By harnessing the power of AI, Sibme will boost the effectiveness of instructional coaching and save teachers’ time as they receive data and feedback in real time on how they conduct their classroom lessons. Photo via Getty Images

Not many adages stand the test of time quite like this one: to be the best, learn from the best.

Sage advice, which is why Houston-based Sibme, the learning engagement platform designed by teachers, is introducing an all-new artificial intelligence tool to transform professional learning for teachers.

By harnessing the power of AI, Sibme will boost the effectiveness of instructional coaching and save teachers’ time as they receive data and feedback in real time on how they conduct their classroom lessons. This is accomplished by providing teachers with more opportunities for meaningful, in-depth conversations with their instructional coaches through automatically generated quantitative data on video and audio recordings of teachers’ classroom instruction.

“When David Wakefield founded the company in 2013, it was primarily based on something that was pretty difficult to do at the time, which was just being able to record and upload video in classrooms,” COO TJ Hoffman tells InnovationMap. “Sibme was the first mobile-first technology that made it possible to upload a video longer than an hour into the cloud. And that was sort of our original approach in the classrooms.

Wakefield and Hoffman were former teachers, with former working in Houston ISD, and the latter in Pasadena ISD.

"We recognized that a lot of the ways in which teachers are trained in traditional workshops, or trainings like modules online and stuff like that, weren't in any way improving our ability to do our jobs as teachers," Hoffman says. “And the thing that really did make it easy for us to grow as teachers was watching other teachers teach and being able to ask them questions and that sort of stuff.

"It's hard to do in schools because teachers are in classrooms with kids all day long," Hoffman continues. "There's no time for them to leave and go watch someone else do their job. So that idea of recording a video and annotating it with comments and asking feedback three minutes in, like ‘Hey, why did you ask that question of that student that way?’ That was something that we originally did, and that's been the primary driver of our growth over the last ten years.”

Efficient education for the educators

With the tagline, “making every moment a teachable moment,” Sibme has broken through as the go-to learning engagement platform for professional development, replete with coaching, cohort-based professional learning communities and peer-to-peer collaboration.

“The thing that we've recognized and have worked on for the last couple of years is, if I record and upload a 45-minute lesson and share it with the teacher next door or the principal at the school or somebody else, they've got to watch it for 45 minutes and that's time-consuming as well,” says Hoffman. “Our newest iteration, our AI tools, make it easier to identify key moments in a video that are related to things that a teacher can do better to reach kids more equitably and more effectively so that they're learning better.”

Not surprisingly, the creators of Sibme are excited about the AI component, which is able to watch the videos, transcribe them and identify key moments where the teacher asks important questions in those videos.

“Now with the AI tool, I can go straight to those moments and see which kids I have called on, what kinds of questions I have asked them, who responded and who hasn't, so it helps teachers develop better strategies for reaching kids.”

Practice makes progress, according to the Sibme platform, which embeds training and collaboration in every workday, engaging employees while building a stronger community of learners.

“Sibme builds off the same principle of athletes,” adds Wakefield. “I can watch a million Astros games, but I'm not going to be a better baseball player until I pick up a bat or pick up a glove and actually start playing and then get coaching on it, right? It's the same principle for training teachers. Teaching is a complex activity. I can't just show you how to teach or tell you how to teach and then you can do it.

“You've got to get up and teach, and then you've got to get really concrete feedback the same way that a great coach provides concrete feedback to a player. Hold the bat a little bit differently or, you know, lean on your left hip. Those real kind of small changes, it's the same thing with a teacher. You know, walk to the left side of the room. Being able to actually provide that feedback on the teacher's work rather than saying, here's how you should teach, which is what training typically does, right? Training is just theory, not actual practice. This is giving teachers an opportunity to rehearse and then get coached by a real coach, whether that coach is someone with a formal title of instructional coach or just the teacher next door.”

Making the network work

Sibme’s novel, yet simple approach to improving teachers via their peers has proven to be much more effective than the typical training methods of the past.

Currently, Sibme works with more than 1,000 innovative schools, districts, and institutions – including Houghton Mifflin Harcourt, ASCD, Scholastic, the University of Texas, and the Houston Independent School District.

“At this point, I believe we're in 40 states,” says Wakefield. “We're also in some international countries. We have some channel partners that have also helped distribute for us. We probably are in every state in the US in some form or another, in a white-labeled version or within our own Sibme platform. We're definitely one of the leaders in our space for this type of next-generation solutions for professional learning and training.”

And as schools nationwide try to battle with teacher retention, Sibme offers its own solution by giving teachers concrete evidence that they are growing and improving as educators. After all, Sibme is an acronym for “Seeing is Believing Me,” which means that teachers will likely stay onboard if they feel that they are succeeding.

“One of our principals said that they don't have a retention problem because they invest so much in teacher excellence,” says Wakefield. “And when teachers feel successful, then they don't leave. They had, I think it was like an 86 percent decline in teacher turnover in one year just from the teachers being able to look at themselves and see that they’re growing and getting better and improving. That has a huge impact on their feelings of success in their jobs.”

