Research has found that 86 percent of consumers are now using off premise services at least monthly. Houston restaurants need to factor in that trend and adapt to the shift in the market. Getty Images

The past year revealed a continued increase in the number of people ordering out at home or in the office, rather than dining in a restaurant.

Independent Market Alliance, a network of independent market share leaders in broadline foodservice distribution with 16 brands, found staggering statistics in their research demonstrating that 86 percent of consumers are now using off premise services at least monthly and a third are using it more than they did a year ago. This trend has driven a dramatic increase in third-party delivery service options, further facilitating growth.

Furthermore, consumers now want to better understand the full lifecycle of single-use packaging from how it was made and impact on the environment. With 24 percent of consumers always or usually considering sustainability when purchasing, sustainability has truly become a competitive focus that cannot be ignored, but not willing to compromise on functionality.

Adapting to consumer habits

Restaurants that have traditionally relied on a delivering an exceptional dine-in experience are now being faced with the challenge of creating that same customer experience through their packaging consumed offsite.

Diners expect to receive the same quality of food when they order delivery or take out as they would receive sitting down at a restaurant – from temperature, crispiness to the utensils needed to consume. Quality and the menu item's ability to travel well is important to consumers in the consumers decision-making process as 90 percent at least sometimes think about how well that particular food will travel, according to a recent study by the Cleveland Research Company Foodservice Council.

To combat this, restaurants operators are looking to new delivery solutions such as switching to temperature-control packaging with proper ventilation and carrying packages that separates different foods to prevent sogginess and loss of texture. This is key to succeeding the age of third-party delivery services, as nearly 60 percent of consumers would see the restaurant at least partially at fault if the delivered food is of reduced quality or took too long to arrive, per the study.

There is still a gap, in many instances, between the customer demand and traditional restaurant operators adapting to advanced packaging either due to cost of packaging or lack of product knowledge. National chains have begun to bring in third-party organizations with the core competencies in off-premise product knowledge for guidance and solutions as to what the offsite dining experience could look like. IMA has become a resource to help provide more understanding between cuisine type and the right packaging.

Third-party delivery and packaging innovation

While traditional sit-down restaurants and even their fast-casual counterparts haven't always had the at-home or offsite experience in mind, the rise of third-party delivery systems has led to additional considerations across all operators. In fact, the Cleveland Research Council's Online Food Consumer Survey (Gojak, et al., 2019) shows that 50% of U.S. consumers surveyed have used a restaurant delivery service at least once.

Customers who see that their food provider understands that safety is a priority have increased loyalty to establishment. As a result, the rise of tamper-free packaging has become a staple in food service within the past 18 months albeit providing the security through a label, a stapled bag or even more advanced with plastic seals

Tamper-free food packaging is taking on a higher profile as consumers fret about the possibility of delivery passing through hands of "touchy" third-party workers. Through simple innovations such as seals and button-top lids, tamper-free packaging goes a long way to give consumers peace of mind and demonstrate that operators are concerned about their well-being.

Bottom line, delivery demand is growing given structural tailwinds from shifting consumer demand for convenience and off-site consumption, and operators for both fast casual and traditionally dine-in restaurants must adapt.

Factoring in sustainability 

Sustainability is a frequently used buzzword in the foodservice industry that many do not fully understand. While sustainable and biodegradable are often used interchangeably in the foodservice industry, the word "biodegradable" has been greenwashed and actually means the package will degrade sometime in the next 500 years not what most consumers assume as compostable meaning it will biodegrade between 90 and 120 days

IMA and other industry leaders typically define sustainability of products by items that can be broken down within 90 and 120 days and are made of substrates that can be easily recycled by the average consumer. Many are now looking for ways now to develop these products to be truly sustainable in a way that is cost efficient enough to appeal to operators and help stop this greenwashing

Because operators don't always see the added value of innovative packaging, the additional price tag that comes with also ensuring that packaging is sustainable prevents wider use of sustainable materials in today's take out landscape. For that reason, most operators are just beginning to truly explore the cross over between sustainability and customer experience.

