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Houston-based pitch contest announces 2019 finalists ahead of SXSW competition

Houston-based HATCH Pitch has revealed its four finalists. The startups will take the stage during SXSW in March. Courtesy of HATCH Pitch

For the eighth year, Houston-based HATCH Pitch is headed to Austin for SXSW to host its pitch competition focused on startups making the world a better place.

This year's competition, which takes place on March 11, will be between four finalists. While the competition is invite only to guests, the pitches will be streamed online in an interactive way, so viewers can post comments or questions to the mentors, pitchers, and judges.

  • Sydney-based Edwel Energy is an app that allows users to compare the carbon footprint of millions of different products and services to enhance their eco-friendly decision-making process.
  • eHealthNow, based in Philadelphia, is the first HIPAA compliant platform that optimizes treatment plans for cancer patients in China by using oncologists overseas.
  • Dallas-based Mambo, an innovative webapp, allows for communities to customize member experiences, increase the sense of belonging, and grow revenue.
  • Neuroflow, another Philadelphia-based startup, is a health tech and analytics company that has a tool that promotes behavioral health access and engagement in order to improve outcomes, overall wellness, and cost of care.

"We chose these four startups because they are solving difficult problems that have real impact on real people," Greg Wright, founder of HATCH, says. "Their focus is on health, wellness, and environmental sustainability. Their success will make life better for overlooked groups and communities."

HATCH, a nonprofit organization that began in 2012, has dozens of alumni that have gone on to raise over $340 million and had 10 exits. The contest's 2019 mentors and judges have yet to be announced, but some of the past judges include Werner Vogels of Amazon, Kerry Rupp of True Wealth Ventures, Juliana Garaizar of TMCx, and more.

"The goal of HATCH Pitch is to provide coaching and connections to tech startups making life better," Wright says. "I'm proud that we have remained focused on this objective by evolving our summit event to provide maximum benefit to the selected finalists by surrounding them with the experience of our accomplished alumni, mentors, investors, and potential customers."

Capital Factory will have a branded area in The Cannon when it opens its new facility. Courtesy of The Cannon

A major Texas innovation player with roots in Austin has now staffed its recently announced Houston outpost in partnership with The Cannon Houston. Capital Factory hired two Houstonians to help provide resources for its growing Houston-based portfolio companies.

Kendrick Alridge has been hired as mentor coordinator, and Brittany Barreto, who founded Pheramor and WeHaveChemistry, has been named the venture associate. Aldridge will focus on growing and cultivating relationships with Houston mentors, and Barreto is dedicated to reaching out to Houston startups to gauge their potential for Capital Factory participation.

Hiring these Houstonians and having these new boots on the ground is a key factor for Capital Factory as it grows its Houston presence, says Gordon Daugherty, president at Capital Factory.

"It's important for us to think Texas, but act local," Daugherty says. "What that means is we can't just assume that the way we do things and the things that made us successful in Austin will directly translate to Houston. Houston is a different market. That's one of the things we learned from Dallas."

Acting locally entails listening and learning to what the community wants and engaging with local organizations to contribute value to the market.

"We don't know how or in which ways, but we know Houston will be different from Dallas and Austin," Daugherty says. "In this way, we are advantaged by our two employees being from the Houston area. They're our eyes and ears, for one, but they are also the voice of Houston to us along with other ecosystem players."

While local resources and personnel are both new for Capital Factory, the organization already has over 20 portfolio companies that are based in the Houston area. Now, these companies will have new resources close to home and can also act as Capital Factory representatives in the community, Daugherty says.

One of the biggest benefits Capital Factory is bringing into town is investment opportunities. Daugherty says that he predicts that Capital Factory, which tends to invest many small-sum deals, will quickly become the most active early stage investor in Houston. The organization has already made a few investments in Houston companies — and this isn't even counting the dollars invested by the investment partners.

"Our mission, as it pertains to Houston, is to help the best Houston startups get funded. We will tap into our network of investors across the state and country to try to find the best matches."

If Houston can take any indication from Capital Factory's Dallas location, which opened earlier this year, Capital Factory will be making a big impact on Houston startups.

"In 2018, 25 percent of the startups we onboarded into the accelerator were from outside of Austin," Daugherty tells InnovationMap. "The first half of this year, a third or more have come from Dallas alone. And I expect the same from Houston. Next year, easily more than half of our new accelerator companies will be outside of Austin."

Capital Factory will have branded space in The Cannon when it opens its new facility later this month.