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New ranking of America's smartest cities puts Houston near back of the class

When it comes to education among its residents, the Houston area lands in the bottom half of America's smartest cities. Photo by Utamaru Kido/Getty Images

Houston sits toward the back of the class when it comes to the smartest metro areas in the U.S., according to a new study.

In the study, published by personal finance website WalletHub, the Houston-The Woodlands-Sugar Land area ranks 90th among the most-educated metros. Houston trails Austin-Round Rock (No. 9) and Dallas-Fort Worth (No. 71) but outperforms San Antonio-New Braunfels (No. 106) on the 150-metro list. At the very bottom of the list are McAllen (No. 148) and Brownsville (No. 149).

Houston's ranking remains unchanged from WalletHub's 2018 study.

To determine where the most-educated Americans live, WalletHub compared the 150 largest metros across 11 metrics. That data includes the share of adults 25 and older with at least a bachelor's degree, the quality of public schools, and the gender gap in education.

Here's how Houston fared across some of the data categories (lower ranking is better):

  • No. 30 — Black-versus-white education gap
  • No. 36 — Quality of public schools
  • No. 59 — Share of adults with at least a bachelor's degree
  • No. 65 — Women-versus-men education gap
  • No. 72 — Share of adults with a graduate or professional degree
  • No. 74 — Average quality of universities
  • No. 90 — Share of adults with an associate's degree or college experience
  • No. 112 — Students enrolled in top 951 universities per capita
  • No. 135 — Share of residents with a high school diploma

The most educated metro in this year's ranking is Ann Arbor, Michigan. Visalia-Porterville, California, though, sits at the bottom of the list as the nation's least educated metro.

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This story originally appeared on CultureMap.

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Building Houston

 
 

With Clutch, connecting brands with creators has never been easier and more inclusive. Photo courtesy of Clutch

An app that originally launched on Houston college campuses has announced it's now live nationwide.

Clutch founders Madison Long and Simone May set out to make it easier for the younger generation to earn money with their skill sets. After launching a beta at local universities last fall, Clutch's digital marketplace is now live for others to join in.

The platform connects brands to its network of creators for reliable and authentic work — everything from social media management, video creation, video editing, content creation, graphic design projects, and more. With weekly payments to creators and an inclusive platform for users on both sides of the equation, Clutch aims to make digital collaboration easier and more reliable for everyone.

“We’re thrilled to bring our product to market to make sustainable, authentic lifestyles available to everyone through the creator economy," says May, CTO and co-founder of Clutch. "We’re honored to be part of the thriving innovation community here in Houston and get to bring more on-your-own-terms work opportunities to all creators and businesses through our platform.”

In its beta, Clutch facilitated collaborations for over 200 student creators and 50 brands — such as DIGITS and nama. The company is founded with a mission of "democratizing access to information and technology and elevating the next generation for all people," according to a news release from Clutch. In the beta, 75 percent of the creators were people of color and around half of the businesses were owned by women and people of color.

“As a Clutch Creator, I set my own pricing, schedule and services when collaborating on projects for brands,” says Cathy Syfert, a creator through Clutch. “Clutch Creators embrace the benefits of being a brand ambassador as we create content about the products we love, but do it on behalf of the brands to help the brands grow authentically."

The newly launched product has the following features:

  • Creator profile, where users can share their services, pricing, and skills and review inquiries from brands.
  • Curated matching from the Clutch admin team.
  • Collab initiation, where users can accept or reject incoming collab requests with brands.
  • Collab management — communication, timing, review cycles — all within the platform.
  • In-app payments with a weekly amount selected by the creators themselves.
  • Seamless cancellation for both brands and creators.
Clutch raised $1.2 million in seed funding from Precursor Ventures, Capital Factory, HearstLab, and more. Clutch was originally founded as Campus Concierge in 2021 and has gone through the DivInc Houston program at the Ion.

Madison Long, left, and Simone May co-founded Clutch. Photo courtesy of Clutch

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