In 2020, operators will still find the greatest success from targeting the customer experience, but as researchers invest in affordable solutions, sustainability in single-use packaging will continue to gain importance.

------

Stephanie Nicholson is the senior director of business development and national accounts for Independent Marketing Alliance, a network of independent market share leaders in foodservice distribution with 16 brands.

Ad Placement 300x100
Ad Placement 300x600

CultureMap Emails are Awesome

Houston med device startup raises $18M, prepares to hire

money moves

A Houston medical device company that is developing an artificial heart announced it has received investment funding to the tune of $18 million.

BiVACOR's investment round was led by Boston-based Cormorant Asset Management and Australia's OneVentures's Healthcare Fund III. According to the company, the funding will be deployed to continue research and development, hiring executives, and support the path to first in human trials.

“We are extremely grateful for the ongoing support from our core investors," says Thomas Vassiliades, who was named CEO of BiVACOR last year, in a news release. "This additional commitment further validates our technology and the need for improved options to treat end-stage biventricular heart failure.

“With this financing, we will be able to double the size of our organization and add key positions from the C-suite to research and development. We are well positioned to advance our preclinical activities and aim to conduct our First in Human early feasibility study planned for the end of the year,” he continues.

Billed as the first long-term treatment for patients with severe biventricular heart failure, the BiVACOR Total Artificial Heart is an implantable artificial heart that utilizes rotary blood pump technology. This technology includes magnetic levitation and is a "durable, reliable, and biocompatible heart replacement," per the company's release. It's about the size of a fist and can be used in a wide range of patients including some children and women and up to adult males.

“Under the leadership of its expert management team, the company has developed a credible strategy for growth as they march toward first in human studies,” says Jeannie Joughin, board chair and principal at One Ventures, in the release. “There is a huge gap in care for patients waiting for a heart transplant, and we are confident that BiVACOR will continue to execute its strategy to swiftly get the Total Artificial Heart into the patients who need it most.”

The company raised its $22 million series B round in early 2021, which was also led by Cormorant Asset Management and OneVentures. To date, BiVACOR has raised $60 million.

“BiVACOR continues to execute on its strategy, and there was no question that we would jump in to lead this funding,” says Bihua Chen, CEO and founder of Cormorant Asset Management. “We are impressed by BiVACOR’s world-class team and continued dedication to push the technology in the clinic. We’re excited to support their growth and vision to transform the treatment of biventricular heart failure with the world’s first fully MAGLEV total artificial heart.”

Founded in 2008, BiVACOR maintains offices in Cerritos, California, and Brisbane, Australia. The company is affiliated with Houston's Texas Heart Institute, where the world's first artificial heart was implanted. BiVACOR's headquarters is at the Texas Medical Center complex.

How to utilize AI and ChatGPT to increase employee productivity, according to this Houston expert

guest column

We are crossing a Rubicon. A point of no return. The birth of Chat GPT has opened a world of possibilities not seen before. Though artificial intelligence has been a part of our lives for many years, it has now taken a form that will become more universal. And nowhere will it be more prevalent than in the workplace. Companies all around the world are using this technology to transform the way we work and the offices we inhabit. The race is on.

Many companies are already using AI to drastically change their office design and the way they work. Those that haven’t embraced it are now faced with a choice – to incorporate the AI revolution into their business, tactics, and workspace or get left behind. Luckily, the companies that are utilizing AI and ChatGPT have proven several ways that the technology can benefit their workflow and company culture, including:

  • Speech recognition capabilities
  • Task automation
  • Improved workplace design

In this article, we will explore each of these benefits and how they are helping businesses enhance productivity, support their employees, and transform their offices.

Voice to Text Capabilities

Companies are using AI to support employees by alleviating mundane tasks that can lead to burnout, starting with typing. AI-powered speech recognition software enables employees to use their voice to respond to emails, create reports, and fill out forms. This type of solution is effective because the average typing speed is in the 40 words per minute range. However, speech-to-text entries are about three times faster and more accurate. Additionally, the technology can reduce repetitive stress injuries and eliminate barriers for employees with disabilities.

