How Houston startups, small businesses can prep for storm interference

guest column

As we head into hurricane season, here's what entrepreneurs should know, according to an expert. Photo via Getty Images

Disasters, emergencies, and pandemics can cause monumental disruptions for businesses.

So, as we enter hurricane season, now is the time to think about how to protect your business and your customers. The 2022 Atlantic hurricane season was among the most damaging in modern history, producing 14 named storms, including 8 hurricanes.

Regardless of whether your business is in the path of devastating hurricanes, tornados, or flash flooding - connectivity is critical.

Below are tips to help your business, employees and customers stay connected.

Set up a call-forwarding service to a predetermined backup location

Set up a single or multiple hotline number(s) for employees, employees’ families, customers, and vendors to call so that all parties know about the business situation and emergency plan.

Protect hardware/software/data records/employee records, etc.

Routinely back up files to an off-site location. Cloud services can remove the burden of offsite data storage and ensure faster recovery from temporary or remote locations.

Stay Connected with Your Team

Save smartphone’s battery life. In case of a power outage, encourage your employees to keep their phones in power-save mode, turn off Bluetooth and Wi-Fi, delete apps, or put the phone in Airplane Mode.

Keep mobile devices charged. Have another way to charge smartphones if the power goes out. A car charger or back-up battery pack can come in handy.

Keep mobile devices dry. Mobile phones can be a critical lifeline during a storm. To protect yours, store it in a water-resistant case, floating waterproof case, or plastic bag.

Outline detailed plans for evacuation and shelter-in-place plans

Establish a backup location for your business and a safe meeting place for all employees.

Create a remote access plan

Equip business-critical staff with remote work access in advance, so they can access applications and databases from remote locations, when connectivity is restored.

Assemble a crisis-management team

Coordinate efforts with neighboring businesses and building management

AT&T has also created a planning guide to help businesses navigate protecting critical assets, processes and services, with checklists for short and long-term preparations. For example, negotiating vendor contracts and/or lease agreements necessary to acquire equipment and services in the event of a significant disruption or disaster.

The cost of developing a business continuity plan and groundwork to support it is minimal compared to the financial impact once disaster strikes.

AT&T has invested billions to strengthen the resiliency of our network to ensure our business customers keep operating during disruptions when consumer needs and demand are at an all-time high. We back up equipment at cell sites and invest in infrastructure to boost reliability, coverage, speed, and performance.

Our goal is to keep you connected to critical processes, applications, data, work centers, and networks during major emergency events, so your business continues to run.

The 2023 hurricane season will officially begin on June 1 and it only takes one big storm to cause major destruction. Take the time to ensure your business is disruption ready.

Afterall, planning is best done in advance.

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Mark Spelman is director of sales at AT&T Business – Houston.

Who let the robotic dogs out? AT&T — and a Houston expert explains why in a guest column. Photo via Getty Images

Why this company adopted robotic dog technology

guest column

What has 4 legs, can recognize your face, and precisely obey commands on cue? If you guessed a dog, you’re half right.

I’m referring to robotic dogs, a modern marvel of innovative engineering. AT&T recently expanded our solution offers to include network-connected robotic dogs for public safety, defense, federal and state agencies, local police and fire departments, and commercial customers. We do this in collaboration with a leading provider of robotic dogs, Ghost Robotics.

Robotic dogs are just one way we are proving the innovation and transformational possibilities of 5G and IoT. Network-connected robotic dogs can deliver a broad range of IoT use cases, including many that have previously required putting personnel in dangerous situations. Here’s a quick look at some of the fantastic capabilities network-connected robotic dogs deliver.

