These could all be Californians for all we know. Photo via Local.AllState.com

Does it seem that Californians really are everywhere here in Houston? Here's why: A report by online storage finding platform StorageCafe has revealed just how much money the average Californian saves by taking on the title of transplant and relocating to the Lone Star State.

And more people from Los Angeles and Contra Costa counties are choosing Houston over any other area in Texas.

The migration report, which was released this summer by StorageCafe, states about 111,000 people moved to Texas from the Golden State in 2021, while only 33,000 Texans made the opposite move to California that same year.

The reasons why so many are flocking to Texas seem obvious: the lack of income tax, a lower cost of living, and the rise of remote work flexibility. These factors proved to be vastly important for millennials, who made up a majority of the transplants (46 percent).

Californians looking for a permanent Texas home can save hundreds of thousands of dollars by turning to Houston's booming housing market, where median home prices cost about $403,490.

With homes in San Diego ringing up for nearly $870,000, transplants can save $466,278 by buying a house in Houston. The Californians that save the most money on a new house hail from Orange County, where median prices cost over a million dollars. They can save $646,510 by purchasing a Houston home.

Renting an apartment in Houston is another financially advantageous move for California transplants, and will get them a larger space than what they can find in their home state. Rent prices in major California cities like San Diego and Los Angeles easily cost more than $2,600 a month, which is a far cry from Houston's median rent price of $1,336 per month.

Even for that amount of money, renters relocating to Houston from Orange, Los Angeles, and San Diego counties can easily find apartments that are over 500 square feet bigger.

StorageCafe's sister site Yardi Matrix's business intelligence manager Doug Ressler gave his thoughts in the report about the major factors that keep motivating Californians to make that move to Texas.

"Inflation continues to be a major concern, putting a financial strain on many people as they spend more of their income on typical expenses," he said. "As a result, moving to places that are easier on the wallet seems like the obvious solution, with many people crossing city and state lines to find a more suitable place to live."

The trend is not likely to slow down anytime soon, either.

"Over the first two decades of the 21st century, the movement of people leaving California for Texas has been well established," Ressler said. "No other state has sent more migrants to Texas than California during this time. The continual soaring housing prices and cost of living in California and much greater affordability in Texas is likely to sustain the significant flows of Californians toward Texas in the coming decades."

The study's findings were determined using census data between 2017 and 2021 from the Integrated Public Use Microdata Series (IPUMS) Survey Documentation and Analysis (SDA) tool. Home pricing information was found using data from real estate platform Point2.

The full study can be found on storagecafe.com.

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This article originally ran on CultureMap.

Here's how Houston and Texas fared on a new electric vehicle report. Photo via Getty Images

Texas ranks high on new EV study, but Houston was outpaced by other metros

driving toward progress

A new study shows that Texas is among the top of the pack for states with the most electric vehicle registrations. But Houston falls behind other large metros in the state for EV friendliness.

The March report from StorageCafe, which compiled data from the Federal Transit Administration, the Federal Highway Administration, the Department of Energy and other sources, showed that Texas had the third-most EV registrations in the county in 2021 at 112,000 vehicles.

California outpaced the rest of the country by a longshot with 878,000 registrations, claiming the number one spot. Florida had the second-most registrations at 128,000.

The report also looked at EV friendliness, which factored in EV registrations as well as the number of charging stations per household, EV exemptions, incentives and various other factors.

Houston was ranked 32nd on the friendliness list. The report found that Bayou City drivers registered 27,251 EVs in 2021. Charging stations are available in about 3.8 percent of rental buildings and there are 0.2 charging stations for every 1,000 households in the city.

Dallas claimed the top spot for the state at No. 15 with more than 29,000 EV registrations in 2021. Though Dallas has the same ratio of EV charging stations per household, there are more charging stations in rental buildings in the city.

Austin, at No. 22, also outranked Houston. Though the capital city only registered 8,730 EVs in 2021 there are much more charging stations per household (0.7 for every 1,000) and in rental buildings (5.5 percent).

