Support Houston startups by shopping local this holiday season. Photos courtesy

Editor's note: We are in the thick of the holidays, and I'm willing to bet a good chunk of you are still doing your gift shopping, right? Why not give a little business to local startups as you shop for friends and family this year.

Need some more ideas? Browse last year's roundup of Houston startup-created gift ideas and check out the 2019 startup gift guide as well for even more options.

For your cousins in college: Cheers

Cheers Health has expanded its product line as it evolves as a wellness-focused brand. Photo courtesy of Cheers

Houston-based Cheers has a collection of products that prioritize your health — especially after overindulging in some holiday cheersing. In 2021, the Houston startup introduced a few new products including a canned beverage that's perfect for anyone looking to properly hydrate before, during, or after drinking — or any time for that matter. Give the gift of Cheers.

For your business-minded father: Lead From The Core by Jay Steinfeld

Blinds.com founder Jay Steinfeld has released his new book this week. Photos courtesy of Jay Steinfeld

Houston innovator and founder of Blinds.com Jay Steinfeld can now add bestselling author to his resume, and you can add his book to someone's stocking. Steinfeld told InnovationMap that he originally set out to write about his entrepreneurial journey and it became a much broader guide to business decision making. Give the gift of Lead From The Core.

For your dog-loving aunt: Fido

A Houston startup is bringing all the dogs to the yard. Photo courtesy of Fido

Gifting to the family pet? Treat them with some Chill Chews and Clear Ears from Fido, a new e-commerce pet wellness brand based in Houston. The company is founded by Houstonians Brad Madrid and Bobby Dwyer and is available in Houston and beyond. Give the gift of Fido.

For your sneakerhead nephew: Tradeblock

Tradeblock — launched in Houston by three childhood friends — coordinates sales of sneakers for collectors across the country. Image via tradeblock.us

Here's a gift shopping idea from a Houston startup that's changing the sneaker game — one step at a time. A group of self-proclaimed sneakerheads founded Tradeblock in 2020, and the app is a new sneaker trading platform that provides collectors with a secure way to collect and trade shoes. After a successful beta, the Houston-based startup has recently launched a new mobile app available for iOS and Android users. Give the gift of shoes from Tradeblock.

For your digital nomadic sister: Splay

The idea for Splay, a unique device perfect for a mobile workforce, was born on the Rice University campus. Images courtesy

Due to the pandemic and the gig economy, more and more of the workforce is working remotely — and away from their 2-screen setup at the office. Splay, created by Houston-based Arovia, solves the challenges with its collapsible screen and projector. The product is currently in its manufacturing stage but maybe this one's worth waiting for. Give the gift of Splay.

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3 Houston innovators who made headlines in May 2025

Innovators to Know

Editor's note: Houston innovators are making waves this month with revolutionary VC funding, big steps towards humanoid robotics, and software that is impacting the agriculture sector. Here are three Houston innovators to know right now.

Zach Ellis, founder and partner of South Loop Ventures

Zach Ellis. Photo via LinkedIn

Zach Ellis Jr., founder and general partner of South Loop Ventures, says the firm wants to address the "billion-dollar blind spot" of inequitable distribution of venture capital to underrepresented founders of color. The Houston-based firm recently closed its debut fund for more than $21 million. Learn more.

Ty Audronis, CEO and founder of Tempest Droneworx

Ty Audronis, CEO and founder of Tempest Droneworx

Ty Audronis, center. Photo via LinkedIn.

Ty Audronis and his company, Tempest Droneworx, made a splash at SXSW Interactive 2025, winning the Best Speed Pitch award at the annual festival. The company is known for it flagship product, Harbinger, a software solution that agnostically gathers data at virtually any scale and presents that data in easy-to-understand visualizations using a video game engine. Audronis says his company won based on its merits and the impact it’s making and will make on the world, beginning with agriculture. Learn more.

Nicolaus Radford, CEO of Persona AI

Nicolaus Radford, founder and CEO of Nauticus RoboticsNicolaus Radford. Image via LinkedIn

Houston-based Persona AI and CEO Nicolaus Radford continue to make steps toward deploying a rugged humanoid robot, and with that comes the expansion of its operations at Houston's Ion. Radford and company will establish a state-of-the-art development center in the prominent corner suite on the first floor of the building, with the expansion slated to begin in June. “We chose the Ion because it’s more than just a building — it’s a thriving innovation ecosystem,” Radford says. Learn more.

Houston university to launch artificial intelligence major, one of first in nation

BS in AI

Rice University announced this month that it plans to introduce a Bachelor of Science in AI in the fall 2025 semester.

The new degree program will be part of the university's department of computer science in the George R. Brown School of Engineering and Computing and is one of only a few like it in the country. It aims to focus on "responsible and interdisciplinary approaches to AI," according to a news release from the university.

“We are in a moment of rapid transformation driven by AI, and Rice is committed to preparing students not just to participate in that future but to shape it responsibly,” Amy Dittmar, the Howard R. Hughes Provost and executive vice president for academic affairs, said in the release. “This new major builds on our strengths in computing and education and is a vital part of our broader vision to lead in ethical AI and deliver real-world solutions across health, sustainability and resilient communities.”

John Greiner, an assistant teaching professor of computer science in Rice's online Master of Computer Science program, will serve as the new program's director. Vicente Ordóñez-Román, an associate professor of computer science, was also instrumental in developing and approving the new major.

Until now, Rice students could study AI through elective courses and an advanced degree. The new bachelor's degree program opens up deeper learning opportunities to undergrads by blending traditional engineering and math requirements with other courses on ethics and philosophy as they relate to AI.

“With the major, we’re really setting out a curriculum that makes sense as a whole,” Greiner said in the release. “We are not simply taking a collection of courses that have been created already and putting a new wrapper around them. We’re actually creating a brand new curriculum. Most of the required courses are brand new courses designed for this major.”

Students in the program will also benefit from resources through Rice’s growing AI ecosystem, like the Ken Kennedy Institute, which focuses on AI solutions and ethical AI. The university also opened its new AI-focused "innovation factory," Rice Nexus, earlier this year.

“We have been building expertise in artificial intelligence,” Ordóñez-Román added in the release. “There are people working here on natural language processing, information retrieval systems for machine learning, more theoretical machine learning, quantum machine learning. We have a lot of expertise in these areas, and I think we’re trying to leverage that strength we’re building.”