Houston innovator explores importance of belonging within the modern workforce

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In his new book, Houstonian Brad Deutser explores how increasingly important a sense of belonging is in the workplace. Photo via Getty Images

Even in a highly digital, globalized world, the essence of business remains the same: a vibrant tapestry of people working together towards a common goal.

Regardless of how fractured business focus can become, people are at the center of everything that brings business success. And people all share in our fundamental human need to belong to something greater than ourselves and to experience a sense of community, support, and affiliation with others.

The intricacies of human connection underpin our collective drive for unity and purpose, which becomes profoundly disrupted when an organization loses sight of prioritizing its employees. To prevent the Great Disconnect from further eroding our people and forestalling the perils of losing their best and brightest people, leaders must cultivate a deep understanding of, and commitment to, fostering organizational belonging.

The recent groundbreaking study by the team behind Deutser's Institute for Belonging, incorporating the perspectives of nearly 15,000 employees, crystallizes this sentiment. Our results overwhelmingly indicate that an employee's sense of belonging outstrips both their perception of organizational culture and their salary as key determinants of engagement, satisfaction, and overall performance. Previously, employers believed the inverse to be true. This is a significant shift in the attitudes of the workforce.

Unless leaders devote considerable energy, time, and resources towards nurturing an organizational culture of belonging, they may risk depleting their most valuable asset: their people. This article delves into the intricate details of our research and the consequent implications for leadership, aiming to provide a blueprint for leaders to build an inclusive and empowering workspace.

In another of our studies with 275 employees, a staggering 90 percent affirmed the importance of experiencing a sense of belonging at work. Broadening our research to an expansive sample of 14,709 employees across diverse industries and roles, we found an undeniable correlation: individuals who experienced a sense of belonging exhibited significantly higher levels of engagement, job satisfaction, and effort. The most striking understanding about this work was that belonging predicts satisfaction, engagement, and commitment to the organization over and above employees’ views of the culture or strategy.

As leaders, we’ve seen a decades long placement of culture and strategy at the top — but it is belonging that really drives performance. Another adjunct study, employing an experimental design with 71 employees, validated that employees would willingly forego higher compensation and be more inclined to stay at an organization that nurtures their sense of belonging. In sum, organizations and leaders stand to gain substantially by investing in nurturing connections, empowerment, and unity among their teams.

In our survey research, conducted with a sample of 14,709 employees, we used a five-dimensional measure of organizational belonging, encapsulating:

  1. Acknowledgment and appreciation of individual opinions.
  2. Fostering a strong sense of team unity.
  3. Opportunities for professional growth within the company.
  4. Optimal alignment between job responsibilities and individual skill sets.
  5. Trust in leadership’s commitment to their welfare.

Although there are many definitions out there, we define belonging as where we hold space for something of shared importance. It is where we come together on values, purpose, and identity; a space of acceptance where agreement is not required but a shared framework is understood; where there is an invitation into the space; an intentional choice to take part in; something vital to a sense of connection, security, and acceptance.

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Brad Deutser is the founder and CEO of Deutser, a Houston-based consulting firm, and author of BELONGING RULES: Five Crucial Actions that Build Unity and Foster Performance. Isabel Bilotta is managing consultant and head of learning and innovation at Deutser's learning initiative.

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It’s important to remember that there’s no one-size-fits-all solution to balancing employee flexibility with returning to the office. Photo via Getty Images

Cultivating an office culture can prevent loneliness, create connections, says Houston expert

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There’s been a lot of chatter about returning to the office and remote work. No matter which side of the argument you’re on, there are valid points to be made for both views. The pandemic forced organizations to rethink operations, with many employees working remote for the first time. And now, we’re in that habit and many don’t want to change.

But here’s the thing. Isolation creates loneliness and we’re in the middle of a loneliness epidemic. A report released by The U.S. Surgeon General titled “Our Epidemic of Loneliness and Isolation,” found that even before COVID changed the world, about half of the U.S. adults reported experiencing measurable levels of loneliness. While technology has allowed for work to continue outside of traditional office walls by dialing in to video conferences from home, there is still a missing link. It’s much harder to build community virtually. We haven’t cracked that code yet.

Sen. Chris Murphy, D – Conn, recently introduced legislation to create a national policy to promote social connection and address the soaring rates of loneliness.

“Loneliness is one of the most serious, misunderstood problems facing America today,” Murphy said in a press statement. “This crisis transcends traditional political boundaries, presenting a chance to bring together right and left around a project to help people find connectedness.”