San Antonio came in at No. 36, the McAllen area at No. 75, and El Paso at No. 83.

Seattle was named the friendliest place to own an EV. The drivers in the city registered more than 47,000 EVs in 2021.

Doug Ressler, a business intelligence manager at Yardi Matrix, which contributed to the report, weighed in on the findings.

“The electric car movement is gaining momentum, but it isn’t without its challenges. The high price of an EV–although brought down by incentives now – range and charging stations still pose some problems," he said in a statement. "However, with the expansion of the charging network–including in apartment buildings–and the gradual lowering of the EV price, buying and using an EV can become mainstream in the foreseeable future."

He also estimated that EVs will "dominate the car market" by 2045. By 2050, he said EVs could make up about 90 percent of the market.

Earlier this month Hertz announced that it would triple Houston's electric rental fleet, as well as add a fast-charging hub to Hobby Airport that's designed to serve ride-hail, taxi fleets and the general public.

So many Newstonians are coming in from California. Photo courtesy of TxDOT

Houston leads Texas in most Californians relocating from this county, says new study

GOLDEN STATE TO LONE STAR STATE

The Hollywood-to-Houston population pipeline is overflowing, a new study suggests.

Harris County ranks as the No. 1 destination for people relocating to Texas from California, according to a StorageCafé data analysis. The No. 1 place of origin? Los Angeles County, home to Hollywood.

Among California counties, Harris County attracted the most new arrivals from Los Angeles County in 2019 (3,263), followed by San Diego County (840), and Riverside County (698).

Why are Californians swapping the West Coast for the Gulf Coast? A prime reason appears to be housing costs. The analysis shows the median price difference in 2020 between a home in Los Angeles County and a home in Harris County was $482,010. And even though they're paying less for a home in Harris County, L.A. transplants are gaining a median 577 square feet in additional space.

"When housing prices in California go up, so does migration to Texas. When housing prices in California go down, migration to Texas goes down as well," William Fulton, director of Rice University's Kinder Institute for Urban Research, tells StorageCafé, a self-storage platform.

Looking at the California-to-Texas connection, Los Angeles County holds the top seven spots in the ranking of counties that send the most new residents to our state. Here are the top seven:

  1. Los Angeles County to Harris County (3,263 new residents in 2019).
  2. Los Angeles County to Dallas County (2,492 new residents in 2019).
  3. Los Angeles County to Travis County (2,060 new residents in 2019).
  4. Los Angeles County to Collin County (1,609 new residents in 2019).
  5. Los Angeles County to Tarrant County (1,374 new residents in 2019).
  6. Los Angeles County to Bexar County (1,366 new residents in 2019).
  7. Los Angeles County to Denton County (1,290 new residents in 2019).

"Elon Musk is well on his way to being the first human on Mars, but he's far from being a pioneer when it comes to moving to Texas. His recent move to the state is just one among the almost 190 daily moves from California to Texas that occurred from 2010 to 2019," StorageCafé says.

Here are the top 10 counties for new arrivals from all California counties in 2019:

  1. Harris County — 8,408.
  2. Dallas County — 7,923.
  3. Travis County — 6,725.
  4. Tarrant County — 6,623.
  5. Bexar County — 5,340.
  6. Collin County — 5,294.
  7. Denton County — 4,028.
  8. Williamson County — 2,877.
  9. El Paso County — 2,521.
  10. Bell County — 1,727.
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This article originally ran on CultureMap.

Houston's top Google searches include toilet paper, freezing milk, and bottled water. . Pexels

Here's what Houstonians asked the internet amid coronavirus outbreak

search me

No doubt, Houstonians and other Texans are tremendously curious about toilet paper these days. If you've seen any news coverage or been to a grocery store lately, you know how coveted a roll of toilet paper is.

But you might be surprised by which other things we're searching for online during the coronavirus pandemic. One of the more eye-opening queries? "Freeze milk."

A study published March 20 by self-storage marketplace StorageCafé tracked about 50 of the most popular Google searches for items or queries pertaining to three coronavirus-related categories: food and beverages, cleaning, and health.

