Why this Houston business leader integrated Gen Z employees into his workforce

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Gen Z workers are coming for the workforce whether you like it or not. This Houston business leader likes it — and shares why you should embrace these future generation of employees too. Photo via Getty Images

My experience hiring Gen Z has been extremely positive — though many employers have complaints about that generation.

In my experience, employers say Gen Z folks:

  1. Don’t have a work ethic
  2. Lack discipline
  3. Demand instant gratification
  4. Think they deserve attention just for being alive (because they have always had attention)
  5. Think they are better and smarter than their bosses
  6. Are happy to tell their bosses what is wrong with them
  7. Are overly sensitive and easily offended
  8. Demand freedom and “personal space”
  9. Won’t bother learning something they don’t think is important

In a very recent ResumeBuilder survey of more than 1,300 managers, 74 percent of respondents said they find Gen Z more difficult to work with than other generations. Of those, 12 percent said they had to fire a young worker within their first week on the job.

That’s a damning list of negative attributes, especially to mature generations who were raised to believe the world didn’t owe them a living. Many older hiring authorities expect their team to behave the way they did 30 or so years ago. Namely, that new people at the firm should work hard to demonstrate that the company is their most important priority and, in return, they can patiently earn promotions over time after having proved themselves.

My firm manages over half a billion dollars for a short list of individuals and institutions. Every client is extremely valuable to us. Why would we ever hire Gen Z employees who, according to all the negative descriptions above, might endanger our client relationships?

Truth be told, I haven’t found the negative stereotypes about Gen Z to be accurate. I actually like hiring them and helping them integrate with our current mix of employees.

I think Gen Z employees expect their leaders to give deeply of themselves because they want the same thing we all want: to work for a company with a meaningful mission statement that gives a sense of purpose and significance to its employees. They want to see values, not the values hanging on the wall as a beautiful display, but the kind that actually set the tone for daily service, team commitment, and performance. They are sharp enough to immediately recognize when a company does not practice what it preaches. If they are disillusioned, they’re not going to perform as well and maybe they’ll leave.

Gen Z, like all of us, is hungry to learn what they need to know, especially when the knowledge will truly help them make an impact at their job. They are looking for valuable guidance instead of the “party line,” and they respond well to honesty and integrity (also known today as transparency and authenticity).

If a smart, talented professional at the start of a promising career is disillusioned with your company, you should first ask yourself if you’re using them as a disposable resource, or if you’ve truly invested in them by promoting a company culture that is honest, open, and transparent.

Problems with Gen Z in the workplace may be more complex than just pointing a finger at the youngest employees while waving a list of stereotypes. For example, Gen Z employees are said to be overly sensitive and easily offended. Maybe that’s another way of saying they expect to give something valuable for the salary they earn, and they (like all of us) want to see and understand a clear path to advancement. “Do it because I said so,” doesn’t work because they’ve seen so many of their parents give years of effort to a system that downsized them without warning.

When a company’s leaders fire an entire department over the weekend, they may have helped improve the bottom line, but they also have shaped the way that incoming generations look at the workplace. Because up-and-coming professionals have seen the bosses of today reducing benefits and eliminating pensions, they are logically asking for more genuine attention and commitment from their leaders.

On our team, we find that a great first step to changing that cycle is to listen to Gen Z hires, not because of their age, but because all members of the team have a stake. When our leaders’ actions show a genuine encouragement to share opinions and insight, it’s not just Gen Z workers who flourish. When the leaders of a firm model integrity in an environment that offers a clear path forward in their employees’ careers, all members of the team, regardless of generation, will feel the loyalty that is the natural response to respect and dedication.

There will always be other jobs at other companies offering various levels of pay. When you provide your team with a meaningful place in a growing organization that comports itself in a way that makes the members proud to be associated with it, then suddenly a few more dollars of salary at another workplace doesn’t look as attractive.

I just hired another member of Gen Z, and I’m looking forward to working with this young employee who will undoubtedly have a fresh perspective and hard questions. You might enjoy a similar experience if you stop thinking of them as a stereotype and instead honestly exchange ideas. Let your daily discipline and commitment to high ideals give them an example that they can look up to and admire.

