Here's your one-stop shop for innovation events in Houston in January. Getty Images

Start off the new year — and new decade — strong with tech and innovation events across Houston. From networking and panels to workshops and meetups, here's what Houston startup and tech events to attend in January.

If you know of innovation-focused events for this month or next, email me at natalie@innovationmap.com with the details andsubscribe to our daily newsletterthat sends fresh stories straight to your inboxes every morning.

January 9 — TransMedia Marketing® A New Paradigm

Phil and Karen Snyder are professors of Digital Media at University of Houston's College of Technology, and are the creators/developers of the University's unique Transmedia Marketing® Online Certificate Program. Reinventing the concepts of multi-platform storytelling, the Snyders apply them to marketing strategies. They share their experiences in their presentation: Transmedia Marketing® A New Paradigm.

Details: The event is from 11 am to 12:30 pm on Thursday, January 9, at The Cannon (1334 Brittmoore Road). Learn more.

January 9 — SBIR 101: A Practical Approach to Engaging with the US Air Force

At this event you will hear from Lt. Col. Eric Frahm, AFWERX chief product officer, and Ryan Erickson, AFWERX head of operations, who will present the details of engagement with the Air Force via the AFWERX SBIR process. Additionally, you will hear from Gustavo Sanchez (Pandata Tech) and Scott Schneider (HTX Labs), two Station Houston member companies that are on current AFWERX SBIR Phase II contracts, who will share their journeys through the SBIR process from customer discovery to securing customer MOUs to navigating bureaucratic hurdles such as non-US citizen employees.

Details: The event is from 5:30 to 7:30 pm on Thursday, January 9, at Station Houston (1301 Fannin Street, Suite 2440). Learn more.

January 9 — How to be a side hustler

So, how do you make your aspirations of becoming your own boss come to life? Enter the side hustle. Come join General Assembly's lineup of speakers as they delivers a highly tactical tips and tricks on the how (and why) behind starting a successful side hustle while keeping your day job.

Details: The event is from 6:30 to 9 pm on Thursday, January 9, at GA Houston (1301 Fannin St, Floor 21). Learn more.

January 14 — Employable in 2020: Closing the skills gap

What jobs will exist in 2030? Come along and hear from a panel of industry leaders on how to stay relevant in the rapidly changing space for 2030 and beyond.

Details: The event is from 6:30 to 9 pm on Tuesday, January 14, at GA Houston (1301 Fannin St, Floor 21). Learn more.

January 16 — Practice Makes: Inclusion

Inclusion means a better world for all. It's about correcting mismatched human interactions and opening up experiences/products for everyone to participate.

Details: The event is from 6 to 8 pm on Thursday, January 16, at Accenture Houston (1301 Fannin Street). Learn more.

January 22 — Bots and Brews

"Bots & Brews," is the winter meetup of the Energy Drone & Robotics Coalition. It offers insights from energy unmanned experts, and rapid-fire use cases from cutting-edge drone, robotics solutions and startups for the energy, and industrial autonomous challenges of today and tomorrow.

Details: The event is Wednesday, January 22, from 4 to 7pm at Saint Arnold Brewery (2000 Lyons Ave). Learn More

January 23 — JLABS x IGNITE: Girls Just Wanna Have Funds

Join JLABS and IGNITE for an evening of rotating round table discussions as we tackle these questions and aim to forge a path forward for two of the most prohibitive factors at play: a lack of a robust network of female mentors and lack of investment dollars in female-led startups.

Details: The event is from 5:30 to 7:30 pm on Thursday, January 23, at JLABS @ TMC (2450 Holcombe Blvd.). Learn more.

January 24 – 11th Annual WISE Luncheon

By celebrating the achievements of women leaders in science, we want to inspire others to pursue research and applications that will spur economic prosperity and improve the quality of life for our region and our state as a whole. WISE is more than just a luncheon. It is a place where everyone can come together to share their ideas, tell their stories and fall in love with math and science all over again.

Details: The event is from 11 am to 1 pm on Friday, January 24, at River Oaks Country Club (1600 River Oaks Blvd.). Learn more.

January 28 — E-Commerce Meetup & Panel Discussion with Kim Roxie

E-commerce is one of the industry's producing tech billionaires, and this panel will discuss the path to get there.

