Joy M. Hutton leads the Grow with Google in Houston. Photo courtesy of Google

Joy M. Hutton is used to wearing multiple hats. A consultant for nonprofits and small businesses at her own firm, Joy of Consulting, and the founder of On the Go Glam, an on-demand beauty platform, Hutton recently added another hat into rotation.

In November, when Google announced it was expanding its Grow with Google Digital Coach program to Houston, Hutton was named the local leader. Now, she's hoping to help provide important business resources to entrepreneurs just like herself.

"In Houston, you have a lot of different resources that weren't available to startups before just within the past few years, and I think that's huge," Hutton says on this week's episode of the Houston Innovators Podcast. "Being more inclusive with people who need the resources who haven't traditionally had access to those resources is a big initiative. I personally am proud to be a part of that."

Hutton specifically calls out resources like MassChallenge and Founder's Institute — both of which she serves as a mentor for — as well as DivInc, gBeta, and of course the Grow with Google program. To get involved, Houston entrepreneurs can head online to learn more and keep an eye out for monthly classes online — and hopefully, in the future, in person events as well.

Just like any other entrepreneur this year, Hutton was challenged to pivot her own startup amid COVID-19 and its accompanying challenges. On the podcast, Hutton shares how the pandemic caused her to rethink the timeline on some of the features she had in mind for the company.

Originally expecting to launch at SXSW in March, On the Go Glam was focused on providing a tech platform for on-demand makeup and hair service for women. But with barber shops being closed, Hutton saw an opportunity to pivot to provide at-home services for men too.

"The pandemic was kind of a good thing, because it allowed me to take a step back and add those additional services for men," Hutton says, adding that expanding into this part of the beauty industry was always a plan, but the new need pushed her to quickly pivot to provide this service.

Hutton shares more about the new program and her observations on how Houston has evolved as a startup ecosystem in the episode. Listen to the full interview below — or wherever you stream your podcasts — and subscribe for weekly episodes.


The Grow with Google Digital Coaches program has expanded to Houston. Photo via Unsplash

Google launches new program to serve Houston's minority small business owners

new to hou

A new Google initiative is expanding its Texas presence this month. The Grow with Google's Digital Coaches program, which has already launched in Austin, has expanded to the Bayou City — making the Lone Star State the only state to have two locations of this entrepreneur-centric tool.

The program aims to provide digital skills training and coaching to Black and LatinX small business owners and create economic opportunity. Houston is one of eight new cities the program has recently expanded into.

"Houston has a vibrant and growing Black and LatinX small business community," says Lucy Pinto, Google's Digital Coach program manager, in a news release. "The Digital Coaches program will provide business owners in these communities with ongoing workshops and hands-on coaching sessions focused on techniques and digital tools to reach new customers, thrive online and grow."

Houston entrepreneur Joy M. Hutton, founder of Joy of Consulting, will serve as the Grow with Google Digital Coach for Houston. Hutton also runs a restaurant-focused consulting business called The Restaurant Girl and founded go GLAM, a beauty on demand platform.

"The Grow with Google team is making an effort to close the gap in resources that Black and LatinX small business owners have not generally had access to — in Houston and beyond," Hutton says in the release. "I live and breathe entrepreneurship, so I'm honored to participate in the Google Digital Coaches program and excited to work with Houston entrepreneurs who are traditionally underrepresented."

Joy M. Hutton will lead Grow with Google in Houston. Photo courtesy

According to the release, the program is expanding with inclusion in mind. This year, the program will grow to 20 mentors.

"As the representative of Houston's 18th District, a diverse and historic district, I know firsthand the importance and positive impact that investing in diverse communities and their residents can have on the entire population," says Rep. Sheila Jackson Lee in the release. "As Houston continues to prosper and grow, it is critical that we continue to invest in our minority-owned and small businesses to ensure an even brighter economic future for our city."

The program's first free workshop is called Connect with Customers and Manage Your Business Remotely and will be held virtually tomorrow, Friday, November 20, at 5:30 p.m. Moving forward, Grow with Google workshops will be hosted by Hutton on a regular basis, including the following sessions:

    • Dec. 3 at 5 p.m. CDT - Get Your Local Business on Google Search and Maps
    • Dec. 10 at 5 p.m. CDT - Reach Customers Online with Google
    • Dec. 17 at 5 p.m. CDT - Digital Skills for Everyday Tasks

    Both Google as well as local leadership are excited for the opportunities this program will provide Houstonians.

