Microsoft partners with Rice University's OpenStax on AI teaching tool

group project

Microsoft Learning Zone will incorporate OpenStax's trustworthy, peer-reviewed content. Photo courtesy Rice University

Rice University’s OpenStax and Microsoft are partnering to integrate the nonprofit’s content with the tech giant’s AI innovation, known as Learning Zone.

“At OpenStax, our mission is to make an amazing education accessible to all,” Richard G. Baraniuk, founder and director of OpenStax, said in a news release. “That’s why we’re excited to integrate our trustworthy, peer-reviewed content with Microsoft’s AI technology through the Microsoft Learning Zone. Together, we aim to help more instructors and their students access engaging, effective learning experiences in new and dynamic ways. We also share a strong commitment to the thoughtful and responsible application of AI to better ensure all learners can succeed.”

OpenStax is a provider of affordable instructional technologies and is also one of the world’s largest publishers of open educational resources (OER).

Microsoft Learning Zone promises to provide educators and students with “responsible AI technology and peer-reviewed educational content to support learning” on Microsoft Copilot+ PCs. Microsoft Learning Zone works by utilizing on-device AI to generate interactive lessons for students, and its integration with OpenStax content means educators can rely on OpenStax’s digital library of 80 openly licensed titles.

The goal is for educators to create effective and engaging learning experiences safely, thereby bypassing the need to source and vet content independently. Included is a library of ready-to-use lessons, opportunity for immediate feedback and differentiated learning. Educators will maintain control of instructional content and pedagogical strategies and will be able to update or edit lessons or activities prior to sharing them with students.

Other tools included in the Microsoft Learning Zone are additional languages, reading coaching, public speaking help, math and reading progress, and a partnership with the online quiz platform Kahoot!

OpenStax resources have been reported as used across 153 countries, and this current collaboration combines the power and potential of responsible AI usage in education with content that has been utilized by 13,569 K-12 schools and 71 percent of U.S. colleges and universities, according to Rice.

“Through our partnership with OpenStax, we’re combining the power of on-device AI in Copilot+ PCs with OpenStax’s trusted and diverse peer-reviewed content to help educators quickly create high-quality, personalized, engaging lessons,” Deirdre Quarnstrom, vice president of Microsoft Education, added in the news release. “We’re excited about how this collaboration will empower classrooms globally.”

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Health care companies dominated Fortune's America’s Most Innovative Companies report for 2025, with Houston’s top-rated company on the list falling into that sector. Photo via Getty Images

8 Houston companies earn spots among Fortune's most innovative for 2025

top honor

Eight Houston companies have been named to Fortune’s third annual list of America’s Most Innovative Companies, joining another 16 from the state of Texas.

The group of 300 companies nationwide was rated based on production innovation, process innovation, and innovation culture, according to Fortune. In partnership with Statista, the magazine considered IP portfolios, employee, expert and customer opinions; and many other factors.

While many of the top-rated companies fell into the tech sector, Fortune reports that health care companies made up the largest portion of the 2025 list. Sixty-three honorees fell into the health care category, including Houston’s top-rated company, Houston Methodist.

Here’s which Houston companies made the list and where they ranked:

  • No. 35 — Houston Methodist
  • No. 54. — ExxonMobil
  • No. 137 — NRG Energy
  • No. 158 — Hewlett-Packard Enterprise
  • No. 169 — BMC Software
  • No. 175 — Texas Children’s Hospital
  • No. 227 — Sysco
  • No. 268 — Chevron

“This award is a true credit to the culture we have created around innovation and the incredible work of Roberta Schwartz, our Chief Innovation Officer, and her team at the Center for Innovation,” Marc Boom, CEO of Houston Methodist, said in a LinkedIn post. “They have really set the tone for how we can use innovation and technology to continue to deliver the highest quality care for our patients.”

Dallas-Fort Worth claimed the largest number of Texas companies on the list, with 11 headquartered in the metroplex. Houston was home to the second-most with eight hailing from the Bayou City. Austin is home to only four of the companies on the list, however, companies from the Capital City ranked higher on average, with Oracle, Tesla and Dell Technologies claiming the top three spots for the state. Beloved Texas grocer H-E-B was the one company to represent San Antonio.

Here's how the other Texas companies fared:

  • No. 6 — Oracle
  • No. 11 — Tesla
  • No. 14 — Dell Technologies
  • No. 37 — AT&T
  • No. 59 — Texas Instruments
  • No. 89 — Charles Schwab
  • No. 91 — McKesson
  • No. 113 — Jacobs Solutions
  • No. 125 — Baylor, Scott & White Health
  • No. 165 — Frontier Communications
  • No. 201— H-E-B
  • No. 210 — CBRE Group
  • No. 219 — TTEC Holdings
  • No. 223 — GameStop
  • No. 251 — American Airlines Group
  • No. 271 — Caterpillar

California-based tech conglomerate Alphabet Inc. topped the list for the third year in a row, and California companies again represented the majority of companies on the list, according to Fortune. Alphabet, Microsoft, Apple, IBM and Salesforce made up the top five, of which three are headquartered in California.

The 2025 group had a median revenue of $22 billion over the last 12 months, according to Fortune. See the full report here.