Task Automation

AI-powered technologies can also automate other tasks like generating meeting summaries and minutes. This can save time and ensure that critical information is not missed. ChatGPT can even automate the scheduling of meetings and appointments. Shaffra, a company in Dubai, is utilizing the chatbot’s services to free up time and resources for more creative and strategic work. Other startups like Growdash are leveraging ChatGPT to provide insights into why a particular marketing campaign has not performed well and how it can be improved.

ChatGPT also helps streamline processes, such as onboarding new hires. By providing an accessible, centralized repository of information, ChatGPT can help employees reduce decision-making time and improve accountability. With its visibility into task completion, the technology also encourages remote workers to stay engaged, speeding up workflows.

Improved Workplace Design

ChatGPT is also impacting workplace real estate by influencing design choices. With the rise of virtual communication, businesses are reconsidering the layout of physical workspaces. ChatGPT can help inform these decisions by analyzing employee feedback and identifying patterns in communication and collaboration. This data can be used to design workspaces that are optimized for productivity, improving employee satisfaction, and reducing turnover.

At Telstra, Australia's leading telecommunications company, CEO Vicki Brady identified AI as a key part of the company's 2025 strategy and has already implemented various AI technologies to improve customer service, network security, and software development. This in turn could lead to a need for more versatile and adaptable workspaces that can accommodate different work styles and preferences.

Conclusion

It is important to note that AI technologies are not perfect. Users have stated that AI may occasionally give inaccurate responses or have untrustworthy information sources. But the benefits of using AI-powered technologies to support employee throughput and well-being still outweigh the risks.

As companies navigate a rapidly changing global landscape, technological advancements can play a critical role in ensuring their success. From automating tedious tasks to enabling remote work, artificial intelligence tools like ChatGPT and speech recognition platforms have become vital assets for optimizing workplace efficiency and processes. Ultimately, the success of any business lies in its ability to adapt to ever-changing technologies, and ChatGPT is undoubtedly leading the way.

------

Matt Norberg is the associate technical designer at Gensler.

This is how much money you need to live comfortably in Houston, new study finds

money wise

Inflation is high, interest rates are skyrocketing, and honestly, just existing is expensive. Whether it be the price of eggs or a new car, trying to have a financially stable life in one of America’s largest metropolitan areas is becoming more and more difficult.

So, how much money do you need to make to live comfortably in the greater Houston area? Approximately $62,260 a year post-tax, according to a new study by financial tech company SmartAsset.

That’s over an $11,000-plus increase from their previous annual report, where Houston residents only needed to make $51,148 a year post-tax to live comfortably in the area.

Their experts collected data from MIT’s Living Wage Calculator to determine the cost of living for a childless individual in the 25 largest American metro areas. They also used the 50/30/20 budgeting strategy to figure out what a “comfortable lifestyle” meant for the purpose of their study: 50 percent of their income goes to a person’s needs/living expenses, 30 percent to a person’s wants, and 20 percent for their savings or paying down debt.

To live a financially stable life, a childless Houstonian would need to spend $31,130 of their salary on their living expenses, $18,678 for discretionary expenses, and put $12,452 toward their savings or debt payments.

Susannah Snider, SmartAsset’s managing editor of financial education, says in the study that budgeting should be the “bedrock of many people’s financial plans.”

“And it’s especially essential to understand and track your spending when the cost of everyday items is rising,” said Snider. “Being able to stick to a 50/30/20 budget means you have enough to fund short- and long-term goals while paying for essential living expenses.”

To live comfortably in the largest metro areas in the United States, on average, an individual would need to make $68,499 a year after taxes, which is a 20 percent increase from 2022. And, according to the report, salaries aren't rising like inflation.

"While salaries increased 5.1 percent between December 2021 and December 2022, wage growth couldn’t keep up with inflation, which averaged 8 percent in 2022," per SmartAsset.

In other Texas metro areas, like Dallas and San Antonio, a person would need to make $64,742 and $59,270, respectively, a year post-tax.

------

This article originally ran on CultureMap.