Houston Voices

3 personality traits every entrepreneur has, according to the University of Houston

There are many character traits a startup founder needs to ensure success. You have to be a hard worker with communications skills and charisma and…so much more. Miguel Tovar/University of Houston

It's no secret that every successful business leader has multiple personality traits.

It seems everyone has a fantasy about starting a business. "I'd open up a record store." "I'd sell my famous meatball sandwiches my family loves so much." "I would totally own a comic book shop."

In fact, according to the University of Phoenix, over 60 percent of 20+ year-olds have strongly considered starting their own business.

I mean, that's a step in the right direction. You have to have desire. We can all agree there. But surely it takes more than that if you're serious about starting, and maintaining, a business, right?

So, here we'll take a look three personality traits just about every startup founder possesses.

The ability to look forward

Vision. Imagine walking everywhere with a cap brim so low over your eyes, that you can only see your feet when you walk. You can't see anything beyond that. You cannot see the cars, mailboxes, pedestrians, trees, or anything that might come your way. That's what it's like if you don't have vision.

Without a vision for the future, for what lies beyond, you will not be prepared for the inevitable obstacles. You won't know when to change direction. When brace yourself for a coming problem and prepare for it. You need to look beyond the present and envision what your company will look like in 10 years. And then persuade others to see that same vision and invest in it.

Communication

Communication. There's a video on YouTube of a dog running down a sidewalk in a small town barking at two police officers. The cops could tell by the dog's movements and tone that he was barking not out of aggression, but because he needed something. The policemen followed the dog and discovered a burning house with children inside. Thankfully, they managed to save the kids as the house burned to cinders.

Despite the obvious interspecies communication barrier, the dog was able to communicate that something was wrong so that this problem could be solved. Far too often, a young startup founder will identify a big problem or a big need and spark a great idea for how to solve it, only to discover they aren't very good at communicating the problem and solution to investors. If you cannot communicate the problem, solution, and why you're the right man or woman for carrying out the solution, you'll have a hard time convincing investors to part with their money.

The best way to improve your communication skills is baptism by fire. Go out and, well, communicate! Do it often and soon you'll learn the nuances and intricacies of effective communication. Hand gestures, head movement, tone and timber, reading the other person, etc.

Persistence 

Persistence. You're going to encounter obstacles. I know, breaking news, right? You'll hit a snag here or there. Someone won't like your idea. An investor will pull out. Something. But because you're serious about making it, you have to just pull your collar up and face the cold winter wind. Keep marching forward. However, there's something I like to call "intelligent persistence."

Let's say someone doesn't like an idea you have. Maybe they don't think it's wise to add a flap to your what-cha-ma-whos-it contraption. Persistence doesn't mean don't listen to them and persist anyway. No. Intelligent persistence is listening to them, making a decision based on the feedback, and persisting with a more intelligent direction in mind. You have to listen to feedback, both the good and the bad. Persistence doesn't mean to ignore the bad. It means listen, get enlightened, and make a more educated decision in moving forward. Don't let the bad stuff drag you down. But don't go forward without learning from your negative feedback either.

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This article originally appeared on the University of Houston's The Big Idea.

Rene Cantu is the writer and editor at UH Division of Research.

Choosing the right city in which to launch your startup can make or break your company. Miguel Tovar/University of Houston

Choosing the best city for your startup can mean the difference between success and closing up shop prematurely. It's important to think outside your home city for a startup launch because your home city may not have the ecosystem set up for your particular startup.

If you give in to your emotions; staying in your hometown because it's, well, your hometown, you risk preventing your company from launching in a city more conducive to its growth.

Here are three keys to making sure you choose the right city for your startup.

A city's ecosystem

Few things are more valuable to a new company than a web of like-minded companies, investors, social groups and connections. You want a city that uses its resources to grow and maintain its startups. Whether it be accelerators or pitching events or entrepreneur conferences, the city you choose needs to be active in the startup community. Establishing your startup in a city with a weak ecosystem will halt the growth of your company because it'll be that much harder to boost your company without a city's support.

A city's social network

A city with a robust social circle of like-minded entrepreneurs is a city that is doing something right for startups. First of all, if the city is rich in like-minded entrepreneurs, then that means they are living there. So there has to be a reason for that: the city is startup-friendly. Second, a city with a strong social sphere of startups means you have more opportunities to make connections and network. You can meet with other business owners to discuss issues important to your companies and even learn new things from each other. What's more is you have a chance to work with other companies to help each other grow. The city of New Orleans has Krewe de Nieux, for example. This social group is a resource for over forty technology startups in the city.

A chance to give back

Opportunities to give back. The best city for your startup will have plenty of opportunities to give back. For example, giving high school students real-life work experience to expand their knowledge and prepare them for a career in the field. A city with a plethora of opportunities like charities, youth groups, internships and career and business organizations allows startups to barter: we will give you experience and you can help us get work done. You help each other grow. In doing so, you blossom the city's startup community as a whole.

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This article originally appeared on the University of Houston's The Big Idea.

Rene Cantu is the writer and editor at UH Division of Research.