All aboard

Updated: Houston startup relaunches to connect the dots for travelers

Houston-based entrepreneurs have launched Guzo, a travel social networking app. Getty Images

This story has been updated to reflect new information.

A year or so ago, Gordon Taylor had thousands of college students using his rideshare app focused on roadtrips, Croozen, across almost 20 universities in the United States. But, as the company grew to the general population, he realized his concept wasn't sustainable for a wider range of people.

First of all, the average Houstonian doesn't drive across Texas too frequently. And, if they do, they look to busses, planes, or driving themselves, Taylor says. Plus, Americans are very conditioned to fear rides from strangers.

"There are successful platforms in Europe that were doing this, but Americans are so different in terms of cultures," he says.

Six months ago, Taylor, along with his brother, Joshua, decided to pivot his travel company and relaunch it as Guzo — "melkam guzo" means "have a great trip" in Ethiopia.

"One of the things that got Gordan and I excited in the beginning of Croozen was just the idea of someone else in the car with you and that shared experience," Joshua Taylor says. "Looking past that, just being focused on the car was hindering us. Let's divorce the car and focus on travel as a whole."

Guzo is a collaborative social network that will be a one-stop platform for experiencing and planning travel. Users can register to the app and connect with friends, acquaintances, and even strangers to solicit ideas for different vacation spots. Rather than spread across apps like text message, Google Docs, Instagram, and Pinterest, for example, you can have all your ideas right in one app. The brothers asked their friends, family, and previous Croozen users to see what they'd want from a travel app, and that played into how they designed Guzo.

The new app launched January 29 at a party at City Hall. The mayor has even declared it Guzo Day. Both native Houstonians, the Taylor brothers say Guzo will focus solely on travel in Houston at first, but they will branch out to other cities, states, and international destinations down the road.

The brothers have a lot of ideas and goals for the app, including Guzo Guides, which will be a select number of influencers in each city that can offer their professional advice on things to do. More details on the app and the guides will become available when the app launches.

For the Taylor brothers, Guzo is all about connecting people when they travel.

"Whatever business you run, there are people involved," Joshua Taylor says. "So, we want to be able to use our platform to bring people together and have them travel more efficiently."


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Building Houston

 
 

Re:3D is one of two Houston companies to be recognized by the SBA's technology awards. Photo courtesy of re:3D

A couple of Houston startups have something to celebrate. The United States Small Business Administration announced the winners of its Tibbetts Award, which honors small businesses that are at the forefront of technology, and two Houston startups have made the list.

Re:3D, a sustainable 3D printer company, and Raptamer Discovery Group, a biotech company that's focused on therapeutic solutions, were Houston's two representatives in the Tibbetts Award, named after Roland Tibbetts, the founder of the SBIR Program.

"I am incredibly proud that Houston's technology ecosystem cultivates innovative businesses such as re:3D and Raptamer. It is with great honor and privilege that we recognize their accomplishments, and continue to support their efforts," says Tim Jeffcoat, district director of the SBA Houston District Office, in a press release.

Re:3D, which was founded in 2013 by NASA contractors Samantha Snabes and Matthew Fiedler to tackle to challenge of larger scale 3D printing, is no stranger to awards. The company's printer, the GigaBot 3D, recently was recognized as the Company of the Year for 2020 by the Consumer Technology Association. Re:3D also recently completed The Ion Smart and Resilient Cities Accelerator this year, which has really set the 20-person team with offices in Clear Lake and Puerto Rico up for new opportunities in sustainability.

"We're keen to start to explore strategic pilots and partnerships with groups thinking about close-loop economies and sustainable manufacturing," Snabes recently told InnovationMap on the Houston Innovators Podcast.

Raptamer's unique technology is making moves in the biotech industry. The company has created a process that makes high-quality DNA Molecules, called Raptamers™, that can target small molecules, proteins, and whole cells to be used as therapeutic, diagnostic, or research agents. Raptamer is in the portfolio of Houston-based Fannin Innovation Studio, which also won a Tibbetts Award that Fannin Innovation Studio in 2016.

"We are excited by the research and clinical utility of the Raptamer technology, and its broad application across therapeutics and diagnostics including biomarker discovery in several diseases, for which we currently have an SBIR grant," says Dr. Atul Varadhachary, managing partner at Fannin Innovation Studio.

This year, 38 companies were honored online with Tibbetts Awards. Since its inception in 1982, the awards have recognized over 170,000 honorees, according to the release, with over $50 billion in funding to small businesses through the 11 participating federal agencies.

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