Whether people realize it or not, we all need to feel seen and understood, and when that happens it creates meaningful connection. That connection in turn leads to strong company culture and more productive, energizing workdays.

Happiness begins with healthy human relationships and companies are being challenged to balance employee flexibility and workplace interactions. While there is no clear-cut right answer, Birkman International is moving to a four-day, in-office workweek. Employees will cut back from 40 to 32 hours-per-week and those hours will be spent at Birkman’s offices.

With employees once again working under the same roof, there will be opportunities for organic spot meetings, team brainstorms and water cooler chatter. While some might see these as “soft” skills, they are essential for a well-performing workplace.

It’s important to remember that there’s no one-size-fits-all solution to balancing employee flexibility with returning to the office. Just like every person has unique needs, every company must figure the best solution for its culture, its productivity and most importantly, its people.

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Amy Shepley serves as president at Birkman International, an industry-leading organizational performance company.

Evolving workplace will challenge businesses to adapt in 2023, says this expert. Photo via Getty Images

Expert shares 5 workplace trends for Houston businesses in 2023

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Today’s workplace is undergoing rapid change in the post-pandemic world. For businesses, modifying their core infrastructure to adapt will be a challenge heading into 2023, and human resources professionals will be at the center of helping employers successfully navigate the transformation.

The top trends our HR experts expect to unfold in 2023 range from managing data protection, maintaining compliance with complex regulations, boosting employee engagement, and creating a sustainable model to support workplace flexibility.

Protecting privacy in HR systems

New privacy laws and requirements will take effect in five states in 2023, and several other states and the federal government are considering privacy-related bills. Businesses will be watching California closely as the California Privacy Rights Act that goes into effect Jan. 1, 2023, becomes the first to grant privacy rights to employees.

The act grants employees and job applicants who work in California certain rights regarding the personal information companies collect from them. Employers must also provide privacy notices when that information is being collected.

The CPRA will force companies to evaluate whether their systems are configured for data mapping – the process of knowing what data you’re collecting and how it’s being processed – so they can effectively and efficiently respond to employees’ requests under CPRA. Privacy management tools or plug-ins may also be necessary to help businesses fulfill rights requests.

While Texas’ current privacy laws aren’t as stringent as the CPRA, HR professionals will be watching how CPRA impacts companies. Similar legislation could pass in the coming years, and businesses and HR teams can prepare by investing in agile and flexible systems, allowing for adaptability when new requirements are introduced.

Maintaining compliance with complex regulations

The pandemic and underlying labor concerns that have been lingering for years have driven significant workplace change, such as rights and protections related to paid leave, minimum wage, and salary.

Staying up-to-date on laws and regulations governing employment practices, how employees are treated, and working conditions requires significant time and attention for businesses. Yet, for companies that aren’t compliant, the consequences can result in fines, lawsuits, and claims.

For small and mid-sized businesses, partnering with an employment lawyer or HR outsourcing provider can help you understand what requirements impact your business so you can ensure you’re compliant. HR professionals can then develop and enforce policies that help protect your workplace.

Boosting employee engagement

Nearly 100 million American workers quit their jobs during the “Great Resignation.” Now employers are facing a new challenge: low levels of employee engagement, also known as “Quiet Quitting.” A lack of employee engagement and dissatisfaction with pay are likely two key components driving this trend.

To reverse the trend, businesses and HR professionals should ask employees what they want through surveys or stay interviews, then analyze strategies that have not worked in recent years. Consider incentives outside of pay, such as retention bonuses or additional paid time-off. Then ensure your managers are equipped to lead, coach, and mentor their team members.

Refocusing recruiting, onboarding, and retention efforts can also help boost engagement. Turnover is costly, so invest time and resources in retaining employees you have. But when it’s time to hire, HR professionals should implement a comprehensive onboarding program that gives new employees resources and support to succeed early in their role.

Integrating flexibility with organizational structure

In a recent survey by Ogletree Deakins, 72 percent of company leaders reported that, since the pandemic, their employees’ desire for remote work is stronger. That’s prompted many companies to consider making remote work a permanent option.

Businesses should determine whether an in-office, hybrid, or fully remote workforce is best long term, then HR departments should develop and implement policies, procedures, and support that employees need to thrive in that environment.

For companies hesitant to commit to a hybrid workplace, discuss with company leaders what the impact on company culture will be and determine if a tailored approach could work. If an in-office strategy is best, be transparent in communicating the reasons with your employees.

HR’s role in helping companies grow and thrive

HR professionals will shoulder much of the responsibility in this workplace transformation. From developing policies and procedures to facilitating change to overseeing compliance and safety efforts, HR teams will be critical to how well businesses navigate the evolving workplace.

