In honor of National Entrepreneurship Month, let's look at the impact of small businesses and tips on recruiting. Photo by krakenimages on Unsplash

As November marks National Entrepreneurship Month and Small Business Saturday awaits Nov. 25, it is the perfect time to acknowledge and celebrate the contributions of small businesses to the U.S. economy.

According to the U.S. Small Business Administration, small businesses with 500 or fewer employees have accounted for two thirds of employment growth in the past quarter century. Further research from the Small Business Administration shows Texas alone is home to 3.1 million small businesses, making up 99.8 percent of Texas businesses overall and 44.5 percent of Texas employees.

The numbers are particularly impressive considering the unique business challenges entrepreneurs and small businesses have faced. In a tight labor market, competition for talent remains fierce, and small businesses and startups especially must rely on recruiting strong candidates to generate results. Yet entrepreneurs are often passionately focused on their product or service, which can obscure the finer details of their people management strategy.

Fortunately, there is a way for entrepreneurs to succeed both as business and people leaders. By providing learning and development opportunities, competitive compensation plans and an exceptional workplace culture, they can create an engaged workforce that shares their vision that can be competitive and even win the fight for top talent.

Learning and development opportunities

Especially for a small business, ongoing professional learning and development (L&D) is essential for teams to stay competitive. A robust L&D program also expands the talent pool by creating the possibility of hiring promising candidates who need to acquire additional skills for the role. L&D opportunities can also improve retention. According to 2022 research from McKinsey, lack of career development and advancement opportunities is one of the biggest factors driving employee attrition.

Leaders should assess the needs of their teams to determine the most important areas for L&D. These areas should help employees to develop core competencies necessary for business success, such as teamwork, problem solving and leadership. Offering a variety of options is best practice so employees can develop a wide range of skills, as is leveraging learning opportunities that exist through the normal course of work, like job shadowing and cross training. Tapping into existing experience and knowledge via in-house talent is another resource that can help promote learning and development through mentoring and collaboration.

Compensation and benefits

Working at a small business or startup offers many benefits to professionals in search of a fast-paced environment. However, compensation remains a critical piece of the puzzle for entrepreneurs who want to recruit and retain top talent. A 2022 survey from LinkedIn revealed 89 percent of employees said salary range was the most helpful element in a job description when deciding whether to apply.

While businesses need not disclose their salary bands in a job application, except as required by law, competitive compensation is an important factor for successful recruitment. Small businesses should research the market rate for each position in their organization and conduct a pay audit to understand whether current employees are being compensated fairly. Organizations with positive results should consider mentioning “competitive compensation and benefits package” in job ads or on their website.

For leaders who discover their pay is noncompetitive in their industry, it may be time to reevaluate budgets and create a plan to align salaries with the market averages. Salary growth does not need to happen overnight but can be a part of the bigger picture of recruiting and retaining talent. Leaders can also communicate the total compensation when factoring in the overall value of employer contributions provided in addition to salary, including things like bonuses, paid benefits and 401k contributions, wellness perks, etc.

Organizational culture

Company culture is a foundational element to recruiting and retaining top-tier talent. Research from Gallup found employees who feel connected to their organization's culture are 55 percent less likely to watch for job openings or actively seek out a new role.

As many founders know well, tight-knit teams can work with greater agility than larger organizations. However, on a cultural level, small business and startups face unique culture challenges due to their size. Small organizations’ culture is heavily influenced by the behaviors of leaders, who are highly visible to their employees. When conflicts arise between two employees, the entire team may be drawn in. Employees can also feel under scrutiny if micromanagement is experienced in their workplace.

To build a strong culture, leaders need to have open conversations and gather feedback, including through anonymous survey data. On a small team, the anonymity of company culture surveys becomes even more critical. Employees may feel concerned that management will easily recognize their voice, so survey results should be handled with the utmost discretion and accessible only to essential personnel. When sharing results publicly, leaders should withhold any specific comments or responses in favor of broader statistics about the entire group or identified patterns in the feedback. It is important for leaders to focus on the learnings and awareness the feedback can offer, as opposed to spending time wondering or trying to identify who said what. Even well intended interest around the source of feedback can lead to feelings of breached trust or, in extreme cases, instances of retaliation.

