Storm, Overwatch, StarCraft II, and Street Fighter V — according to ESPN. To read more about the competition, click here.

Makers on display

Anyone can check out the Comicpalooza Maker's Space — there's even a place to fix any cosplay wardrobe malfunctions. Photo via comicpalooza.com

Calling all makers — professionals or wannabes. Comicpalooza's Maker's Space is open to cosplayers, artists, engineers, scientists and everyone in between who wants to create and build using old and new technology, from small electrical parts to towering 3D printers and Lego masterpieces.

"What a lot of people don't know is there are so many interesting aspects to Comicpalooza — from literature tracks to a film festival to a makerspace," Heckman says. "There are hundreds of exhibitors on the expo showfloor, but there's an area carved out for makers."

A party on the promenade

Free concert anyone? Photo via comicpalooza.com

From 6 to 10 pm on Saturday, Avenida Houston will be transformed into an after party put on by Saint Arnold's and headlined by Icona Pop. It's free to attend, and you can get more info here.

VIPs all around

It's not just the Game of Thrones people being featured. Photos via comicpalooza.com

Comicpalooza attendees can grab photos with or autographs from over 30 different actors across major franchises — like Star Trek, Walking Dead, and so much more.

The list of actors is as follows: Emilia Clarke, Nathalie Emmanuel, Grant Gustin, Wilmer Valderrama, Dan Fogler, Gates McFadden, Michael Dorn, John Wesley Shipp, Peter Serafinowicz, Griffin Newman, Yara Martinez, Brendan Hines, Scott Speiser, Jeremy Davies, Andrew Divoff, Mira Furlan, Erick Avari and more.

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AI-powered Houston startup helps restaurants boost customer loyalty

order up

It’s no secret that restaurant trends move fast and margins run thin. And with the proliferation of platforms like Uber Eats, DoorDash and Easy Cater, customer loyalty is fleeting.

The solution?

How about an AI-powered restaurant technology platform that helps restaurant brands cut back on third-party platforms in favor of driving direct discovery, conversion and loyalty?

Enter Saivory. Founded in 2025 by Stephen Klein, a software investor, and Fajita Pete’s restaurateur Hugh Guill, the Houston-based startup aims to help eateries better understand and activate guest behavior across digital channels as AI increasingly reshapes how consumers discover and engage with brands.

In less than a year, Saivory has partnered with Shipley Do-Nuts and Fajita Pete’s to bring AI-powered ordering to life.

“With Saivory, we were able to answer the question of, ‘what if the ordering process could be reduced to a single step, where customers simply tell us what they want and AI takes care of the rest?’” Klein tells InnovationMap.

The Houston-based startup made such an immediate impact that it was selected as a semi-finalist during Start-Up Alley at MURTEC , the restaurant industry’s leading technology conference, which took place last month in Las Vegas.

“Houston is a great hub for technology innovation, and we were proud to represent the city at MURTEC this year,” says Klein. “We didn’t win, but we were able to talk about some of the work that we have existing in the market for clients right now and a little bit about what we’re working on in the future.”

In the current restaurant technology ecosystem, the third-party aggregators own the customer attention that brings volume to restaurants, while also taking big commissions and having control over the end relationships with the customer.

That can often make it difficult for restaurants to grow loyalty and repeat business from customers. Saivory aims to level the playing field for restaurants, helping them stay more connected to their customers.

Take Saivory’s recent application with Shipley’s Do-Nuts, for example.

Saivory powered the donut giant’s AI-ordering and launched Shipley's website and mobile app to support its over 300 locations in Texas alone.

Shipley’s new AI-powered assistant helps users create personalized order recommendations based on individual or group preferences. And unlike standard chatbox features, the new assistant makes custom recommendations based on multiple customer factors, including budgetary habits, individual flavor preferences and order size. It can also be used for large catering orders.

“They're seeing more traffic to the site and they're seeing when customers use our AI-enabled flows,” Klein says. “And they're seeing higher basket sizes, bigger tickets, by about 25 percent.”