A bright future

With more than 10 years under its belt, Sibme hopes the next 10 will offer even more advancements in the professional development space.

“We're sort of in that first sort of initial iteration of our release with AI,” says Wakefield. “That's only going to improve where things will just become more and more automated. The platform is just going to be able to help them do their work much more efficiently in the future. And they can coach and support far more people than they ever could without AI. And the experts can come in and leverage the AI to be so much more effective at their jobs.

“We’ll continue preparing the next generation of teachers, as well as in university teacher prep programs, so that teachers are getting better prepared for the realities of the classroom by getting a lot more reflection and practice.”

Allie Danziger joins the Houston Innovators Podcast to discuss her edtech startup Ampersand's exit. Photo courtesy of Ampersand

How this Houston edtech startup's acquisition is primed to further advance platform reach, impact

HOUSTON INNOVATORS PODCAST EPISODE 200

For the second time in less than six years, Houston entrepreneur Allie Danziger has navigated a company through an exit. But, with the two exists under her belt, Danziger says the two transactions could not be any more different.

Danziger founded Integrate Agency, a digital-focused public relations firm, in 2009 and sold it to another marketing and PR firm based in Austin in 2018. She founded her next company, Ampersand Professionals, in 2020 to address the challenges for upskilling young professionals to prepare them for success in the workplace — something employers really wanted, but struggled to do consistently.

Last month, Ampersand was acquired by Ascent Funding, a college loan provider that's building out a platform to support its college-aged borrowers. In this week's episode of the Houston Innovators Podcast, Danziger shares how this opportunity came about and looks back on these two pivotal deals.

"Integrate definitely was not built to sell — I didn't even know that people sold businesses when I was 24 (and started the agency," Danziger, who worked in PR her entire career at that time, says, adding that she thought she'd work at the company her whole life before passing it down to her children. "It ended up being a life-changing experience and opportunity because it did open my eyes up to other other things that I could do professionally — and also just kind of like the way that businesses are structured and run."

One of those things she considered post acquisition was upskilling entry-level employees. At Integrate, she hired a lot of interns and recent college graduates. She recognized there was a gap in the market. The first problem she identified was the need to match interns to positions at companies in an optimized way. While that's how the company started, it pivoted as Danziger says she saw the bigger need not for finding interns, but for making sure they were ready for their positions from the start.

"Most business leaders need their interns and entry-level employees starting day one with an understanding of how to communicate, and they don't really have the resources to teach them some of these skills," she explains.

Once the Ampersand platform, which has tons of resources and hours of instruction loaded on it, the challenge was finding the stakeholders that wanted the platform to exist — her potential customers. Was it the colleges or the employers? Through this journey, she realized that college loan lenders are part of that equation too.

"The lenders — the ones who are giving the student loans — they're the ones who really need them to be successful in the workplace," Danziger explains, saying the success of their loan recipients ensures a timely payout for the lender. "Their business model is predicated on students being successful, and I'd always known that, but not quite known what to do with that knowledge."

Danziger says the idea for acquisition, while always in the back of her mind, really became a possibility when she went out to raise funding.

"You're always raising money, and you're always for sale," Danziger says of the startup journey.

When a potential investor raised the idea of being a potential acquirer, Danziger says she started doing some soul searching. The right acquisition deal could help her address the milestones she wanted to reach with investment funding — growing her team, expanding her technology, and broadening reach. Through a diligent process, Danziger decided on Ascent from a few other potential acquirers.

"I'm not going anywhere. I want to still keep solving this problem, but with a larger team and larger resources," she says. "Either I could go find that myself, or I could join forces we could join forces with an established organization."

Danziger says her role at Ascent is still being constructed in terms of scope and responsibilities, but her title as of now is senior vice president and general manager of student success. She will lead the company's educational program that focuses on equipping students with skills from education to employment.

She shares more on the acquisition process — including her advice to startups thinking about the M&A path. Listen to the interview here — or wherever you stream your podcasts — and subscribe for weekly episodes.

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CultureMap Emails are Awesome

9 can't-miss Houston business and innovation events for June

where to be

Editor's note: From lightning pitches to a female-focused AI summit and energy conferences, there's still plenty to do as Houston settles into the summer. Here are the Houston business and innovation events you can't miss in June and how to register. Please note: this article might be updated to add more events.


June 3 – Founders Live Houston 

Watch five Houston founders present their 99-second pitches at Founders Live Houston. Competing teams include AyeDu (Vinita Gupta), Omniscale (Tony Hernandez-Ferman), AnswerPath (Chris Mullins), Katana.video (Sam Bhattacharyya) and TraceWrap (Laketta B.).

This event is Tuesday, May 3, at 5:30 p.m. at the Ion. Register here.

June 4 – Center for Human Performance Research & Networking Event

Rice University and Houston Methodist's Center for Human Performance will host an event to support its work in the study of exercise physiology, injury prevention and rehabilitation. The organizations will share more information on seed grant opportunities, and the event will feature presentations from Rice and Houston Methodist leaders, networking sessions and a poster showcase.