Plug and Play is opening a Sugar Land hub to accelerate startups and innovation across smart cities, energy, health, and mobility sectors. Photo courtesy of Plug and Play

West Coast innovation organization unveils new location in Houston suburb to boost Texas tech ecosystem

plugging in

Leading innovation platform Plug and Play announced the opening of its new flagship Houston-area location in Sugar Land, which is its fourth location in Texas.

Plug and Play has accelerated over 2,700 startups globally last year with corporate partners that include Dell Technologies, Daikin, Microsoft, LG Chem, Shell, and Mercedes. The company’s portfolio includes PayPal, Dropbox, LendingClub, and Course Hero, with 8 percent of the portfolio valued at over $100 million.

The deal, which facilitated by the Sugar Land Office of Economic Development and Tourism, will bring a new office for the organization to Sugar Land Town Square with leasing and hiring between December and January. The official launch is slated for the first quarter of 2025, and will feature 15 startups announced on Selection Day.

"By expanding to Sugar Land, we’re creating a space where startups can access resources, build partnerships, and scale rapidly,” VP Growth Strategy at Plug and Play Sherif Saadawi says in a news release. “This location will help fuel Texas' innovation ecosystem, providing entrepreneurs with the tools and networks they need to drive real-world impact and contribute to the state’s technological and economic growth."

Plug and Play plans to hire four full-time equivalent employees and accelerate two startup batches per year. The focus will be on “smart cities,” which include energy, health, transportation, and mobility sectors. One Sugar Land City representative will serve as a board member.

“We are excited to welcome Plug and Play to Sugar Land,” Mayor of Sugar Land Joe Zimmerma adds. “This investment will help us connect with corporate contacts and experts in startups and businesses that would take us many years to reach on our own. It allows us to create a presence, attract investments and jobs to the city, and hopefully become a base of operations for some of these high-growth companies.”

The organization originally entered the Houston market in 2019 and now has locations in Bryan/College Station, Frisco, and Cedar Park in Texas.

Get to know the Houston Innovation Awards Community Champion Organization finalists. Photo via Getty Images

These are 6 of the organizations best supporting Houston's innovation community

houston innovation awards

It takes a village to launch, run, and grow an innovative startup.

And from helping founders gain access to capital to promoting diversity, offering mentorship and hosting pitch events, demo days and more, this year's six Community Champion Organization finalists are part of that village. Learn about each of the finalists and what drives them to support the Houston innovation ecosystem in the interviews below.

Click here to secure your tickets to the Houston Innovation Awards this Thursday, November 14, where we will announce the winner.

Energy Tech Nexus

Describe your company's work within the Houston innovation ecosystem.

Energy Tech Nexus is a new global energy and carbon tech hub focusing on hard tech solutions that started January 1, 2024, when Jason Ethier and Juliana Garaizar left Greentown Labs to create a Houston-headquartered climate hub serving as a global landing pad for energy and carbon tech stakeholders. Since then, 90 entrepreneurs have joined, of which 70 percent are underrepresented and 20 are international. Our ETN Grand Opening on September 10 showcased 50 of its companies as well as programs from Canada with TechNL, Australia with Austrade, and MassChallenge with 521 attendees total. Energy Tech Nexus provides mentor, accelerator and educational programs for entrepreneurs and underserved communities, partnering with entities like Houston Community College and Econwerx, plus national networks such as VentureWell, the LatinX Startup Alliance, and Browning the Green Space and global networks Impact Hub and U.S. Spain Executive Committee (USEC).

Why has your company decided to support the Houston innovation ecosystem?

Energy Tech Nexus was specifically created to support the evolving Houston innovation ecosystem in energy transition with a more Houston-centric and inclusive approach regarding the oil and gas industry. ETN's hands-on approach is very data-driven and results-oriented with a customized approach for every entrepreneur, depending on the stage of their startup/scaleup. ETN also extensively uses peer learning from key expert entrepreneurs or Fellow members who are in charge of creating events and animating the ecosystem.

Describe your company's impact on the Houston innovation ecosystem.

Since ETN's inception, its members have secured over $200 million in funding, given pilot demonstrations, and five grants. ETN has also become a landing pad for international companies from Latin America, Canada, Europe, Israel and Australia and will soon be expanding in Chile and Spain. Even before its soft-opening at the old EDPR offices at the Esperson Building downtown, ETN had already onboarded 30 members and organized a mission with 18 of them to Spain for the Energy Tech Summit, fully sponsored by the Basque Government, where they all met with the key Spanish players in the global energy transition. ETN was also granted an SBA Growth Accelerator Fund Competition Stage 1 award with ImpactHub Houston to develop the Houston Equitable Energy Transition Alliance that successfully launched on July 1 and had its Pilothon Pitch event during ETN's Grand Opening.

Who is the person/people leading your company's innovation team?

Jason Ethier has been leading ETN's innovation team with very novel approaches in data management and insights generation.

Greentown Labs Houston

Describe your company's work within the Houston innovation ecosystem.

Greentown Labs Houston opened on Earth Day 2021 as the city's first-ever climatetech startup incubator. With 30 members from the onset and anchoring supporters from the community, such as Greater Houston Partnership and 17 strategic corporations as founding partners—including Shell, Engie and Chevron—we've played a key convener for the energy transition and climatetech community ever since. Now, with three years of deep community engagement in the Houston area and many more partners and startups supported through local Greentown Houston programming, we've proudly supported more than 160 startups at Greentown Houston and have welcomed 22 new startups in 2024 alone. We recently played a key, anchor role in the city's first-ever Houston Energy and Climate Startup Week. We can't wait to see how the week-long event series will grow next year.

