VPC founder Claudio Gutierrez. Courtesy photo

Flexibility has always been a core component of Valens Project Consulting, but the unpredictable last year — as COVID-19 has ravaged the economy and oil industry, especially — has strengthened that vital skill even more.

"As the lockdown loomed and predictions of a closed economy foretold the massive loss of business, I was ready to hunker down and expect the loss of 100 percent of our customers," says VPC's owner and founder Claudio Gutierrez. "But by May, VPC had lost only a quarter of our customers, and by September we were down by just 50 percent — not nearly the disaster I had been prepared for."

Gutierrez understood that this situation was ultimately temporary, and when they were able to, these accounts would return as customers — with no hard feelings from his end.

Instead, VPC focused on what it could do to improve its own operations during the pandemic, and top of the list was growing the staff. Since the worst of the lockdown, VPC has expanded its permanent engineering resources in a variety of disciplines, including electrical engineer, process engineer, and reservoir engineer.

Its industries have expanded, too. VPC started out mainly in the engineering field, taking on project management, process improvement, cost reductions, and more on a contract basis.

Now, after a slight COVID delay, it has expanded its base of fabrication and industrial distribution companies to include those offering disaster relief (such as temporary emergency housing), automation companies, and construction companies.

VPC is even venturing into public projects, with a few in partnership with Harris County currently in the works.

Gutierrez also focused on the value of face-to-face meetings by traveling to seek out new markets, and now supports projects in Florida, Washington, and Louisiana. Next on the docket: expanding outside the U.S. and into Latin America.

But until these global plans can be realized, Valens Project Consulting has been organizing virtual activities and developing a podcast presence. You might have spotted them on LinkedIn, where Gutierrez's personal network has grown significantly and VPC has been adding followers daily.

The importance of in-person networking has not been lost on Gutierrez, however. He makes sure all precautions are in place for both his staff and clients, and that everyone's safety is top of mind.

"I've become an advocate for in-person meetings," he says. "I don't want virtual meetings to become 'the new normal.'"

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Visit the website learn more about Valens Project Consulting or its offshoot, Potens Energy.

When time is money, speed is everything. Photo by chain45154/Getty Images

Houston entrepreneur explains how aiming small generates big growth even in trying times

Project by Project

Since founding Valens Project Consulting in 2017, Claudio Gutierrez has seen his business continue a steady climb upwards as smaller companies discover the benefit of having engineering assistance on retainer.

While large firms might have an entire department dedicated to engineering, project management, process improvement, and cost reduction, it is the medium-to-small companies looking to fill that gap on a case-by-case basis that are Gutierrez's bread and butter.

"I attribute our success to our business model," he says. "The companies we work with may not always need our services, but when they do, they need them yesterday."

A low-cost retainer-like structure means that — even better — those services have already been paid for. Larger companies can blow through their budgets quickly, but Valens' small, consistent price tag means they are always available and ready to begin the next project.

"It sounds counterintuitive to seek out smaller companies, but it works for us," he says.

The Valens Project Consulting team can also leap into action immediately with an incredibly quick response time.

"Being so flexible has been very valuable to us," Gutierrez says. "Some large oil and gas companies tend to move slowly, but when time is money, small businesses need that speed."

Valens is ensuring even quicker response times during this current uncertain environment caused by COVID-19, with constant communication and greater flexibility with payments. And now, in the midst of the worst oil crash in history, he understands how important it is to be able to support his company's customers with flexible payment terms and going above and beyond what's expected of engineering support.

"We're all wearing different hats at various times these days — it's a policy that our current customers appreciate," says Gutierrez.

It's understanding what these companies need, and when they need it, that is Gutierrez's special skill, in addition to something unique for his industry.

"For an engineer, I've been told I have people skills," he says. In fact, his warm demeanor and amiable personality work in tandem with other "soft skills" such as being trilingual and growing up global (he's originally from Nicaragua), having experienced different cultures all over the world.

