back to school

Education company launches innovative virtual platform at Houston school

Kïdo Home, a virtual education platform, has launched out of a Houston-area school. Photo via Getty Images

The coronavirus pandemic has spawned an array of digital innovations in education, and one of those innovations has been hatched right here in Houston.

Kïdo, an international network of preschools, recently introduced its first-ever virtual learning platform, with Kïdo's school in Rice Village serving as the U.S. launchpad. The new platform, called Kïdo Home, is offering free trials for parents in the Houston, Austin, and Dallas-Fort Worth areas. Kïdo Home is in the midst of enrolling students nationwide.

The virtual platform in the U.S. rolled out August 7, with classes starting Sept. 1. The Kïdo Home platform already had been up and running in Dubai, Hong Kong, and London, where Kïdo operates brick-and-mortar schools.

Kïdo Home is made up of small-group classes held online and led by trained instructors. Given the massive interruption of in-person education caused by the pandemic, the platform fills a void for 2- to 6-year-olds.

A study conducted this summer by the National Institute for Early Education Research at Rutgers University's Graduate School of Education found U.S. preschoolers were losing two to four months of critical learning due to pandemic-provoked school closures. According to a nationwide survey of parents, nearly three-fourths of American preschoolers had been affected by pandemic shutdowns that started in March. Many parents reported their distance-learning alternatives were lacking, with less than half receiving support for virtual learning within two months of preschool closures.

"Perhaps 10 percent of preschool children received a robust replacement for in-person preschool attendance," Steve Barnett, senior co-director of the Rutgers institute, says in a release.

Kïdo's Rice Village school serves as the U.S. launchpad for the new platform. Photo via kido.school

Adapted from the Kïdo Early Years Program — which blends the Waldorf Steiner, Reggio Emilia, and Montessori methodologies — Kïdo Home is designed to foster imagination, social well-being, motor skills, and creativity in students through its year-long curriculum.

Kïdo Home's key features include interactive touchscreen literacy and math modules, weekly one-on-one sessions with accredited instructors, and monthly home-activity kits covering art, STEM, literacy, and physical development. Those kits complement the online learning components.

Parents receive weekly updates and monthly assessments regarding their child's progress in the virtual program.

"We saw the need to provide a high-quality, affordable, and engaging virtual learning platform months ago when the pandemic was impacting our preschools in Hong Kong," Houston-based Deepanshu Pandita, U.S. CEO of Kïdo, says in a release. "We've conducted in-depth research that showcases the importance of investing in early childhood education, what the right amount of screen time is, and how to keep children engaged remotely."

Kïdo Home's daily two-hour, real-time video lessons eventually will include second-language immersion, just like Kïdo's brick-and-mortar schools do.

The average class ratio for Kïdo Home is around one instructor for every eight students. Minimal to no parental support is required during these classes. The program costs $350 a month.

Kïdo operates brick-and-mortar locations in Houston, Austin, Hong Kong, Dubai, and London, all of which are open. The Houston school, Kïdo's first in the U.S., debuted in May. The Austin location opened in July. Although a free trial of the virtual platform is available in Dallas-Fort Worth, Kïdo doesn't have a school there.

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Building Houston

 
 

With Clutch, connecting brands with creators has never been easier and more inclusive. Photo courtesy of Clutch

An app that originally launched on Houston college campuses has announced it's now live nationwide.

Clutch founders Madison Long and Simone May set out to make it easier for the younger generation to earn money with their skill sets. After launching a beta at local universities last fall, Clutch's digital marketplace is now live for others to join in.

The platform connects brands to its network of creators for reliable and authentic work — everything from social media management, video creation, video editing, content creation, graphic design projects, and more. With weekly payments to creators and an inclusive platform for users on both sides of the equation, Clutch aims to make digital collaboration easier and more reliable for everyone.

“We’re thrilled to bring our product to market to make sustainable, authentic lifestyles available to everyone through the creator economy," says May, CTO and co-founder of Clutch. "We’re honored to be part of the thriving innovation community here in Houston and get to bring more on-your-own-terms work opportunities to all creators and businesses through our platform.”

In its beta, Clutch facilitated collaborations for over 200 student creators and 50 brands — such as DIGITS and nama. The company is founded with a mission of "democratizing access to information and technology and elevating the next generation for all people," according to a news release from Clutch. In the beta, 75 percent of the creators were people of color and around half of the businesses were owned by women and people of color.

“As a Clutch Creator, I set my own pricing, schedule and services when collaborating on projects for brands,” says Cathy Syfert, a creator through Clutch. “Clutch Creators embrace the benefits of being a brand ambassador as we create content about the products we love, but do it on behalf of the brands to help the brands grow authentically."

The newly launched product has the following features:

  • Creator profile, where users can share their services, pricing, and skills and review inquiries from brands.
  • Curated matching from the Clutch admin team.
  • Collab initiation, where users can accept or reject incoming collab requests with brands.
  • Collab management — communication, timing, review cycles — all within the platform.
  • In-app payments with a weekly amount selected by the creators themselves.
  • Seamless cancellation for both brands and creators.
Clutch raised $1.2 million in seed funding from Precursor Ventures, Capital Factory, HearstLab, and more. Clutch was originally founded as Campus Concierge in 2021 and has gone through the DivInc Houston program at the Ion.

Madison Long, left, and Simone May co-founded Clutch. Photo courtesy of Clutch

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