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HOUSTON INNOVATORS PODCAST EPISODE 38

Local innovation leader to focus on diversity while standing up new-to-Houston cleantech incubator

Juliana Garaizar is working to help set up Houston's Greentown Labs incubator with diversity and inclusion in mind. Courtesy photo

As Greentown Labs, a cleantech startup incubator based outside of Boston, enters into the Houston market, it's doing so with diversity and inclusion in mind, says Juliana Garaizar, launch director at Greentown Houston.

Garaizar has been involved in the Houston innovation ecosystem for years from her stints at the Houston Angel Network followed by the Texas Medical Center's venture fund. She's also been involved with Portfolia — a female-focused venture network — and is president at the Business Angel Minority Association, or baMa. She's spent much of her time lately advocating and promoting diversity in investing — something that falls in line with Greentown's priorities as they enter into the most diverse city in the country.

"The latest founding partners that we've had at Greentown Labs when they were considering becoming a partner, they all asked what we are doing in terms of diversity and inclusion," Garaizar says in this week's episode of the Houston Innovators Podcast. "We are putting together a working group at Greentown for D&I. It's exciting that many of our partners are engaging."

She's referring to the 11 — and counting — corporate founding partners Greentown Houston has announced so far. Greentown's entrance into Houston has been long awaited, and Emily Reichert, CEO of Greentown Labs, hired Garaizar and her colleague, Jason Ethier, the operations lead for Greentown Houston, to be the boots on the ground during this time.

With COVID-19 affecting so much of the organization's roll out strategy, Garaizar says its actually been a blessing in disguise for the organization.

"I think the silver lining of this COVID-19 experience is that we are much more integrated with the Boston team, and we're learning at a much faster rate," she says. "That's why we decided to also open Houston for virtual memberships before we open our building in Q1 of 2021."

While launching during a pandemic isn't the most ideal, the timing for the new Houston location has been. Garaizer says she's seeing more and more energy companies prioritizing clean energy innovations and new technologies.

"I believe that Greentown Labs is going to be a catalyst for the energy transition here in Houston," she says. "There are several things that are changing in Houston, and I think we're coming in at the right time."

Listen to the full interview with Garaizer below — or wherever you get your podcasts — and subscribe for weekly episodes.


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Building Houston

 
 

A new executive hire for McCord is going to focus on bringing smart city technology to Generation Park. Rendering courtesy of McCord

A 4,200-acre master-planned development that's rising on the east side of town has created a new role within their executive suite to drive innovation and a new smart city initiative.

Houston-based real estate developer, McCord, has hired Nick Cardwell as vice president of digital innovation. In the newly created role, Cardwell will be tasked with bringing data-driven solutions, digital transformation, and other smart city innovation to Generation Park.

"Sensor technology, machine learning, and big data capabilities have exploded in the last decade and are rapidly outpacing the built world," says Ryan McCord, president of McCord, in a press release. "Bolting this digital future onto aging cities is no easy task. With Generation Park, we have a once-in-a-lifetime opportunity to start from the beginning and rapidly prove up hardware and software technology solutions, at a massive scale."

Both the size of the development — which is larger than Google's Sidewalk Labs project in Canada and Toyota's Woven City in Japan, according to the release — and location are what provides Generation Park with this opportunity for smart city technology.

"Generation Park, while being physically many times larger than most smart city projects, also benefits from being located in a more physically, socially, and economically diverse test bed of a notoriously low-regulation part of the United States — Houston, Texas," McCord continues.

As the development is currently still being worked on, McCord's current focus right now is tapping into data to drive project and design decisions.

Cardwell has a background in technology and was previously overseeing operations and engineering at Austin-based construction software company, Bractlet.

"McCord's vision for Generation Park is the future of commercial development, pushing digital innovation into the forefront and leveraging cutting-edge technologies throughout their portfolio. I am beyond thrilled to join the McCord team and help make that vision a reality," says Cardwell, in the release. "Through the use of experiences, data, and collaborations, we will accelerate learnings and, in turn, advance resources that will truly improve people's lives."

Nick Cardwell has been hired as vice president of digital innovation at McCord. Photo courtesy of McCord

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