Claudio GutierrezClaudio Gutierrez. Courtesy photo

Though Valens Project Consulting specializes mainly in the oil and gas industry, it has made inroads into food distribution and the medical field.

It's also expanding into a different vertical: the distribution of heavy industrial equipment. Potens Energy ("potens" means "power" in Latin, just as "valens" means "effective" or "strong") was recently formalized as a new company with Gutierrez's business partner, Danny Salinas, PhD.

"Diversification is key," says Gutierrez. "While the bulk of our business will always be energy and power generation, it doesn't hurt to explore necessary elements that all people need."

Claudio Gutierrez. Courtesy photo

Houston entrepreneur engineers support solutions for businesses

In the Lone Star State, size is often seen as a badge of honor — after all, "everything's bigger in Texas." However, small and medium-sized businesses are the bread and butter of Claudio Gutierrez's engineering consulting business, Valens Project Consulting.

Throughout his years as an engineer and manager at a variety of companies, Gutierrez noticed a gap.

"I found that smaller companies that didn't have a need for dedicated engineering departments occasionally did need help with engineering, project management, process improvement, cost reduction, and things of that nature," he says.

In 2017, Gutierrez decided to do something about it and officially launched Valens Project Consulting. The company specializes in helping small and medium-sized businesses grow their revenue by focusing on business efficiencies and strengthening an existing customer base.

Valens is a Latin word that translates to "effective" or "strong," and those are Gutierrez's goals for the companies with which he works.

Based in Houston since 2007, the Nicaraguan-born Gutierrez has worked at a variety of companies, ranging from an armored vehicle manufacturer to several cable management companies. At each company, Gutierrez's hard work was consistently rewarded with promotions and projects all over the world.

Throughout his years in the engineering world, Gutierrez honed his skills as a project manager and was also known for his great people skills. So he decided to combine his knack for sales with his engineering acumen and fill a void he'd begun noticing in the industry: that of reliable engineering staffing for companies that don't necessarily need an entire department.

Gutierrez started out as the sole employee of Valens Project Consulting, but now manages a growing staff of engineering professionals. The company has expanded its services from simply project management to include business development, lean manufacturing implementation, and more. They're currently in the initial phases of adding a new business vertical — industrial distribution — through which Valens Project Consulting will sell heavy equipment.

One factor that sets Valens Project Consulting apart is how nimble it is. A smaller staff, Gutierrez explains, can be "extremely flexible and have extremely fast reaction times." Valens Project Consulting achieves this through a combination of remote work and collaboration with other small companies.

"We understand our customers' intents and needs, and we're mindful of limited budgets, so we believe in fulfilling the spirit of the project, rather than being beholden to the letter of the project," says Gutierrez. "We can do this because we fully embrace technology that allows for remote work as much as possible, and by not being captive to a single, central location."

In addition to his contributions to Houston's business economy, Gutierrez is a staunch participant in and supporter of the arts. He has played classical piano for nearly three decades and used to be in a heavy metal band. Gutierrez is a huge fan of the Houston Symphony and is on the Houston Grand Opera board of trustees.

Gutierrez is both creative and analytical, and combines these two mindsets to create holistic business solutions for his clients.

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Experts: Houston's VC ecosystem has set the foundation — now we need scale

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Fervo Energy went public earlier this summer. The Houston geothermal company priced its IPO at $27 per share, raised $1.89 billion, and opened the next morning at a market capitalization north of $10 billion. By most measures, it is the largest venture-backed cleantech IPO in history and an unambiguous win for Houston. It’s also a useful moment to look at where Houston's venture ecosystem stands and where it can go. The highlight: Houston's venture ecosystem has real foundations and, with increased company formation activity, can grow into the scale our city's ambitions deserve.

A Houston energy story in the national recovery

The recent uptick in Houston venture activity follows national trends. U.S. venture deal count contracted roughly 22 percent from its 2021 peak through 2024 before rebounding to about 16,700 rounds in 2025. Houston's 23 percent increase in VC funding from 2023 to 2024 is part of a national recovery of comparable magnitude over the same time window.