Why has your company decided to support the Houston innovation ecosystem?

Greentown Labs opened its second location in Houston because we believe it is the best place to broaden our impact and help accelerate the energy transition through climatetech entrepreneurship in partnership with the nation’s fourth largest city and the world-leading energy organizations headquartered there. We want to be an on-the-ground catalyst for the energy transition in Houston—for the entrepreneurs and innovators, organizations and communities that have already begun the transition and to spark new change for those who have yet to engage. Greentown Labs believes we can not solve climate change from the coasts—it’s critical to engage the talent and energy of all other major ecosystems around the country, especially in the middle of the country. We need all hands on deck at this time. We aim for Greentown Houston to be a place for convening climatetech startups, investors, corporate partners, partners, students and other stakeholders working in climatetech and energy transition innovation in Houston.

Describe your company's impact on the Houston innovation ecosystem.

Most recently, Greentown Houston was proud to serve as an anchoring partner on the first-ever Houston Energy and Climate Startup Week alongside Halliburton Labs and Rice Alliance for Technology and Entrepreneurship. But on an ongoing basis, Greentown Houston serves as a convener of the ecosystem—regularly hosting events. Our Transition on Tap networking event has become a regular event on many innovators' calendars. We run the Houston Ion District Investor Activation Program in partnership with the Ion to bring more early-stage investors in the Houston region into the climatetech ecosystem. We've successfully run two years of our ACCEL accelerator program, which supports underrepresented founders developing climatetech solutions—many of the participants are Houston-based startups. We regularly publish a Pilot Digest, which highlights our startup member companies that are actively seeking pilot partners in Houston and beyond. And we regularly host fundraising training sessions for our startups.

Who is the person/people leading your company's innovation team?

Timmeko Moore Love leads Greentown Houston as Greentown Labs’ first Houston general manager and senior vice president. She previously served as the first Black woman in the Fortune 500 to lead a venture capital program and ... brings deep industry and venture expertise.

Houston Angel Network

Describe your company's work within the Houston innovation ecosystem.

For over two decades, HAN has supported the innovation ecosystem of Houston with capital, connections, and counsel for startups and founders. Through our events and active involvement in early-stage incubators, accelerators, and mentoring programs, we educate Houstonians about the role that early-stage capital plays in fueling innovation. We also give accredited investors access to startup deals in which they can invest, both locally and nationally.

Why has your company decided to support the Houston innovation ecosystem?

Following in the footsteps of one of our founders, Paul Frison, HAN members love innovation and want to support it. Some HAN members are entrepreneurs with successful exits, whereas others are intrapreneurs who helped bring innovation to Fortune 500 companies. We have a shared passion for “the future,” and as investors believe we can use a portion of our capital to support meaningful change.

Describe your company's impact on the Houston innovation ecosystem.

HAN is one of the best sources for startup capital in Houston, with a diverse group of 100 members across many specialties. We hold monthly pitch meetings, quarterly educational socials, and other events where founders and funders can connect. HAN was the launch pad for some of the most talented investors in Houston. The learning and connections made at HAN (both by members and staff) led to the funding and/or founding of Mercury Fund, Artemis Fund, Texas HALO Fund, GOOSE Capital, and others. This year, HAN launched a strategic relationship with the University of Houston so that more UH alumni can become early-stage investors, mentors, and advisors. HAN also hosts educational events that are open to the public, including Aerospace Investing, Energy Investing, Women on Boards and multiple Angel 101 programs. HAN actively collaborates with other angel groups in Texas to help get more deals funded in Texas. In addition to investing, many HAN members have become advisors, board members, and CEOs of early-stage companies, both in Houston and beyond.

Who is the person/people leading your company's innovation team?

Our leadership team includes Eric Schneider, Eric Alfuth, Mitra Miller, and Rezwan Mirza as officers, and Samia Ahsan as managing director.

Impact Hub Houston

Describe your company's work within the Houston innovation ecosystem.

We provide a platform for collaboration, networking, and knowledge sharing. This community-centric approach fosters a supportive environment where ideas can flourish and partnerships can thrive. We are dedicated to supporting early-stage ventures at various stages of development. Our programs cater to entrepreneurs from ideation to scaling stages, equipping them with the resources, mentorship and networks needed to succeed. Impact Hub Houston designs and implements innovative programs that address pressing societal issues. From tackling healthcare disparities to promoting sustainable practices, our programs aim to create positive social change through entrepreneurship and innovation. These initiatives not only drive economic growth but also enhance the quality of life for Houstonians. Impact Hub Houston also serves as a catalyst for advocacy and thought leadership in the innovation space. We advocate for policies that support entrepreneurship and social impact, amplifying the voices of our community members on critical issues. Our thought leadership initiatives, including editorial content and public engagements, contribute to shaping the future of innovation in Houston and beyond.

Why has your company decided to support the Houston innovation ecosystem?

