$100,000 salary goes further in Houston than most cities, study shows

Cashing In

A $100,000 salary goes further in Houston than Dallas. Photo by Alexander Mils on Unsplash

Even with Houston's ever-changing cost of living, earning a six-figure salary in the city is going much further than it used to, according to an income study by fintech company SmartAsset.

An annual $100,000 salary in Houston is worth $83,343 after taxes and when adjusted for the city's cost of living, the report revealed. That's $5,254 more than what six-figure-earning Houstonians were bringing home last year, a separate report from GoBankingRates.com found.

In SmartAsset's rankings of U.S. cities where $100,000 is worth the most, Houston ranked ninth.

The report warns a six-figure salary may seem comfortable at first, but it may not stretch as far depending on where an individual lives, any applicable tax obligations, and the rate of inflation.

"Earning $100,000 places an individual tax filer at the upper limit of the 22 percent federal tax bracket," the report's author wrote. "But taxes aren’t the only factor. The cost of living varies widely across the country, affecting how much purchasing power remains after necessary expenses."

Manhattan, New York is the No. 1 place where a six-figure salary is worth the least, where a New Yorker's take-home pay is only worth $30,362 after taxes and adjusted for the cost of living.

Other U.S. cities where a $100,000 salary goes the furthest
The U.S. city where a six-figure salary goes the furthest is Oklahoma City, where residents come away with $89,989 after all expenses.

Texas cities dominated the top 10 list. Texas doesn't impose state or local income taxes, which likely boosted its statewide six-figure salary value.

Six-figure earners living in El Paso see the greatest amount in take-home pay statewide, according to SmartAsset, with residents making $89,114 annually after taxes and expenses in 2025. That's $274 more than 2024's take-home pay.

The three additional Texas cities where a $100,000 salary goes the furthest after taxes and expenses are:

  • No. 3 – Corpus Christi ($88,015)
  • No. 6 – Lubbock ($86,846)
  • No. 7 – San Antonio ($86,084)

Six-figure salaries don't stretch as far in Dallas-Fort Worth. An annual $100,000 salary in Dallas is worth only $77,197 after taxes and expenses, which is about $900 less than what six-figure-earning Dallasites brought home in 2024.

Those living in Plano are taking home even less: The study says a Plano resident's six-figure salary is only worth $71,372 in 2025.

In the report's rankings of U.S. cities where $100,000 is worth the least, Plano ranked at No. 26, while Dallas ranked 38th.

SmartAsset used its paycheck calculator to apply federal, state and local taxes to an annual salary of $100,000 in 69 of the largest American cities, which was then adjusted for the local cost of living (which included average costs for housing, groceries, utilities, transportation, and miscellaneous goods and services).

---

A version of this story originally appeared on sister site, CultureMap.com.

Houstonians get to keep a good bit of cash in their pockets. Photo by Jacob Power

Houston declared one of the most affordable places to live and work in 2019

Bayou City Banks

A new study indicates it's worth it to live and work in Houston. The study, done by BusinessStudent.com, puts Houston among the country's 25 most affordable places to live and work for 2019.

Four other Texas cities appear ahead of Houston in the report: Fort Worth (No. 7), College Station (No. 18), Irving (No. 21), and Dallas (No. 22). Noticeably absent from the top 25 are Austin and San Antonio.

"Making a high salary is great," BusinessStudent.com points out, "but if rents are so high that you have very little disposable income left over, are you going to be able to put money away for a rainy day?"

"Obviously," the website adds, "a person's individual cultural and social tastes should also be considered, but from a purely financial standpoint, it would be wise to consult this list ... before you begin your next job or home search."

To come up with its list, BusinessStudent.com examined salaries for 100 business-related jobs on Indeed.com and compared them with the average rent of a two-bedroom apartment listed on Rentjungle.com. In the top three positions on BusinessStudent.com's affordability list are Tulsa, Oklahoma; Lexington, Kentucky; and Oklahoma City, Oklahoma.

The study found that in Houston, residents had 79 percent of their salary left after paying rent. That's based on an average annual salary of $79,579 and average monthly rent of $1,401.

Fort Worth residents have it the best in Texas, with 82 percent of their salary left after housing costs, with an average annual salary of $75,797 and rent of $1,108. In College Station, 80 percent of the average salary ($55,086) remained after paying rent ($906 a month).

In Irving, 79 percent of the average annual salary ($77,527) was left after paying rent ($1,327 a month). Dallas had the same share of salary remaining after paying rent (79 percent), but the average salary ($82,609) and average rent ($1,422) were considerably higher than Fort Worth or Irving — and slightly higher than Houston.

------

This story originally appeared on CultureMap.

The study examined used the average annual salary for white-collar "business" jobs in Houston. Photo by Zview/Getty Images

Salaries stretch further in Houston than most metros

Bayou city banks

It truly pays to live and work in Houston. A new ranking from BusinessStudent.com puts the Bayou City — and Dallas and Fort Worth, too — among the top 10 places in the U.S. for stretching your salary.

