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Houston expert: New location-based tech is en route to saving lives

New location technology will help get emergency responders closer to 911 callers if they are unable to describe their location. Photo courtesy of AT&T

“911, what’s your location?”

It’s a phrase we’ve heard hundreds of times on TV shows and movies. In real life though, have you ever considered the possibility that this question — one that can mean the difference between life and death — may be hard for the caller to answer? In an emergency, you may not be able to speak. If you’re in a car accident, you may not know where you are. In a disaster, your surroundings may be confusing.

That’s where a new location-based routing feature we call “Locate Before Route” comes in. This summer, AT&T, in collaboration with Intrado, rolled out a first-of-its-kind 911 upgrade across the country that will make it easier for emergency personnel to find and send help to wireless callers.

Roughly 80 percent of 911 calls today are made from cell phones. Before location-based routing, a call would ping a cell phone tower and connect to the dispatch center closest to that tower. But here’s the thing: that cell tower could be up to 10 miles away. Imagine needing help in Deer Park but the dispatcher thinking you may be in Baytown. You could even be in a different county, making it difficult for dispatchers to pinpoint exactly where the call is calling from.

Here’s how it works:

Instead of pinging the closest cell tower, the GPS in your phone connects with the closest 911 dispatch center, meaning emergency operators can locate you within about 55 yards of your position. That’s about half a football field.

This kind of accuracy means public safety can respond faster, especially in situations when a 911 wireless caller doesn’t know or can’t disclose their location.

AT&T is the first wireless carrier to launch location-based routing for all 911 call centers nationwide, whether they’re operating on older technology or NextGen 911. The best part: AT&T customers across the country automatically have access to this service – no action is necessary.

AT&T’s commitment to public safety is longstanding. Following the events of September 11th, we worked to create FirstNet, – the only nationwide communications platform dedicated to public safety and first responders. With nationwide location-based 911 call routing, we are providing our customers with the quickest, most accurate way to call emergency personnel for help when it’s most needed.

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Luis Silva is vice president and general manager at AT&T.

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Building Houston

 
 

EnergyCapitalHTX is now live and reporting on Houston's role in the energy transition. Photo via Getty Images

Houston's newest media platform has officially gone live.

EnergyCapitalHTX.com, originally announced in March, is now up and running. Houston-based Gow Media, a multi-platform media company and the parent company of InnovationMap, CultureMap, SportsMap, and ESPN Radio 97.5FM and 92.5FM, launched the site tonight at an event at Gow Media's office.

“We are excited to roll out our new outlet, EnergyCapitalHTX.com. We have been very impressed by Houston’s efforts to lead the global transition of energy and to address the 'dual challenge' of meeting the world’s growing demand for energy while at the same time reducing carbon emissions,” says David Gow, CEO of Gow Media.

“On our new site, we plan to provide informative, unbiased coverage of the Houston-based initiatives, spanning big corporations and startups," he continues. "We hope that a site dedicated to the transition will bring visibility to the city’s substantive progress and to the path forward.”

The site will cover Houston's energy transition ecosystem — the people, companies, capital sources, and numerous initiatives in Houston. Lindsey Ferrell serves as the inaugural editor of the site.

The site’s inaugural sponsor is HETI, which launched in 2021. Led by Executive Director Jane Stricker, HETI was founded to drive economic growth in the Houston area within the energy transition toward a lower carbon future.

“We are excited to support Gow Media with the launch EnergyCapitalHTX.com,” Stricker says in an earlier news release. "There is so much innovative and exciting activity in our ecosystem. Houston is the Energy Capital of the World, and this platform will amplify the energy leadership that is already happening here.”

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