Trust is an essential component, and these steps will help employees in a small business feel comfortable sharing their honest thoughts. Provided management provides open communication and acts on employee survey feedback, employees will also feel heard and that their employer truly cares for their wellbeing.

This month, entrepreneurs across the country should take a moment from their busy schedules to celebrate their successes. National Entrepreneurship Month is an opportunity to recognize the importance of small businesses to the economy. It is also a chance to strengthen small businesses and bolster their ability to compete for talent through building a robust culture and supporting employees.

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Karen Leal is performance specialist with Houston-based Insperity, a provider of human resources offering a suite of scalable HR solutions available in the marketplace.

A new program launched by two UH-based organizations will help early-stage startups commercialize, apply for grants, and more. Photo via UH.edu

University of Houston launches new collaborative program for startups in Houston, Gulf Coast Region

ready to grow

Two University of Houston organizations have partnered up to further support early-stage startups in the Gulf Coast Region.

The university announced this month that its UH Technology Bridge and the UH Texas Gulf Coast Small Business Development Center are now accepting applications for a new, collaborative program that will help innovators and entrepreneurs develop a pitch or commercialization plan. The program will also guide participants in applying for Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) grants and other investments.

Applications are open to those with the university and across the region.

"We are excited to partner with the University of Houston Technology Bridge to provide this valuable support to early-tech startups in the Texas Gulf Coast region," Steven Lawrence, director of the UH Texas Gulf Coast SBDC Network, says in a statement. "Our program is designed to help innovators take their ideas to the next level and prepare for success in the marketplace."

"Our goal is to help innovators turn their ideas into successful businesses, and this partnership will help us achieve that goal," Tanu Chatterji, Associate Director of Startup Development at UH, echoes in the news release.

The UH Texas Gulf Coast SBDC Network is one of 14 SBDCs in the Texas Gulf Coast Region that's part of UH's C.T. Bauer College of Business and funded in part by the U.S. Small Business Administration. The centers provide no-cost and affordable business training and advising.

The UH Tech Bridge focuses on providing research and development space to UH-affiliated startups and entrepreneurs. The 15-building complex and its 31,000 square feet of incubator space houses more than 20 small companies and startups that provide internship and learning opportunities for UH students, along with several federally funded research centers and institutes.

Earlier this year, the Tech Bridge received a $2.875 million grant from the U.S. Department of Housing and Urban Development. The grant is slated to benefit the UH Industry & International Innovation Hub and will establish The Deck Innovation & Coworking Center.

Ramanan Krishnamoorti, the vice president of energy and innovation at the University of Houston who oversees the UH Technology Bridge, spoke with the Houston Innovators Podcast earlier this summer about UH's plans to build a central campus hub for innovation and the need to encourage more innovation and entrepreneurship.
Check out these conferences, pitch competitions, networking, and more in the month of September. Photo via Getty Images

10+ can't-miss Houston business and innovation events for September

Where to be

As temperatures begin to cool — hopefully, the city's business community is heating up with another month of networking and conference events. Here's a rundown of what all to throw on your calendar for September when it comes to innovation-related events.

This article will be updated as more business and tech events are announced.

September 10 — Enventure BaseCamp - Special Edition Life Science Innovation Bootcamp

We invite all those interested in life science innovation to our monthly BaseCamp! Our community-driven series returns for a special edition Bootcamp! We are breaking down key concepts, start-up case studies, and more! Join us for a morning of learning, networking, and all things science and business.

The event is Saturday, Sept. 10, 10 am to 1 pm, online. Click here to register.

September 12 — Venture Houston

Venture Houston is illuminating the power of venture capital by bringing together venture capitalists across the nation along with Houston’s most innovative corporates and high-growth startups.

The event is Monday, Sept. 12, 7:30 am to 6:30 pm, at the Ion. Click here to register.

September 14 — Access to Success Pitch Event

Underrepresented founders in climatetech face unique and growing challenges to accessing investors and fundraising in order to scale their companies and push forward the energy transition. How can startups bridge this gap, and where can investors who want to begin diversifying their portfolios find guidance?

The event is Wednesday, Sept. 14, 10 am to 2 pm, at Greentown Houston. Click here to register.

