Seeds planted

Historic Houston Farmers Market officially breaks ground on transformation project

Houston officially has an innovative culinary mecca in the works. Courtesy of Houston Farmers Market

The massive effort to transform the Houston Farmers Market into one of the city's leading culinary attractions finally has a timeline. MLB Capital Partners, the local investment firm that purchased the almost 18-acre tract at the corner of Airline Drive and 610 in 2017, broke ground on the project Tuesday, August 6, with a goal of completing the work by late 2020.

"As the country's fourth-largest city and leading culinary capital, Houston is long overdue for a world-class market," said MLB Capital Partners managing principal Todd Mason in a statement. "We are thrilled to reinvigorate this local landmark into an experiential destination for both Houstonians and visitors to enjoy."

MLB's changes to the property will include "new climate-controlled spaces, shaded open-air market areas, restrooms, and common seating areas," according to a release. Better traffic flow and expanded parking areas will separate commercial traffic from pedestrians, and expanded facilities will accommodate a host of new merchants and food vendors. The market will remain open during the renovations.

James Beard Award-winning chef Chris Shepherd is serving as a culinary consultant on the project and will open a new concept at the market, which shouldn't come as a surprising considering Mason is also Shepherd's partner in Underbelly Hospitality. Other participants in the project include landscape architecture firm Clark Condon Associates, Studio RED Architects, Houston-based consulting firm Gunda Corporation, and Arch-Con Construction.

"We'll be doing something here," Shepherd tells CultureMap. "As far as what that is, I've narrowed it down to about 50 things."

Climate-controlled spaces will host new vendors. Courtesy of Houston Farmers Market


Shepherd is also working with Mason to identify the vendors that will occupy the market's new stalls. While some have expressed concerns about the market losing its character, Mason told CultureMap in 2017 that he wants to preserve what people like about the market while enhancing the overall experience.

"When you really start talking to people about what they like, what they like is there's a lot of different cultures and there are things you can get and see there that you can't get anywhere else," Mason said. "We'll keep those tenants. I don't think we'll have to charge them much if any more rent. We'll still have an open air market with vendors selling directly to you. All of that experience will still be there, but it will be a cleaner, safer environment."

For his part, Shepherd sees the project as a positive development.

"I think it's amazing what's going on," he says. "I think, 10 years from now, you're going to look back and be like this was the moment where we changed the city a little bit . . . It is one of those defining things that will bring a lot of tourism over here."

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This story originally appeared on CultureMap.

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Building Houston

 
 

Houston-based GoCo.io has raised fresh funding and launched the latest version of its platform. Courtesy of GoCo

A Houston startup that is optimizing human resource operations for small businesses has raised fresh funding from an Austin-based venture capital investor.

GoCo.io raised $15 million in September in a funding round led by ATX Venture Partners. Founded in 2015, the company has raised $27.5 million to date, including its $7 million series A in 2019.

The fresh funding will be used to continue expanding on the company's software services operations and upgrades to its product, which is is modernizing HR, benefits, and payroll.

“We believe that GoCo is the company best positioned to provide HR departments at SMBs with the most flexible employee management software,” says Chris Shonk, general partner at ATX Venture Partners, in a news release. “In a crowded marketplace, GoCo clearly rises to the top with its ease-of-use, flexibility and unparalleled customization.

"We’re excited to be a part of GoCo’s journey, and we look forward to supporting their continued innovation as they solve new and existing challenges HR departments face,” he continues.

Last month, the company launched its latest version of the platform, which included new features, enhanced user experience, and increased integrations. Over the past two years, the company has doubled its team to keep up with its customer growth and product development.

“GoCo is the trusted HR software SMBs rely on and we’re thrilled to reach an exciting funding milestone,” says Nir Leibovich, CEO of GoCo, in the release. “This new investment will enable us to provide additional leap-frog HR technology solutions that ensure every organization’s success by eliminating manual HR tasks. SMBs are facing significant challenges right now and GoCo has grown rapidly because we are able to not only meet but exceed HR departments’ needs and expectations.

"GoCo looks forward to expanding upon providing an outstanding customer experience through this new phase of growth as we launch our newest value-added product this fall,” he continues.

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