I’m reminded of this quote from Antoine de Saint-Exupéry: “If you want to build a ship, don’t drum up the men to gather wood, divide the work, and give orders. Instead, teach them to yearn for the vast and endless sea.”

Gen Z offers a chance for all of us to improve how we do business. Take advantage of it and teach them well.

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Christopher Manske is a Certified Financial Planner and president of Houston-based Manske Wealth Management. An author, his next book, Outsmart the Money Magicians, is expected this fall with McGraw Hill.

Houstonians are punching back in, a new report finds. Photo by Tom Werner/Getty Images

Houston workers heading back to office at second-highest rate in U.S., study shows

OPEN FOR BUSINESS

So much for that everybody-working-from-home thing. New data shows Houston workers have headed back to the office in greater numbers than workers in eight other major U.S. metros.

Figures from Kastle Systems, a provider of security services for buildings, indicate Houston ranks second for back-to-the-office activity, with a 37.9 percent occupancy rate as of October 21.

Meanwhile, 41.4 percent of workers in Dallas-Fort Worth were at the office as of October 21 compared with pre-pandemic levels. By comparison, Kastle Systems' 10-metro average was 27.4 percent. Kastle says this data makes Dallas-Fort Worth the "most open" place among the 10 metros.

To assess office occupancy habits since pandemic lockdowns went into effect, Kastle Systems has been examining keycard, fob, and app data from 3,600 buildings and 41,000 businesses in 138 cities. Its weekly back-to-the-office barometer reflects access activity in Houston and nine other major metros:

  • Dallas
  • Austin
  • New York City
  • Los Angeles
  • Chicago
  • Philadelphia
  • Washington, D.C.
  • San Francisco
  • San Jose, California

Elsewhere, Austin shows up at No. 5, with a 35.1 percent occupancy rate.

In last place among the 10 metros is New York City, where the occupancy rate was 17.4 percent.

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This article originally ran on CultureMap.

In a guest column, Jan E. Odegard of The Ion Houston, discusses the ways COVID-19 has affected the workforce permanently. Getty Images

Houston innovation expert on life after COVID-19: 'we may never work and learn the same again'

Guest column

When the Houston-area was faced with the COVID-19 pandemic and instituting a shelter-in-place to keep residents safe, The Ion's mission to build a world-leading innovation hub didn't change, but the way we advocate and engage with learners has.

At a programmatic level, we're bringing our networking events to a virtual platform, convening our high school STEAM Innovation Challenge program via online meetings, and moving the Ion Smart and Resilient City Accelerator, which incubates technology to support the City, coursework, counseling, and mentoring online.

At a philosophical level, we're exploring and evaluating how current sociological and economic conditions will change and drive the way we'll provide programming and resources. We're not entirely sure what changes we'll institute, what programming we'll need to tweak, since this is a global "experiment" that has not yet played out, but ideas, technology, and offerings are being explored and developed. It's in the Ion's name to keep the ever-forward motion of discovery.

As senior director of Academic Programming, my job will be to implement those ideas and move new programs forward. To do this, the team is developing and pivoting programs we had on the drawing board and are engaging in conversations with academic stakeholders, workforce development programs and executives with innovation-driven hiring needs.

Through the course of the conversations and self-observations, one thing is very clear: we may never work and learn the same again. This is why.

The digital transformation has accelerated exponentially

Universities moved thousands of courses online in a matter of a week, if not a few days. In an era where consumers can order goods or purchase a book with the tap of a button, this may not seem to be a big deal, but for campus centric academic institutions and employers, it is.

To put the technological infrastructure in place and equip students and employees with the tools necessary is momentous. While many organizations were well equipped, some never needed to, and others just had a handful of offerings online, they are now 100 percent online. This rocks the core of their operation and many of the lessons learned during COVID-19 will transcend past COVID-19 and transform these institutions.

What we do not know yet is what the impact of this will be on the student, delivering education and training material online is only half the problem, how students access and learn remains to be seen.

Soft skills matter

Soft skills, or interpersonal (people) skills, are not only harder to define but to evaluate and build, especially from home. Soft skills include communication skills, listening skills, and empathy. When you're alone with three screens up, you're inherently more distracted and maybe more concerned with what's going on there than with the outside world. Working from home not only requires discipline, but also requires you create boundaries.