Google Trends measures interest about a certain term on a scale from zero to 100 points. Zero means that few people are searching for that particular term, while 100 signifies peak interest.

In the Houston area, according to StorageCafé, the peak-interest terms as of March 15 focused on toilet paper and "freeze milk" as well as:

  • Bottled water
  • Vitamin C
  • Thermometers
  • Diapers

All of those scored 100 on the Google Trends scale, StorageCafé says.

Dallas-Fort Worth, Austin, and San Antonio also registered scores of 100 for searches regarding toilet paper, freezing milk, vitamin C, and diapers.

DFW and Austin shared the highest level of curiosity about thermometers. Meanwhile, residents of the Austin and San Antonio areas were clamoring for information related to "food supply." People in the San Antonio area also were furiously searching for information about canned food and hand sanitizer.

Getting back to that milk query: Yes, you can freeze most types of milk, and the nutritional benefits will remain.

Milk expands when it's frozen, so leave room in the storage container to prevent it from bursting, the Dairy Council of California advises. Just make sure the milk hasn't passed its sell-by date.

"After you have frozen your milk, it can be thawed in the refrigerator or in cold water and is safe for consumption," the council says. "However, be aware that the flavor and texture of the milk may be affected."

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This article originally ran on CultureMap.

Harris County welcomed more new out-of-state arrivals than any other county in Texas. Getty Images

Houston area tops Texas with biggest population of out-of-state residents

New to Hou

In the late 1800s through the mid-1950s, New York City's Ellis Island — sitting in the Statue of Liberty's shadow — served as the entry point for millions of new arrivals to the U.S.

Houston doesn't have its own version of Ellis Island, but perhaps it deserves a symbolic one to commemorate the flood of new arrivals from other states.

In 2017, Harris County welcomed more new out-of-state arrivals (81,781) than any other county in Texas, according to a data analysis released December 9 by StorageCafé, a self-storage marketplace.

That influx stands to reason, since Harris County is the state's largest county as measured by population (more than 4 million and counting). Still, it's astounding that Harris County attracted almost as many new arrivals as the entire population of Conroe (87,654 in 2018).

StorageCafé based its analysis on data published last year by the U.S. Census Bureau. The analysis excludes new arrivals from other Texas counties and new arrivals from outside the U.S.

No other county in the Houston metro area appeared in StorageCafé's ranking of the top 10 Texas counties for new arrivals from out of state. That hardly discounts the fact that the entire metro area is witnessing substantial population growth, though.

The Houston area added nearly 1.08 million residents between 2010 and 2018, growing at a rate of 18.2 percent, according to Census Bureau figures cited by the Greater Houston Partnership. From 2017 to 2018 alone, the region's population jumped by 91,689 — the third largest increase in the country — to just shy of 7 million.

To be clear, more than 1 million people didn't pack up and move to the Houston area from 2010 to 2018. Rather, the region's population growth rate comprises arrivals and births stacked up against departures and deaths.

Although the StorageCafé analysis indicates a Texas-leading population spike, Bill Fulton, director of Rice University's Kinder Institute for Urban Research, notes that Harris County has experienced an overall decline in population growth since 2015.

"This is not surprising given the drop in oil prices, which led to economic stagnation in Houston," Fulton tells CultureMap.

Fulton points out that Harris County's population gains don't match the combined growth of the Dallas-Fort Worth area's two biggest counties — Dallas and Tarrant. Dallas County has about 2.6 million residents, while Tarrant County (Fort Worth) has a little over 2 million. That's a total of about 4.6 million, compared with Harris County's nearly 4.7 million residents.

"Don't be deceived into thinking that because Harris County has a much greater population increase than any other county, that, therefore, metro Houston is growing a lot faster than DFW," Fulton says. "If you add the Dallas and Tarrant numbers together, it clearly shows that DFW is still attracting more [newcomers] than Houston."

"The bottom line is: For the past several years, DFW has been growing faster than Houston, and that growth has been driven by [more newcomers] from other states," Fulton adds.

