Houston-based Cemvita Factory, which biomimics photosynthesis to turn carbon emissions into feedstock, has been selected for a new international accelerator. Photo courtesy of Cemvita Factory

A new international accelerator focused on the commercialization of carbontech has announced its new cohort — and one Houston-based company has made the cut.

Cemvita Factory has been accepted into the Carbon to Value Initiative, a recently launched accelerator supported by The Urban Future Lab at the NYU Tandon School of Engineering, Greentown Labs, and Fraunhofer USA. The program is focused on supporting companies with technologies that capture, convert, and store carbon dioxide (CO₂) into valuable end products or services, according to a news release.

"In addition to being absolutely necessary to stave off dangerous climate impacts, carbontech innovations represent a potential $3 trillion market opportunity," says Pat Sapinsley, managing director at the Urban Future Lab, in the news release. "We are excited to welcome 10 startups, each proposing different business models and technology innovations to realize that opportunity."

Cemvita Factory, which was founded by siblings Tara and Moji Karimi in 2017, has created a way to biomimic photosynthesis to take CO2 and turn it into something usable for its energy clients, like feedstocks. Cemvita has 30 different molecules its technology can produce and works with the likes of BHP, Oxy, and more.

"We are excited to represent Houston in the first cohort for the Carbon to Value Initiative," Moji Karimi tells InnovationMap. "We want to send a message that Houston is not just the Oil and Gas capital of the world, but also the center of gravity for a sustainable Energy Transition."The C2V Initiative selected 10 startups out of over 130 applications from 26 countries. The cohort has technologies ranging from carbon utilization product and process innovations to carbon capture and carbon sequestration solutions.

Cemvita isn't alone in repping the Lone Star State. San Antonio-based CarbonFree, which has commercial technologies that capture and convert industrial CO2 emissions into minerals for sale or storage, also made the cohort.

The other eight non-Texas companies are:

  • Air Company, based in New York City, transforms CO2 into high-purity alcohols that can be used in spirits, sanitizers, and a variety of consumer industries.
  • Reykjavík, Iceland-based Carbfix provides a natural and permanent carbon storage solution by turning CO2 into stone underground.
  • CarbonQuest, based in New York City, provides decarbonization technologies and solutions for buildings with a focus on modular carbon capture.
  • Toronto, Canada-based CERT converts CO2 to chemicals such as ethylene via electrolysis.
  • Made of Air, based in Berlin, Germany creates drop-in ready, durable thermoplastics using carbon captured by biomass.
  • Oakland, California-based Mars Materials develops a new pathway for carbon fiber production using CO2 as a raw material.
  • San Francisco-based Patch is a platform for negative emissions.
  • Planetary Hydrogen, based in Dartmouth, Canada, combines hydrogen production with CO2 sequestration via ocean air capture.

The program kicks off at a virtual event on May 6 from 3-5 p.m. The six-month program will provide its cohort with a customized curriculum, hands-on mentorship, and knowledge-sharing sessions with C2V Initiative's Carbontech Leadership Council— an invitation-only group of international corporate, academic, and government thought leaders.

The cohort will also receive complimentary membership and access to the Greentown Labs community, which includes is recently opened facility in Houston.

"We know that to effectively address the climate crisis and mitigate the effects of climate change, we need to rapidly scale and deploy carbontech solutions to accelerate the energy transition," says Emily Reichert, CEO of Greentown Labs. "We're proud to support these startups from all over the world and look forward to the collaborations that will spark among the startups and our CLC members."

Listen to Cemvita Factory's episode of the Houston Innovators Podcast below.


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Houston ecommerce scale-up company acquires Amazon advertising partner

all aboard

A Houston tech company has tapped an Amazon partner in a strategic acquisition and is bringing the company's full team on board.

Cart.com acquired Ohio-based Amify, a company that provides optimization and advertising solutions. The terms of the deal were not disclosed but Cart.com will on board Amify’s entire employee base, including its founder Ethan McAfee, CEO Chris Mehrabi, and COO Christine McCambridge.

As chief delivery officer, Mehrabi will take the helm of Cart.com’s professional services business and McCambridge will lead Cart.com’s marketplace services team as vice president of marketplace services operations.

“I’m happy to welcome the entire Amify team to Cart.com and have industry veterans Chris Mehrabi and Christine McCambridge join our leadership team,” Cart.com Founder and CEO Omair Tariq says in a news release. “Amify has been widely recognized for their expertise and technology and we’re excited to leverage their experience to help our customers maximize their potential across channels.”

Cart.com's membership will have access to Amify's proprietary technology platform, including advertising, creative content, supply chain strategy, and analytics. The company, which was founded in 2011, currently supports over 50 global brands and manages approximately $1 billion in gross merchandise value. According to LinkedIn, Amify has over 50 employees.

