Houston Innovator's Podcast Episode 1

Houston's MassChallenge leader talks Texas growth and what makes the accelerator different

Jon Nordby, Houston's MassChallenge Texas managing director, is the guest on the first episode of the Houston Innovators Podcast. Courtesy of MassChallenge

Jon Nordby has watched the city of Houston as it pivoted from innovation being a distant idea to a growing ecosystem of many moving parts and major players — all the while becoming one himself.

Nordby worked his way from advising startups and shaping the innovation coming into Houston at the Greater houston Partnership and then at Houston Exponential to now serving as the local leader for MassChallenge Texas in Houston. In fact, Nordby was a part of the team that brought MassChallenge to Houston in the first place. When he was the director of strategy at HX, the organization was discussing MCTX's Houston program.

"I guess I did a good enough job there that they invited me to be a part of the program when it launched," Nordby says on the podcast.

Nordby also discusses the program and how the inaugural cohort met — and even exceeded — his expectations in the first episode of InnovationMap's new Houston Innovators Podcast. The cohort was a shortened, smaller program, but it surprised everyone at the grand finale of the program when the Houston Angel Network gave out an investment to Houston-based Sensytec. Nordby says that's the first time a MassChallenge cohort anywhere had that opportunity.

In the podcast, Nordby shares what the next cohort will look like, and even shared how there will be two new categories within the program. MCTX will be looking for startups in the sports tech and aerospace industries and will provide special mentorship and programming for those startups. He also mentions that MCTX is gearing up for growth for its office space to be able to accomodate 100 participants in a future cohort.

Check out the podcast below for more details of MCTX's plans to expand, Nordby's take on Houston innovation, and why he's pretty glad he didn't move to Austin a few years ago.


Houston-based SnapStream's CEO, Rakesh Agrawal, is the third guest on the Houston Innovators Podcast. Courtesy of SnapStream

With a couple decades in the Houston innovation ecosystem under his belt, Rakesh Agrawal considers himself an optimist about his city.

Agrawal founded his company SnapStream — a software company that allows its clients to easily record, search, and share video and broadcast content — in 2000 and has gone on to not only grow and expand the company, but also create a portfolio of software startups as an investor.

In the third episode of the Houston Innovators Podcast, Agrawal shares how he's seen the city's innovation ecosystem evolve to what it is today — admittedly, he has a very positive outlook on the city. However, if he had to identify something Houston needs to work on, its communication.

"A lot of people go to this question of, 'What's wrong with the Houston ecosystem?' If there's anything that's a fundamental characteristic of Houston that we need to change that would really help the startup and innovation ecosystem is that often in Houston, the left hand doesn't know what the right hand is doing," Agrawal says on the podcast.

Agrawal says that one of the indicators of the city's success in cultivating startups is his own portfolio. About a quarter of the companies he's invested in are based in Houston.

Recently, Agrawal pulled back some of his investing activity to focus on SnapStream. The company was named the transition partner for Volicon Observer, a company Verizon brought under its umbrella and then changed its mind about, Agrawal explains in the episode.

Volicon's specialty is in monitoring and compliance, and with that move, SnapStream brought on around 150 new clients. To maintain those clients and grow its services, SnapStream has rolled out a whole new department. The launch of SnapStream Monitoring and Compliance is the next step for SnapStream's takeover of Volicon, according to a news release.

"The SnapStream Monitoring and Compliance launch builds on our depth of experience and extends SnapStream into an exciting new market," says Agrawal in the release. "The amazing SnapStream team is what differentiates us — from our engineers, who build user experiences that save our users time, to our support team, who deliver on a high standard for responding to customers and resolving issues, to our customer success team, who deliver the best onboarding experience."

Agrawal discusses the transition, his investment activity, and more in the episode. Listen to the podcast below and subscribe wherever you get your podcasts.