September 15 —19th annual Energy Tech Venture Forum

In its 19th year, the Energy Tech Venture Forum, hosted by The Rice Alliance for Technology and Entrepreneurship, is the premier energy tech venture capital conference to connect energy innovators, investors, corporates, and the energy ecosystem. This year’s in-person forum will showcase promising energy tech companies that are boldly creating the future of energy, as well as a keynote and panel from industry leaders. You can also expect to see pitches from the inaugural class of the Rice Alliance Clean Energy Accelerator.

The event is Thursday, Sept. 15, 8 am to 5 pm, at Rice University, McNair Hall. Click here to register.

September 15 — Hispanic Business Summit

Join the U.S. Small Business Administration, Houston Baptist University, Baker Ripley, and Impact Hub for the annual Hispanic Business Summit. The event will include networking, information about the impact of Latino entrepreneurship in Houston, small business success stories, and a panel of lenders for tips on accessing business capital. Attendees will also have an opportunity to network with other business owners and local business resources.

The event is Thursday, Sept. 15, 9 am to noon, at the Ion. Click here to register.

September 15 — Meet Knightsgate Ventures

UH Technology bridge will be virtually hosting Durg Kumar, co-founder and partner at Knightsgate Ventures investment fund.

The event is Thursday, Sept. 15, noon to 1 pm, online. Click here to register.

September 16-18 — Houston Hackathon 2022

To celebrate the National Civic Day of Hacking, we invite all people who want to make a difference in our region to join us at the annual Houston Hackathon! This is a “civic” hackathon, focused on ideating, designing, and developing both policy-based and tech solutions to some of Houston’s greatest challenges. Project stakeholders will be there from the city, local organizations, and Houston's impact community.

The event is Friday, Sept. 16, to Sunday, Sept. 18, at Impact Hub Houston. Click here to register.

September 20 — State of the Texas Medical Center

Home to the largest medical complex in the world and the brightest minds in medicine, the Texas Medical Center is a leading life sciences destination taking on the greatest medical challenges of our generation. Learn more about the exciting developments planned for the TMC campus and discover how innovation and industry partnerships are helping us accelerate the pace of discovery, ensuring we will continue to be the global leader in patient care.

The event is Tuesday, Sept. 20, 10:30 am to 1:30 pm, at the Hilton Americas. Click here to register.

September 20 — LatinTech Pitch 2022

LatinTech Pitch 2022 is presented in celebration of Hispanic Heritage Month by the Consulate General of Israel to the Southwest along with the Ion, Latinx Startup Alliance, and Texas Business Association.

The event is Tuesday, Sept. 20, 6 to 8 pm, at the Ion. Click here to register.

September 21 — Here For It Live in Houston

Palette, a female-focused coworking space and community created to support women in careers and life, will host its popular video series live on the road at partner spaces from coast to coast. Palette founder and Here for It LIVE host, Catherine Hover, will interview the founding partner of Curate Capital, Carrie Colbert, at Sesh Coworking.

The event is Wednesday, Sept. 21, 6 to 8 pm, at Sesh Coworking. Click here to register.

September 28 — Halliburton Labs Finalists Pitch Day

This hybrid event allows for attendees to attend in person at The Ion Houston or virtually online for a full program of innovative ideas, discussion, and inspiration — all centered on the startup finalists who are advancing the future of clean energy. The event will include a lively keynote discussion with Jack Brouwer, director of the National Fuel Cell Research Center, University of California, Irvine, hosted by Walter Isaacson, Halliburton Labs Advisory Board Member and Leonard Lauder Professor of American History and Values at Tulane.

The event is Wednesday, Sept. 28, 9 am to 12:30 pm, at the Ion or online. Click here to register.

September 29 — The Inaugural State of Infrastructure

Join the Greater Houston Partnership for the inaugural State of Infrastructure where a panel of experts from varying industries will discuss the investments needed to build equitable, resilient communities.

The event is Thursday, Sept. 29, 10:30 am to 1:30 pm, at the Omni Houston. Click here to register.

September 29 — Fort Bend County Innovation Council Launch

Houston Exponential is excited to be expanding into Greater Houston innovator communities and invite you to join us for the official launch of the Fort Bend Innovation Council. In partnership with the Fort Bend EDC, The Cannon, Born Global, and Code Launch, we'd love to invite all ingenious innovators, enterprising educators, collaborative corporates, inquisitive investors, exhausted entrepreneurs, and all friends and family to help kick things off.

The event is Thursday, Sept. 29, 5 to 7 pm, at the HCSS Development Building. Click here to register.