The energy sector is where Houston exhibits unique trends—and where the story turns clearly positive. (Houston's strong health and space sectors deserve their own separate consideration.) By deal count, energy-related rounds have accounted for 15 to 20 percent of Houston activity, roughly consistent over the past few years.

By capital, energy's share surged from about 14 percent in 2023 to over 60 percent in 2025, driven by a small number of large Houston-headquartered rounds, primarily in geothermal and related technologies. Fervo is the obvious anchor, but Sage Geosystems, Quaise Energy, Zeta Energy, Vaulted Deep, Applied Carbon and Mariana Minerals have all closed meaningful rounds. Houston is concentrated and accelerating as an energy capital market, an invaluable position to build upon.

From foundation to scale

The institutional pieces are in place. Greentown Labs, Activate, the Ion and others have built sector-specialized infrastructure most cities would struggle to assemble. Fervo itself is an alum of both Activate and Greentown Labs. Mercury Fund closed its $160 million Fund V, its largest ever. Houston Angel Network, GOOSE Capital, Fathom Fund, and broader pre-seed and seed capital coverage are here. The Houston $10 million-plus Series A list now includes 40 rounds since 2021, which break roughly into two eras. While 2021 to 2022 was biotech-heavy, with companies like Sporos Bioventures, RadioMedix, Cellenkos and Coya Therapeutics, 2024 to 2025 has tilted clearly toward energy, climate, and critical minerals, with Vaulted Deep, Applied Carbon, Mariana Minerals, Sage Geosystems and Ignis H2 Energy among them.

What’s less developed is the volume of seed-stage companies flowing into that capital. Imagine a dozen more Fervos coming out of that infrastructure over the next decade, each generating jobs, recycled founder capital, and the next wave of operators and angel investors. That is the kind of opportunity Houston has within reach if we build the company-formation pipeline to feed it. To be relevant on the national stage as a venture market, and to drive an economy the size of Houston's into the 2030s, the city needs to be doing closer to 20 Series A rounds per month rather than per year. That throughput implies roughly 1,000 seed rounds per year, feeding the funnel at a 20 percent to 30 percent graduation rate. Reaching such throughput depends on how many new founders Houston produces and how quickly our innovation ecosystem can help them achieve lift-off.

Houston in context

The comparative picture brings the scaling challenge into focus. Between 2021 and 2024, Houston-area startups closed between 126 and 153 disclosed venture rounds per year, against a national count between 9,854 and 14,125. That places Houston at a little over 1 percent of the U.S. deal count. For comparison, Austin ran about three times Houston's deal count each year.

At the Series A level, Houston closed between 12 and 24 rounds in any given year. The median Houston Series A across the period was about $10.7 million, compared with $15.4 million in San Francisco. Houston founders are raising fewer and smaller Series A rounds than founders in peer metros, which points directly to where Houston has the most room to grow.

The unicorn picture tells the same story. From 2021 through 2025, the U.S. produced 590 venture-backed unicorns. Four were Houston-based: Solugen and Axiom Space in 2021, Cart.com in 2023, and Fervo Energy in 2024. Adding HighRadius from 2020 brings Houston's all-time total to five. Austin added 19 over the same five-year window. The path from here is to make Houston's entries on lists like these less the exception and more the rule.

Where this leads

Houston has a real opportunity to become the deepest, most credible energy and climate capital market in the country, with the company formation, talent and operator density to support it. The data shows the foundation is already in place. Fervo, Solugen and the growing roster of energy-adjacent Series A graduates are proof. Fervo's IPO is the first of what should be many. Houston has not had a venture-backed cleantech liquidity event of this scale before, and the city now has one to reference, recruit against and build on. With increased company formation at the seed and pre-seed stages, a Fervo-scale outcome need not be a generational event in Houston, but instead, it can become part of a chain reaction powering the city's economy.

