Houston Voices

How to avoid a beating in your board meeting, according to a UH expert

Board meetings have you front and center and can feel like you're taking a beating under intense pressure. Thankfully, there are ways to make board meetings less brutal. Miguel Tovar/University of Houston

Board meetings can be taxing on CEOs. Think about it. You're standing in front of a group of suits that can fire you on the spot if they feel you're underperforming. You're out in the open. Naked. Vulnerable. Insecurities exposed for all to see. One wrong move and you could be back on the bread line. A board meeting puts you front and center.

Before we get into exactly how we can make this experience less soul-crushing, let's take a gander at what makes a board meeting so brutal to begin with.

Brutality of board meetings

Board meetings are long. They're a torture chamber. Those machine cogwheels that Charlie Chaplin was trapped in and smashed by in the movie Modern Times, that's what it's like to go through a board meeting.

It's extremely difficult to tell your startup's story and show its progress when you're being asked, nay, commanded, to talk about specific things only, like how are you spending money?

You get too many people sticking their hands in the pot. Board members invite other people to attend and suddenly everyone wants to hear themselves talk. They'll all want to chime in and get their spotlight to show how smart they are.

There's intense pressure. You're essentially pitching your startup all over again. Except this time you're pitching it to a room full of suits that can take it away from you.

"Startup CEOs tend to forget that it's the board that works for them," said Jeff Bonforte, former vice president of Communications Products at Yahoo! and creator of Yahoo! Mail, Messenger, and Answers.

"You have CEOs leaving these board meetings with more work on their plate to get done than when they went in. It's brutal. You have this pressure of feeling like it's on you to get to the finish line, but the fact of the matter is it's also the board's responsibility, too."

Lessening the blow of a board meeting

One way to make board meetings less brutal and more bearable is to narrow down the things that need to be covered. Have team dynamics changed for the better? Has the market changed since our last meeting? How did that impact us? What's our position now relative to last year? Are we doing what we said we'd be doing?

The core of a board meeting should cover temperature-check questions like this, rather than "the product should have a button that lights up on touch."

Once you make board meetings centered on action items and temperature-check questions, suddenly these meetings become more about moving forward and being productive, and less about judging you. Suddenly, board meetings become events where highly intelligent individuals with shared interests (the interest of not losing their investment) actually, get this, work together to improve the company, rather than belittle you.

Further lessening the blow

Meet with board members individually for about half an hour before a board meeting. Ask them what issues they want you to cover and ask for their opinion on the agenda you plan to present. This helps ease tensions and minimize surprises during a board meeting.

Put together a nice packet. Sort of a pre-board meeting prepper. It should show the board members what you plan to cover during your meeting. Make sure to send out these packets at least a few days prior to the meeting. This will encourage board members to come prepared because now they'll know what to expect.

Arrange a luncheon before a board meeting. This gives board members a chance to meet important people on your team and talk with each other without the intense atmosphere of a board meeting.

"Another thing you should do during a board meeting is, you want to sit at the table with the board members. Integrate yourself among them rather than stand in front of the room where you'll really feel the heat," said Bonforte.

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This article originally appeared on the University of Houston's The Big Idea.

Rene Cantu is the writer and editor at UH Division of Research.

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Building Houston

 
 

This week's roundup of Houston innovators includes Thomas Vassiliades of BiVACOR, Katie Mehnert of ALLY Energy, and Don Whaley of OhmConnect Texas. Courtesy photos

Editor's note: In this week's roundup of Houston innovators to know — the first of this new year — I'm introducing you to three local innovators across industries — from health care innovation to energy — recently making headlines in Houston innovation.


Thomas Vassiliades, CEO of BiVACOR

BiVACOR named Thomas Vassiliades as CEO effective immediately. Photo courtesy of BiVACOR

Thomas Vassiliades has been named CEO of BiVACOR, and he replaces the company's founder, Daniel Timms, in the position. BiVACOR is on track to head toward human clinical trials and commercialization, and Vassiliades is tasked with leading the way.

Vassiliades has over 30 years of experience within the medical device industry as well as cardiothoracic surgery. He was most recently the general manager of the surgery and heart failure business at Abiomed and held several leadership roles at Medtronic. Dr. Vassiliades received his MD from the University of North Carolina, and his MBA was achieved with distinction at Emory University.

“I am excited and honored to join the BiVACOR team, working closely with Daniel and the entire team as we look forward to bringing this life-changing technology to the market,” says Dr. Vassiliades in the release. “Throughout my career, I’ve been guided by the goal of bringing innovative cardiovascular therapies to the market to improve patient care and outcomes – providing solutions for those that don’t have one. BiVACOR is uniquely well-positioned to provide long-term therapy for patients with severe biventricular heart failure.” Click here to read more.

Katie Mehnert, CEO and founder of ALLY Energy

Katie Mehnert joins the Houston Innovators Podcast to discuss the future of energy amid a pandemic, climate change, the Great Resignation, and more. Photo via Katie Mehnert

Katie Mehnert started ALLY Energy — originally founded as Pink Petro — to move forward DEI initiatives, and she says she started with building an audience first and foremost, but now the technology part of the platform has fallen into place too. Last summer, ALLY Energy acquired Clean Energy Social, which meant doubling its community while also onboarding new technology. On the episode, Mehnert reveals that this new website and platform is now up and running.

"We launched the integrated product a few weeks back," Mehnert says. "The whole goal was to move away from technology that wasn't serving us."

Now, moving into the new year, Mehnert is building the team the company needs. She says she hopes to grow ALLY from two employees to 10 by the end of the year and is looking for personnel within customer support, product developers, and sales and service. While ALLY is revenue generating, she also hopes to fundraise to further support scaling. Click here to read more.

Don Whaley, president at OhmConnect Texas

Texas is about a month away from the anniversary of Winter Storm Uri — would the state fair better if it saw a repeat in 2022? Photo courtesy

The state of Texas is about a month away from the one year anniversary of Winter Storm Uri — but is the state better prepared this winter season? Don Whaley, president at OhmConnect Texas, looked at where the state is now versus then in a guest column for InnovationMap.

"Governor Abbott has gone on record guaranteeing that the lights will stay on this winter, and I am inclined to agree. With the reinforcement of our fuel systems being mandated by the Railroad Commission, 2023 to 2025 should receive the same guarantee," he writes. "Beyond that, as the demand for electricity in Texas continues to grow, we will need to rely on the initiatives under consideration by the PUCT to attract investment and innovation in new, dispatchable generation and flexible demand solutions to ensure long-term stability in the ERCOT market.

Whaley has worked for over 40 years in the natural gas, electricity, and renewables industries, with specific experience in deregulated markets across the U.S. and Canada. He founded Direct Energy Texas and served as its president during the early years of deregulation. Click here to read more.

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