To come up with its ranking, BusinessStudent.com examined the average annual salary for 127 white-collar "business" jobs listed on career website Indeed — such as HR director, marketing manager, and IT manager — and subtracted the average rent for a two-bedroom apartment, based on data from apartment search website Rent Jungle. According to that measure, Houston is No. 7. Dallas is tops in the Lone Star State at No. 4, while Fort Worth is No. 9.

In all, BusinessStudent.com sifted through data for 65 major U.S. markets.

"When deciding where to work and live, it is critical to look at more than just what salary you can make," BusinessStudent.com says. "Because if rents are sky high, you may net out at zero, or even worse with mounting credit card debt."

The BusinessStudent.com study calculated an average yearly salary of $79,579 in Houston and an average monthly rent of $1,401 for a two-bedroom apartment. The difference: $62,767.

BusinessStudent.com also computed an average yearly salary of $82,609 in Dallas and average monthly rent of $1,422 for a two-bedroom apartment. That resulted in a difference of $65,545, behind Palo Alto and San Jose, both in Northern California, and Detroit.

In Houston, at least, all types of workers are benefiting from stable rent growth. According to apartment search website Apartment List, the growth of rent for a two-bedroom apartment in Houston has gone up 3.6 percent over the past year, 0.8 percent in Austin, 0.4 percent in San Antonio, flat in Dallas, and 1.8 percent statewide.

For Fort Worth, the average yearly salary for a white-collar job added up to $75,797, according to BusinessStudent.com, with average monthly rent of $1,108 for a two-bedroom apartment. That left a gap of $62,501.

Aside from Houston, Dallas, and Fort Worth, Irving (No. 12) and Plano (No. 19) showed up in BusinessStudent.com's top 25.

In Irving, BusinessStudent.com discovered the average yearly salary was $77,527, with average monthly rent of $1,327 for a two-bedroom apartment. The difference was $61,603.

Plano had an average yearly salary of $75,988, with average monthly rent of $1,350 for a two-bedroom apartment. The gap: $59,788.

At the other end of the spectrum, College Station ranked No. 1 in the country for the lowest after-rent salary. There, the average yearly salary for a white-collar job was calculated at $55,086, with average monthly rent of $906 for a two-bedroom apartment. The leftover amount: $44,214.

San Antonio was the only other Texas city in the bottom 25. In the Alamo City, the average yearly salary was computed as $67,195, with average monthly rent of $1,195 for a two-bedroom apartment. The difference: $52,855. That put San Antonio at No. 12 among the bottom 25.

---

This story originally appeared on CultureMap.

Ad Placement 300x100
Ad Placement 300x600

CultureMap Emails are Awesome

Property Showcase

3 Houston innovators who made headlines in May 2025

Innovators to Know

Editor's note: Houston innovators are making waves this month with revolutionary VC funding, big steps towards humanoid robotics, and software that is impacting the agriculture sector. Here are three Houston innovators to know right now.

Zach Ellis, founder and partner of South Loop Ventures

Zach Ellis. Photo via LinkedIn

Zach Ellis Jr., founder and general partner of South Loop Ventures, says the firm wants to address the "billion-dollar blind spot" of inequitable distribution of venture capital to underrepresented founders of color. The Houston-based firm recently closed its debut fund for more than $21 million. Learn more.

Ty Audronis, CEO and founder of Tempest Droneworx

Ty Audronis, CEO and founder of Tempest Droneworx

Ty Audronis, center. Photo via LinkedIn.

Ty Audronis and his company, Tempest Droneworx, made a splash at SXSW Interactive 2025, winning the Best Speed Pitch award at the annual festival. The company is known for it flagship product, Harbinger, a software solution that agnostically gathers data at virtually any scale and presents that data in easy-to-understand visualizations using a video game engine. Audronis says his company won based on its merits and the impact it’s making and will make on the world, beginning with agriculture. Learn more.

Nicolaus Radford, CEO of Persona AI

Nicolaus Radford, founder and CEO of Nauticus RoboticsNicolaus Radford. Image via LinkedIn

Houston-based Persona AI and CEO Nicolaus Radford continue to make steps toward deploying a rugged humanoid robot, and with that comes the expansion of its operations at Houston's Ion. Radford and company will establish a state-of-the-art development center in the prominent corner suite on the first floor of the building, with the expansion slated to begin in June. “We chose the Ion because it’s more than just a building — it’s a thriving innovation ecosystem,” Radford says. Learn more.

Pharmaceutical giant plans $5.9B Houston facility and more news to know

Trending News

Editor's note: It's time to look back at the top Houston innovation news from the second half of May 2025. From exciting VC raises to major manufacturing facilities in the works, here are the most-read InnovationMap stories from May 16-30.

