Grand prize winner, Traci Johannson, 3 Sons Foods; Jody Hall, H-E-B; George Johannson; Winell Herron, H-E-B; Luke and Ayden Johannson; James Harris, H-E-B. Photo courtesy of H-E-B

Five homegrown Texas businesses are enjoying Lone Star State-sized bragging rights after a big win on August 8. The entrepreneurs are the collective winners of H-E-B's sixth-annual Primo Picks Quest for Texas Best contest, which recognizes the most innovative products. Collectively, the winners earn $80,000 in prizes, and, just as important, coveted shelf space in H-E-Bs across the state.

A Houston family leads the way, joining winners from Austin; San Antonio; Woodway; and Atlanta, Texas. Houston's 3 Sons Foods won a grand prize of $25,000 and featured placement as a Texas Primo Pick for Diablo Verde Sauce, a creamy cilantro offering. The company is owned by and operated by Traci Johannson and her three young sons: George (11), Luke (14), and Ayden (16). A portion of Diablo Verde sales goes to the International Rhino Foundation to help stop the illegal poaching of rhinos, according to a release.

First place honors — and a $20,000 prize — go to Austin's Courtney Ray Goodson for her Uncle Ray's Peanut Brittle. Inspired by her great uncle Ray's 35-year-old recipe, Goodson's offerings include Bacon Pecan, Butternut, Pecan, and classic Peanut Brittle.

Hailing from Woodway, Texas, Derek Newball landed second place and $15,000 for his EVOKE collagen drink. Capitalizing on the collagen drink trend, Newball's coconut-based products are meant to benefit skin, hair, joints, and bones, and come in coconut, mandarin coconut, and pineapple coconut flavors.

To the Moon Family Foods, based in Atlanta, Texas, tied for third place (a $10,000 prize) with its To the Moon Family Foods Nutty-Carrot Spread. Creators Kay Lynn York and Joan Reece combine carrots, pecans, and "mouthwatering" spices for a spread to be used on sandwiches; meats; or even rolled in balls, coated, and fried.

Tying with To the Moon at third place (and a $10,000 prize) is San Antonio's Grain4Grain Low-Carb Flour and Mix. Owners Yoni Medhin and Matt Mechtly recycle spent grains from local microbreweries to make a low-carb, high-protein, high-fiber flour. For every pound of flour sold, Grain4Grain donates a pound to those in need.

The 2019 Quest for Texas Best competition drew more than 800 entries from nearly 140 cities and towns across the state after a call for entries in February of this year. Through two qualifying rounds, submissions were judged on taste and flavor, customer appeal, value, uniqueness, market potential, and differentiation from current products at most H-E-B stores.

"Each of these 20 competitors displayed unprecedented creativity, style, and commitment to providing outstanding, unique products for our consideration," said James Harris, director of diversity & inclusion and supplier diversity at H-E-B, in a statement. "In fact, the entries were so good that we ended up with five winners this year. We are delighted to share that diversity and ingenuity with our customers across the state."

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This story originally appeared on CultureMap.

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Houston tech jobs to grow in 2025 as Texas leads U.S. in new tech employment

by the numbers

Tech employment in the Houston metro area is expected to climb by more than two percent this year, according to a new projection.

CompTIA’s State of the Tech Workforce 2025 report forecasts the Houston area will employ 158,176 tech professionals this year, compared with an estimated 154,905 last year. That would be an increase of 2.1 percent.

These numbers take into account tech workers across all industries, not just those employed in the tech sector. Many of these professionals do work in the tech sector (40 percent), with the remainder (60 percent) employed in other sectors.

Even more impressive than the year-to-year increase is the jump in Houston-area tech employment from 2019 to 2025. During that period, tech employment grew 16.6 percent, according to the report.

The Houston area ranks eighth among major metro areas for the number of tech jobs expected to be added this year (3,271). Dallas rises to No. 1 for the most jobs expected to be added (projection of 13,997 new tech jobs in 2025), with Austin at No. 5 (7,750 new jobs) and San Antonio at No. 21 (1,617 new jobs).

On a state-by-state basis, Texas ranks first for the number of tech workers projected to be added this year (40,051)—up significantly from the 8,181 jobs estimated to be added in 2024—and second for the size of the tech workforce last year (972,747), the report says. The Lone Star State lands at No. 4 for the highest percentage (24 percent) of tech jobs expected to be added from 2025 to 2035.

Backed by a nearly $1.4 billion commitment from the state, the semiconductor industry is helping propel the growth of tech jobs in Houston and throughout Texas.

In 2023, the state launched the Texas Semiconductor Innovation Fund. The fund provides incentives to encourage semiconductor research, design and manufacturing in Texas. State lawmakers allocated $698.3 million for the fund. Another $660 million in state money will help establish semiconductor research and development centers at the University of Texas at Austin and Texas A&M University.

“Texas has the innovation, the infrastructure, and the talent to continue to lead the American resurgence in critical semiconductor manufacturing and the technologies of tomorrow,” Gov. Greg Abbott said in a release.

The Houston area is benefiting from the semiconductor boom.

For example, chip manufacturer Nvidia and electronics maker Foxconn plan to build a factory in Houston that will produce AI supercomputers.

Nvidia said in April that the AI supercomputers “are the engines of a new type of data center created for the sole purpose of processing artificial intelligence — AI factories that are the infrastructure powering a new AI industry.”

Meanwhile, tech giant Apple plans to open a 250,000-square-foot factory in Houston that will manufacture servers for its data centers in support of Apple’s AI business. The Houston plant is part of a four-year, $500 million nationwide expansion that Apple unveiled in February.

Rice University MBA programs rank among top 5 in prestigious annual report

top of class

Rice University’s Jones Graduate School of Business MBA programs have been ranked among the top five in the country again in The Princeton Review’s 2025 Best Business Schools rankings.

The university's MBA program in finance earned a No. 3 ranking, climbing up two spots from its 2024 ranking. Finance MBA programs at the University of Virginia's Darden Graduate School of Business and New York University's Leonard N. Stern School of Business were the only ones to outrank Rice, claiming No. 2 and No. 1 spots, respectively.

Rice's online MBA program was ranked No. 5, compared to No. 4 last year. Indiana University's Bloomington Kelley School of Business' online program claimed the top spot.

“These rankings reflect the commitment of our faculty and staff, the drive and talent of our students and the strong support of our alumni and partners,” Peter Rodriguez, dean of Rice Business, said in a news release. “They are exceptional honors but also reminders — not just of our top-tier programs and world-class faculty and students but of our broader impact on the future of business education.”

Rice also ranked at No. 6 for “greatest resources for minority students."

The Princeton Review’s 2025 business school rankings are based on data from surveys of administrators at 244 business schools as well as surveys of 22,800 students enrolled in the schools’ MBA programs during the previous three academic years.

"The schools that made our lists for 2025 share four characteristics that inform our criteria for designating them as 'best': excellent academics, robust experiential learning components, outstanding career services, and positive feedback about them from enrolled students we surveyed," Rob Franek, The Princeton Review's editor-in-chief, said in a press release. "No b-school is best overall or best for all students, but to all students considering earning an MBA, we highly recommend these b-schools and salute them for their impressive programs."

Rice's finance program has ranked in the top 10 for eight consecutive years, and its online MBA has ranked in the top five for four years.

Rice and the University of Houston also claimed top marks on the Princeton Review's entrepreneurship rankings. Rice ranks as No. 1 on the Top 50 Entrepreneurship: Grad list, and the University of Houston ranked No. 1 on Top 50 Entrepreneurship: Ugrad. Read more here.