the robots are coming

New report identifies the Houston jobs that are most likely going to be affected by automation

For better or for worse, automation is going to have an affect on specific jobs in Houston. Getty Images

A new report from UpSkill Houston, a workforce initiative of the Greater Houston Partnership, puts the implications of workplace automation into stark focus. According to the report, more than 50 percent of middle-skill jobs in the Houston area face a higher-than-average risk of being upset by automation.

Peter Beard, who leads UpSkill Houston and is senior vice president for workforce development at the Greater Houston Partnership, says this means technology will "get embedded even more in the workplace than it's ever been before. … People's jobs will change because they have to work alongside technology. And there will be some jobs that get displaced because of that technology."

"Robots are coming," he adds, "but they're not going to replace us. We're going to have to figure out how to work beside them."

Middle-skill jobs require less than a four-year bachelor's degree but more than a high school diploma. In other words, jobs fitting into this middle ground might demand a two-year associate's degree or a training certificate from a technical school.

The report, released July 16, points out that middle-skill occupations in manufacturing and construction, for instance, face a high risk of disruption as companies adopt technologies that automate tasks, such as prefabrication of building materials. By contrast, the report notes, automation places jobs in the health care and service sectors in far less jeopardy because they generally rely on tasks that can't easily be automated. For example, jobs in health care often require social skills that can't be replicated through automation, which includes artificial intelligence, robotics, and machine learning.

However, jobs in health care aren't entirely immune from shifts in the workplace. The report indicates jobs in workforce segments like health care, sales and office support, IT, management, and drafting now require a medium or high level of digital skills.

That being said, all workers — regardless of their industry, occupation, or education — must embrace solid digital skills in order to succeed in the workforce, the report states. Beard says that to compete in today's workforce, a high school graduate must be proficient in Microsoft's Word, Excel, and PowerPoint programs as well as in a customer relationship management platform like Salesforce.

The findings in the UpSkill Houston report come at a pivotal time for the Houston economy, given the job-slashing double whammy of the coronavirus pandemic and the oil slump. The pandemic "has accelerated and accentuated a fundamental change that has been underway — a change in the education and skills needed to be successful in the workforce today and into the future," the report states.

That change poses particular challenges for low-skill and middle-skill workers in the Houston area, according to the report. The report recommends that workforce development stakeholders, including employers, schools, and community organizations, build a regional "framework" aimed at ramping up skillsets so workers can seize increasingly elevated career opportunities.

"It all starts with the employer. The employer is in the best position to know what skills they need today and what skills they are likely to need tomorrow," Beard says. "Fundamentally, we're trying to create a supply chain of talent that meets the needs of our economy and the needs of our employers."

But that takes employers collaborating with schools to ensure those skills are being taught, he says, and employers and schools motivating students to consider jobs that incorporate those skills.

Beard assigns those skills to four categories:

  • Technical skills
  • Digital skills
  • Soft skills, such as communication
  • Problem-solving skills

"This whole push we've had that everyone should go to college and get a four-year degree has made folks consider jobs that don't require a four-year college degree to be menial," Beard says. "That same mentality has also permeated the employers. How many job descriptions have we seen that put a four-year degree requirement on them but that don't require four years of college education?"

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Building Houston

 
 

A new sports festival is headed to Houston next year. Rendering courtesy of Pokatok

A Houston team announced their plans to bring the “world’s fair for sports” to downtown Houston in April 2024.

Pokatok, the four-day festival, will feature a sports tech expo, a film festival, speakers and panels, live music, pitch competitions, and more. The venue will be George R. Brown Convention Center, Discovery Green, and various nearby hotels, according to the release.

Gow Companies, founded by Lawson Gow (who is the son of David Gow, InnovationMap's parent company's CEO), announced that the team has secured support from Houston First, the Greater Houston Partnership, and the Harris County Houston Sports Authority to put on the event, which is slated to take place April 4-7, 2024. The company also owns Houston Exponential and a sports accelerator called Pokatok Labs.

“Pokatok will not only be the largest gathering of the entire sports tech ecosystem, it will also be a true fan festival for sports enthusiasts,” says Gow in the news release. “Everyone speaks the language of sport, it’s an incredibly powerful unifier of our society, and this festival will bring together people from around the world to experience hundreds of events revolving around the new and the next in sport.”

The festival will take place in April 2024 in downtown. Rendering courtesy of Pokatok

The festival will feature two tracks — one focused on sports innovation and the other surrounding a fan experience. Pokatok X will include an expo and showcase focused on sports innovation, bringing together startups, investors, accelerators, athletes, and industry experts to dive into sports tech.

The Pokatok Fan Festival's track will include product releases, demos for sports technology, sporting events, competitions, tournaments, and more.

Houston is no stranger to hosting major sport events, Harris County - Houston Sports Authority CEO Janis Burke points out in the news release, including the 2023 NCAA Men’s Final Four and the upcoming 2024 College Football National Championship, the 2024 Cricket World Cup, and the 2026 FIFA World Cup.

"Houston is known as one of the best sports destinations in the world," Burke continues. "As an organization, we are consistently looking for ways to innovate and grow in the sports sector. Events like Pokatok are great for advancing sports within the region and providing unique opportunities for our community!"

Tickets are expected to go on sale in the fall, and the organization is looking for potential speakers and partners. The festival's name derives from sport of pok-a-tok, which dates back thousands of years as the world’s first team sport played throughout Mesoamerica.

“The City of Houston is a sports town to its core and has been host to some of the greatest events and moments in sports,” says Mayor Sylvester Turner in the release. “Pokatok will help further Houston’s vision of being a destination city for global sporting events and innovations. The business community also supports this venture, and I thank them for their involvement and support. This project is an excellent example of local business leaders joining forces to expand the attractions the City has to offer to both residents and visitors.”

Pokatok will take place in and around the George R. Brown Convention Center. Rendering courtesy of Pokatok

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