    "As a 'majority-minority' city that is the fourth-largest in the U.S., it is critical that our Black and LatinX business owners have the tools and knowledge to reach new customers, grow their businesses and help continue to make Houston a prosperous, skilled and inclusive city," Mayor Sylvester Turner says in the release. "The city of Houston is appreciative for the opportunity to provide invaluable resources and opportunities to our city's Black and LatinX small business owners."

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    CultureMap Emails are Awesome

    Announcing the 2025 Houston Innovation Awards finalists

    Inspirational Innovators

    InnovationMap is proud to reveal the finalists for the 2025 Houston Innovation Awards.

    Taking place on November 13 at Greentown Labs, the fifth annual Houston Innovation Awards will honor the best of Houston's innovation ecosystem, including startups, entrepreneurs, mentors, and more.

    This year's finalists were determined by our esteemed panel of judges, comprised of past award winners and InnovationMap editorial leadership.

    The panel reviewed nominee applications across 10 prestigious categories to determine our finalists. They will select the winner for each category, except for Startup of the Year, which will be chosen by the public via online voting launching later this month.

    We'll announce our 2025 Trailblazer Award recipient in the coming weeks, and then we'll unveil the rest of this year's winners live at our awards ceremony.

    Get to know all of our finalists in more detail through editorial spotlights leading up to the big event. Then, join us on November 13 as we unveil the winners and celebrate all things Houston innovation. Tickets are on sale now — secure yours today.

    Without further ado, here are the 2025 Houston Innovation Awards finalists:

    Minority-founded Business

    Honoring an innovative startup founded or co-founded by BIPOC or LGBTQ+ representation:

    • Capwell Services
    • Deep Anchor Solutions
    • Mars Materials
    • Torres Orbital Mining (TOM)
    • Wellysis USA

    Female-founded Business

    Honoring an innovative startup founded or co-founded by a woman:

    • Anning Corporation
    • Bairitone Health
    • Brain Haven
    • FlowCare
    • March Biosciences
    • TrialClinIQ

    Energy Transition Business

    Honoring an innovative startup providing a solution within renewables, climatetech, clean energy, alternative materials, circular economy and beyond:

    • Anning Corporation
    • Capwell Services
    • Deep Anchor Solutions
    • Eclipse Energy
    • Loop Bioproducts
    • Mars Materials
    • Solidec

    Health Tech Business

    Honoring an innovative startup within the health and medical technology sectors:

    • Bairitone Health
    • Corveus Medical
    • FibroBiologics
    • Koda Health
    • NanoEar
    • Wellysis USA

    Deep Tech Business

    Honoring an innovative startup providing technology solutions based on substantial scientific or engineering challenges, including those in the AI, robotics and space sectors:

    • ARIX Technologies
    • Little Place Labs
    • Newfound Materials
    • Paladin Drones
    • Persona AI
    • Tempest Droneworx

    Startup of the Year (People's Choice)

    Honoring a startup celebrating a recent milestone or success. The winner will be selected by the community via an online voting experience:

    • Eclipse Energy
    • FlowCare
    • MyoStep
    • Persona AI
    • Rheom Materials
    • Solidec

    Scaleup of the Year

    Honoring an innovative later-stage startup that's recently reached a significant milestone in company growth:

    • Coya Therapeutics
    • Fervo Energy
    • Koda Health
    • Mati Carbon
    • Molecule
    • Utility Global

    Incubator/Accelerator of the Year

    Honoring a local incubator or accelerator that is championing and fueling the growth of Houston startups:

    • Activate
    • Energy Tech Nexus
    • Greentown Labs
    • Healthtech Accelerator (TMCi)
    • Impact Hub Houston

    Mentor of the Year

    Honoring an individual who dedicates their time and expertise to guide and support budding entrepreneurs. Presented by Houston Community College:

    • Anil Shetty, Inform AI
    • Jason Ethier, EnergyTech Nexus
    • Jeremy Pitts, Activate
    • Joe Alapat, Liongard
    • Neil Dikeman, Energy Transition Ventures
    • Nisha Desai, Intention

    Trailblazer Recipient

    • To be announced
    ---------

    Interested in sponsoring the 2025 Houston Innovation Awards? Contact sales@innovationmap.com for details.

    Houston scientists earn prestigious geophysics career awards

    winner, winner

    Two Rice University professors have been recognized by the American Geophysical Union, one of the world’s largest associations for Earth and space science.

    Rice climatologist Sylvia Dee was awarded the 2025 Nanne Weber Early Career Award by the AGU’s Paleoceanography and Paleoclimatology Section. Richard Gordon, a Rice professor of geophysics also received the 2025 Walter H. Bucher Medal by the AGU. They will both be recognized at the AGU25 event on Dec.15-19 in New Orleans.