“We could not be more excited to join Cart.com and leverage the company’s resources and scale to deliver value to both our customers and employees,” Mehrabi says. “I’m honored to step into the role of Chief Delivery Officer and contribute to Cart.com’s incredible growth story and innovative reputation.”

Founded in Houston in 2020, Cart.com provides comprehensive physical and digital infrastructure for online merchants. The company raised a $60 million series C and grown its customer base to over 6,000 users. After making several acquisitions, the company also operates 14 fulfillment centers nationwide.

Earlier this year, Tariq sat down with the Houston Innovators Podcast to share a bit about how the company is currently in scale-up mode.

Houston health tech innovator collaborates on promising medical device funded by DOD

team work

The United States Department of Defense has awarded a grant that will allow the Texas Heart Institute and Rice University to continue to break ground on a novel left ventricular assist device (LVAD) that could be an alternative to current devices that prevent heart transplantation and are a long-term option in end-stage heart failure.

The grant is part of the DOD’s Congressionally Directed Medical Research Programs (CDMRP). It was awarded to Georgia Institute of Technology, one of four collaborators on the project that will be designed and evaluated by the co-investigator Yaxin Wang. Wang is part of O.H. “Bud” Frazier’s team at Texas Heart Institute, where she is director of Innovative Device & Engineering Applications Lab. The other institution working on the new LVAD is North Carolina State University.

The project is funded by a four-year, $7.8 million grant. THI will use about $2.94 million of that to fund its part of the research. As Wang explained to us last year, an LVAD is a minimally invasive device that mechanically pumps a person’s own heart. Frazier claims to have performed more than 900 LVAD implantations, but the devices are far from perfect.

The team working on this new research seeks to minimize near-eventualities like blood clot formation, blood damage, and driveline complications such as infection and limitations in mobility. The four institutions will try to innovate with a device featuring new engineering designs, antithrombotic slippery hydrophilic coatings (SLIC), wireless power transfer systems, and magnetically levitated driving systems.

Wang and her team believe that the non-contact-bearing technology will help to decrease the risk of blood clotting and damage when implanting an LVAD. The IDEA Lab will test the efficacy and safety of the SLIC LVAD developed by the multi-institutional team with a lab-bench-based blood flow loop, but also in preclinical models.

“The Texas Heart Institute continues to be a leading center for innovation in mechanical circulatory support systems,” said Joseph G. Rogers, MD, the president and CEO of THI, in a press release.

“This award will further the development and testing of the SLIC LVAD, a device intended to provide an option for a vulnerable patient population and another tool in the armamentarium of the heart failure teams worldwide.”

If it works as hypothesized, the SLIC LVAD will improve upon current LVAD technology, which will boost quality of life for countless heart patients. But the innovation won’t stop there. Technologies that IDEA Lab is testing include wireless power transfer for medical devices and coatings to reduce blood clotting could find applications in many other technologies that could help patients live longer, healthier lives.

Houston investor on SaaS investing and cracking product-market fit

Houston innovators podcast episode 230

Aziz Gilani's career in tech dates back to when he'd ride his bike from Clear Lake High School to a local tech organization that was digitizing manuals from mission control. After years working on every side of the equation of software technology, he's in the driver's seat at a local venture capital firm deploying funding into innovative software businesses.

As managing director at Mercury, the firm he's been at since 2008, Gilani looks for promising startups within the software-as-a-service space — everything from cloud computing and data science and beyond.

"Once a year at Mercury, we sit down with our partners and talk about the next investment cycle and the focuses we have for what makes companies stand out," Gilani says on the Houston Innovators Podcast. "The current software investment cycle is very focused on companies that have truly achieved product-market fit and are showing large customer adoption."



An example of this type of company is Houston-based RepeatMD, which raised a $50 million series A round last November. Mercury's Fund V, which closed at an oversubscribed $160 million, contributed to RepeatMD's round.

"While looking at that investment, it really made me re-calibrate a lot of my thoughts in terms what product-market fit meant," Gilani says. "At RepeatMD, we had customers that were so eager for the service that they were literally buying into products while we were still making them."

Gilani says he's focused on finding more of these high-growth companies to add to Mercury's portfolio amidst what, admittedly, has been a tough time for venture capital. But 2024 has been looking better for those fundraising.

"We've some potential for improvement," Gilani says. "But overall, the environment is constrained, interest rates haven't budged, and we've seen some potential for IPO activity."

Gilani shares more insight into his investment thesis, what areas of tech he's been focused on recently, and how Houston has developed as an ecosystem on the podcast.