Serial Entrepreneurship

This Pearland-based CEO explains why his city is the best HQ for small businesses

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Small businesses often need a supportive home base from which to work, and there’s one Texas city in particular that has worked hard to become that haven for business owners over the years.

Pearland offers assistance and a diverse workforce for entrepreneurs to grow their businesses. In fact, 83 percent of businesses in Pearland are locally owned. And when it comes to having an entrepreneurial spirit, no one is more passionate than David Graham, CEO of Pearland’s FranchiCzar.

Graham has been focusing on FranchiCzar, which provides franchise development, consulting, marketing, and vendor networks in a suite of services to help franchisees develop and scale their business.

FranchiCzar joins a collection of life science, energy, and manufacturing companies that have expanded their reach in Pearland: Millar, Inc., Lonza, Merit Medical, Cardiovascular Systems, and Endress+Hauser, to name a few.

One of Graham’s most exciting ventures launching this year is Valhallan, a youth e-sports program. Valhallan was born from the belief that video games can enrich lives and create community for young people and was developed to provide premier e-sports programming while teaching life skills. Twenty Valhallan arenas are opening soon around the country.

Graham’s serial entrepreneurship not only extends to franchise development and e-sports, but to exercise and education.

In the “exercise” category, Graham created the Iron 24 concept to offer a convenient gym experience that's accessible 24/7, all from an app. The Iron 24 app allows members to manage membership details and unlock the gym at any time, day or night, with no staff required on-site. Currently, five locations are opening around the Greater Houston area, including two in Pearland.

Going back to his educational and enrichment roots, Graham hopes to launch Math Reactor in the near future. Math Reactor is a revolutionary, fun-first approach to math that helps children in grades five through eight learn math concepts in an engaging and relevant way. Math Reactor was created from the knowledge that the best way for kids to learn math is to make it fun and practical.

Graham is also the founder and creator of a children's code-learning platform Code Ninjas, which sold just last year.

Most recently, Graham recently acquired Pinot’s Palette, a popular paint and sip franchise with more than 80 locations throughout the U.S. and Canada.

Graham takes pride in being a longtime Pearland resident; other cities throughout the nation have failed in their attempts to poach him from Texas.

During the times when other communities were trying to entice him to leave the city, Graham shares that he was impressed by how the Pearland Economic Development Corporation (PEDC) and local business leaders “stepped up in a big way to ensure Pearland kept me here, by offering us incentives.”

One way PEDC enhances Pearland's innovation entrepreneurship culture is through its Pearland Innovation Hub, which launched in May 2022. The Hub connects the city to local and regional entrepreneurship assistance programs, service providers, and funding sources to help businesses maximize their growth potential and overall success.

Additionally, Graham shares that he appreciates how “PEDC is helping to bring in powerhouse companies every year, and it has really rejuvenated our business community here.” Pearland’s diverse population has long been known as an asset, and in recent years the city has become even more racially and ethnically diverse.

“While there is no lack of diverse opinions and abilities in Pearland, everyone stands together as residents of Pearland and can all rally around making our community a better place to live and work," Graham says.

In 2021, PEDC conducted a survey of all businesses in the community to gain a better understanding of their needs. The survey found that 92 percent of business owners felt that Pearland is a great place to live, work, and operate a business, and more than 80 percent of survey respondents gave excellent or good marks to Pearland as a place to do business — higher than the national comparison.

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