Indeed, grabbing second place in the StorageCafé ranking was Dallas County, with 47,336 new out-of-state arrivals in 2017. And in the No. 3 spot, next-door Tarrant County picked up 44,181 new arrivals. That means Dallas and Tarrant counties drew more than 91,500 new out-of-state residents in 2017, beating the total for Harris County.

Two other DFW counties, Collin and Denton, ranked sixth and seventh, respectively, in StorageCafé's list of the top 10 Texas counties. Collin County saw 24,918 new out-of-state arrivals in 2017, with Denton County at 22,190.

All told, the four DFW counties in Texas' top 10 absorbed 138,625 new out-of-state residents in 2017. By comparison, 138,541 people lived in Denton in 2018, the Census Bureau says.

From 2010 to 2018, Dallas-Fort Worth added more residents — over 1.11 million, or a growth rate of 17.3 percent — than any other major metro area in the country, according to the Census Bureau. In terms of the sheer number of new residents, DFW eclipsed Houston during that period, but Houston held a slight edge for percentage growth.

Bexar County, which anchors the San Antonio metro area, claimed the No. 4 spot in the StorageCafé ranking, attracting 41,062 out-of-state newcomers in 2017.

Just behind it, at No. 5, was Travis County, which anchors the Austin metro area. The StorageCafé data shows 33,939 people relocated to Travis County from out of state in 2017. Rounding out the top 10 was Williamson County (suburban Austin), with 15,712 out-of-state newcomers.

Combined, Travis and Williamson counties gained close to 50,000 out-of-staters in 2017. By comparison, Pflugerville was home to 59,245 residents in 2018, according to the Census Bureau.

Others in the top 10 were El Paso County at No. 8 and Bell County (home of Killeen and Temple) at No. 9.

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This article originally ran on CultureMap.

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Houston researchers: Here's what it takes to spot a great new idea

houston voices

Having a “promotion focus” really does create a mental lens through which new ideas are more visible.

Key findings:

  • New ideas can be crucially important to businesses, driving innovation and preventing stagnation.
  • Recognizing those ideas, though, isn’t always easy.
  • Nurturing what is known as “promotion focus” can help managers spot fresh ideas.

Whenever the late surgeon Michael DeBakey opened a human chest, he drew on a lifetime of resources: the conviction that heart surgery could and should be vastly improved, the skill to venture beyond medicine’s known horizons and the vision to recognize new ideas in everyone around him, no matter how little formal training they had.

Appreciating new ideas is the heartbeat of business as well as medicine. But innovation is surprisingly hard to recognize. In a pioneering 2017 article, Rice Business Professor Jing Zhou and her colleagues published their findings on the first-ever study of the traits and environments that allow leaders to recognize new ideas.

Recent decades have produced a surge of research looking at how and when employees generate fresh ideas. But almost nothing has been written on another crucial part of workplace creativity: a leader’s ability to appreciate new thinking when she sees it.

Novelty, after all, is what drives company differentiation and competitiveness. Work that springs from new concepts sparks more investigation than work based on worn, already established thought. Companies invest millions to recruit and pay star creatives.

Yet not every leader can spot a fresh idea, and not every workplace brings out that kind of discernment. In four separate studies, Zhou and her coauthors examined exactly what it takes to see a glittering new idea wherever it appears. Their work sets the stage for an entirely new field of future research.

First, though, the team had to define their key terms. “Novelty recognition” is the ability to spot a new idea when someone else presents it. “Promotion focus,” previous research has shown, is a comfort level with new experiences that evokes feelings of adventure and excitement. “Prevention focus” is the opposite trait: the tendency to associate new ideas with danger, and respond to them with caution.

But does having “promotion focus” as opposed to “prevention focus” color the ability to see novelty? To find out, Zhou’s team came up with an ingenious test, artificially inducing these two perspectives through a series of exercises. First, they told 92 undergraduate participants that they would be asked to perform a set of unrelated tasks. Then the subjects guided a fictional mouse through two pencil and paper maze exercises.