  • Our robotic dogs can support public safety agencies and organizations on FirstNet – the nation’s only network built with and for America’s first responders. FirstNet delivers always-on prioritized network connectivity for these “first responder” robotic dogs, helping them stay connected during disaster response and recovery, facilities surveillance, and security operations. They can support search and rescue, venture into areas that could imperil human lives, and support the ability to reestablish local communications services following major infrastructure damage.
  • We can integrate Geocast into the robotic dogs to provide Beyond-Visual-Line-of-Sight (BVLOS) operational command and control so that operators of the dogs can be located virtually anywhere in the world and remotely operate them. Geocast is an AT&T innovation covered by 37 patents.
  • The robotic dogs can be equipped with sensors that allow them to operate autonomously without human intervention. They can be outfitted with drones that can launch and return to their backs while in motion, allowing the drones and dogs to perform missions as an integrated team.
  • Rugged terrain? Water? Not a problem. These robotic dogs can move across natural terrain, including sand, rocks, hills, rubble, and human-built environments, like stairs. They can operate fully submerged in water and, like living dogs, can swim.
  • An early use case adopted by the military involves equipping our robotic dogs with wireless network-connected cameras and deploying them to patrol military bases. Robotic dogs we provided to the Air Force at Tyndall Air Force Base in the Florida panhandle are doing just that. Our robotic dogs patrol the flight line and base perimeter at Tyndall, feeding video data in real-time to base personnel who can safely track activity 24/7/365 and support the safety of base operations. They can perform the same task for commercial users, indoors or outdoors. For example, they can patrol the perimeters of large warehouses or outdoor fence lines.
  • They can also support hazmat efforts, inspect mines and high-voltage equipment, and detect explosive devices including improvised explosive devices (IEDs): all while keeping people out of harm’s way.
  • Another interesting use case involves equipping robotic dogs with Long Range Acoustic Devices (LRADs). LRADs are sound cannons that produce noise at high decibels and varying frequencies. We have discussed with the Navy the possibility of outfitting our robotic dogs with sound cannons to warn off wild boars and feral dog packs that have impeded operating crews working on telecommunications infrastructure located in remote areas of one of its bases.

Commercial applications for network-connected robotic dogs are proliferating. Utility companies, for example, are using robotic dogs equipped with video cameras to perform routine equipment inspections in substations. Human inspection requires operators to shut down the facilities during inspections; the robotic dogs eliminate the need to take this precaution. Allied Market Research projects a $13.4 billion global market for the particular use case of robotic dogs performing such inspections.

Our robotic dogs can also be equipped with technology that extends network connectivity into difficult-to-reach areas or mechanical arms that can grip and carry materials such as tools. Their use cases include Pick and Pack capabilities for warehouse operations to improve order fulfillment efficiency.

And this is just the beginning. We’ve said from the outset that the 5G journey of innovation and solution development would evolve to deliver new ways to conquer many challenges.

Now, we’ve let the dogs out.

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Lance Spencer is a client executive vice president of defense at AT&T Public Sector.

This week's roundup of Houston innovators includes Luis Silva of AT&T, Devin Dunn of TMC Innovation, and Eric Anderson of SynMax. Photos courtesy

3 Houston innovators to know this week

WHO'S WHO

Editor's note: In this week's roundup of Houston innovators to know, I'm introducing you to three local innovators across industries — from health tech to data analytics — recently making headlines in Houston innovation.


Luis Silva, vice president and general manager at AT&T

Not everyone is as holly jolly amid the holidays. Image courtesy

In a guest column, Luis Silva, Houston-based vice president and general manager at AT&T, cautions that the holiday season is prime time for hackers and cyber security threats.

"The good news is you can protect yourself from scams and fraud," he writes. "Just remember that cybercriminals don’t discriminate, they can prey on anyone."

In his article, Silva shares the top five ways to guard against cyberthreats. Read more.

Devin Dunn, head of TMC's HealthTech Accelerator

Devin Dunn leads TMC's HealthTech Accelerator, which is getting ready to welcome its next cohort in January. Photo via TMC.edu

Earlier this year, Devin Dunn joined TMC Innovation as head of TMC's HealthTech Accelerator, a career move that represented Dunn's move to a different side of the startup world. As an early employee at London-based Huma, Dunn was instrumental in growing the health tech company from its early stages to international market expansion.