Impact Hub Houston's decision to support the Houston innovation ecosystem is deeply rooted in our mission to empower and connect change-makers, entrepreneurs and social innovators who are committed to solving the most pressing challenges facing our communities. Houston, as one of the most diverse and rapidly growing cities in the U.S., provides a fertile ground for innovation across multiple sectors, and we believe that an inclusive, collaborative ecosystem is key to unlocking its full potential. Our commitment stems from several core reasons, including but not limited to:

  1. Leveraging Houston’s diversity for innovation: We see this diversity as an asset to the innovation ecosystem, fostering creativity and inclusive problem-solving. Impact Hub Houston’s work centers around ensuring that innovators from all backgrounds, especially those from historically underrepresented communities, have the resources, support, and connections they need to thrive.
  2. Addressing Local and Global Challenges: Houston is a city of significant opportunity but also faces challenges in areas like health care, climate resilience, social justice, and education. We believe that the innovation ecosystem here has the potential to develop solutions that not only address local challenges but also have global implications.
  3. Closing the Gaps in Access and Opportunity: Despite its opportunities, Houston’s innovation ecosystem still reflects gaps in access to capital, mentorship, and resources, particularly for entrepreneurs of color, women, and other marginalized groups. Impact Hub Houston exists to level the playing field and provide equitable access to the innovation pipeline.

Describe your company's impact on the Houston innovation ecosystem.

We mobilize problem solvers to use their knowledge, skills and technology to address community challenges, demonstrating our commitment to local impact while also providing a global reach for Houston innovators. Our work extends to supporting underrepresented communities, and we work with public and private stakeholders to promote sustainable business practices that prioritize economic development, environmental stewardship and social equity.

Who is the person/people leading your company's innovation team?

Grace Rodriguez, CEO and executive director of Impact Hub Houston, leads a team that consists of Deputy Director and Co-founder of Impact Hub Houston Michelle Avalos and Community Catalyst Akeel Bernard.

Microsoft

Describe your company's work within the Houston innovation ecosystem.

Microsoft's day-to-day work is innovation, so it is only natural that we want to support the local innovation ecosystem in the cities where we operate. Our work in fostering innovation begins in middle school and continues to entrepreneurship and corporate innovation. We focus heavily on innovation in underserved communities and support for underrepresented founders. And we also have been working hard to bolster the climate tech and sustainability sectors in Houston.

Why has your company decided to support the Houston innovation ecosystem?

Our presence in Houston empowers us to better serve our customers, give employees the choice of staying close to personal networks and family, establish strong civic engagement programs that are aligned with Microsoft’s core values and more. Houston is a vibrant city where many of our consumer and business customers live and conduct business. Having a finger on the pulse of innovation where they are helping us support their needs. The Ion and the collaborative work environment we aim to foster will help us build deeper ties with Houston and the university systems, as well as others driving transformational initiatives locally. Furthermore, Houston has also been described as the most racially and ethnically diverse major metropolis in the U.S. All this makes Houston the perfect place to find and develop talent for Microsoft in a place where we can be close to our customers. The Ion itself is focused on tapping into this diversity, which is one of the reasons we chose to locate there.

Describe your company's impact on the Houston innovation ecosystem.

Microsoft is a Terrawatt sponsor of Greentown Labs and we have a separate sponsorship for the Accel program for BIPOC founders. We are a sponsor of the Ion and Rice Alliance. We also sponsor local innovation events like Climate Tech Startup Week, Tech Fest Live, and AfroTech. We seek to promote and empower founders. As an example, we invited 9 startups with underrepresented founders or CEOs to join us for CERAWeek and present in our Agora House. These founders made incredible connections throughout the week. We bring our employees into all of the programs we sponsor. Whether it is office hours for founders, one-on-one mentoring, or making industry connections, our people are helping. We take this all the way back to school, where we support organizations like SuperGirls Shine Foundation and Prairie View A&M. We also have Minority Student Day at the Ion, a summer program for students, and more. Microsoft also hosts or is involved in hundreds of local events. It's impossible to list them all, but our people are involved and doing their best to grow the ecosystem.

Who is the person/people leading your company's innovation team?

Rob Schapiro leads the office and he and his team work closely with our local Employee Resource Groups, our venture teams, and Microsoft for Startups. Amy Mueller Reynolds is our business manager who leads a lot of this work. Success has come from having a clear mission and focusing on a few programs where we could make an impact.

University of Houston Technology Bridge

Describe your company's work within the Houston innovation ecosystem.

The University of Houston has made significant strides in supporting and nurturing the startup ecosystem, both within the university and across the broader Houston region. Its efforts are designed to foster entrepreneurship, innovation and commercialization of new technologies, with a particular focus on leveraging its research capabilities and diverse student body. The Tech Bridge is a major hub for startup support and innovation. This 70-acre research park, located near the university campus, is designed to be a collaborative space for researchers, entrepreneurs and industry leaders. The Tech Bridge offers incubation and acceleration programs, commercialization support and industry collaboration.

Why has your company decided to support the Houston innovation ecosystem?

UH has made a strategic decision to support innovation and entrepreneurship for several key reasons that align with its mission to serve its students, the Houston community, and society at large. The primary motivations include but are not limited to:

  1. Economic Impact and Regional Growth: By supporting innovation and entrepreneurship, UH contributes to the city’s economic diversification and growth. Promoting startups and new ventures helps drive job creation, attracts investment, and strengthens Houston’s position as a center for innovation.
  2. Aligning with Houston’s Transition to a Knowledge Economy: As the global economy shifts towards knowledge-based industries, cities like Houston are diversifying beyond traditional sectors like oil and gas. UH recognizes that fostering innovation and entrepreneurship is critical to Houston's economic transition. UH plays a crucial role in helping the city remain competitive in emerging industries.
  3. Leveraging Research and Commercialization: UH is a research-intensive institution, with significant investments in areas like energy, healthcare, advanced materials, and data science. Supporting innovation and entrepreneurship enables the university to translate its cutting-edge research into real-world applications.