While one exercise showed a piece of cheese awaiting the mouse at the end of the maze (the promise of a reward), the other maze depicted a menacing owl nearby (motivation to flee).

Once the participants had traced their way through the mazes with pencils, they were asked to rate the novelty of 33 pictures — nine drawings of space aliens and 24 unrelated images. The students who were prepped to feel an adventurous promotion focus by seeking a reward were much better at spotting the new or different details among these images than the students who’d been cued to have a prevention focus by fleeing a threat.

The conclusion: a promotion focus really does create a mental lens through which new ideas are more visible.

Zhou’s team followed this study with three additional studies, including one that surveyed 44 human resource managers from a variety of companies. For this study, independent coders rated the mission statements of each firm, assessing their cultures as “innovative” or “not innovative.” The HR managers then evaluated a set of written practices — three that had been in use for years, and three new ones that relied on recent technology. The managers from the innovative companies were much better at rating the new HR practices for novelty and creativity. To recognize novelty, in other words, both interior and external environments make a difference.

The implications of the research are groundbreaking. The first ever done on this subject, it opens up a completely new research field with profound questions. Can promotion focus be created? How much of this trait is genetic, and how much based on natural temperament, culture, environment and life experience? Should promotion focus be cultivated in education? If so, what would be the impact? After all, there are important uses for prevention focus, such as corporate security and compliance. Meanwhile, how can workplaces be organized to bring out the best in both kinds of focus?

Leaders eager to put Zhou’s findings to use right away, meanwhile, might look to the real-world model of Michael DeBakey. Practice viewing new ideas as adventures, seek workplaces that actively push innovation and, above all, cultivate the view that every coworker, high or low, is a potential source of glittering new ideas.

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This article originally appeared on Rice Business Wisdom.

Jing Zhou is the Mary Gibbs Jones Professor of Management and Psychology in Organizational Behavior at the Jones Graduate School of Business of Rice University. Zhou, J., Wang, X., Song, J., & Wu, J. (2017). "Is it new? Personal and contextual influences on perceptions of novelty and creativity." Journal of Applied Psychology, 102(2): 180-202.

Axiom Space-tested cancer drug advances to clinical trials

mission critical

A cancer-fighting drug tested aboard several Axiom Space missions is moving forward to clinical trials.

Rebecsinib, which targets a cancer cloning and immune evasion gene, ADAR1, has received FDA approval to enter clinical trials under active Investigational New Drug (IND) status, according to a news release. The drug was tested aboard Axiom Mission 2 (Ax-2) and Axiom Mission 3 (Ax-3). It was developed by Aspera Biomedicine, led by Dr. Catriona Jamieson, director of the UC San Diego Sanford Stem Cell Institute (SSCI).

The San Diego-based Aspera team and Houston-based Axiom partnered to allow Rebecsinib to be tested in microgravity. Tumors have been shown to grow more rapidly in microgravity and even mimic how aggressive cancers can develop in patients.

“In terms of tumor growth, we see a doubling in growth of these little mini-tumors in just 10 days,” Jamieson explained in the release.

Rebecsinib took part in the patient-derived tumor organoid testing aboard the International Space Station. Similar testing is planned to continue on Axiom Station, the company's commercial space station that's currently under development.

Additionally, the drug will be tested aboard Ax-4 under its active IND status, which was targeted to launch June 25.

“We anticipate that this monumental mission will inform the expanded development of the first ADAR1 inhibitory cancer stem cell targeting drug for a broad array of cancers," Jamieson added.

According to Axiom, the milestone represents the potential for commercial space collaborations.

“We’re proud to work with Aspera Biomedicines and the UC San Diego Sanford Stem Cell Institute, as together we have achieved a historic milestone, and we’re even more excited for what’s to come,” Tejpaul Bhatia, the new CEO of Axiom Space, said in the release. “This is how we crack the code of the space economy – uniting public and private partners to turn microgravity into a launchpad for breakthroughs.”