The new service rolling out in Houston is part Uber for kids, part carpool. Photo courtesy of HopSkipDrive

Living in Houston is great, but it does present some challenges — especially for busy families. Imagine this scenario: it's Tuesday morning, Mom has an early office meeting, Dad has to fly out of IAH on business, and three kids have to be transported to two different schools ... and it all has to happen before 8 am.

That scene probably plays closer to reality for many Bayou City parents. Add into it the regular crush of our city's congestion and it's enough for anyone to lose their mind.

Enter HopSkipDrive. Part Uber, part carpool the service just launched in Houston, billing itself as a safe an innovative transportation solution for both families and schools. It's already working with more than 170 schools and districts nationwide in cities in Arizona, California, Colorado, and Virginia, as well as Washington, D.C.

The company provides transit solutions for students of all levels and abilities who may have different schedules from day-to-day, as well as youth in foster care and families whose school choice placements don't fit neatly into a bus routing plan.

The system works similarly to other ride shares. Parents download the HopSkipDrive app or use the company's website to request rides for children who are at least six years old. Parents can customize ride instructions with notes about carpool line, pickup and drop-off procedures, and other details. Before the ride, parents receive a photo profile of their CareDriver, which they can share with their child and their school. During the ride, parents receive progress alerts at each step.

If all that has alarm bells going off in parents' and educators' heads, HopSkipDrive understands, and the company assures them it has a rigorous screening procedure for its drivers. Every CareDriver has at least five years of care-giving experience and has passed a 15-point certification process.

This certification is a stringent vetting process, including fingerprinting, background checks using FBI and Department of Justice database searches, driving record checks, and in-person meetings. Drivers must own or lease a four-door vehicle that is not more than 10 years old that can seat between four and seven passengers, and must pass a yearly 19-point inspection.

In addition, parents can get live text notifications during their child's ride, HopSkipDrive's Safe Ride Support (SRS) is the only U.S.-based team in the industry that monitors every ride in real time. Staffed with former 911 operators, EMTs, childcare specialists, and parents, SRS ensures every rider is delivered safely to their destination.

"As a working mother of two, I understand how challenging it is to balance your children's ever-changing daily schedules with workplace demands," says Joanna McFarland, the company's founder and CEO in a press release that announced the company's Houston launch. "Parents shouldn't have to choose between their careers and their children's education and activities, but that tough choice is very real for countless families. HopSkipDrive wants parents to take comfort in knowing they have a caregiver to rely on to get their kids where they need to go, safely and without worry. We're thrilled to arrive in the Greater Houston Area to answer the transportation needs of many students, families and schools."

And individual schools or school districts can also partner with the ride share service for their student transportation needs.

"HopSkipDrive is not only 60 percent less expensive than our previous car service solution, but far more reliable," says Mike Hush, director of transportation with Littleton Public Schools in Colorado. "We had worked with HopSkipDrive for only a few weeks before we quadrupled the number of students riding with CareDrivers."

The company touts itself as both an asset and a success in cities around the country. With its working-mom founding team, heightened approach to safety, and real-time technology approach, HopSkipDrive could provide a valuable service for Houston's busy working families.

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This article originally ran on CultureMap.

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Houston legacy planning platform secures $2.5M investment, adds to board

fresh funding

Houston-based Paige, a comprehensive life planning and succession software company, has secured a $2.5 million investment to expand the AI-driven tools on its platform.

The funding comes from Alabama-based 22nd State Banking Company, according to a news release. Paige says it will use the funding to expand automation, AI-driven onboarding and self-service tools, as well as add to its sales and customer success teams.

The company was originally founded by CEO Emily Cisek in 2020 as The Postage and rebranded to Paige last year. It helps users navigate and organize end-of-life planning with features like document storage and organization, password management, and funeral and last wishes planning.

“Too many families are left trying to piece together important information during some of the hardest moments of their lives,” Cisek said in the news release. “This investment allows us to accelerate the next phase of growth for Paige by improving the product and expanding support for our members, our financial institution partners and the communities they serve,”

In addition to the funding news, the company also announced that 22nd State Banking CEO and President Steve Smith will join Paige's board of directors.

“We believe banking should be grounded in relationships and built around the real needs of the people and communities we serve. Paige brings something deeply relevant to that mission," Smith added in the release. "It helps families prepare for the future in a practical and meaningful way, and it gives the banking community new pathways to support customers through important life transitions.”

Paige estimates that $124 trillion in assets will change hands through 2048. Yet about 56 percent of Americans do not have an estate plan.

Read more on the topic from Cisek in a recent op-ed here; or listen to InnovationMap's 2021 interview with her here.

Houston digital health platform Koda lands strategic investment

money moves

Houston-based advance care planning platform Koda Health has added another investor to the lineup.

The company secured a strategic investment for an undisclosed amount from UPMC Enterprises, the commercialization arm of the University of Pittsburgh Medical Center. The funding is part of Koda's oversubscribed series A funding round that closed in October, according to a release.

"UPMC Enterprises’ investment is a meaningful signal, not just to Koda, but to the broader market," Dr. Desh Mohan, chief medical officer and co-founder of Koda Health, said in the news release. "It validates that health systems are ready to invest in infrastructure that makes advance care planning work the way it should: proactively, at scale, and with the human support that these conversations require. Having UPMC Enterprises as a strategic investor puts us in a unique position to prove what's possible."

Koda has raised $14 million to date, according to a representative from the company. Its series A round was led by Evidenced, with participation from Mudita Venture Partners, Techstars and the Texas Medical Center last year. At the time, the company said the funding would allow it to scale operations and expand engineering, clinical strategy and customer success. The company described the round as a "pivotal moment," as it had secured investments from influential leaders in the healthcare and venture capital space.

Koda Health, which was born out of the TMC's Biodesign Fellowship in 2020, saw major growth last year, as well, and now supports more than 1 million patients nationwide through partnerships with Cigna Healthcare, Privia Health, Guidehealth, Sentara, UPMC and Memorial Hermann Health System.

The company integrated its end-of-life care planning platform with Dallas-based Guidehealth in April 2025 and with Epic Systems in July 2025. It also won the 2025 Houston Innovation Award in the Health Tech Business category. Read more here.