Describe your company's impact on the Houston innovation ecosystem.

The UH Technology Bridge has had a profound impact on Houston's innovation ecosystem by providing a dynamic environment where startups, researchers, and industry can collaborate, grow, and bring new technologies to market. The UH Technology Bridge hosts incubator and accelerator programs designed to help early-stage startups and research-based companies commercialize their innovations. These programs provide access to office and lab spaces, investment opportunities, networking and pilot and testing opportunities, commercialization support, collaborations and partnerships. Energy startups can collaborate with the university's energy research institutes, test prototypes, and pilot new technologies in UH’s specialized labs. The Technology Bridge’s proximity to the Texas Medical Center provides biotech and health tech startups with opportunities to develop, prototype, and pilot medical devices, diagnostics, and healthcare software.

Who is the person/people leading your company's innovation team?

Ramanan Krishnamoorti has successfully advanced UH innovation by providing a strategic vision, expanding key programs like the UH Technology Bridge, and fostering strong industry partnerships. Tanu Chatterji has been successful in leading the UH Technology Bridge through her strategic vision and leadership in fostering innovation and collaboration.

Here's who's calling the shots for the 2024 Houston Innovation Awards. Photos courtesy

2024 Houston Innovation Awards names esteemed judges for annual program

meet the decision makers

Ten Houstonians are in the hot seat for deciding the best companies and individuals in Houston's innovation ecosystem.

InnovationMap has announced its 2024 Houston Innovation Awards judging panel, which includes startup founders, nonprofit leaders, investors, corporate innovators, and more. In addition to the 10 judges, InnovationMap Editor Natalie Harms will serve as the editorial representative on the judging panel.

The selected judges will evaluate applications from the nearly 300 nominations that were submitted this year. The judges will be using their expertise to evaluate the nominees' applications, which are due to InnovationMap this week.

Read about this year's judges below, and don't forget to secure your tickets to the November 14 event to see who the panel selects as the winners for the annual celebration of Houston innovation.



Angela Wilkins, chief data officer at Starling Medical

Houston data scientist joins medical device startup amid AI evolution in the sectorAngela Wilkins joins the Houston Innovators Podcast to discuss the intersection of data and health care. Photo courtesy

Angela Wilkins has had a decade-long career in data science in business and academia and now oversees data science for Houston health tech company Starling Medical. She founded Mercury Data Science, which became OmniScience, and previously ran Rice University's Ken Kennedy Institute as executive director.

Brad Burke, associate vice president for industry and new ventures at Rice University's Office of Innovation and executive director of the Rice Alliance

The 2023 recipient of the Trailblazer Award, Brad Burke returns to the Houston Innovation Awards as a judge. For over 20 years, he's led the Rice Alliance for Technology and Entrepreneurship, and recently took on a new leadership role within the university's growing Office of Innovation.

Calicia Johnson, senior product manager at Xbox and co-lead for Black at Xbox at Microsoft

Calicia Johnson is a leader within Microsoft's Houston office, especially when it comes to representing and encouraging diversity. She was named the winner of the 2023 DEI Champion award at the Houston Innovation Awards. Prior to Xbox, she worked for nearly 10 years in oil and gas with the bulk of that time at Chevron.

Emily Cisek, CEO and founder of The Postage

Last year, Emily Cisek's company, The Postage, a secure life planning and small business succession platform, was a finalist in three Houston Innovation Awards categories, winning the award for Female-Founded Business. She returns as a judge as her company continues to grow.

Grace Rodriguez, CEO and executive director of Impact Hub Houston

Grace Rodriguez was a judge for the inaugural Houston Innovation Awards in 2021, and she returns to judge the awards in accordance to her mission of helping "do gooders do greater." In addition to leading Impact Hub Houston, she is a board member of the City of Houston Office of Business Opportunity and is on the Board of Directors for Downtown Houston.

Joey Sanchez, founder of Cup of Joey

As the 2024 Ecosystem Builder award recipient, Joey Sanchez has worked for years leading Houston innovation, including as senior director of ecosystems at the Ion Houston and director of corporate engagement at Houston Exponential. He's now growing his startup, Cup of Joey, a weekly coffee meetup organization, across Houston.

Jon Nordby, managing partner at investment firm Anthropy Partners and founder of EconWerx

For years, Jon Nordby has been a champion of Houston innovation in his previous leadership roles at Houston Exponential, MassChallenge, and the Greater Houston Partnership. A former Houston Innovation Awards judge from 2021, he now works hands on with startups and organizations looking to grow an innovation ecosystem.

Margarita Kelrikh, counsel at Pillsbury

As counsel in Pillsbury's Houston office, Margarita Kelrikh has supported the firm's growing startup clients since her appointment earlier this year. Prior to joining the firm, she held in-house counsel positions at a few companies, including WeWork. She received her bachelor's degree at the University of Chicago and her law degree at Columbia School of Law.

Pedro Silva, co-founder of Milkify

Pedro Silva co-founded Milkify, a freeze-drying breastmilk service, with his wife, Berkley Luck, and the company has appeared on Shark Tank and won last year's BIPOC-Founded Business Award.