While Slack channels, video meetings, and online mentorship are critical avenues during a time like this, we must make an extra effort to feel the dynamics of a mentor, mentee or teammate, and to ask the right questions. Probing deeper where needed and recognizing when backing off is the better path forward.

As we look at performance and work habits, changing or tweaking online behavior is different from modifying in person behavior. Critical thinking skills and clear communication and expectations are imperative (most of us have sent what we thought was the "perfect" email, that was not only misunderstood but misinterpreted), as is not losing sight of the person. Refining soft skills can do this, and now we need to do that online.

While developing and practicing soft skills one-on-one or in small groups can be done, the question is how to scale this to larger groups and courses. One way we're seeing this done more successfully is in the format of flipped classrooms. While instruction is often based on completing assigned reading before live class lecture; online recording gives new opportunities. Instead, the time allotted for live lectures, students will watch pre-recorded lectures followed by instructor supported small group Q&A and problem-working sessions.

Learners of all age groups can spend time problem solving or presenting an assignment rather than the material itself (practice and teach what you learned). This format not only offers opportunities for more personalized engagement, but also opens opportunities for more senior students to participate and practice leadership and mentorship by supporting these sessions.

The death of the 9-to-5 work schedule

It's very clear. We're all scrambling. Scrambling to get fresh air when there aren't too many people out. Scrambling to procure food. And for many, scrambling to watch our kids, manage their education, and get our job done.

Work is shifted to the early morning or bleeding into the evening. Without the confinement of going into the office and leaving at a certain time, personal bookends are further moved. In some countries it's frowned upon to send emails outside of work hours — in the U.S. it is a lifeblood.

COVID-19 forced us to work from a home model, and corporations and employees are now co-creating rules of meaningful engagement for accountability and developing the right framework for success and trust to get the job done. Daily video/call check-ins with staff members, as many are doing right now, is suddenly not abnormal (or intrusive) but now an integral part of working together and, helps create a shared purpose. While the job might just be done after the kids fall asleep, or that afternoon stroll, these calls ensure we are connected.

At the Ion, these daily check-ins are not just about what work you did and will be doing, but about building and supporting the individual, the team, and a shared purpose. The lessons learned from COVID-19 will make corporations and organizations more open to working from home moving forward, because we learned how to do it, and lessons learned will survive COVID-19.

Physical connections will be back

I am an introvert that must act as an extravert to do my job. Well, after 4 weeks working from home, I do miss the social engagement offered by the office.

While I can work with the team, and schedule virtual coffee and cocktail hours, it is not conducive to impromptu water-cooler talk. So, while I believe we now have the skills and methods to work from home, we have reinforced the importance of a physical space to convene.

There has been a long discussion about roles of traditional, work and school campuses, and whether or not it is outdated. I disagree, and if there is one thing that stands out it is that physical campuses serve a critical role, even if we tweak how learning will be delivered and work will be performed. Going back to a collaborative setting such as an office, lab or classroom will give us an opportunity to see, create, and build to scale. Physical connection is also imperative for building the soft skills we mention.

Engaging in a conversation on a video call from your bedroom isn't the same or as meaningful as reacting to a question or conflict in-person. If you are a student in an aeronautical engineering course you can simulate something until the wrong button is pushed. But you need to see and feel it "blow up" to react and internalize. Online reaction is still different than in-person reaction.

Holistically, it's also imperative for our health. Loneliness, which can be brought on by the isolation we're experiencing, is associated with physical isolation. Together, in a workplace setting we're sharper mentally, and simply better together.

As a career academic, now in my second act, and deeply embedded in operations and strategic partnerships, these observations give me great excitement. With a city keen on innovation, and partners willing to stand shoulder to shoulder with learners and entrepreneurs, I know Houston will play a part in changing how we learn. I hope the next time you're reading something from me it's about just that.

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Jan E. Odegard is the senior director of Academic and Industry Partnerships at The Ion.

According to a report, robotics could substitute for 46.3 percent of tasks usually completed by workers in Houston. Photo by vm/Getty Images

Study finds that almost half of Houston's workforce tasks could be done by robots

digital dangers

While fears of robots taking the jobs of American workers has been perforating throughout the United States, a news study found just how much of the workforce's responsibilities could be automized.

