When Spencer Randall and his co-founders dreamt up the idea for CryptoEQ in 2018, they couldn't have even imagined how huge of a presence cryptocurrency would have in the world.

Within the past year, publicly traded companies holding Bitcoin on their balance sheet, El Salvador has announced its adopting Bitcoin as legal tender, dozens of other "altcoins" have emerged, and, as of earlier this month, thousands attended the biggest crypto event in the world.

Helping its users navigate it all is Houston-based CryptoEQ, which has, over the past 18 months, seen 10x growth in users and revenue — recently reaching the 30,000 user milestone.

"CryptoEQ is really built to be the North Star for digital asset research and information. We provide market insights for both newcomers and folks that are already well-versed in cryptocurrency and digital assets," Randall says on this week's of the Houston Innovators Podcast. "The idea of the company is to help shepherd folks along and guide them on their crypto journey."

The platform, which offers both free and paid membership, has expanded to be able to offer something for everyone, despite their cryptocurrency proficiency. In fact, recently the company entered into a partnership with The Cannon, an entrepreneurial hub with locations across Houston, to provide a one-of-a-kind crypto starter pack to help onboard innovators to the cryptosphere worldwide. The new offering launches this week.

"We have a lot of roots at the Cannon — we actually started building CryptoEQ at the original location of the Cannon. So, it's really cool to come full circle and buildout a crypto starter pack with the Cannon team," Randall says.

He shares more about the state of cryptocurrency and how he's seen his company grow on the episode. Listen to the full interview below — or wherever you stream your podcasts — and subscribe for weekly episodes.