Houston rises in the ranks among the top cities for women in tech

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Houston is again ranked a top city for women in tech. Photo via Getty Images

Houston has again made it into the top cities for women in tech — beating out everywhere but Arlington, Virginia, and Washington, D.C.

Up four spots compared to last year, Houston comes in third place on SmartAsset's eighth annual list, which factors in four metrics: gender pay gap in the tech industry, income for women in tech after deducting housing costs, women as a percentage of tech workers, and three-year growth in tech employment. Aside from Houston, Texas's only other top 15 representation is Fort Worth, which ranks as No. 6.

The Bayou City ranks No.1 overall for the gender pay gap —women earned 98 percent of what men do in the tech workforce on average, the report finds. Female tech workers earn $65,662 after housing expenses are accounted for — ranking ninth-best. Between 2017 and 2020, total tech employment grew by 13 percent and in that workforce, 27.5 percent of workers are women.

The annual study found that while the tech industry is seeing steady growth and is projected to see another 178,000 tech jobs enter the market in 2022, the gender gap is also consistently disappointing. Women only make up 26.1 percent of all tech workers, per the report, and earn just 84 percent of what their male counterparts do.

The West Coast doesn't make a great impact on the list this year.

"Surprisingly, no California cities made the top 10," SmartAsset reports. "Overall, California cities fall behind for tech employment growth over the last three years and the gender pay gap. The highest ranked California city is Sacramento which ties for No. 11 with Nashville, Tennessee."

Houston ranked No. 6 on the same study in 2020 and No. 4 in 2019.

Houston has been deemed the sixth best city for women in technology, according to a SmartAsset report. Christina Morillo/Pexels

Houston named among the top cities for women in technology

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Houston fell two places in SmartAsset's latest ranking of the best U.S. cities for women in technology but remains in the top 10.

SmartAsset's sixth annual study, released February 6, puts Houston at No. 6 among the top cities for women in tech. That's down from the No. 4 spot in SmartAsset's 2019 study. However, Houston still holds the No. 1 ranking among Texas cities.

"Only one of five most-populated U.S. cities — Houston — makes it into our top 15 cities for women working in the tech industry," says SmartAsset, a personal finance website.

In all, SmartAsset analyzed 59 of the largest U.S. cities to find the best places for women in tech to work and live. The website judged each city on four factors:

  • Gender pay gap in the tech industry
  • Average earnings after subtracting median costs for housing
  • Women as a percentage of the tech workforce
  • Four-year growth in tech employment

In Houston, average earnings for women in tech represented 99 percent of men's earnings in 2018, SmartAsset found. That amounts to a difference of $451. Houston also boasts the eighth highest average amount of earnings for women in tech after deducting costs for housing ($64,464), according to SmartAsset.

Furthermore, the study shows women hold down 25.8 percent of tech jobs in Houston, compared with the 59-city average of 26.1 percent.

Houston's showing in the SmartAsset study bolsters the region's amped-up efforts to evolve into a tech hub.

In April 2019, the Wall Street Journal noted those efforts were jump-started after Amazon rejected Houston as a candidate for the e-commerce giant's hotly pursued second headquarters. These initiatives include attracting startups and venture capital, and ramping up programs aimed at accelerating innovation.

"We already knew we were not in the top tier of what has been happening globally as far as innovation," Houston Mayor Sylvester Turner told the Wall Street Journal. "But Amazon passing us over was a real wake-up call that we could not be walking towards building this new ecosystem. We had to sprint."

Here are the top 10 cities for women in tech, according to SmartAsset:

  1. Baltimore
  2. Washington, D.C.
  3. Arlington, Virginia
  4. Chesapeake, Virginia
  5. Albuquerque, New Mexico
  6. Houston
  7. Long Beach, California,
  8. Chandler, Arizona
  9. Philadelphia
  10. Durham, North Carolina

In the SmartAsset study, Houston fared much better than its big-city counterparts in Texas. Fort Worth came in at No. 17, with Plano tied for 27th, San Antonio tied for 37th, Irving at No. 39, Austin at No. 49, and Dallas at No. 54 (five spots from the bottom).

To find the best cities for women in tech, SmartAsset looked at data for cities that had at least 200,000 residents in 2018. The website then removed cities that lacked reliable data, leaving a pool of 59 cities.

Findings in the SmartAsset study stand in contrast to a recent ranking by CompTIA, a tech industry trade group, of the 20 best metro areas in the U.S. for IT jobs. Austin ranked first, and Dallas appeared at No. 7. Houston didn't make the list.
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Mark Cuban calls AI ‘the greater democratizer’ for young entrepreneurs

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Texas billionaire Mark Cuban—whose investment portfolio includes Houston-based Holliball, a startup that makes and sells large inflatable holiday ornaments—believes AI is leveling the playing field for budding low-income entrepreneurs.

At the recent Clover x Shark Tank Summit in Las Vegas, the Shark Tank alum called AI “the greater democratizer.”

Cuban told Axios that free and low-cost AI tools enable disadvantaged teenagers to compete with seasoned professionals.

“Right now, if you’re a 14- to 18-year-old and you’re in not-so-good circumstances, you have access to the best professors and the best consultants,” Cuban said. “It allows people who otherwise would not have access to any resources to have access to the best resources in real time. You can compete with anybody.”