    The Nanne Weber Early Career Award recognizes contributions to paleoceanography and paleoclimatology research by scientists within 10 years of receiving their doctorate.

    “Paleoclimate research provides essential context for understanding Earth’s climate system and its future under continued greenhouse warming," Dee said in a news release. “By studying how climate has evolved naturally in the past, we can better predict the risks and challenges that lie ahead.”

    Dee’s work explores how Earth’s natural modes of variability interact with the changing climate and lead to extreme weather. It shows how these interactions can add to climate risks, like flooding and rainfall patterns all around the world.

    The Bucher Medal is awarded to just one scientist for their original contributions to the knowledge of the Earth’s crust and lithosphere.

    Gordon’s research has reshaped how scientists understand the movement and interaction of Earth’s tectonic plates. He helped reveal the existence of diffuse plate boundaries—areas where the planet’s crust slowly deforms across broad regions instead of along a single fault line. His work also explored true polar wander, a phenomenon in which Earth gradually shifts its orientation relative to its spin axis.

    Gordon introduced the concept of paleomagnetic Euler poles, a method for tracing how tectonic plates have moved over millions of years. He also led the development of major global plate motion models, including NUVEL (Northwestern University Velocity) and MORVEL (Mid-Ocean Ridge Velocity).

    “Receiving the Walter Bucher Medal is a profound honor,” Gordon said in a news release. “To be included on a list of past recipients whose work I have long admired makes this recognition especially meaningful. There are still countless mysteries about how our planet works, and I look forward to continuing to explore them alongside the next generation of scientists.”

    3 Houston-area companies appear on Fortune’s inaugural AI ranking

    eyes on ai

    Three companies based in the Houston area appear on Fortune’s inaugural list of the top adopters of AI among Fortune 500 companies.

    The three companies are:

    • No. 7 energy company ExxonMobil, based in Spring
    • No. 7 tech company Hewlett Packard Enterprise, based in Spring
    • No. 47 energy company Chevron, based in Houston

    All three companies have taken a big dive into the AI pool.

    In 2024, ExxonMobil’s executive chairman and CEO, Darren Woods, explained that AI would play a key role in achieving a $15 billion reduction in operating costs by 2027.

    “There is a concerted effort to make sure that we're really working hard to apply that new technology to the opportunity set within the company to drive effectiveness and efficiency,” Woods told Wall Street analysts.

    Hewlett Packard Enterprise is also employing AI to decrease costs. In March, the company announced a restructuring plan — including the elimination of 3,000 jobs — aimed at cutting about $350 million in annual expenses. The restructuring is scheduled to wrap up by the end of October.

    Hewlett Packard Enterprise’s Catalyst cost-cutting program includes a push to use AI across the company to improve efficiency, Marie Myers, the company’s executive vice president and chief financial officer, told Wall Street analysts in June.

    “Our ambition is clear: A leaner, faster, and more competitive organization. Nothing is off limits. We are focused on rethinking the business — not just reducing our costs, but transforming the way we operate,” Myers said.

    At Chevron, AI tools are being used to quickly analyze data and extract insights from it, according to tech news website VentureBeat. Also, Chevron employs advanced AI systems known as large language models (LLMs) to create engineering standards, specifications and safety alerts. AI is even being put to work in Chevron’s exploration initiatives.

    Bill Braun, Chevron’s chief information officer, said at a VentureBeat-sponsored event in 2024 that AI-savvy data scientists, or “digital scholars,” are always embedded within workplace teams “to act as a catalyst for working differently.”

    The Fortune AIQ 50 ranking is based on ServiceNow’s Enterprise AI Maturity Index, an annual measurement of how prepared organizations are to adopt and scale AI. To evaluate how Fortune 500 companies are rolling out AI and how much they value AI investments, Fortune teamed up with Enterprise Technology Research. The results went into computing an AIQ score for each company.

    At the top of the ranking is Alphabet (owner of Google and YouTube), followed by Visa, JPMorgan Chase, Nvidia and Mastercard.

    Aside from ExxonMobil, Hewlett Packard Enterprise, and Chevron, two other Texas companies made the list: Arlington-based homebuilder D.R. Horton (No. 29) and Austin-based software company Oracle (No. 37).

    “The Fortune AIQ 50 demonstrates how companies across industry sectors are beginning to find real value from the deployment of AI technology,” Jeremy Kahn, Fortune’s AI editor, said in a news release. “Clearly, some sectors, such as tech and finance, are pulling ahead of others, but even in so-called 'old economy' industries like mining and transport, there are a few companies that are pulling away from their peers in the successful use of AI.”