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Stephanie T. Schmidt, PhD, is the founder of a stealth startup, a Venture Fellow at Energy Transition Ventures, and an Executive MBA candidate at Rice University's Jones Graduate School of Business. Lawson Gow is the Chief Operating Officer of Greentown Labs. The full Houston VC landscape report is available at Energy Transition Ventures and CleanTech.Org.

Sources: Crunchbase, PitchBook-NVCA, Carta

8 can't-miss Houston business and innovation events for July

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Editor's note: Summer is in full swing in Houston, but the city's innovation ecosystem isn't slowing down. This month brings AI workshops, energy and manufacturing discussions, entrepreneur-focused networking, and opportunities to connect with investors and industry leaders. Here’s what not to miss and how to register. Please note: this article may be updated to add more events.

July 7 — How Oil and Gas Professionals are Building Wealth Smarter

Hear from oil and gas professionals on how to preserve wealth at this event put on by Financial Advice Center. The conversation will touch on topics like investing, taxes and retirement planning.

This event is Tuesday, July 7, from noon-1 p.m. at the Ion. Register here.

July 7 — What AI, Cybersecurity, and Tequila Have in Common.

Join Blue People and Alpfa Houston for this engaging presentation on the advantages and risks associated with AI at the latest installment of Tech + Tequila Talk. Cybersecurity veteran Reynaldo Gonzalez will lead the conversation.

This event is Tuesday, July 7, from 5-7 p.m. at the Ion. Register here.

July 7 — Speed to Market: Houston’s Advanced Manufacturing Edge

The Greater Houston Partnership presents a forum that explores what allows advanced manufacturing projects in Houston to move from concept to operation, where delays and bottlenecks occur, and more. Industry leaders Jennifer Clement from CliftonLarsonAllen LLP and Sarah Janes from San Jacinto College will lead the discussion.

This event is Tuesday, July 7, from 11:30 a.m.-1 p.m. at the Partnership Tower. Register here.

July 9 — Capital Connections Summit

Houston City College Center for Entrepreneurship will host the Capital Connections Summit this month, with a panel discussion focused on access to capital and technical assistance for small businesses and entrepreneurs. The event will be moderated by the U.S. Small Business Administration Houston District Office and will feature lenders, nonprofit microlenders, business advisors, and entrepreneurial support organizations. A live Q&A will follow the panel.

This event is Thursday, July 9, from 11 a.m.-1:30 p.m. at Houston City College Central Campus. Register here.

July 9 — Upstream: Digital Tech Meetup at Second Draught

Join Timbergrove at this month's gathering of energy, operations and technology professionals from across the upstream ecosystem. Discuss challenges, explore new ideas and network over pizza and beer at Second Draught.

This event is Thursday, July 9, from 5:30–8 p.m. at the Ion. Register here.

July 14 — Why Networking Isn’t Turning Into Deals, And What To Do Instead

Jada Powell, founder of Powell Consulting Group, will break down why networking often fails to convert into deals and what companies can do differently to turn conversations into qualified opportunities. Powell works with oil and gas, energy, and industrial companies on business development solutions. This session is part of the monthly Pipeline Series: How Oil & Gas Companies Actually Grow Revenue.

This event is Tuesday, July 14, from noon-1 p.m. at the Ion. Register here.

July 15 — From Pilot to Performance: Building Your AI Procurement Roadmap

It's not too late to join in on the GHP's two-part AI series on moving from experimentation to implementation. In session two, explore how procurement and supply chain leaders can scale AI responsibly to create long-term business value. This event will be led by Cassye Cook Provost, founder and principal of RossGrigsby Consultancy.

This virtual event is Wednesday, July 15, from 8:30-10 a.m. Register here.

July 30 — Rice University Summer Engineering Innovation Program - Demo Day 2026

Meet the young minds and see the final team project presentations from Rice University’s Summer Engineering Innovation Program. The 10-week program challenges Rice students to solve real-world challenges using AI, digital engineering, model-based systems engineering and Industry 4.0 technologies.

This event is Thursday, July 30, from 6-8 p.m. at the Ion. Find more information here.