Report: Here's how Houston ranks when it comes to tech salaries and job growth

by the numbers

Houston's tech workforce makes double the average salary — but when it comes to job growth, the city needs improvement, according to a new report. Photo via Pexels

It truly pays to work in the tech sector in the Houston metro area.

A report published January 11 by Austin-based tech company Spanning Cloud Apps LLC shows workers in the Houston area can more than double their pay when they hold down a tech job. In fact, Houston ranks fifth among the country's largest metro areas for the pay advantage in tech occupations versus all occupations.

According to the report, the median annual pay for a Houston-area tech job stood at $91,190 in 2019. By comparison, the median annual pay for all occupations sat at $40,570. That puts the area's median tech pay 124.8 percent higher than the median pay for all occupations, giving Houston a fifth-place ranking in that category.

At 124.8 percent, Houston is sandwiched between fourth-place Dallas-Fort Worth (127 percent) and sixth-place San Antonio (124.7 percent) in terms of the pay premium offered by tech jobs. At No. 27 is Austin, with a 106.1 percent pay premium for tech jobs.

As for median tech pay, DFW ($91,760) claims the No. 12 spot among large metro areas. Meanwhile, Houston is in 15th place ($91,190), Austin is in 24th place ($85,640), and San Antonio is in 30th place ($81,870).

The report identifies 84,040 tech workers in the Houston area. In that regard, Houston ranks 13th among large metro areas, with DFW at No. 5 (158,490), Austin at No. 18 (66,800), and San Antonio at No. 35 (28,200).

While Houston earns a high ranking in the Spanning report for the pay gap between tech jobs and all jobs, it's toward the bottom of the pile when it comes to the share of tech jobs, the report indicates. Among large metro areas, Houston ranks 41st for the share of computer and math occupations in the workforce, 2.8 percent.

San Jose, California, takes the No. 1 spot in that category, with 12.7 percent of employees working in computer and math occupations. Austin ranks sixth (6.2 percent), DFW holds down the No. 13 spot (4.3 percent), and San Antonio comes in at No. 42 (2.7 percent).

Spanning based its report on data collected by the U.S. Bureau of Labor Statistics.

In February 2020, the Greater Houston Partnership indicated the region was home to about 150,000 tech workers, far above the number tallied in the Spanning report. The partnership says the region boasts the 12th largest tech sector in the U.S., generating an annual economic impact of $28.1 billion. Among the country's 20 largest metro areas, Houston ranks first for the share of tech workers at non-tech employers.

From August to September, Houston saw an 11 percent rise in postings for tech jobs, according to a third-quarter report from tech career hub Dice. That was one of the highest growth rates among the country's largest metro areas.

"As the home of NASA's human space program and headquarters to the global energy industry, Houston has long been known for its engineering prowess," the Greater Houston Partnership says. "Although most of Houston's technology talent is embedded in some of the area's largest industries such as energy and health care, subsectors such as software development, programming, and database management are also growing."

In the tech sector, Houston is bound to benefit from Hewlett Packard Enterprise Co. (HPE) shifting its headquarters from Silicon Valley to its campus under construction in Spring. The company praises Houston as "an attractive market for us to recruit and retain talent, and a great place to do business."

HPE already employs about 2,600 people in the Houston area. The move of its headquarters to Spring could mean the addition of hundreds of local jobs in the coming years.

"HPE's headquarters relocation is a signature moment for Houston, accelerating the momentum that has been building for the last few years as we position Houston as a leading digital tech hub," Bob Harvey, president and CEO of the Greater Houston Partnership, said in December.

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Houston falls from top 50 in global ranking of 'World's Best Cities'

Rankings & Reports

Houston is no longer one of the top 50 best cities in the world, according to a prestigious annual report by Canada-based real estate and tourism marketing firm Resonance Consultancy.

The newest "World's Best Cities" list dropped Houston from No. 40 last year to No. 58 for 2026.

The experts at Resonance Consultancy annually compare the world's top 100 cities with metropolitan populations of at least 1 million residents or more based on the relative qualities of livability, "lovability," and prosperity. The firm additionally collaborated with AI software company AlphaGeo to determine each city's "exposure to risk, adaptation capacity," and resilience to change.

The No. 1 best city in the world is London, with New York (No. 2), Paris (No. 3), Tokyo (No. 4), and Madrid (No. 5) rounding out the top five in 2026.

Houston at least didn't rank as poorly as it did in 2023, when the city surprisingly plummeted as the 66th best city in the world. In 2022, Houston ranked 42nd on the list.