"I really like working with the dreamers and helping them work backwards to (figure out) what are the milestones we can work toward to make the grand vision come true in the future," Dunn says on the Houston Innovators Podcast. "The opportunity to work with different founders on that same journey that we had been through was really appealing." Read more.

Eric Anderson, CTO of SynMax

Houston-based SynMax has closed its first round of funding. Photo courtesy

A Houston-based satellite data analytics company is celebrating an oversubscribed round of recent funding. SynMax announced this week that it closed its seed round at $6 million with an oversubscription of $2 million. The startup is providing geospatial intelligence software as a service to customers within the energy and maritime industries. The technology combines earth observation imagery and key data sources for predictive analytics and artificial intelligence.

Founded in 2021, SynMax is led by CTO Eric Anderson, who previously worked as an analyst at Skylar Capital, according to LinkedIn. Headquartered in Houston, SynMax is hiring employees from all over. Read more.

Not everyone is as holly jolly amid the holidays. Image via Getty Images

Houston expert shares tips for navigating cybersecurity challenges amid the holiday season

guest column

It’s a grinch's cyber-playground, and this holiday season, you’re at risk — even if you think it won’t happen to you.

The good news is you can protect yourself from scams and fraud. Just remember that cybercriminals don’t discriminate, they can prey on anyone.

These statistics may surprise you:

  • Anxiety about having a mobile device hacked differs by demographic; low-income Black women rank mobile security as their number one concern, while the general population ranks mobile security as their third largest concern, according to a recent Recon Analytics survey of more than 3,297 U.S. consumers.
  • 44 percent of millennials have been victims of online crime in the last year and 31 percent admit they share their passwords with others.
  • Romance scams resulted in the most financial losses for adults aged 60 and over
  • Younger consumers took fewest actions after being notified of a data breach affecting their identity/online accounts in Q1 2022
  • Nearly 50 percent of American gamers have experienced a cyberattack on their gaming account or device
  • 47 percent of women who live in cities say their identities and/or data has been compromised in the past 6 months due to lack of home internet protections, compared with 53 percent of city men who say the same thing, according to a recent Recon Analytics survey.

People everywhere, regardless of gender, race, income level, education, or age, deserve to feel safe online. And yet, many aren’t aware how to protect themselves, don’t make it a priority, or wait to act until they are alerted to suspicious activity.

With words like malware, phishing, spoofing, and encryption, learning to protect yourself can feel like a college-level course. But it doesn’t have to be that complicated.

Top 5 ways to guard against cyberthreats

By following five simple steps, you can start to protect your network, devices and data from many digital threats.

  1. Understand cyberattacks are real. One of the first hacks was documented in 1963 and today, nearly 60 years later, hackers are attacking phones and computers every 39 seconds. Cyberattacks continue to grow in number every year.
  2. Be proactive. Don’t wait for an attack to happen. Monitor your accounts daily so you are the first to know if suspicious activity is occurring. Check with your wireless carrier to see if they have tools to help. AT&T customers can download the free ActiveArmor mobile security app to help block spam calls and secure their personal data. And ask your internet provider about extra layers of security available to you at home. AT&T Fiber customers can access AT&T ActiveArmor internet security features at no additional cost to them.
  3. Step up your mobile security. Mobile devices now account for more than 60 percent of digital fraud. Mobile banking, online shopping, streaming videos and storing documents make our phones a central location for sensitive information. Your wireless carrier may be able to help. AT&T offers advanced security like Public Wi-Fi Protection, Identity Monitoring and Safe Browsing for no extra charge with some of our plans. Check with your carrier to make sure they’re doing what they can to keep you safe.
  4. Protect your passwords. We all know it’s necessary, but not all of us take steps to do it. 68 percent of people admit to using the same password across multiple logins. Using a strong password that differs from site-to-site will help decrease your chances of being hacked. If you struggle with passwords, consider getting a password manager.
  5. Report suspicious text messages. As mobile operators have more success blocking illegal robocalls, scammers have turned to text messages. But now it’s easier than ever to report spam texts to help block and control them. The latest iOS and Android operating systems have a simple reporting feature in their Apple and Google messaging apps.
Dedicate some time to safeguard your information this holiday season. For more cybersecurity resources (regardless of your carrier), visit att.com/CyberAware. If you or someone you know is new to computers or mobile devices, click here for more information on our free digital literacy courses.