September 29 — Low-Carbon Hydrogen Accelerator Final Showcase

Join Greentown Labs Houston to celebrate the culmination of the Low-Carbon Hydrogen Accelerator—the 2022 program in the Greentown Go Energize track—a-first-of-its-kind startup-corporate partnerships accelerator focused on advancing innovations that are key to enabling a low-carbon hydrogen economy in partnership with EPRI, Shell, the City of Houston, and the Urban Future Lab at the NYU Tandon School of Engineering.

The event is Thursday, Sept. 29, 5 to 8 pm, online. Click here to register.

September 29 — Sesh Coworking Ribbon Cutting

Sesh Coworking began as an organization in 2017 and introduced a brick and mortar space in 2019. In 2022, the organization expanded and moved to its new location!. Join the event to check out the space and celebrate Sesh Coworking.

The event is Thursday, Sept. 29, 6 to 8 pm, at Sesh Coworking. Click here to register.

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Houston scientists earn prestigious geophysics career awards

winner, winner

Two Rice University professors have been recognized by the American Geophysical Union, one of the world’s largest associations for Earth and space science.

Rice climatologist Sylvia Dee was awarded the 2025 Nanne Weber Early Career Award by the AGU’s Paleoceanography and Paleoclimatology Section. Richard Gordon, a Rice professor of geophysics also received the 2025 Walter H. Bucher Medal by the AGU. They will both be recognized at the AGU25 event on Dec.15-19 in New Orleans.

The Nanne Weber Early Career Award recognizes contributions to paleoceanography and paleoclimatology research by scientists within 10 years of receiving their doctorate.

“Paleoclimate research provides essential context for understanding Earth’s climate system and its future under continued greenhouse warming," Dee said in a news release. “By studying how climate has evolved naturally in the past, we can better predict the risks and challenges that lie ahead.”

Dee’s work explores how Earth’s natural modes of variability interact with the changing climate and lead to extreme weather. It shows how these interactions can add to climate risks, like flooding and rainfall patterns all around the world.

The Bucher Medal is awarded to just one scientist for their original contributions to the knowledge of the Earth’s crust and lithosphere.

Gordon’s research has reshaped how scientists understand the movement and interaction of Earth’s tectonic plates. He helped reveal the existence of diffuse plate boundaries—areas where the planet’s crust slowly deforms across broad regions instead of along a single fault line. His work also explored true polar wander, a phenomenon in which Earth gradually shifts its orientation relative to its spin axis.

Gordon introduced the concept of paleomagnetic Euler poles, a method for tracing how tectonic plates have moved over millions of years. He also led the development of major global plate motion models, including NUVEL (Northwestern University Velocity) and MORVEL (Mid-Ocean Ridge Velocity).

“Receiving the Walter Bucher Medal is a profound honor,” Gordon said in a news release. “To be included on a list of past recipients whose work I have long admired makes this recognition especially meaningful. There are still countless mysteries about how our planet works, and I look forward to continuing to explore them alongside the next generation of scientists.”

3 Houston-area companies appear on Fortune’s inaugural AI ranking

eyes on ai

Three companies based in the Houston area appear on Fortune’s inaugural list of the top adopters of AI among Fortune 500 companies.

The three companies are:

  • No. 7 energy company ExxonMobil, based in Spring
  • No. 7 tech company Hewlett Packard Enterprise, based in Spring
  • No. 47 energy company Chevron, based in Houston

All three companies have taken a big dive into the AI pool.

In 2024, ExxonMobil’s executive chairman and CEO, Darren Woods, explained that AI would play a key role in achieving a $15 billion reduction in operating costs by 2027.

“There is a concerted effort to make sure that we're really working hard to apply that new technology to the opportunity set within the company to drive effectiveness and efficiency,” Woods told Wall Street analysts.

Hewlett Packard Enterprise is also employing AI to decrease costs. In March, the company announced a restructuring plan — including the elimination of 3,000 jobs — aimed at cutting about $350 million in annual expenses. The restructuring is scheduled to wrap up by the end of October.

Hewlett Packard Enterprise’s Catalyst cost-cutting program includes a push to use AI across the company to improve efficiency, Marie Myers, the company’s executive vice president and chief financial officer, told Wall Street analysts in June.