Klein says Saivory’s technology helps strengthen first-party digital relationships, reduce friction and cart abandonment, improve average order value, and delivers personalized, efficient experiences.

“It’s a win-win: the customer gets the right order quickly, while the restaurant gets a bigger margin,” he adds.

Additionally, the technology makes it easier for restaurants to share rewards, loyalty and discounts, ultimately growing more direct traffic and making restaurants less reliant on third-party delivery apps.

Next up for Saivory is adding new components to its platform to enhance the relationship between restaurant and customer, as well as technology around making it easier for restaurants to get found on Google.

“A lot of people are still searching for the best donuts near me,” Klein says. “Or what’s the best Mexican food near me? Customers will increasingly move to AI, where they’re going to ask where they should eat dinner and expect it to just order them dinner. They will eventually expect the technology to know how to do that. So that’s what we’re driving at.”

Houston leads U.S. in population growth for 2025, Census says

Boomtown

Imagine that the Houston metro area swallowed a city the size of Pearland in just one year. That’s essentially what happened from 2024 to 2025, with the Houston metro ranking first in the U.S. for population growth based on the number of people.

New estimates from the U.S. Census Bureau show the 10-county Houston metro added 126,720 residents from July 1, 2024, to July 1, 2025. That’s just shy of Pearland’s roughly 133,000-resident tally.

To calculate population, the Census Bureau counts births, deaths, new residents, and moved-away residents.

Region’s population approaches 8 million

On July 1, 2025, the Houston metro’s population hovered slightly above 7.9 million, up 1.6 percent from the same time in 2024. In the very near future, the region’s population should break the eight million mark.

This follows massive growth in the past 20 years. From 2005 to 2025, the region’s population soared by 39 percent. By comparison, the growth rate from 2021 to 2025 sat at nine percent.

A forecast from the Texas Demographics Center indicates that under a middle-of-the-road scenario, the Houston metro’s population will reach nearly 8.5 million in mid-2030 and more than 9.5 million in mid-2040.

Dan Potter, director of Rice University’s Houston Population Research Center, attributes much of the region’s population surge to people moving to the area from outside the U.S. In Harris County, this means a combination of military personnel returning home, people living or working overseas coming back to the U.S., and immigrants relocating to the U.S., he tells CultureMap.

But Harris County fell short from 2024 to 2025 when it comes to people moving here from elsewhere in the U.S., according to Potter. Counties surrounding Harris County benefited from that trend, drawing new residents who preferred to settle in the suburbs.

“The incredible pull and attraction of the Houston area is its economy, its people, and its affordability, and the significant growth that was observed in 2024 and again in 2025 speaks to the magnetism of the region,” Potter says. “That pull to Houston is too strong to be turned off overnight.”

Cooling economy and immigration shifts slow down growth

Whether looking at urban or suburban places, population growth in the Houston area slowed in 2025 and appears to be slowing even more this year, Potter says.

“A cooling economy and changes to immigration policy are a one-two combination that could knock out the region’s population growth,” says Potter, citing the region’s addition of a less-than-expected 14,800 jobs in 2025 as an example.

Weaker population growth may not be felt evenly across the metro area, according to Potter.

A continuing influx of people from Houston to outlying counties such as Brazoria, Fort Bend, Liberty, Montgomery, and Waller could curb growth in Harris County, Potter said. Why? If the number of people arriving from other other countries flattens or even drops, then there could be “doughnut-style population growth for the next few years, where Harris County and Houston see declines while the suburban counties see an increase.”

Harris County represents 40 percent of region’s population lift

Houston-anchored Harris County accounted for almost 40 percent of the region’s population spike from 2024 to 2025. In one year, Harris County grew by 48,695 residents, or 1 percent, pushing its population past five million. That increase put Harris County in first place for numeric growth (rather than percentage growth) among all U.S. counties.

From 2020 to 2025, Harris County’s growth rate was 6.6 percent. It remains the country’s third largest county based on population, behind Southern California’s Los Angeles County and Illinois’ Chicago-anchored Cook County.

