big winner

New innovation center in downtown Houston receives international recognition

Central Houston Inc. and its Downtown Launchpad recently took home a couple big wins. Photo courtesy of CHI

A Houston organization has been recognized for a newly opened innovation hub in downtown.

The International Economic Development Council has awarded Central Houston Inc.'s Downtown Launchpad two honors in its Excellence in Economic Development Awards Program. The new 17,000-square-foot innovation hub in Southern Downtown won a silver rank in the awards' Innovation Programs and Initiatives category and a bronze rank in the Entrepreneurship category.

"The creation of a vibrant innovation district in Downtown has been a strategic priority for Central Houston since it was identified in the 2017 Plan Downtown, our 20-year vision plan for the area's growth and development," says Bob Eury, CHI president, in a news release.

"Downtown Launchpad, which opened just last month, achieves our goal of strengthening connections between entrepreneurs, industry, startups and funders, and we're honored to see the hard work of Central Houston, Inc. and our partners recognized by the International Economic Development Council."

IEDC received over 500 submissions for 35 categories for this year's award. Each submission was evaluated by a diverse panel of economic and community developers from around the world and were looking at the nominees' efforts in creating positive change in urban, suburban and rural communities.

"The winners of IEDC's Excellence in Economic Development awards represent the very best of economic development and exemplify the ingenuity, integrity and leadership that our profession strives for each and every day," says the 2020 IEDC Board Chair and One Columbus CEO Kenny McDonald in the release. "We're honored to recognize the more than 100 communities whose marketing campaigns, projects and partnerships have measurably improved regional quality of life."

Last month, the Downtown Launchpad celebrated its grand opening. The hub is located on the 10th floor of Amegy on Main (1801 Main Street), is home to Houston's MassChallenge Texas and gener8tor accelerators and global nonprofit incubator Impact Hub Houston. The Cannon Houston is the operation partner for the space.

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Building Houston

 
 

With Clutch, connecting brands with creators has never been easier and more inclusive. Photo courtesy of Clutch

An app that originally launched on Houston college campuses has announced it's now live nationwide.

Clutch founders Madison Long and Simone May set out to make it easier for the younger generation to earn money with their skill sets. After launching a beta at local universities last fall, Clutch's digital marketplace is now live for others to join in.

The platform connects brands to its network of creators for reliable and authentic work — everything from social media management, video creation, video editing, content creation, graphic design projects, and more. With weekly payments to creators and an inclusive platform for users on both sides of the equation, Clutch aims to make digital collaboration easier and more reliable for everyone.

“We’re thrilled to bring our product to market to make sustainable, authentic lifestyles available to everyone through the creator economy," says May, CTO and co-founder of Clutch. "We’re honored to be part of the thriving innovation community here in Houston and get to bring more on-your-own-terms work opportunities to all creators and businesses through our platform.”

In its beta, Clutch facilitated collaborations for over 200 student creators and 50 brands — such as DIGITS and nama. The company is founded with a mission of "democratizing access to information and technology and elevating the next generation for all people," according to a news release from Clutch. In the beta, 75 percent of the creators were people of color and around half of the businesses were owned by women and people of color.

“As a Clutch Creator, I set my own pricing, schedule and services when collaborating on projects for brands,” says Cathy Syfert, a creator through Clutch. “Clutch Creators embrace the benefits of being a brand ambassador as we create content about the products we love, but do it on behalf of the brands to help the brands grow authentically."

The newly launched product has the following features:

  • Creator profile, where users can share their services, pricing, and skills and review inquiries from brands.
  • Curated matching from the Clutch admin team.
  • Collab initiation, where users can accept or reject incoming collab requests with brands.
  • Collab management — communication, timing, review cycles — all within the platform.
  • In-app payments with a weekly amount selected by the creators themselves.
  • Seamless cancellation for both brands and creators.
Clutch raised $1.2 million in seed funding from Precursor Ventures, Capital Factory, HearstLab, and more. Clutch was originally founded as Campus Concierge in 2021 and has gone through the DivInc Houston program at the Ion.

Madison Long, left, and Simone May co-founded Clutch. Photo courtesy of Clutch

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