Studio Pod — founded by Joseph West and Chris Bailey — is helping professionals and small businesses easily and affordably capture headshots. Photo courtesy Melissa Fitzgerald/Studio Pod

Houston-based photographers Chris Bailey and Joseph West have brought automated technology and innovative efficiencies to the often cumbersome task of taking professional headshots.

Bailey and West first met as wedding and corporate photographers and bonded over the pain points of their jobs. Over the years they zeroed in on the particular challenges of scheduling photo sessions and achieving a consistent look for a corporate gigs, which can span months or years (depending on when new hires are brought on) and where settings can change based on the time of day, lighting in the room, and a variety of other factors. Still, there was a demand for their professional-grade work.

"In today's age and in the COVID era, people need LinkedIn photos, now a Zoom photo, a Facebook photo. You need all these different types of photos. And so we said, 'How can we solve that?'," Bailey says.

In 2020 the duo launched Studio Pod in an attempt to streamline and improve the process for photographers, businesses, and the individuals themselves. Through the use of their roomy, modern booth, users can snap high-quality, professionally lit headshots with the help of an automated platform. Too, users can see their photos in real time and make adjustments to their appearance, the lighting, and more throughout their reserved 15- to 30-minute window from the privacy of the pod.

"Most people now today know when they are when they look their best — we have selfies and you're sending photos — you can conclude for yourself what photo you like," says Bailey. "We're able to give them that instant gratification and instant response."

"The largest and most positive things we've heard is that it just allows people to feel a lot more comfortable while taking their head shots," he adds.

The current iteration of the pod was constructed by local metal worker Spencer Elliott and a prototype was tested by the Jones Graduate School of Business at Rice University and Intrepid Financial Partners in December 2019. Millipixels, based in India, was tapped for the development of the automation.

Bailey and West had originally planned to deploy the pod to places of work for weeks at a time to allow workers to efficiently snap their head shots when it worked best for their schedules. However, when the pandemic forced many Houstonians to work from home, the team pivoted to add a direct to consumer option based out of their studio in Rice Military.

Over the last few months they've seen everyone from students to attorneys turn out to make use of their tool. In 2021, they hope to partner with property management companies and other large organizations, like hospitals, universities, or co-working spaces, as well.

The team is also slated to begin production on a second iteration of the pod that will offer options for full enclosure and changes to tech with the help of TRX Labs in the first quarter of next year. They also released a series of presets or filters that help boost consistency for employers and allow more options for individual users. Sessions currently start at $40.

"Our feelings are everyone should have a headshot, and everyone should have a studio-quality headshot," West says. "Our goal is to make it so easy and also affordable."

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Houston ecommerce scale-up company acquires Amazon advertising partner

all aboard

A Houston tech company has tapped an Amazon partner in a strategic acquisition and is bringing the company's full team on board.

Cart.com acquired Ohio-based Amify, a company that provides optimization and advertising solutions. The terms of the deal were not disclosed but Cart.com will on board Amify’s entire employee base, including its founder Ethan McAfee, CEO Chris Mehrabi, and COO Christine McCambridge.

As chief delivery officer, Mehrabi will take the helm of Cart.com’s professional services business and McCambridge will lead Cart.com’s marketplace services team as vice president of marketplace services operations.

“I’m happy to welcome the entire Amify team to Cart.com and have industry veterans Chris Mehrabi and Christine McCambridge join our leadership team,” Cart.com Founder and CEO Omair Tariq says in a news release. “Amify has been widely recognized for their expertise and technology and we’re excited to leverage their experience to help our customers maximize their potential across channels.”

Cart.com's membership will have access to Amify's proprietary technology platform, including advertising, creative content, supply chain strategy, and analytics. The company, which was founded in 2011, currently supports over 50 global brands and manages approximately $1 billion in gross merchandise value. According to LinkedIn, Amify has over 50 employees.

“We could not be more excited to join Cart.com and leverage the company’s resources and scale to deliver value to both our customers and employees,” Mehrabi says. “I’m honored to step into the role of Chief Delivery Officer and contribute to Cart.com’s incredible growth story and innovative reputation.”