For small and mid-sized businesses, HR outsourcing services can fill the gap with expertise and competitive benefits that help attract and retain talent or by managing day-to-day tasks such as payroll, allowing your HR team to devote its time to more strategic initiatives.

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Arielle Carver is an HR adviser with G&A Partners.

Gone are the days where serendipitous water cooler chats take place. Here's how to promote engagement and socialization in the modern workplace. Photo via Getty Images

Houston expert: How workplace managers can tap into trends to promote engagement

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Wordle, the trendy daily word game and latest viral sensation, has taken millions of people by storm as they look for ways to feel connected and stimulated during times of isolation. The speed with which the word game took hold and quickly became a daily obsession is an example of society’s desire to participate in a common activity and share their scores and stats.

As managers search for ways to re-engage in-person, remote and hybrid teams, they should take cues from societal trends, behaviors and habits that can be easily adapted for the workplace. A unique tool that can help promote team engagement and serve as the foundation for an ongoing program begins with six letters – Wordle.

Below are ways managers can use Wordle and other activities to promote a cohesive and engaged workforce.

Create a virtual water cooler

Most employers and employees agree that a critical void in the existing work environment is gatherings around the proverbial water cooler, which facilitates daily chats about current events, hobbies and interests, social interactions that build bonds and teams, and opportunities for welcome breaks in the workday to clear the mind.

Managers should create a virtual water cooler by designating time each day for 15 to 30-minute coffee talks, depending on group sizes and workloads, that include semi-structured activities and enable employees to have valuable face time via video conferencing. Managers can poll the team about the best times of the day to host coffee talks. They should explain that while attending the talks is highly encouraged, there might be days when urgent projects/deadlines take precedence. Soliciting volunteers to coordinate and lead activities on a rotating, monthly basis encourages employee participation, promotes leadership skills and enables relationship building. When employees take the lead, they can more easily identify common interests, establish relevant formats and find ways to keep the team engaged and connected.

Develop the format

Managers and volunteers should develop a format tailored to the needs of the team, which can be fluid, structured or a combination of both to provide an optimal coffee talk experience. For example, some teams might need to have unstructured catch-up time every other day with planned activities on the remainder of the days, while other teams might prefer consistent daily activities and/or themes.

One of the advantages of coffee talk programs is that planners can experiment and request input because the ultimate goal is having dedicated time for face-to-face interactions that support an engaged workforce. The format should be inviting and not something employees dread, feel pressure to prepare for, or think is a waste of time. Coffee talks should create buzz and serve as a time that employees look forward to, offering a chance to decompress and leave energized to resume daily tasks. They are also critical for remote workers because it might be the only time during the workday they interact with others. This helps them remain connected to the team, culture and company.

Identify activities

Coffee talks are an ideal setting to incorporate Wordle into the agenda. Teams can create an account to virtually play the game daily, working together to solve the day’s new five-letter word and/or playing several practice games to extend the action. Wordle facilitates team building and encourages even those who are more reserved to take part in the activity. Conversely, employees who play the game at home can share and compare scores/stats from the previous night for friendly competition. Teams can also challenge other groups within the company to a monthly Wordle contest, helping to connect more people and expand networks, which is a great way for new employees to meet others.

An additional theme for coffee talks that can promote employee engagement is discussing the outcomes of sporting events, potential matchups and future winners. For example, the national sporting events get people buzzing and March Madness brackets/games are right around the corner. For employees not into sports, it can expand their horizons and/or even foster new interests and hobbies. In addition, with the prevalence of binge-watching and the continuous introduction of new programming, employees can talk about the latest shows, speculate on cliff hangers and make co-workers aware of new programs.

There are numerous activities that can be incorporated into coffee talks and employees can always find something to talk about that brings them together. Managers who can funnel these interactions into informal coffee talks are leveraging existing resources to encourage employee engagement and filling a critical need to keep employees connected, no matter the environment.

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Jill Chapman is a senior performance consultant with Insperity,a leading provider of human resources and business performance solutions.

While Facebook and Google have invested in fun work environments, there are other ways to fuel creativity in the office. Getty Images

Why fueling creativity at work is crucial to success

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Walk into Facebook's New York City offices and you'll see what a 21st century creative culture looks like. There's the complimentary coffee and snack bar. There's free sushi and room to sleep. There are nooks where workers tap on their keyboards in solitude, and couches where others chatter animatedly in groups. The whole complex is designed to offer the warmth of a home away from home, if your house happens to be tidy, stocked with brain food and full of pleasant spaces to optimize productivity.