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Luis Silva is vice president and general manager at AT&T.

New location technology will help get emergency responders closer to 911 callers if they are unable to describe their location. Photo courtesy of AT&T

Houston expert: New location-based tech is en route to saving lives

guest column

“911, what’s your location?”

It’s a phrase we’ve heard hundreds of times on TV shows and movies. In real life though, have you ever considered the possibility that this question — one that can mean the difference between life and death — may be hard for the caller to answer? In an emergency, you may not be able to speak. If you’re in a car accident, you may not know where you are. In a disaster, your surroundings may be confusing.

That’s where a new location-based routing feature we call “Locate Before Route” comes in. This summer, AT&T, in collaboration with Intrado, rolled out a first-of-its-kind 911 upgrade across the country that will make it easier for emergency personnel to find and send help to wireless callers.

Roughly 80 percent of 911 calls today are made from cell phones. Before location-based routing, a call would ping a cell phone tower and connect to the dispatch center closest to that tower. But here’s the thing: that cell tower could be up to 10 miles away. Imagine needing help in Deer Park but the dispatcher thinking you may be in Baytown. You could even be in a different county, making it difficult for dispatchers to pinpoint exactly where the call is calling from.

Here’s how it works:

Instead of pinging the closest cell tower, the GPS in your phone connects with the closest 911 dispatch center, meaning emergency operators can locate you within about 55 yards of your position. That’s about half a football field.

This kind of accuracy means public safety can respond faster, especially in situations when a 911 wireless caller doesn’t know or can’t disclose their location.

AT&T is the first wireless carrier to launch location-based routing for all 911 call centers nationwide, whether they’re operating on older technology or NextGen 911. The best part: AT&T customers across the country automatically have access to this service – no action is necessary.

AT&T’s commitment to public safety is longstanding. Following the events of September 11th, we worked to create FirstNet, – the only nationwide communications platform dedicated to public safety and first responders. With nationwide location-based 911 call routing, we are providing our customers with the quickest, most accurate way to call emergency personnel for help when it’s most needed.

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Luis Silva is vice president and general manager at AT&T.

"Hackers are getting ready, so you need to be ready, too." Photo via Getty Images

Houston expert: Prime times for cyber-attacks and how to stay protected

guest columns

October is cybersecurity awareness month. The topic might sound overwhelming, and it certainly can be, but there are a few easy ways we can educate and protect ourselves and our loved ones.

Be mindful of timing

Cyber actors target certain times to strike. Experts warn that holiday weekends like Thanksgiving are some of the most prolific times for scammers, who never take a vacation. They can defraud and monetize their actions with little effort.

Why?

During holiday weekends, many people make plans and shop -- online or on a mobile device -- and document their activities on social media. Holidays also come with an elevated amount of email and financial activity, all conveniently while people are "checked out" or traveling. Inboxes become overloaded with holiday messaging and deals.

Attacking someone's account can go unnoticed longer if that person is away from their computer. Or a hacker might execute a well-timed phishing attack for a Friday afternoon, right before someone goes on vacation.

Imagine planning a getaway to Galveston and an email arrives about your hotel confirmation or coupons to attractions at Pleasure Pier. Something like that might be ignored most of the time, but when you're amped up and packing your bags for vacation, it could be enticing.