Wade Pinder, founder of Product Houston

As the 2023 Mentor of the Year winner, Wade Pinder has mentored countless Houston startups and has decades of experience in product development — most recently through his own company, Product Houston.

Editorial judge: Natalie Harms, editor of InnovationMap

For the fourth year, Natalie Harms will represent InnovationMap on the annual awards judging panel as the founding editor of InnovationMap the host of the Houston Innovators Podcast.

She reports on innovation and technology for InnovationMap and on energy transition for EnergyCapitalHTX — and their impact on the city of Houston. A Houston native, she's worked as a business journalist for almost a decade and has a degree in journalism from the University of Houston and a certificate in publishing from New York University.

Temporary gatherings — like conferences and hackathons — are essential to attracting third-party developers. Photo via Getty Images

Rice expert: Why tech companies should sponsor hackathons

houston voices

Companies like Amazon, Microsoft and Apple depend on third-party developers to create applications that improve the user experience on their platforms. However, given the many options available, developers face a daunting task in deciding which platform to focus their efforts on.

“Developers are faced with imperfect information,” says Rice Business assistant professor Tommy Pan Fang. “They don’t have an overview of the entire technology landscape.”

A team of researchers, consisting of Fang, Andy Wu (Harvard University) and David Clough (University of British Columbia), set out to investigate how temporary gatherings like “hackathons” — in-person software development competitions — might influence a developer’s choice of software platform.

Hackathons like Rice University’s annual HackRice draw developers looking to pick up new skills and create applications with teammates. Many of these events are sponsored by software platform companies.

The research team conjectured that hackathon attendees are more likely to adopt a particular platform if any of the following conditions are true:

  • A high number of fellow attendees have already embraced it.
  • A fellow attendee has built an award-winning hackathon project on it.
  • The platform that sponsors the hackathon is already popular.

To test their theories, the researchers followed 1,302 software developers participating in 167 hackathons from January 2014 to May 2017. Twenty-nine different platforms sponsored the hackathons. Fang and his colleagues tracked developers’ platform choices before and after the in-person events.

The researchers found that temporary gatherings — like hackathons, conferences and trade fairs — make a difference.

Developers with greater technical expertise were more likely to use a platform widely embraced by fellow hackathon attendees. And with every 10% increase in the number of hackathon attendees already using a given platform, other attendees were 1.2% more likely to try out that platform themselves the following year.

They also found that platforms benefit from sponsoring temporary gatherings, like hackathons.

Developers who attended a hackathon sponsored by a particular platform were 20.4% more likely to adopt that platform in the following year, compared to developers who either did not attend any hackathon or attended one without a sponsor.

Part of the reason for the findings is that developers at hackathons exert social influence on each other, both during organized hackathon events like competitions and workshops, as well as informal ones including ping pong tournaments or nights playing video games.

“The social interaction and seeing their peers be successful with the tools and what’s fashionable impacts the tools they decide to adopt,” says Fang. “For developers trying to figure out what technology to adopt in a world with imperfect information and uncertainty, having a gathering can be a beacon.”

Interviews with hackathon organizers, sponsors and developers in the U.S. and Canada backed up the researchers’ findings. Interviewees shared how they learned from their interactions with fellow developers during hackathons.

“When I’m walking around, it becomes noticeable what technologies people are using,” said a veteran of 15 hackathons. Another noted that if more people use a certain application programming interface, “it’s lower risk because it will be usable.” They added, “Most people just follow others.”

The study has implications for both developers and software platform companies alike. Results suggest hackathons can be a valuable venue for developers, not only to pick up new skills, but also to help them identify which platforms to use in the first place. For software companies, the lesson is simple: Sponsoring hackathons can be good for business.

Future research could look at how other types of events like conferences, tournaments and world’s fairs might impact how people end up adopting technologies, especially emerging ones, Fang says. For example, a company like OpenAI could use these types of in-person events to garner support and build momentum for its products.

“Companies that may have taken a step back during Covid should reevaluate in-person events to get people excited and regain momentum for their platforms,” Fang says. “The take-home message is, go out there and sponsor these events.”

This article originally ran on Rice Business Wisdom. For more, see Fang, et al. “Platform diffusion at temporary gatherings: Social coordination and ecosystem emergence.” Strategic Management Journal 42.2 (2021): 233-272. https://doi.org/10.1002/smj.3230.

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14 Houston startups starting 2026 with fresh funding

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Houston startups closed out the last half of 2025 with major funding news.

Here are 14 Houston companies—from groundbreaking energy leaders to growing space startups—that secured funding in the last six months of the year, according to reporting by InnovationMap and our sister site, EnergyCapitalHTX.com.

Did we miss a funding round? Let us know by emailing innoeditor@innovationmap.com.

Fervo Energy

Fervo Energy has closed an oversubscribed Series E. Photo via Fervo Energy

Houston-based geothermal energy company Fervo Energy closed an oversubscribed $462 million series E funding round, led by new investor B Capital, in December.

The company also secured $205.6 million from three sources in June.

“Fervo is setting the pace for the next era of clean, affordable, and reliable power in the U.S.,” Jeff Johnson, general partner at B Capital, said in a news release.

The funding will support the continued buildout of Fervo’s Utah-based Cape Station development, which is slated to start delivering 100 MW of clean power to the grid beginning in 2026. Cape Station is expected to be the world's largest next-generation geothermal development, according to Fervo. The development of several other projects will also be included in the new round of funding. Continue reading.