Facebook, Google and similar companies all know that creativity is critical to beating the competition. But what exactly makes imaginations at work come alive? Is it enough to hire the most brilliant workers? Does it matter if the workers toil in a cubicle or a café? What about attitude?

Rice Business professor Jing Zhou recently joined up with colleagues Dong Liu, Christina E. Shalley and Sejin Keem of the Georgia Institute of Technology and Kaifeng Jiang of the University of Notre Dame to study the true source of workplace creativity.

To reach their conclusions, they combed through the psychological literature on creativity, looking at 191 independent samples covering some 52,000 people in primary studies.

One of the most important mechanisms of creativity, the scholars knew from past research, is motivation. The more motivated workers are, the more likely they will be creative. Intrinsically motivated workers delve into their work more deeply, work harder to find facts, grasp the elements of a problem more firmly and hatch inventive solutions.

One of the best ways to encourage this drive, Zhou and her colleagues found, is to give workers more autonomy. A cascade of studies now shows that employees who feel less constrained by rules and restrictions have more self-motivation.

Yet motivation alone isn't enough. This is because the creative process is not, contrary to romantic notion, a burst of inspiration ignited like ether. It's instead a dense sequence of trial and error, fueled by incessant learning. By their nature, Zhou and her colleagues write, creative people challenge established norms. In workplaces that frown on such challenge, creative employees sense their gifts are a risk, not an asset. Environments like the ones so carefully curated at Facebook signal that rethinking norms is welcome.

Along with talent and a welcoming environment, Jing and her team found, workplace creativity demands selflessness. To use their creativity well, employees need to be pro-social. That is, they need to value a goal beyond self-interest. Appreciation of the common good is the fuel that turns one person's creativity into a force that's transformative.

Powering creativity, in other words, is not just a matter of finding the sparkiest resume. Neither is it exclusively about offering conversation nooks, caffeine and artisanal snacks (though those can't hurt). Instead, Zhou and her colleagues argue, it's about assembling force multipliers that find each person's spark, protect it, and encourage it to light up the communal culture. Fanning individual imaginations, Facebook and other innovators know, is more than a romantic whim for firms that can afford to offer free sushi. It's an ongoing strategy to keep the company's lights on.

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This article originally ran on Rice Business Wisdom.

Jing Zhouis the Houston Endowment Professor of Management and Director for Asian Management Research and Education at Jones Graduate School of Business at Rice University.

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Houston-based VC secures oversubscribed $160M fund for early-stage startups

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A Houston venture capital firm has announce big news of its latest fund.

Mercury, founded in 2005 to invest in startups not based in major tech hubs on either coast, closed its latest fund, Mercury Fund V, at an oversubscribed amount of $160 million. Originally expected to raise $150 million, Fund V is the largest fund Mercury has raised to date.

“We are pleased by the substantial support we received for Fund V from both new and existing investors and thank them for placing their confidence in Mercury,” Blair Garrou, co-founder and managing director of Mercury Fund, says in a news release. “Their support is testament to the strength of our team, proven investment strategy, and the compelling opportunities for innovation that exist in cities across America.”

The fund's limited partners include new and existing investors, including endowments at universities, foundations, and family offices. Mercury reports that several of these LPs are based in the central region of the United States where Mercury invests. California law firm Gunderson Dettmer was the fund formation counsel for Mercury.

Fresh closed, Fund V has already made investments in several companies, including:

  • Houston-based RepeatMD, a patient engagement and fintech platform for medical professionals with non-insurance reimbursed services and products
  • Houston and Cheyenne Wyoming-based financial infrastructure tech platform Brassica, which raised its $8 million seed round in April
  • Polco, a Madison, Wisconsin-based polling platform for local governments, school districts, law enforcement, and state agencies
  • Chicago-based MSPbots, a AI-powered process automation platform for small and mid-sized managed service providers

Mercury's investment model is described as "operationally-focused," and the firm works to provide its portfolio companies with the resources needed to grow rapidly and sustainably. Since 2013, the fund has contributed to creating more than $9 billion of enterprise value across its portfolio of over 50 companies.

“Over the past few years there has been a tremendous migration of talent, wealth and know-how to non-coastal venture markets and this surge of economic activity has further accelerated the creation of extraordinary new companies and technology," says Garrou. "As the first venture capital firm to have recognized the attractiveness of these incredible regions a dozen years ago, we are excited to continue sourcing new opportunities to back founders and help these cities continue to grow and thrive.”