Protect yourself 

Now that you have some context of when these attempts could happen, here are a few steps you can take now to protect yourself:


Don't click on suspicious links

If you don't know the sender of a text or email, don't open links they contain. Viruses and malware can start pulling information from your personal accounts. Some may look like they are coming from a friend or coworker. Or if the sender looks like a company you do business with and tells you to click a link or call a number, don't call, or click. Instead, call the customer service number on your regular bill and ask if the message is legitimate. In the case above, it may be an attempt to get personal information or scam you.

Remember, government agencies, banks, and other legitimate companies will never ask for personal or financial information, like usernames, passwords, PINs, or credit or debit card numbers by unsolicited text message. If someone calls asking for payment or personal information, tell them you'll call them back and go to the official website and call the real number to see if there is an actual issue.

Block spam calls

AT&T blocks or labels about 1 billion robocalls each month, and our patented, automated scanning helps block spam texts. So, while it may seem like your phone is ringing non-stop with spam calls and even spam texts, imagine how many are blocked. To reduce the number of annoying calls you get each day, find a good calling blocking app. The free AT&T Call ProtectSM app includes spam and automatic fraud call blocking, warns you of incoming nuisance calls, lets you customize your robocall protection and even create your own personal block list.

Become Cyber Aware

As hackers and their scams become more sophisticated, it can seem daunting to protect your accounts, devices and information. Don't despair. Learn how to outsmart the bad guys on att.com/cyberaware. You'll find timely news and information, a quiz to assess your personal risk, and valuable advice for real-life situations, such as what to do if you clicked, answered, or opened a potential scam.

With holiday season around the corner, keep in mind that you aren't the only one preparing for time off or a long weekend. Hackers are getting ready, so you need to be ready, too.

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Luis Silva is vice president and general manager at AT&T.

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5 incubators and accelerators fueling the growth of Houston startups

meet the finalists

Houston is home to numerous accelerators and incubators that support founders in pushing their innovative startups and technologies forward.

As part of our 2025 Houston Innovation Awards, the new Incubator/Accelerator of the Year category honors a local incubator or accelerator that is championing and fueling the growth of Houston startups.

Five incubators and accelerators have been named finalists for the 2025 award. They support startups ranging from hard-tech companies to digital health startups.

Read more about these organizations below. Then join us at the Houston Innovation Awards on Nov. 13 at Greentown Labs, when the winner will be unveiled.

Get your tickets now on sale for this exclusive event celebrating Houston Innovation.

Activate

Hard tech incubator Activate supports scientists in "the outset of their entrepreneurial journey." The Houston hub was introduced last year, and joins others in Boston, New York, and Berkley, California—where Activate is headquartered. It named its second Houston cohort this summer.

This year, the incubator grew to include its largest number of concurrent supported fellows, with 88 companies currently being supported nationally. In total, Activate has supported 296 fellows who have created 236 companies. Those companies have raised over $4 billion in follow-on funding, according to Activate. In Houston, it has supported several Innovation Awards finalists, including Solidec, Bairitone Health and Deep Anchor Solutions. It is led locally by Houston Managing Director Jeremy Pitts.

EnergyTech Nexus

Cleantech startup hub EnergyTech Nexus' mission is to accelerate the energy transition by connecting founders, investors and industrial stakeholders and helping to develop transformative companies, known as "thunderlizards."

The hub was founded in 2023 by CEO Jason Ethier, Juliana Garaizar and Nada Ahmed. It has supported startups including Capwell Services, Resollant, Syzygy Plasmonics, Hertha Metals, EarthEn Energy and Solidec—many of which are current or past Innovation Awards finalists. This year Energy Tech Nexus launched its COPILOT Accelerator, powered by Wells Fargo Innovation Incubator (IN²) at the National Renewable Energy Laboratory (NREL). COPILOT partners with Browning the Green Space, a nonprofit that promotes diversity, equity and inclusion (DEI) in the clean energy and climatech sectors. Energy Tech Nexus also launched its Liftoff fundraising program, its Investor Program, and a "strategic ecosystem partnership" with Greentown Labs.