1. Pharmaceutical giant looks to bring $5.9 billion facility to Houston

Eli Lilly is looking to build an active pharmaceutical ingredient manufacturing facility at Generation Park. Rendering courtesy of McCord

Pharmaceutical company Eli Lilly and Company is looking to build a $5.9 billion active pharmaceutical ingredient (API) manufacturing facility in Houston, according to a recent filing with the state of Texas.

The proposal states that the project plans to employ 604 full-time direct employees at the site upon ramp-up completion. Construction is projected to begin in 2026, with a completion target of 2030 and commercial operations beginning in 2031. Continue reading.

2. Houston VC firm closes $21M fund for underrepresented founders

Zach Ellis, founder and general partner of South Loop Ventures, which recently closed its debut fund. Photo via LinkedIn

Houston-based South Loop Ventures recently closed its debut fund for more than $21 million, led by investments from Rice Management Company and Chevron Technology Ventures.

The funds will go toward teams with at least one underrepresented founder of color working in the energy, health, space, sports and fintech sectors. Additional investments came from The Great Commission Foundation of the Episcopal Diocese of Texas, Texas CapitalBank and others organizations. Continue reading.

3. Houston-founded startup raises $1.2M and moves headquarters to Detroit

ChurchSpace, founded in Houston by Day Edwards and Emmanuel Brown, is moving to Detroit. Photo courtesy ChurchSpace.

Houston-founded ChurchSpace, known as the Airbnb for churches, has formed an official partnership with the City of Detroit and will relocate its headquarters.

The announcements come as the company successfully closed a $1.2 million oversubscribed funding round. The round was led by California-based Black Ops Ventures, with participation from Michigan Rise and Dug Song of Minor Capital, who is also the founder of the Song Foundation, another Michigan-based organization. Continue reading.

4. Houston aerospace co. soars with first U.S. test flight of hypersonic engine

Venus Aerospace successfully completed the flight test of its hypersonic engine, the first of an American-developed engine of its kind. Photo courtesy Venus Aerospace

Houston-based Venus Aerospace successfully completed the first U.S. flight test of its proprietary engine at a demonstration at Spaceport America in New Mexico.

Venus’ next-generation rotating detonation rocket engine (RDRE) is supported by a $155,908 federal Small Business Innovation Research (SBIR) grant from NASA and aims to enable vehicles to travel four to six times the speed of sound from a conventional runway. The recent flight test was the first of an American-developed engine of its kind. Continue reading.

5. Houston regenerative medicine company expands lab for future trials

FibroBiologics has opened a new 10,000-square-foot Houston lab to scale up research efforts and pave the way for in-house manufacturing. Photo via Fibrobiologics.com

A Houston regenerative medicine company has unveiled new laboratory space with the goal of expanding its pioneering science.

FibroBiologics uses fibroblasts, the body’s most common type of cell, rather than stem cells, to help grow new cells. With its new space, the publicly traded company, which has more than 240 patents issued or pending, will be even better equipped to power forward with its research. Continue reading.

Houston university to launch artificial intelligence major, one of first in nation

BS in AI

Rice University announced this month that it plans to introduce a Bachelor of Science in AI in the fall 2025 semester.

The new degree program will be part of the university's department of computer science in the George R. Brown School of Engineering and Computing and is one of only a few like it in the country. It aims to focus on "responsible and interdisciplinary approaches to AI," according to a news release from the university.

“We are in a moment of rapid transformation driven by AI, and Rice is committed to preparing students not just to participate in that future but to shape it responsibly,” Amy Dittmar, the Howard R. Hughes Provost and executive vice president for academic affairs, said in the release. “This new major builds on our strengths in computing and education and is a vital part of our broader vision to lead in ethical AI and deliver real-world solutions across health, sustainability and resilient communities.”

John Greiner, an assistant teaching professor of computer science in Rice's online Master of Computer Science program, will serve as the new program's director. Vicente Ordóñez-Román, an associate professor of computer science, was also instrumental in developing and approving the new major.

Until now, Rice students could study AI through elective courses and an advanced degree. The new bachelor's degree program opens up deeper learning opportunities to undergrads by blending traditional engineering and math requirements with other courses on ethics and philosophy as they relate to AI.

“With the major, we’re really setting out a curriculum that makes sense as a whole,” Greiner said in the release. “We are not simply taking a collection of courses that have been created already and putting a new wrapper around them. We’re actually creating a brand new curriculum. Most of the required courses are brand new courses designed for this major.”

Students in the program will also benefit from resources through Rice’s growing AI ecosystem, like the Ken Kennedy Institute, which focuses on AI solutions and ethical AI. The university also opened its new AI-focused "innovation factory," Rice Nexus, earlier this year.

“We have been building expertise in artificial intelligence,” Ordóñez-Román added in the release. “There are people working here on natural language processing, information retrieval systems for machine learning, more theoretical machine learning, quantum machine learning. We have a lot of expertise in these areas, and I think we’re trying to leverage that strength we’re building.”

View All Listings