Real estate giant taps downtown Houston tower for new smart building tech

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Houston-based real estate giant Hines is rolling out a new smart building platform with the goal of better serving workers and workplaces at its buildings across the country, including one building in Houston that's aiming to be an office building of the future.

From the employee perspective, the new Hines app will allow employees and employers to book spaces within buildings, order food from on-site cafes and restaurants, book on-site fitness classes and access the building via their smartphone or smartwatch. For employers and tenants, the app will help them gain insights into building performance, occupancy data, ESG targets and employee satisfaction, according to a statement from Hines.

“We’re committed to a people-centric experience and this investment takes that commitment to the next level,” Ilene Goldfine, chief digital strategy officer at Hines, says in a statement. “The traditional systems were managed building by building and made it difficult or impossible to track performance across a portfolio. This new digital ecosystem, which unites back-end technology with front-end experiences, will deliver long-term cost savings to our investors and clients.

"Our clients will also be able to track employee satisfaction, make informed decisions about their space needs and ensure they’re monitoring their carbon targets,” Goldfine continues.

The new digital platform will be launched at eight Hines buildings across five cities, including 717 Texas Ave., a 33-story Class A office tower in Downtown Houston.

The other buildings where Hines will roll out the app include:

  • Salesforce Tower in Chicago
  • 1144 15th Street in Denver
  • The Kearns Building in Salt Lake City
  • CIBC Square in Toronto
  • T3 Bayside in Toronto
  • Two buildings at T3 Sterling Road in Toronto

The company plans to add more locations across its global portfolio.

Hines' opened its first location of The Square coworking space at 717 Texas Ave. in 2020 as part of its coworking concept Hines². The company, in collaboration with Montreal-based Ivanhoé Cambridge, opened a second Houston location of The Square recently and has a coworking space in The Kearns Building in Salt Lake City where it will roll out the new app.

Earlier this year, Hines also launched a sustainability-focused business unit, known as EXP by Hines. The unit, led by Hines veteran Doug Holte, aims to address “the disruptive changes in the built environment.”

Houston expert encourages energy industry to bridge its generational divides

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What’s the biggest obstacle between us and net-zero? Is it policy? Technology? Financing? All of these are important, yes, but none of them is what is really holding us back from our energy transition goals.

The biggest obstacle is a lack of open-mindedness and an unwillingness of people across the industry and across generations to work together.

In October of 2022, I was invited to speak at Energy Dialogues’s North American Gas Forum, a conference that brings together executives from across the energy industry. Over the two days of the conference, I was amazed by the forward-thinking conversations we were having on decarbonization, the future of clean energy, emissions reduction, and much more. I returned back to campus at Duke University, energized by these conversations and excited to share them. But rather than seeing the same sense of excitement, I was met with doubt, disbelief, even scorn.

There’s a fundamental distrust between generations in this industry, and it goes both ways. Experienced energy professionals often see the younger generation as irrational idealists who are too politicized to be pragmatic, while the younger generation often paints the older generation as uncaring climate denialists who want nothing to do with clean energy. Neither is true.

Over the past two years since founding Energy Terminal, I’ve met hundreds (maybe thousands) of people all across the energy industry, from CEOs of major energy companies to students just getting started on their career journey. Despite being so different on the surface, their goals are strikingly similar. Almost all can agree on three things: we want to reduce emissions, we want to expand energy access, and we want to do so while encouraging economic prosperity. The perceived barrier between generations in the energy industry is exponentially larger than the actual barrier.

For experienced professionals — take a chance to engage in conversations with young energy leaders. Understand their priorities, listen to their concerns, and find the middle ground. We are a generation passionate about impact and growth, and enabled with the right resources, we can do incredible things. The changing energy world presents unbelievable opportunities for both progress and profit, but without the next generation on board, it will never be sustainable.

For the young energy leaders of the future–listen to the experiences of the leaders that have come before us. Understand the balance between energy that is clean with energy that is secure, reliable, and affordable. We have brilliant ideas and an insatiable appetite for progress, but we won’t do it alone. Every person and every company has a valuable role to play in the energy transition, so consider how we can amplify our strengths rather than attack each other’s weaknesses.

If my co-founder, a climate activist from New York, and myself, the son of an oil and gas family from south Texas, can do it, so can you. This is a call to find the middle ground, to open up your mind to new possibilities, and to make real progress by working with each other rather than against each other.

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Michael Wood III is co-founder of Energy Terminal, a platform that aims to build the next generation of energy leaders and to bridge the gap between youth and the energy industry.

This article originally ran on EnergyCapital.

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