Greentown Labs

Climatetech incubator Greentown Labs offers its community resources and a network to climate and energy innovation startups looking to grow. The collaborative community offers members state-of-the-art prototyping labs, business resources and access to investors and corporate partners. The co-located incubator was first launched in Boston in 2011 before opening in Houston in 2021.

Greentown has seen major changes and activity this year. In February, Greentown announced Georgina Campbell Flatter as its new CEO, along with a new Board of Directors. In July, it announced Lawson Gow as its Head of Houston, a "dedicated role to champion the success of Greentown Houston’s startups and lead Greentown’s next chapter of impact in the region," according to Greentown. It has since announced numerous new partnerships, including those with Energy Tech Nexus, Los Angeles-based software development firm Nominal, to launch the new Industrial Center of Excellence; and Houston-based Shoreless, to launch an AI lab onsite. Greentown Houston has supported 175 startups since its launch in 2021, with 45 joining in the last two years. Those startups include the likes of Hertha Metals, RepAir Carbon, Solidec, Eclipse Energy (formerly GoldH2) and many others.

Healthtech Accelerator (TMCi)

The Healthtech Accelerator, formerly TMCx, focuses on clinical partnerships to improve healthcare delivery and outcomes. Emerging digital health and medical device startups that join the accelerator are connected with a network of TMC hospitals and seasoned advisors that will prepare them for clinical validation, funding and deployment.

The Healthtech Accelerator is part of Texas Medical Center Innovation, which also offers the TMCi Accelerator for Cancer Therapeutics. The Healthtech Accelerator named its 19th, and latest, cohort of 11 companies last month.

Impact Hub Houston

Impact Hub Houston supports early-stage ventures at various stages of development through innovative programs that address pressing societal issues. The nonprofit organization supports social impact startups through mentorship, connections and training opportunities.

There are more than 110 Impact Hubs globally with 24,000-plus members spanning 69 countries, making it one of the world’s largest communities for accelerating entrepreneurial solutions toward the United Nations' Sustainable Development Goals (SDGs).

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The Houston Innovation Awards program is sponsored by Houston City College Northwest, Houston Powder Coaters, FLIGHT by Yuengling, and more to be announced soon. For sponsorship opportunities, please contact sales@innovationmap.com.



Rice University launches  engineering-led brain science and health institute

brain research

Rice University has announced the creation of a new interdisciplinary center known as the Rice Brain Institute (RBI).

The new hub will aim to use engineering, natural sciences and social sciences to research the brain and reduce the burden of neurodegenerative, neurodevelopmental and mental health disorders.

“The Rice Brain Institute reflects Rice’s strength in collaboration without boundaries,” Rachel Kimbro, dean of the School of Social Sciences, said in a news release. “Our researchers are not only advancing fundamental science but they’re also ensuring that knowledge reaches society in ways that promote human flourishing.”

RBI researchers will work in thematic clusters focusing on neurodegeneration, mental health, brain injury and neurodevelopment. The clusters will work toward goals such as significantly improving key brain health outcomes, reducing mortality and mental health disorders and improving quality of life for patients living with brain injuries and neurodevelopmental disorders, according to Rice.

The institute will focus on “engineering-driven innovation,” rather than traditional neuroscience, to design tools that can measure, model and modulate brain activity based around Rice’s expertise in soft robotics, neuroimaging, data science and artificial intelligence—making it unique among peer organizations, according to Rice.

Additionally, RBI will be structured around three collaborative Rice “pillars”:

  • The Neuroengineering Initiative, launched in 2018, brings together neuroscience, engineering, and related fields experts
  • The Neuroscience Initiative, a new initiative that brings together cell biologists, neurobiologists, biochemists, chemists and physicists to explore fundamental mechanisms of the brain and nervous system
  • The Brain and Society Initiative, also a new initiative, considers brain research within the broader social and policy landscape

Rice’s Neuroengineering Initiative has already garnered more than $78 million in research funding, according to Rice, and has established major partnerships, like the Rice-Houston Methodist Center for Neural Systems Restoration.