Almost half of Houston's workplace tasks are susceptible to automation, according to a new report from the Brookings Institution's Metropolitan Policy Program. Of 100 metros analyzed, Houston ranks 31st among the country's 100 biggest metros, with 46.3 percent of work tasks susceptible to automation.

Authors of the study are quick to point out that this doesn't mean human workers will be entirely replaced by robots. Rather, they say, it means at least some of the humans' tasks could be automated.

"While this report concludes that the future may not be as dystopian as the most dire voices claim, plenty of people and places will be affected by automation, and much will need to be done to mitigate the coming disruptions," the authors write.

Across the country, jobs that could encounter the most interference from automation include food preparation worker, payroll clerk, and commuter network support specialist, according to the report.

"Machines substitute for tasks, not jobs. A job is a collection of tasks," the report says. "Some of those tasks are best done by humans, others by machines. Even under the most aggressive scenarios of technological advancement, it is unlikely that machines will be able to substitute for all tasks in any one occupation."

Elsewhere in Texas:

  • Dallas ranks 29th among the country's 100 biggest metros, with 46.5 percent of work tasks susceptible to automation.
  • San Antonio ranks 41st among the country's 100 biggest metros, with 46 percent of work tasks susceptible to automation.
  • Austin ranks 78th among the country's 100 biggest metros, with 44.3 percent of work tasks susceptible to automation.

According to CityLab, the Brookings report shows places where energy jobs are prevalent, such as Houston, will get through the automation period "relatively unscathed," as will college towns and state capitals like Austin. Authors of the report maintain that automation complements human labor.

"Generally, whatever workplace activity isn't taken over by automation is complemented by it — making each remaining human task more valuable. This makes labor more valuable, and the increased productivity generally … translates into higher wages," the report says.

The report indicates that among the 100 largest U.S. metros, Toledo, Ohio, confronts the most potential automation in the workplace (49 percent share of job tasks), while Washington, D.C., faces the least potential automation (39.8 percent share of job tasks).

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This story originally ran on CultureMap.

New study shows Houston has more job openings than any other Texas city. Photo by Tim Leviston/Getty Images

Houston becomes job capital of Texas with highest number of openings in the state

Get to work

As all good Houstonians know, the Bayou City reigns as the energy capital of the world. But, as it turns out, Houston also ranks as the job capital of Texas.

In October, a daily average of 4,188 job openings were listed in Houston — more than any other place in Texas. That's according to a review by data-mining company Thinkum of online job postings at thousands of companies.

In terms of the sheer number of daily job postings, Houston ranked fifth among U.S. cities in October, according to Thinkum. Seattle held the No. 1 spot (10,291 average daily job listings).

Thinkum's top 20 also included Austin (No. 6), with a daily average of 3,227 job postings, and Dallas (No. 12), with 2,685.

The abundance of job listings in Houston can be attributed, in part, to its status as one of the top U.S. metro areas for corporate relocations and expansions, as ranked by Site Selection magazine. In 2017, the Houston welcomed 196 new and expanded corporate facilities.

"Houston is the most diverse city in the U.S. and companies thrive in our region. We are powered by a highly skilled and well-trained talent base that enjoys an excellent quality of life," Bob Harvey, president and CEO of the Greater Houston Partnership, said in March.

Career website LinkedIn says hiring in the Houston metro area climbed 14.3 percent in September 2018 compared with September 2017. On a seasonally adjusted basis (removing predictable variations for seasonal hiring), hiring went up 0.8 percent from August to September, according to LinkedIn.

That's good news for the Houston area, as the unemployment rate in September was 4.1 percent, according to the U.S. Bureau of Labor Statistics, compared with 3.4 percent in Dallas-Fort Worth and 2.9 percent in Austin.

A February report from Taylor Smith Consulting noted that the Houston economy had been in recovery mode after the collapse in oil prices and in the wake of Hurricane Harvey. However, one expert says Houston has now mostly bounced back from the economic slump.

Helping fuel Houston's economic recovery are initiatives like Houston Exponential, a new nonprofit designed to accelerate startup growth and, as a result, job growth. Formation of Houston Exponential was announced in October.