Details: The event is from 5:30 to 7 pm on Tuesday, January 28, at Station Houston (1301 Fannin Street, Suite 2440). Learn more.

January 29 — MassChallenge Texas in Houston 2020 Launch Event

MassChallenge Texas is launching both its Austin and Houston programs simultaneously. It's a good networking opportunity and a chance to learn more about this year's cohort.

Details: The event is from 5:30 to 7:30 pm on Wednesday, January 29, at the Four Seasons Hotel (1300 Lamar St.). Learn more.

January 30 — Digital Storytelling for Your Startup: Deconstructing Digital and Social Media

Savvy digital storytelling is a powerful tool in your entrepreneurial toolbox. JLABS has tapped into The Black Sheep Agency for this workshop, where we'll break down digital strategy, tools, tips and tricks that will set you up for success both online and offline.

Details: The event is from 11:30 am to 1:30 pm on Thursday, January 30, at JLABS @ TMC (2450 Holcombe Blvd.). Learn more.

January 30 — Intro to the Houston Startup Community

This free event is an orientation to help newcomers to the startup scene get acquainted with the exciting world of tech in Houston. A panel of professionals will give you the inside scoop on Houston's key events and meetups, people, companies, VCs, blogs, programs, and more.

Details: The event is from 6:30 to 9 pm on Thursday, January 30, at GA Houston (1301 Fannin St, Floor 21). Learn more.

January 31 — Innovate Integrate Inspire

The Society of Petroleum Engineers' Gulf Coast Section is hosting its WIN Congress 2020. Expect to come away with invaluable gems and insights as an eclectic mix of oil and gas professionals talk about their challenges, opportunities, and give their best advice on how to reach the success you want.

Details: The event is from 7 am to 5 pm on Friday, January 31, at Hilton Garden Inn NW American Plaza (14919 Northwest Fwy). Learn more.

Ad Placement 300x100
Ad Placement 300x600

CultureMap Emails are Awesome

Houston Nobel Prize nominee earns latest award for public health research

Prized Research

Houston vaccine scientist Dr. Peter Hotez can add one more prize to his shelf.

Hotez — dean of the National School of Tropical Medicine and professor of Pediatrics and Molecular Virology & Microbiology at Baylor College of Medicine, co-director of the Texas Children’s Center for Vaccine Development (CVD) and Texas Children’s Hospital Endowed Chair of Tropical Pediatrics — is no stranger to impressive laurels. In 2022, he was even nominated for a Nobel Peace Prize for his low-cost COVID vaccine.

His first big win of 2025 is this year’s Hill Prize, awarded by the Texas Academy of Medicine, Engineering, Science and Technology (TAMEST).

Hotez and his team were selected to receive $500,000 from Lyda Hill Philanthropies to help fund The Texas Virosphere Project. The endeavor was born to help create a predictive disease atlas relating to climate disasters. Because the climate crisis has ushered in changes to the distribution of diseases, including dengue, chikungunya, Zika, Chagas disease, typhus and tick-borne relapsing fever, it’s important to predict outbreaks before they become a menace.

Rice University researchers are collaborating with Hotez and his team on a project that combines climate science and metagenomics to access 3,000 insect genomes. The goal is to aid health departments in controlling disease and informing policy.

The Hill Prize, which is being awarded to six innovators for the first time, thanks to a $10 million commitment from the philanthropic organization, is intended to back ideas that are high-risk and high-reward. Each of the projects was chosen for its potential real-life impact on some of Texas's — and the world’s — most challenging situations. Hotez’s prize is the first Hill Prize to be given in the realm of public health. The additional winners are:

  • Hill Prize in Medicine: Kenneth M. Hargreaves, D.D.S., Ph.D., The University of Texas Health Science Center at San Antonio
  • Hill Prize in Engineering: Joan Frances Brennecke, Ph.D. (NAE), The University of Texas at Austin
  • Hill Prize in Biological Sciences: David J. Mangelsdorf, Ph.D. (NAM, NAS), UT Southwestern Medical Center
  • Hill Prize in Physical Sciences: James Chelikowsky, Ph.D., The University of Texas at Austin
  • Hill Prize in Technology: Robert De Lorenzo, M.D., EmergenceMed, LLC
Read about other Houston-area researchers recognized by TAMEST here.