Square Robot

Houston robotics co. unveils new robot that can handle extreme temperatures

Square Robot's technology eliminates the need for humans to enter dangerous and toxic environments. Photo courtesy of Square Robot

Houston- and Boston-based Square Robot Inc. announced a partnership with downstream and midstream energy giant Marathon Petroleum Corp. (NYSE: MPC) last month.

The partnership came with an undisclosed amount of funding from Marathon, which Square Robot says will help "shape the design and development" of its submersible robotics platform and scale its fleet for nationwide tank inspections. Continue reading.

Eclipse Energy

Eclipse Energy and Weatherford International are expected to launch joint projects early this year. Photo courtesy of Eclipse Energy.

Oil and gas giant Weatherford International (NASDAQ: WFRD) made a capital investment for an undisclosed amount in Eclipse Energy in December as part of a collaborative partnership aimed at scaling and commercializing Eclipse's clean fuel technology.

According to a release, joint projects from the two Houston-based companies are expected to launch as soon as this month. The partnership aims to leverage Weatherford's global operations with Eclipse Energy's pioneering subsurface biotechnology that converts end-of-life oil fields into low-cost, sustainable hydrogen sources. Continue reading.

Venus Aerospace 

Lockheed Martin Ventures says it's committed to helping Houston-based Venus Aerospace scale its technology. Photo courtesy Venus Aerospace

Venus Aerospace, a Houston-based startup specializing in next-generation rocket engine propulsion, has received funding from Lockheed Martin Ventures, the investment arm of aerospace and defense contractor Lockheed Martin, for an undisclosed amount, the company announced in November. The product lineup at Lockheed Martin includes rockets.

The investment follows Venus’ successful high-thrust test flight of its rotating detonation rocket engine (RDRE) in May. Venus says it’s the only company in the world that makes a flight-proven, high-thrust RDRE with a “clear path to scaled production.”

Venus says the Lockheed Martin Ventures investment reflects the potential of Venus’ dual-use technology for defense and commercial uses. Continue reading.

Koda Health

Tatiana Fofanova and Dr. Desh Mohan, founders of Koda Health, which recently closed a $7 million series A. Photo courtesy Koda Health.

Houston-based digital advance care planning company Koda Health closed an oversubscribed $7 million series A funding round in October.

The round, led by Evidenced, with participation from Mudita Venture Partners, Techstars and Texas Medical Center, will allow the company to scale operations and expand engineering, clinical strategy and customer success, according to a news release.

The company shared that the series A "marks a pivotal moment," as it has secured investments from influential leaders in the healthcare and venture capital space. Continue reading.

Hertha Metals

U.S. Rep. Morgan Luttrell, a Magnolia Republican, and Hertha Metals founder and CEO Laureen Meroueh toured Hertha’s Conroe plant in August. Photo courtesy Hertha Metals/Business Wire.

Conroe-based Hertha Metals, a producer of substantial steel, hauled in more than $17 million in venture capital from Khosla Ventures, Breakthrough Energy Fellows, Pear VC, Clean Energy Ventures and other investors.

The money was put toward the construction and the launch of its 1-metric-ton-per-day pilot plant in Conroe, where its breakthrough in steelmaking has been undergoing tests. The company uses a single-step process that it claims is cheaper, more energy-efficient and equally as scalable as conventional steelmaking methods. The plant is fueled by natural gas or hydrogen.

The company, founded in 2022, plans to break ground early this year on a new plant. The facility will be able to produce more than 9,000 metric tons of steel per year. Continue reading.

Helix Earth Technologies, Resilitix Intelligence and Fluxworks Inc.

Helix Earth's technology is estimated to save up to half of the net energy used in commercial air conditioning, reducing both emissions and costs for operators. Photo via Getty Images

Houston-based Helix Earth Technologies, Resilitix Intelligence and Fluxworks Inc. each secured $1.2 million in federal funding through the Small Business Innovation Research (SBIR) Phase II grant program this fall.

The three grants from the National Scienve foundation officially rolled out in early September 2025 and are expected to run through August 2027, according to the NSF. The SBIR Phase II grants support in-depth research and development of ideas that showed potential for commercialization after receiving Phase I grants from government agencies.

However, congressional authority for the program, often called "America's seed fund," expired on Sept. 30, 2025, and has stalled since the recent government shutdown. Continue reading.

Solidec Inc. (pre-seed)

7 innovative startups that are leading the energy transition in Houston

Houston-based Solidec was founded around innovations developed by Rice University associate professor Haotian Wang (far left). Photo courtesy Greentown Labs.

Solidec, a Houston startup that specializes in manufacturing “clean” chemicals, raised more than $2 million in pre-seed funding in August.

Houston-based New Climate Ventures led the oversubscribed pre-seed round, with participation from Plug and Play Ventures, Ecosphere Ventures, the Collaborative Fund, Safar Partners, Echo River Capital and Semilla Climate Capital, among other investors. Continue reading.

Molecule

Sameer Soleja is the founder and CEO of Molecule, which just closed its series B round. Photo courtesy of Molecule Software.

Houston-based energy trading risk management (ETRM) software company Molecule completed a successful series B round for an undisclosed amount, according to a July 16 release from the company.

The raise was led by Sundance Growth, a California-based software growth equity firm. Sameer Soleja, founder and CEO of Molecule, said in the release that the funding will allow the company to "double down on product innovation, grow our team, and reach even more markets." Continue reading.