Founded in Houston in 2020, Cart.com provides comprehensive physical and digital infrastructure for online merchants. The company raised a $60 million series C and grown its customer base to over 6,000 users. After making several acquisitions, the company also operates 14 fulfillment centers nationwide.

Earlier this year, Tariq sat down with the Houston Innovators Podcast to share a bit about how the company is currently in scale-up mode.

Houston health tech innovator collaborates on promising medical device funded by DOD

team work

The United States Department of Defense has awarded a grant that will allow the Texas Heart Institute and Rice University to continue to break ground on a novel left ventricular assist device (LVAD) that could be an alternative to current devices that prevent heart transplantation and are a long-term option in end-stage heart failure.

The grant is part of the DOD’s Congressionally Directed Medical Research Programs (CDMRP). It was awarded to Georgia Institute of Technology, one of four collaborators on the project that will be designed and evaluated by the co-investigator Yaxin Wang. Wang is part of O.H. “Bud” Frazier’s team at Texas Heart Institute, where she is director of Innovative Device & Engineering Applications Lab. The other institution working on the new LVAD is North Carolina State University.

The project is funded by a four-year, $7.8 million grant. THI will use about $2.94 million of that to fund its part of the research. As Wang explained to us last year, an LVAD is a minimally invasive device that mechanically pumps a person’s own heart. Frazier claims to have performed more than 900 LVAD implantations, but the devices are far from perfect.

The team working on this new research seeks to minimize near-eventualities like blood clot formation, blood damage, and driveline complications such as infection and limitations in mobility. The four institutions will try to innovate with a device featuring new engineering designs, antithrombotic slippery hydrophilic coatings (SLIC), wireless power transfer systems, and magnetically levitated driving systems.

Wang and her team believe that the non-contact-bearing technology will help to decrease the risk of blood clotting and damage when implanting an LVAD. The IDEA Lab will test the efficacy and safety of the SLIC LVAD developed by the multi-institutional team with a lab-bench-based blood flow loop, but also in preclinical models.

“The Texas Heart Institute continues to be a leading center for innovation in mechanical circulatory support systems,” said Joseph G. Rogers, MD, the president and CEO of THI, in a press release.

“This award will further the development and testing of the SLIC LVAD, a device intended to provide an option for a vulnerable patient population and another tool in the armamentarium of the heart failure teams worldwide.”

If it works as hypothesized, the SLIC LVAD will improve upon current LVAD technology, which will boost quality of life for countless heart patients. But the innovation won’t stop there. Technologies that IDEA Lab is testing include wireless power transfer for medical devices and coatings to reduce blood clotting could find applications in many other technologies that could help patients live longer, healthier lives.

Houston investor on SaaS investing and cracking product-market fit

Houston innovators podcast episode 230

Aziz Gilani's career in tech dates back to when he'd ride his bike from Clear Lake High School to a local tech organization that was digitizing manuals from mission control. After years working on every side of the equation of software technology, he's in the driver's seat at a local venture capital firm deploying funding into innovative software businesses.

As managing director at Mercury, the firm he's been at since 2008, Gilani looks for promising startups within the software-as-a-service space — everything from cloud computing and data science and beyond.

"Once a year at Mercury, we sit down with our partners and talk about the next investment cycle and the focuses we have for what makes companies stand out," Gilani says on the Houston Innovators Podcast. "The current software investment cycle is very focused on companies that have truly achieved product-market fit and are showing large customer adoption."



An example of this type of company is Houston-based RepeatMD, which raised a $50 million series A round last November. Mercury's Fund V, which closed at an oversubscribed $160 million, contributed to RepeatMD's round.

"While looking at that investment, it really made me re-calibrate a lot of my thoughts in terms what product-market fit meant," Gilani says. "At RepeatMD, we had customers that were so eager for the service that they were literally buying into products while we were still making them."

Gilani says he's focused on finding more of these high-growth companies to add to Mercury's portfolio amidst what, admittedly, has been a tough time for venture capital. But 2024 has been looking better for those fundraising.

"We've some potential for improvement," Gilani says. "But overall, the environment is constrained, interest rates haven't budged, and we've seen some potential for IPO activity."

Gilani shares more insight into his investment thesis, what areas of tech he's been focused on recently, and how Houston has developed as an ecosystem on the podcast.