This event is Wednesday, June 4, from 3-5:30 p.m. at the BioScience Research Collaborative at Rice University. Register here.

June 12 – Transition on Tap

Meet and hear lighting pitches from eight of Greentown Labs’ newest startup members. Attendees can network with entrepreneurs, investors, corporate leaders, philanthropists, students and other climate champions. Georgina Campbell Flatter, CEO of Greentown Labs, and Victor Martinez, Greentown's memberships manager, will also speak.

This event is Thursday, June 12, from 5:30-7:30 p.m. at Greentown Houston. Register here.

June 16-18 — Energy Drone & Robotics Summit

This three-day summit, the largest of its kind, will connect 1,500-plus leaders in the global energy/industrial robotics, drone and data sectors. Attendees will glean the latest ideas, use cases, best practices, tech and trends from a wide variety of robotics and drone industry experts.

This event begins June 16 at Woodlands Waterway Marriott. Register here.

June 17 – SGSF’s #SUPERGirlsInSTEM Summit, The Intersection of AI & Workforce

SUPERGirls SHINE Foundation is hosting a one-day summit for women ages 18-24 focused on the evolving intersection of AI and the STEM workforce. The conference will feature keynote speakers, panel discussions and hands-on workshops.

This event is Tuesday, June 17, from 9 a.m.-1 p.m. at the Ion. Register here.

June 18 – 2025 Obsidi BNXT: Juneteenth Tech Forum

Obsidi.com, an online platform launched by the Black Professionals in Tech Network (BPTN), will host a forum for high-performing Black and allied tech executives. The event offers networking opportunities, keynotes and panels that feature executives from Echelon Health Partners, Hewlett-Packard Enterprise, SAP, Intuit and more.

The event is Wednesday, June 18, at NRG Center. Register here.

June 24 — Houston Methodist Leadership Speaker Series

Head to the Houston Methodist Tech Hub at Ion to hear the latest installment of the Houston Methodist Leadership Speaker Series. Trent Fulin, vice president and CEO at Houston Methodist Cypress Hospital, will discuss the new 105-acre campus and its first 100 days of patient care, followed by a Q&A.

This event is Tuesday, June 23, from 4:45-6 p.m. Register here.

June 25-26 – Carbon Capture Technology Expo and  Hydrogen Technology Conference & Expo North America

Tackling climate change is one of the biggest global challenges that requires immediate action, and many industrial sectors are now looking to new technology to help meet net-zero emission targets. The Carbon Capture Technology Expo is North America's leading event for carbon capture, utilization and storage. The expo offers opportunities to network with industry frontrunners and best-in-class solution providers.

This event begins June 25 at NRG Center. Click here to register. It is co-located with the Hydrogen Technology Conference & Expo North America. Expo passes are free.

June 26 – NASA Tech Talk

Every fourth Thursday of the month, NASA experts, including longtime engineer Montgomery Goforth, present on technology development challenges NASA’s Johnson Space Center and the larger aerospace community are facing and how Houston’s innovation community can leverage them. Stick around after for drinks and networking at Second Draught.

This event is Thursday, June 26, from 6-7 p.m. at the Ion. Register here.

3 Houston innovators who made headlines in May 2025

Innovators to Know

Editor's note: Houston innovators are making waves this month with revolutionary VC funding, big steps towards humanoid robotics, and software that is impacting the agriculture sector. Here are three Houston innovators to know right now.

Zach Ellis, founder and partner of South Loop Ventures

Zach Ellis. Photo via LinkedIn

Zach Ellis Jr., founder and general partner of South Loop Ventures, says the firm wants to address the "billion-dollar blind spot" of inequitable distribution of venture capital to underrepresented founders of color. The Houston-based firm recently closed its debut fund for more than $21 million. Learn more.

Ty Audronis, CEO and founder of Tempest Droneworx

Ty Audronis, CEO and founder of Tempest Droneworx

Ty Audronis, center. Photo via LinkedIn.

Ty Audronis and his company, Tempest Droneworx, made a splash at SXSW Interactive 2025, winning the Best Speed Pitch award at the annual festival. The company is known for it flagship product, Harbinger, a software solution that agnostically gathers data at virtually any scale and presents that data in easy-to-understand visualizations using a video game engine. Audronis says his company won based on its merits and the impact it’s making and will make on the world, beginning with agriculture. Learn more.

Nicolaus Radford, CEO of Persona AI

Nicolaus Radford, founder and CEO of Nauticus RoboticsNicolaus Radford. Image via LinkedIn

Houston-based Persona AI and CEO Nicolaus Radford continue to make steps toward deploying a rugged humanoid robot, and with that comes the expansion of its operations at Houston's Ion. Radford and company will establish a state-of-the-art development center in the prominent corner suite on the first floor of the building, with the expansion slated to begin in June. “We chose the Ion because it’s more than just a building — it’s a thriving innovation ecosystem,” Radford says. Learn more.