How Houston's cost of living compares to other major Texas cities in 2025

Calculating Costs

A new cost-of-living index yields a result that many Houstonians will find surprising: Houston is not the most expensive place to live in Texas. Dallas and Austin are costlier.

Numbeo’s cost-of-living index for 2025 shows Dallas ranks first in Texas and 24th in North America, landing at 65.8. The cost-of-living index compares the cost of living in New York City (which sits at 100) with the cost of living in another city. Austin is at 61.7, Houston at 60.6, and San Antonio at 58.8.

Houston ranks 40th overall in North America, out of 52 cities in the index.

Numbeo’s cost-of-living index takes into account the cost of items like groceries, restaurant meals, transportation, and utilities. The index excludes rent.

When rent is added to the cost-of-living index, Houston is still third among Texas cities. Dallas grabs the No. 21 spot in North America (57.1), one notch above Austin (56.6). Houston ranks 35th (51.4), and San Antonio ranks 42nd (34.6).

Rent index
While Dallas holds the top Texas spot on Numbeo’s overall cost-of-living index, Austin faces the highest rent prices. Numbeo's rent index for Austin sits at 50.1, putting it in 12th place among major cities in North America and highest in Texas, above the indexes for Dallas, Houston, and San Antonio. Houston lands at 27th.

The rent index in New York City, which tops the list, is 100. As Numbeo explains, the rent index estimates the cost of renting an apartment in a city compared with New York City. If the rent index is 50, for example, this suggests the average rent in that city is 50 percent below the average rent in New York City.

Around Texas, the rent index is:

  • 46.2 in Dallas
  • 39.8 in Houston
  • 34.6 in San Antonio

Restaurant index
In contrast to its showing on the rent and cost-of-living indexes, Houston outranks Dallas, Austin, and San Antonio on Numbeo’s restaurant index. This index compares the prices of meals and drinks at restaurants and bars to those in New York City.

Houston sits at No. 25 on the restaurant index, at 68.9. Dallas comes in at No. 32 (67.1), Austin at No. 34 (66.6), and San Antonio at No. 36 (65.2).

The National Restaurant Association reported in December that menu prices in the U.S. had risen 3.6 percent in the past 12 months, outpacing gains in grocery prices and the federal government’s overall Consumer Price Index. Fortunately for diners, that was the smallest 12-month increase in menu prices since August 2020, according to the association.

Toast, which provides a cloud-based restaurant management system, says the higher menu prices reflect higher food prices.

“Food prices have been increasing due to inflation, labor expenses, fuel costs, and supply chain disruptions, all of which impact restaurant profitability, Toast says. “While raising menu prices is one option to combat rising food costs, some restaurants have introduced service charges and simplified menus to avoid passing all costs onto customers.”

---

This story originally appeared on our sister site, CultureMap.com.

Houston startup taps strategic partner to produce novel 'biobased leather'

cleaner products

A Houston-based next-gen material startup has revealed a new strategic partnership.

Rheom Materials, formerly known as Bucha Bio, has announced a strategic partnership with thermoplastic extrusion and lamination company Bixby International, which is part of Rheom Material’s goal for commercial-scale production of its novel biobased material, Shorai.

Shorai is a biobased leather alternative that meets criteria for many companies wanting to incorporate sustainable materials. Shorai performs like traditional leather, but offers scalable production at a competitive price point. Extruded as a continuous sheet and having more than 92 percent biobased content, Shorai achieves an 80 percent reduction in carbon footprint compared to synthetic leather, according to Rheom.

Rheom, which is backed by Houston-based New Climate Ventures, will be allowing Bixby International to take a minority ownership stake in Rheom Materials as part of the deal.

“Partnering with Bixby International enables us to harness their extensive expertise in the extrusion industry and its entire supply chain, facilitating the successful scale-up of Shorai production,” Carolina Amin Ferril, CTO at Rheom Materials, says in a news release. “Their highly competitive and adaptable capabilities will allow us to offer more solutions and exceed our customers’ expectations.”

In late 2024, Rheom Materials started its first pilot-scale trial at the Bixby International facilities with the goal of producing Shorai for prototype samples.

"The scope of what we were doing — both on what raw materials we were using and what we were creating just kept expanding and growing," founder Zimri Hinshaw previously told InnovationMap.

Listen to Hinshaw on the Houston Innovators Podcast episode recorded in October.