meet the cohort

MassChallenge names 56 startups to newest Houston cohort along with new space and sports tracks

MassChallenge Houston's 2020 cohort has been selected. Photo courtesy of MassChallenge Texas

After launching in Houston with a smaller cohort last year, MassChallenge Texas has announced its latest, full-scale cohort and is kicking off virtual programming this month.

"Today's world is up against new challenges that require creative solutions to help us get back to speed as quickly and as efficiently as possible," says Jon Nordby, MassChallenge Texas in Houston's managing director in a news release. "The incoming cohort is uniquely positioned to make an impact because of their ability to act swiftly and adapt to new market needs. These founders will go on to create the impact and the jobs that will underpin the recovery of our economy for years to come."

The program begins this June 22 and concludes in October. According to the news release, the accelerator will operate as a hybrid — combining virtual and in-person programming. The startups will pitch virtually at the MassChallenge Virtual Startup Showcase on July 16 and 17, as well as at the conclusion of the program at the the MassChallenge Texas in Houston 2020 Awards.

The cohort represents 12 countries and 13 states — with over a third being female founded. The program is also introducing two new tracks: Sports tech, which was announced in April, and space commercialization. Some startups from this cohort will also be participating in the tracks, but MCTX hasn't identified the new tracks' cohorts yet.

Here are the members of the 2020 MassChallenge Texas Houston cohort and where they are based.

Energy and clean tech

General and retail

Health care and life science

Technology

Social impact

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Building Houston

 
 

Cloudbreak Enterprises is getting in on the ground level with software startups — quickly helping them take an idea to market. Photo via Getty Images

Lauren Bahorich is in the business of supporting businesses. In February 2020, she launched Cloudbreak Enterprises — B-to-B SaaS-focused, early-stage venture studio — with plans to onboard, invest in, and support around three new scalable companies a year. And, despite launching right ahead of a global pandemic, that's exactly what she did.

Bahorich, who previously worked at Golden Section Ventures, wanted to branch off on her own to create a venture studio to get in on the ground level of startups — to be a co-founder to entrepreneurs and provide a slew of in-house resources and support from development and sales to marketing and administration.

"We start at zero with just an idea, and we partner with out co-founders to build the idea they have and the domain expertise and the industry connections to take that idea and built a product and a company," Bahorich says.

Bahorich adds that there aren't a lot of venture studios in the United States — especially in Houston. While people might be more familiar with the incubator or accelerator-style of support for startups, the venture studio set up is much more intimate.

"We truly see ourselves as co-founders, so our deals are structured with co-founder equity," Bahorich says, explaining that Cloudbreak is closer to a zero-stage venture capital fund than to any incubator. "We are equally as incentivized as our co-founders to de-risk this riskiest stage of startups because we are so heavily invested and involved with our companies."

Cloudbreak now has three portfolio companies, and is looking to onboard another three more throughout the rest of the year. Bahorich runs a team of 15 professionals, all focused on supporting the portfolio. While creating the studio amid the chaos of 2020 wasn't the plan, there were some silver linings including being able to start with part-time developers and transition them to full-time employees as the companies grew.

"Within the first month, we were in shutdown here in Houston," Bahorich says. "But it's been a great opportunity for us. Where a lot of companies were pivoting and reassessing, we were actually able to grow because we were just starting at zero ourselves."

Cloudbreak's inaugural companies are in various stages and industries, but the first company to be onboarded a year ago — Relay Construction Solutions, a bid leveling software for the construction industry — joined the venture studio as just an idea and is already close to first revenue and potentially new investors. Cloudgate is also creating a commercial real estate data management software and an offshore logistics platform. All three fall into a SaaS sweet spot that Bahorich hopes to continue to grow.

"We are looking to replace legacy workflows that are still performed in Excel or by email or phone," Bahorich says. "It's amazing how many opportunities there are that fit into that bucket — these high-dollar, error-prone workflows that are still done like it's 1985."

Given the hands-on support, Bahorich assumed she'd attract mostly first-time entrepreneurs who don't have experience with all the steps needed to launch the business. However, she says she's gotten interest from serial entrepreneurs who recognized how valuable the in-house support can be for expediting the early-stage startup process.

"What I'm realizing is a selling point is our in-house expertise. These founders are looking for technical co-founders," Bahorich says. "We can both provide that role and be capital partners."

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