making moves

Houston energy company announces new EV business arm

A Houston company has announced a new service that will encourage electric vehicle use. Photo via Getty Images

Houston-based energy retailer Octopus Energy U.S. is now getting its tentacles into the electric vehicle business.

Octopus Energy US on July 6 unveiled Octopus Electric Vehicles, whose first offering is EV Concierge. This new service will help customers lease an EV, and integrate smart charging and billing into their existing energy plan.

New and existing customers in Texas can apply for the beta leasing program at octoev.us. Employees of the program will help customers search for a new or used EV to lease, install an at-home EV charger, and adopt best practices for EV ownership.

“Interest in electric vehicles is at an all-time high. With Texas as the third-largest market for EVs and a global leader in energy, we will be positioned to help customers realize vehicle and energy savings all on one bill,” says Chris George, U.S. director of Octopus Electric Vehicles. “As fossil fuel continues to be impacted by inflation, it’s never made more sense to get an EV paired with smart charging to extract the lowest-priced energy from the grid.”

EV Concierge is paired with Intelligent Octopus, which lets customers access power when it is cheaper and greener while helping balance stability of power grid.

Octopus Electric Vehicles launched in 2018 in the United Kingdom, where parent company Octopus Energy Group is based. In the U.K., Octopus leases EVs, installs at-home chargers, provides EV tax breaks, and provides access to more than 250,000 public charging stations in Europe.

Customers of Octopus Electric Vehicles can lease 65 different EVs from 28 automotive brands.

“We’ve seen that consumers are looking for experts that can offer the full EV package to guide them through their journey,” says Fiona Howarth, CEO of Octopus Electric Vehicles. “With more EV models entering the market every month, and innovative tariffs like Intelligent Octopus making charging your car as easy as [charging] your phone, we only expect the transition to accelerate.”

The launch of EV Concierge comes just a year after Octopus Energy U.S. set up shop in Houston. Establishment of the Houston presence coincided with the company’s $5 million acquisition of Houston-based Evolve Energy.

Last month, Kraken Technologies, the software licensing arm of Octopus Energy Group, picked Houston for its U.S. headquarters.

Octopus Energy Group, valued at nearly $5 billion, entered the U.S. market in 2020. It supplies green energy to more than 3 million retail customers around the world.

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