Rarefied Studios, Solidec Inc. and Affekta

Houston startups were named among the nearly 300 recipients that received a portion of $44.85 million from NASA to develop space technology this fall. Photo via NASA/Ben Smegelsky

Houston-based Rarefied Studios, Solidec Inc. and Affekta were granted awards from NASA this summer to develop new technologies for the space agency.

The companies are among nearly 300 recipients that received a total agency investment of $44.85 million through the Small Business Innovation Research (SBIR) and Small Business Technology Transfer (STTR) Phase I grant programs, according to NASA.

Each selected company received $150,000 and, based on their progress, will be eligible to submit proposals for up to $850,000 in Phase II funding to develop prototypes. The SBIR program lasts for six months and contracts small businesses. Continue reading.

Intuitive Machines 

Intuitive Machines expects to begin manufacturing and flight integration on its orbital transfer vehicle as soon as 2026. Photo courtesy Intuitive Machines.

Houston-based Intuitive Machines secured a $9.8 million Phase II government contract for its orbital transfer vehicle in July.

The contract was expected to push the project through its Critical Design Review phase, which is the final engineering milestone before manufacturing can begin, according to a news release from the company. Intuitive Machines reported that it expected to begin manufacturing and flight integration for its orbital transfer vehicle as soon as this year, once the design review is completed.

The non-NASA contract is for an undisclosed government customer, which Intuitive Machines says reinforces its "strategic move to diversify its customer base and deliver orbital capabilities that span commercial, civil, and national security space operations." Continue reading.

NRG inks new virtual power plant partnership to meet surging energy demands

Powering Up

Houston-based NRG Energy recently announced a new long-term partnership with San Francisco-based Sunrun that aims to meet Texas’ surging energy demands and accelerate the adoption of home battery storage in Texas. The partnership also aligns with NRG’s goal of developing a 1-gigawatt virtual power plant by connecting thousands of decentralized energy sources by 2035.

Through the partnership, the companies will offer Texas residents home energy solutions that pair Sunrun’s solar-plus-storage systems with optimized rate plans and smart battery programming through Reliant, NRG’s retail electricity provider. As new customers enroll, their stored energy can be aggregated and dispatched to the ERCOT grid, according to a news release.

Additionally, Sunrun and NRG will work to create customer plans that aggregate and dispatch distributed power and provide electricity to Texas’ grid during peak periods.

“Texas is growing fast, and our electricity supply must keep pace,” Brad Bentley, executive vice president and president of NRG Consumer, said in the release. “By teaming up with Sunrun, we’re unlocking a new source of dispatchable, flexible energy while giving customers the opportunity to unlock value from their homes and contribute to a more resilient grid

Participating Reliant customers will be paid for sharing their stored solar energy through the partnership. Sunrun will be compensated for aggregating the stored capacity.

“This partnership demonstrates the scale and strength of Sunrun’s storage and solar distributed power plant assets,” Sunrun CEO Mary Powell added in the release. “We are delivering critical energy infrastructure that gives Texas families affordable, resilient power and builds a reliable, flexible power plant for the grid.”

In December, Reliant also teamed up with San Francisco tech company GoodLeap to bolster residential battery participation and accelerate the growth of NRG’s virtual power plant network in Texas.

In 2024, NRG partnered with California-based Renew Home to distribute hundreds of thousands of VPP-enabled smart thermostats by 2035 to help households manage and lower their energy costs. At the time, the company reported that its 1-gigawatt VPP would be able to provide energy to 200,000 homes during peak demand.

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This article originally appeared on EnergyCapitalHTX.com.

Rice scientist earns $600K NSF award to study distractions in digital age

fresh funding

Rice University psychologist Kirsten Adam has received a $600,000 National Science Foundation CAREER Award to research how visual distractions like phone notifications, flashing alerts, crowded screens and busy workspaces can negatively impact focus—and how the brain works to try to regain it.

The highly competitive five-year NSF grants are given to career faculty members with the potential to serve as academic models and leaders in research and education. Adam’s work will aim to clarify how the brain refocuses in the age of screens, instant gratification and other lingering distractions. The funding will also be used to train graduate students in advanced cognitive neuroscience methods, expand access to electroencephalography (EEG) and for public data sharing.

“Kirsten is a valued member of the School of Social Sciences, and we are thrilled that she has been awarded the prestigious NSF CAREER,” Rachel Kimbro, dean of social sciences, said in a news release. “Because distractions continue to increase all around us, her research is timely and imperative to understanding their widespread impacts on the human brain.”

In Adam’s lab, participants complete simplified visual search tasks while their brain activity is recorded using EEG, allowing researchers to measure attention shifts in real time. This process then captures the moment attention is drawn from a goal and how much effort it takes to refocus.

According to Rice, Adam’s work will test long-standing theories about distraction. The research is meant to have real-world implications for jobs and aspects of everyday life where attention to detail is key, including medical imaging, airport security screening and even driving.

“At any given moment, there’s far more information in the world than our brains can process,” Adam added in the release. “Attention is what determines what reaches our awareness and what doesn’t.”

Additionally, the research could inform the design of new technologies that would support focus and decision-making, according to Rice.

“We’re not trying to make attention limitless,” Adam added. “We’re trying to understand how it actually works, so we can stop designing environments and expectations that fight against it.”

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