"The world calls Houston a knowledge capital because of the incredible concentration of ideas and innovation in our great city," Houston Mayor Sylvester Turner said in October. "Technology innovation and a vibrant startup community are key drivers to Houston's present as well as our future. Through [Houston Exponential], we will create new, high-paying jobs, grow our startup and technology community, make accessing entrepreneurship capital available to all of our citizens, improve our quality of life, and lead this culture of innovation that inspires each and every one of us."

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This story originally appeared on CultureMap.

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Greentown Houston announces plans for wet lab, calls for feedback from members

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Greentown Houston has announced it's building a new wet lab facility — but first, they need some help from the community.

Greentown Labs, which is dual located at their headquarters in Somerville, Massachusetts, and in the Ion District in Houston, has announced that they are building out a wet lab in their Midtown space.

"We have heard from several startups as well as corporate partners in the ecosystem that are looking for wet lab space," says Lara Cottingham, vice president of strategy, policy, and climate impact at Greentown Labs. "Greentown has experience running wet labs from our location in Somerville. We're excited to be able to offer wet lab space to climatetech startups as an additional amenity to the Ion District.

Although Greentown's Boston-area location has wet lab space, Cottingham says the organization is not interested in copying and pasting that same facility. Greentown wants to provide the tools that the Houston ecosystem needs, and that requires getting feedback from its current and potential members.

"We want to announce to the community that this is something we're going to build — but we still need a lot of feedback and input from startups so we can learn what exactly they need or want to see from the wet lab," Cottingham tells InnovationMap. "No two wet labs are the same."

Right now, there aren't any details available about timeline or specifics of the new facility. Greentown is prioritizing getting feedback from its members and having conversations with potential sponsors and corporate partners.

"Corporate partners are a big part of the ecosystem and the community at Greentown. They can be so many things to our startups — mentors, customers, investors," Cottingham says. "And in this space, they can help us sponsor and financially support the wet lab. We're still fundraising — we have some partners that have committed to funding, but we're still looking for more funding."

In addition to monetary contribution, Cottingham says they are looking for other options as well, from partnerships with equipment providers, hazardous materials management, and more.

Startups that need wet lab space are encouraged to fill out the online form, which will be open through the summer, and potential corporate partners can express their interest online as well.

Greentown Houston opened its doors in 2021 and has since grown to house more than 75 energy and climatetech startups, as well as several accelerators, thanks to support from dozens of corporate partners.

Recently acquired Houston hospitality tech company continues to expand following fresh funding

tech growth

Houston-based HungerRush, which is a point-of-sale system that includes payment-processing, digital ordering, customer engagement, and delivery management, continues to spread its impact to businesses big and small.

A New York private equity firm, Corsair Capital, saw the potential for the cloud-based POS software and purchased a majority stake in HungerRush last summer. In 2022, HungerRush was on target to reach $100 million in recurring revenue according to The Deal.

HungerRush aims to serve an industry that according to the tech company, 80 percent think technology is the way to go to assist restaurants with labor shortages and other barriers. HungerRush acquired artificial intelligence text ordering app OrderAI, ordering and marketing company 9Fold LLC and Menufy.com over the past two years to grow its reach.

In the first quarter, the company introduced a comprehensive all-in-one POS system bundle designed to meet the needs of independent operators (IOs), with the overall goal of providing a tech stack to transform the experiences of both restaurant staff and customers. Their partnership with Menufy, which helps IOs drive both growth and profitability through an online website and mobile app ordering experience and currently serves over 15,000 restaurants across the US market, has helped to deliver the transformed IO experience to pizza restaurants and our offerings have quickly expanded to serve Vietnamese and Mexican restaurants as well.

One of the businesses seeing the benefits of platforms like HungerRush is Little Pop’s Pizzeria, which is a Naperville, Illinois-based pizza spot that uses the HungerRush to communicate to help the small business keep up with the large demands of the Chicagoland suburbs.The app’s help has led to substantial business growth.

“Thanks to having 5,000 loyalty program customers stored in HungerRush, we were able to quickly communicate the new curbside pickup and no contact delivery options,” says HungerRush user Mike Nelson of Little Pop’s Pizzeria. “Getting the word out through email and Facebook has increased our business by 75 percent.”

HungerRush continues to flourish in a crowded marketspace, which Chief Revenue Officer Olivier Thierry attributes to the platform’s accessibility to the audience and variety of features.