Harris County is on track to surpass Cook County in size in the near future. As of July 1, 2025, a nearly 150,000-resident gap separated population-losing Cook County and fast-growing Harris County.

The Texas Demographics Center predicts Harris County’s population will be 5.37 million in mid-2030 and just short of six million in mid-2040.

Suburban counties see significant population gains

Harris County isn’t the only county in the area that experienced a growth spurt from 2024 to 2025:

Waller County’s population climbed 5.69 percent, winding up at 69,858. Its growth rate ranked second among U.S. counties.
Liberty County’s population rose 4.4 percent to 121,364, putting its growth rate in eighth place among U.S. counties.
Montgomery County gained 30,011 residents, with its population landing at 781,194. That placed it at No. 4 among U.S. counties for numeric growth.
Fort Bend County picked up 24,163 residents, arriving at a total of 975,191 and positioning it at No. 8 among U.S. counties for numeric growth. Fort Bend County, the region’s second largest county based on population, is projected to break the one million-resident mark by July 2030, according to the Texas Demographics Center.

“Lower mortgage rates from 2009 to 2022 and the rise of remote work have made suburban housing more attractive, especially for families seeking affordability,” Pramod Sambidi, the Houston-Galveston Area Council’s assistant director of data analytics and research, said last year. “Additionally, suburban areas are seeing more multifamily developments than before the pandemic.”

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This article originally appeared on CultureMap.com.

5 Houston-area companies named among world's most innovative for 2026

In The Spotlight

Led by Conroe-based Hertha Metals, five organizations in the Houston area earned praise on Fast Company’s list of the World’s Most Innovative Companies of 2026.

Hertha Metals ranked No. 1 in the manufacturing category.

Last year, Hertha unveiled a single-step process for steelmaking that it says is cheaper, more energy-efficient and just as scalable as traditional steel manufacturing. It started testing the process in 2024 at a one-metric-ton-per-day pilot plant.

At the same time, Hertha announced more than $17 million in venture capital funding from investors such as Breakthrough Energy, Clean Energy Ventures, Khosla Ventures, and Pear VC.

“We’re not just reinventing steelmaking; we’re redefining what’s possible in materials, manufacturing, and national resilience,” Laureen Meroueh, founder and CEO of Hertha, said at the time.

Meroueh was also recently named to Inc. Magazine's 2026 Female Founders 500 list.

Hertha, founded in 2022, says traditional steelmaking relies on an outdated, coal-based multistep process that is costly, and contributes up to 9 percent of industrial energy use and 10 percent of global carbon emissions.

By contrast, Hertha’s method converts low-grade iron ore into molten steel or high-purity iron in one step. The company says its process is 30 percent more energy-efficient than traditional steelmaking and costs less than producing steel in China.

Last year, Hertha said it planned to break ground in 2026 on a plant capable of producing more than 9,000 metric tons of steel per year. In its next phase, the company plans to operate at 500,000 metric tons of steel production per year.

Here are Fast Company’s rankings for the four other Houston-area organizations:

Houston-based Vaulted Deep, No. 3 in catchall “other” category.
XGS Energy, No. 7 in the energy category. XGS’ proprietary solid-state geothermal system uses thermally conductive materials to deliver affordable energy anywhere hot rock is located. While Fast Company lists Houston as XGS’ headquarters, and the company has a major presence in the city, XGS is based in Palo Alto, California.
Houston-based residential real estate brokerage Epique Realty, No. 10 in the business services category. Epique, which bills itself as the industry’s first AI brokerage, provides a free AI toolkit for real estate agents to enhance marketing, streamline content creation, and improve engagement with clients and prospects.
Texas A&M University’s Nanostructured Materials Lab in College Station. The lab studies nano-structured materials to make materials lighter for the aerospace industry, improve energy storage, and enable the creation of “smart” textiles.

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This article first appeared on our sister site, EnergyCapitalHTX.com.

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