“Our ambition is clear: A leaner, faster, and more competitive organization. Nothing is off limits. We are focused on rethinking the business — not just reducing our costs, but transforming the way we operate,” Myers said.

At Chevron, AI tools are being used to quickly analyze data and extract insights from it, according to tech news website VentureBeat. Also, Chevron employs advanced AI systems known as large language models (LLMs) to create engineering standards, specifications and safety alerts. AI is even being put to work in Chevron’s exploration initiatives.

Bill Braun, Chevron’s chief information officer, said at a VentureBeat-sponsored event in 2024 that AI-savvy data scientists, or “digital scholars,” are always embedded within workplace teams “to act as a catalyst for working differently.”

The Fortune AIQ 50 ranking is based on ServiceNow’s Enterprise AI Maturity Index, an annual measurement of how prepared organizations are to adopt and scale AI. To evaluate how Fortune 500 companies are rolling out AI and how much they value AI investments, Fortune teamed up with Enterprise Technology Research. The results went into computing an AIQ score for each company.

At the top of the ranking is Alphabet (owner of Google and YouTube), followed by Visa, JPMorgan Chase, Nvidia and Mastercard.

Aside from ExxonMobil, Hewlett Packard Enterprise, and Chevron, two other Texas companies made the list: Arlington-based homebuilder D.R. Horton (No. 29) and Austin-based software company Oracle (No. 37).

“The Fortune AIQ 50 demonstrates how companies across industry sectors are beginning to find real value from the deployment of AI technology,” Jeremy Kahn, Fortune’s AI editor, said in a news release. “Clearly, some sectors, such as tech and finance, are pulling ahead of others, but even in so-called 'old economy' industries like mining and transport, there are a few companies that are pulling away from their peers in the successful use of AI.”

2 UH projects named finalists for $50M fund to shape future of Gulf Coast

Looking to the Future

Two University of Houston science projects have been selected as finalists for the Gulf Futures Challenge, which will award a total of $50 million to develop ideas that help benefit the Gulf Coast.

Sponsored by the National Academies of Science, Engineering and Medicine’s Gulf Coast Research Program and Lever for Change, the competition is designed to spark innovation around problems in the Gulf Coast, such as rising sea levels, pollution, energy security, and community resiliency. The two UH projects beat out 162 entries from organizations based in Alabama, Florida, Louisiana, Mississippi, and Texas.

“Being named a finalist for this highly competitive grant underscores the University of Houston’s role as a leading research institution committed to addressing the most pressing challenges facing our region,” said Claudia Neuhauser, vice president for research at UH.

“This opportunity affirms the strength of our faculty and researchers and highlights UH’s capacity to deliver innovative solutions that will ensure the long-term stability and resilience of the Gulf Coast.”

One project, spearheaded by the UH Repurposing Offshore Infrastructure for Continued Energy (ROICE) program, is studying ways to use decommissioned oil rig platforms in the Gulf of Mexico as both clean energy hydrogen power generators as well a marine habitats. There are currently thousands of such platforms in the Gulf.

The other project involves the innovative recycling of wind turbines into seawall and coastal habitats. Broken and abandoned wind turbine blades have traditionally been thought to be non-recyclable and end up taking up incredible space in landfills. Headed by a partnership between UH, Tulane University, the University of Texas Health Science Center at Houston, the city of Galveston and other organizations, this initiative could vastly reduce the waste associated with wind farm technology.

wind turbine recycled for Gulf Coast seawall. Wind turbines would be repurposed into seawalls and more. Courtesy rendering

"Coastal communities face escalating threats from climate change — land erosion, structural corrosion, property damage and negative health impacts,” said Gangbing Song, Moores Professor of Mechanical and Aerospace Engineering at UH and the lead investigator for both projects.

“Leveraging the durability and anti-corrosive properties of these of decommissioned wind turbine blades, we will build coastal structures, improve green spaces and advance the resilience and health of Gulf Coast communities through integrated research, education and outreach.”

The two projects have received a development grant of $300,000 as a prize for making it to the finals. When the winner are announced in early 2026, two of the projects will net $20 million each to bring their vision to life, with the rest earning a consolation prize of $875,000, in additional project support.

In the event that UH doesn't grab the grand prize, the school's scientific innovation will earn a guaranteed $1.75 million for the betterment of the Gulf Coast.

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This article originally appeared on CultureMap.com.