“Rice is uniquely equipped to bridge and connect scientific understanding of the brain and behavior sciences with the technologies and policies that shape our world,” Amy Dittmar, the Howard R. Hughes Provost and executive vice president for academic affairs, added in the news release. “By uniting faculty in neuroengineering, neuroscience and psychological sciences, this interdisciplinary hub embodies the kind of bold, nimble collaboration that allows Rice to turn discovery into societal impact to save lives and enhance human flourishing.”

The formation of the RBI coincides with recent support of the Dementia Prevention Research Institute of Texas (DPRIT), which landed voter approval earlier this week and aims to make Texas the center for dementia research via brain-health tech. According to the World Economic Forum, brain disorders and mental health disorders cost the global economy an estimated $5 trillion per year and could be as high as $16 trillion by 2030.

“Few areas of research have as direct and profound an impact on human well-being as brain health,” Rice President Reginald DesRoches added in the news release. “As rates of Alzheimer’s, dementia and other neurological diseases rise in our country and around the world, universities have a responsibility to lead the discovery of solutions that preserve memory, movement and quality of life. We all know someone who has been affected by a brain-related health issue, so this research is personal to all of us.”

Texas voters OK $3 billion for new dementia research institute

state funding

Texas voters on Nov. 4 overwhelmingly approved a ballot measure that provides $3 billion in state funding over a 10-year span for the newly established Dementia Prevention and Research Institute of Texas (DPRIT).

Thanks to the passage of Proposition 14, Texas now boasts the country’s largest state-funded initiative dedicated to dementia research and prevention, according to the Alzheimer’s Association. Up to $300 million in grants will be awarded during the 10-year funding period.

“This is a transformative moment for Texas and for the fight against Alzheimer’s and all other dementia,” said Joanne Pike, president and CEO of the Alzheimer’s Association. “Texans have chosen to invest in hope, innovation, and solutions for the millions of families affected by these devastating diseases. With the passage of Proposition 14, Texas is now poised to lead the nation in dementia research and prevention.”

The association says DPRIT will drive scientific breakthroughs, attract top-notch dementia researchers to Texas, and generate thousands of jobs statewide.

An estimated 460,000 Texans are living with dementia, the association says, and more than one million caregivers support them.

DPRIT is modeled after the Cancer Prevention and Research Institute of Texas (CPRIT). Since 2008, the state agency has awarded nearly $4 billion in grants to research organizations for cancer-related academic research, prevention programs, and product development.

An analysis by the McKinsey Health Institute found that investing in brain health initiatives like DPRIT could boost Texas’ GDP by $260 billion. Much of that GDP bump could benefit the Houston area, which is home to dementia-focused organizations such as UTHealth Houston Neurosciences, Baylor College of Medicine’s Center for Alzheimer’s and Neurodegenerative Diseases, the University of Texas Medical Branch at Galveston’s Collaborative Alzheimer’s Disease and Memory Disorders Program, and the Houston Methodist Research Institute’s John M. O’Quinn Foundation Neurodegenerative Disorders Laboratory.

The Greater Houston Partnership says DPRIT holds the potential “to elevate Texas — particularly Houston — as a hub for brain health research.”

State Sen. Joan Huffman, a Houston Republican, is one of DPRIT’s champions. She sponsored legislation this year to create the institute and ask Texas voters to approve the $3 billion in funding.

“By establishing the Dementia Prevention and Research Institute of Texas, we are positioning our state to lead the charge against one of the most devastating health challenges of our time,” Huffman said in May. “With $3 billion in funding over the next decade, we will drive critical research, develop new strategies for prevention and treatment, and support our health care community.”

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