While Cuban believes AI is “the great democratizer” for low-income young people, low-income workers still face hurdles in navigating the AI landscape, according to Public Works Partners, an urban planning and consulting firm. The firm says access to AI among low-income workers may be limited due to cost, insufficient digital literacy and infrastructure gaps.

“Without adequate resources and training, these workers may struggle to adapt to AI-driven workplaces or access the educational opportunities necessary to acquire new skills,” Public Works Partners said.

Texas 2036, a public policy organization focused on the state’s future, reported in January AI jobs in Texas are projected to grow 27 percent over the next decade. The number 2036 refers to the year when Texas will celebrate its bicentennial.

As for the current state of AI, Cuban said he doesn’t think the economy is witnessing an AI bubble comparable to the dot-com bubble, which lasted from 1998 to 2000.

“The difference is, the improvement in technology basically slowed to a trickle,” Cuban said of the dot-com era. “We’re nowhere near the improvement in technology slowing to a trickle in AI.”

Houston's top innovators and startups for 2025 and more news to know

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Editor's note: We're looking back at the top Houston innovation news for the first half of October 2025, including the big reveal of our 2025 Houston Innovation Awards finalists. Here are the five most-read InnovationMap stories from Oct. 1-15, 2025:

1. Announcing the 2025 Houston Innovation Awards finalists

Meet the finalists for the Houston Innovation Awards, taking place Nov. 13. Graphic via Gow Media

InnovationMap is proud to reveal the finalists for the 2025 Houston Innovation Awards. Taking place on November 13 at Greentown Labs, the fifth annual Houston Innovation Awards will honor the best of Houston's innovation ecosystem, including startups, entrepreneurs, mentors, and more. This year's finalists were determined by our esteemed panel of judges, comprised of past award winners and InnovationMap editorial leadership. Continue reading.

2. 5 minority-founded Houston startups shine as Innovation Awards finalists

These five minority-founded businesses stood out to the judges for the 2025 Houston Innovation Awards. Photo via marsmaterials.tech

Houston is one of the most diverse cities in the nation, and that trend carries over into its innovation and startup ecosystem. As part of the 2025 Houston Innovation Awards, our Minority-founded Businesses category will honor an innovative Houston startup founded or co-founded by BIPOC or LGBTQ+ representation. Five minority-founded businesses have been named finalists for the 2025 award. The finalists range from a wearable health tech device company to a clean chemical manufacturing business to a startup with a lunar mission. Continue reading.

3. 2 UH projects named finalists for $50M fund to shape future of Gulf Coast

One project involves the innovative recycling of wind turbines into seawall and coastal habitats. Courtesy rendering

Two University of Houston science projects have been selected as finalists for the Gulf Futures Challenge, which will award a total of $50 million to develop ideas that help benefit the Gulf Coast. Sponsored by the National Academies of Science, Engineering and Medicine’s Gulf Coast Research Program and Lever for Change, the competition is designed to spark innovation around problems in the Gulf Coast, such as rising sea levels, pollution, energy security, and community resiliency. The two UH projects beat out 162 entries from organizations based in Alabama, Florida, Louisiana, Mississippi, and Texas. Continue reading.

4. 3 Houston-area companies appear on Fortune’s inaugural AI ranking

Spring-based ExxonMobil ranks within the top 10 on the new Fortune AIQ 50 ranking. Photo via Getty Images.

Three companies based in the Houston area appear on Fortune’s inaugural list of the top adopters of AI among Fortune 500 companies. The Fortune AIQ 50 ranking is based on ServiceNow’s Enterprise AI Maturity Index, an annual measurement of how prepared organizations are to adopt and scale AI. To evaluate how Fortune 500 companies are rolling out AI and how much they value AI investments, Fortune teamed up with Enterprise Technology Research. The results went into computing an AIQ score for each company. Continue reading.

5. 10+ can't-miss Houston business and innovation events for October

From the fourth annual Tejano Tech Summit to the first-ever Ion Family Tech Festival, here's what not to miss this month. Image courtesy the Ion

Houston's October calendar is packed with informative and impactful events—plus a few fun ones, too. From the fourth annual Tejano Tech Summit to the first-ever Ion Family Tech Festival, here's what not to miss and how to register.Continue reading.

CPRIT hires MD Anderson official as chief cancer prevention officer

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The Austin-based Cancer Prevention and Research Institute of Texas, which provides funding for cancer research across the state, has hired Ruth Rechis as its chief prevention officer. She comes to CPRIT from Houston’s University of Texas MD Anderson Cancer Center, where she led the Cancer Prevention and Control Platform.

Before joining MD Anderson, Rechis was a member of the executive leadership team at the Livestrong Foundation, an Austin-based nonprofit that supports people affected by cancer.

“Ruth has widespread connections throughout the cancer prevention community, both in Texas and across the nation,” CPRIT CEO Kristen Doyle said in a news release. “She is a long-term passionate supporter of CPRIT, and she is very familiar with our process, programs, and commitment to transparency. Ruth is a terrific addition to the team here at CPRIT.”

Rechis said that by collaborating with researchers, policymakers, public health leaders and community partners, CPRIT “can continue to drive forward proven prevention strategies that improve health outcomes, lower long-term costs, and create healthier futures for all.”

At MD Anderson, Rechis and her team worked with more than 100 organizations in Texas to bolster cancer prevention initiatives at clinics and community-based organizations.

Rechis is a longtime survivor of Hodgkin lymphoma, a type of cancer that affects the lymph nodes, which are part of a person’s immune system.
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