“While speaking to small business restaurant owners, we continued to hear the unique challenges they faced around having to navigate multiple delivery app interfaces, labor scheduling solutions, and other tools – resulting in many ending the month under their goal quotas, “ Thierry says. “Our tech tools arm our IOs to be able to manage omnichannel ordering, inventory, loyalty programs, and labor scheduling - but most importantly, support them where they need it the most to be successful in today’s digital world.”

Expert: Houston has potential to be a major hub for life sciences — if it addresses these concerns

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Once upon a time in Houston, a promising startup, let’s call it BioMatrix, set out to revolutionize the world of biomaterials. Their groundbreaking product held immense potential, but the company faced the harsh reality of a lack of funding, resources, and talent in their local life sciences sector.

As they watched well-funded competitors in established hubs like Boston and Silicon Valley flourish, the passionate team at BioMatrix persevered, determined to overcome these challenges, and make their mark in the rapidly evolving world of MedTech and life sciences. But would they ultimately move to a richer life science hub?

Over the years, Houston has emerged as a life sciences hub, fueled by the world's largest medical center, Texas Medical Center, and an expanding network of research institutions, startups, and investors. However, despite all its potential, the city still lags other innovation hubs and isn’t included in many of the lists for top life science ecosystems. The challenges are many-fold, but some primary challenges are associated with lack of capital, trouble with talent acquisition, and weak collaboration.

Despite an uptick in venture capital funding, Houston's life sciences sector still trails the likes of Silicon Valley and Boston. Programs like CPRIT help keep companies within Texas, while Houston's unique advantages, such as lower living costs and the TMC's presence, can attract investments, but ultimately, to secure necessary capital, stakeholders must cultivate relationships with investors, government agencies, and other funding sources to infuse more money into the Houston ecosystem. And, when individuals try to do this, the rest of the ecosystem must be supportive.

Talent retention and attraction pose another challenge, as Houston competes with well-funded life science hubs offering abundant research institutions and funding opportunities. While Houston boasts numerous educational institutions producing skilled life sciences graduates, many curricula primarily prepare students for academic rather than industry careers, creating a skills and knowledge gap.

Having a lot of experience in academia doesn’t often translate well into the industry, as is demonstrated by many startup founders who struggle to understand the various stakeholder requirements in bringing a life science product to market.

To bridge this, educational institutions should incorporate more industry-oriented courses and training programs, like Rice University’s GMI Program, that emphasize practical skills and real-world applications. Collaborating with local companies for internships, co-op placements, and hands-on experiences can expose students to industry practices and foster valuable connections.

For any life science company, navigating the intricate regulatory landscape is also a challenge, as missteps can be disastrous. However, it’s even more of a challenge when you lack the fundamentals knowledge of what is required and the skills to effectively engage with industry experts in the space.

To address this, Houston must provide more opportunities for companies to learn about regulatory complexities from experts. Workshops, accelerators, or dedicated graduate and undergraduate courses focusing on regulatory compliance and best practices can facilitate knowledge and experience exchange between regulatory experts and innovators.

The initial inception of M1 MedTech was the result of a personal experience with a company who didn’t understand the fundamentals for regulatory interactions and didn’t know how to appropriately engage with consultants, resulting in time and money wasted.

Enhancing collaboration among Houston's life science stakeholders — including academia, research institutions, healthcare providers, subject matter experts, innovators, and investors — is fundamental for growth. A robust and lively professional network can stimulate innovation and help emerging companies access essential resources.

To this end, Houston should organize more industry-specific events, workshops, and conferences, connecting key life science players and showcasing the city's commitment to innovation. These events can also offer networking opportunities with industry leaders, attracting and retaining top talent. We’ve seen some of this with the Texas Life Science Forum and now with the Ion's events, but we could afford to host a lot more.

Houston's life sciences sector holds immense growth potential, but addressing funding, talent recruitment, regulatory navigation, and collaboration challenges is needed for continued success. By tackling these issues and leveraging its unique strengths, Houston can establish itself as a significant player in the global life sciences arenas. If we wait too long, we won’t be able to truly establish the Third Coast because another player will come into the mix, and we’ll lose companies like BioMatrix to their golden shores.

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Isabella Schmitt is the director of regulatory affairs at Proxima Clinical Research and principal at M1 MedTech.

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