The Greater Houston area ranks as one of the hot spots in the country for an in-demand area of tech expertise.

A new report from career website LinkedIn looks at an array of career categories exhibiting the highest year-over-year growth rates in hiring (based on the period from last April to October).

The report pinpoints Houston as one of the hottest U.S. markets for creators of digital content, such as podcasters, bloggers, writers, and strategists. For those looking to transition, the majority of these digital content creators have a bachelor of arts degree, while some 25 percent have a masters, the report notes. Top skills for these positions include editing, writing, public speaking.

Meanwhile, DFW is listed as a "top region" for UX specialists, including UX consultants, designers, and researchers along with the San Francisco Bay area and Greater Chicago area. (What, exactly, is UX? While the field and job can have many facets, one industry site puts it this succinctly: "UX design is the process of designing (digital or physical) products that are useful, easy to use, and delightful to interact with.")

The Austin area ranks as one of the hottest spots in the U.S. for artificial intelligence (AI). The report says jobs like artificial intelligence specialist, machine learning researcher, and machine learning engineer are in particularly high demand in the Austin area, as well as Denver and San Francisco Bay.

In 2019, the tech sector in Texas wielded an economic impact of $141.7 billion and employed more than 1 million people (including AI engineers, UX designers, and digital content creators), according to CompTIA, a trade association for the IT industry.

"Technology powered job growth and economic gains in the past decade in Texas and across the country while delivering countless benefits in how we work, communicate, create, and share," Todd Thibodeaux, president and CEO of CompTIA, said in a 2020 release.

U.S. News & World Reportranks the University of Texas at Austin among the country's top five schools for undergraduate students studying AI, an arm of computer science that simulates human intelligence.

Globally, AI is a fast-growing specialty among employers. A 2020 report from the World Economic Forum identified AI and machine learning positions as the No. 1 emerging category of jobs. Ninety-three percent of U.S. companies surveyed by the organization indicated they had adopted AI technology.

In 2019, job website Indeed reported that average salaries for the highest-paid AI jobs in the U.S. ranged from $109,314 to $142,859.

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This article originally ran on CultureMap.