Despite dropping 18 places, Resonance Consultancy maintains that Houston "keeps defying gravity" and is a "coveted hometown for the best and brightest on earth."

The report cited the Houston metro's ever-growing population, its relatively low median home values ($265,000 in 2024), and its expanding job market as top reasons for why the city shouldn't be overlooked.

"Chevron’s shift of its headquarters from California to Houston, backed by $100 million in renovations, crowns relocations drawn by record 2024 Port Houston throughput of more than four million containers and a projected 71,000 new jobs in 2025," the report said.

The report also draws attention to the city's diversity, spanning from the upcoming grand opening of the long-awaited Ismaili Center, to the transformation of several industrial buildings near Memorial City Mall into a mixed-use development called Greenside.

"West Houston’s Greenside will convert 35,000 square feet of warehouses into a retail, restaurant and community hub around a one-acre park by 2026, while America’s inaugural Ismaili Center remains on schedule for later this year," the report said. "The gathering place for the community and home for programs promoting understanding of Islam and the Ismaili community is another cultural jewel for the country’s most proudly diverse major city."

In Resonance Consultancy's separate list ranking "America's Best Cities," Houston fell out of the top 10 and currently ranks as the 13th best U.S. city.

Elsewhere in Texas, Austin and Dallas also saw major declines in their standings for 2026. Austin plummeted from No. 53 last year to No. 87 for 2026, and Dallas fell from No. 53 to No. 78.

"In this decade of rapid transformation, the world’s cities are confronting challenges head‑on, from climate resilience and aging infrastructure to equitable growth," the report said. "The pandemic, long forgotten but still a sage oracle, exposed foundational weaknesses – from health‑care capacity to housing affordability. Yet, true to their dynamic nature, the leading cities are not merely recovering, but setting the pace, defining new paradigms of innovation, sustainability and everyday livability."

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This article originally appeared on CultureMap.com.

Waymo self-driving robotaxis will launch in Houston in 2026

Coming Soon

Houston just cleared a major lane to the future. Waymo has announced the official launch of its self-driving robotaxi service in the Bayou City, beginning with employee-only operations this fall ahead of a public launch in early 2026.

The full rollout will include three Texas cities, Houston, Dallas, and San Antonio, along with Miami and Orlando, Florida. Currently, the company operates in the San Francisco Bay Area, Phoenix, and Los Angeles, with service available in Austin and Atlanta through Uber.

Before letting its technology loose on a city, Waymo first tests the routes with human drivers. Once each locale is mapped, the cars can begin driving independently. Unique situations are flagged by specialists, and engineers evaluate performance in virtual replicas of each city.

“Waymo’s quickly entering a number of new cities in the U.S. and around the world, and our approach to every new city is consistent,” explained the announcement. “We compare our driving performance against a proven baseline to validate the performance of the Waymo Driver and identify any unique local characteristics.”

The launch puts Waymo ahead of Tesla. Elon Musk’s Austin-based carmaker has made a lot of hullabaloo about autonomy being the future of the company, but has yet to launch its service on a wide scale.

Waymo started testing San Antonio’s roadways in May as part of a multi-city “road trip,” which also included Houston. The company says its measured approach to launches helps alleviate local concern over safety and other issues.

“The future of transportation is accelerating, and we are driving it forward with a commitment to quality and safety,” Waymo wrote. “Our rigorous process of continuous iteration, validation, and local engagement ensures that we put communities first as we expand.”

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This article originally appeared on CultureMap.com.

Shipley Donuts launches AI-powered ordering assistant

fresh tech

Popular Houston-born doughnut chain Shipley Donuts has added a first-of-its-kind AI-powered assistant to its online ordering platform.

The new assistant can create personalized order recommendations based on individual or group preferences, according to a news release from the company. Unlike standard chatbox features, the new assistant makes custom recommendations based on multiple customer factors, including budgetary habits, individual flavor preferences and order size.

"We're not just adding AI for the sake of innovation — we're solving real customer pain points by making ordering more intuitive, personalized and efficient," Kerry Leo, Shipley Vice President of Technology, said in the release.

The system also works for larger events, as it can make individual orders and catering recommendations for corporate events and meetings by suggesting quantities and assortments based on group size, event type and budget.

According to Shipley, nearly 1 in 4 guests have completed orders with the new AI technology since it launched on its website.

“The integration of the AI ordering assistant into our refreshed website represents a significant leap forward in how restaurant brands can leverage technology to enhance the customer experience,” Leo added in the release.

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